SALES BOOK MIDO 2017 EYEWEAR

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1 SALES BOOK MIDO 2017

2 VP11SO - Primavera A very trendy full acetate frame. This frame offers a unisex optical style with discreet pins on the front. The acetate temple shape is thin and inspired from the Vespa curves. Contrasting colors between front and temples enhance the trendy and youth spirit of the frame. TheVespa logo is printed on the temple in contrasting colors. Fitted with spring hinges for optimal comfort. Size : ,8 flex C01 : Black Mat / Green C02 : Black / Red C03 : Blue C04 : Tortoise C05 : Red / Black Designed in Italy

3 VP11SO - Primavera A very trendy full acetate frame. This frame offers a unisex optical style with discreet pins on the front. The acetate temple shape is thin and inspired from the Vespa curves. Contrasting colors between front and temples enhance the trendy and youth spirit of the frame. The Vespa logo is printed on the temple in contrasting colors. Fitted with spring hinges for optimal comfort. Size : ,8 flex C06 : Black brilliant / Green C07 : Tortoise White C08 : Tortoise/Black C09 : Tortoise / Trasparent Designed in Italy NEW COLORS

4 VP11PZ - Primavera An all acetate frame with a rounded front shape and a trendy key nose. The temples are very thin and show a printed logo at the beginning of the temple. This optical frame for women is available in many vivid colors. Fitted with spring hinges for optimal comfort. Retail Price: ,7 Std C02 : Tortoise Honey C03 : Red C04 : Purple Designed in Italy

5 VP11PZ - Primavera An all acetate frame with a rounded front shape and a trendy key nose. The temples are very thin and show a printed logo at the beginning of the temple. This optical frame for women is available in many vivid colors. Fitted with spring hinges for optimal comfort. Retail Price: ,7 Std C05 : Tortoise C06 : Tortoise blu Designed in Italy NEW COLORS

6 VP Primavera A very feminine shape, this is an all acetate model. The acetate temple shape is thin and inspired from the Vespa curves. The logo is printed on the temple with a contrasting color. Size : flex C01 : Black/ Cristal Pink C02 : Green Tortoise C03 : Red Tortoise C04 : Tortoise Mint Designed in Italy

7 VP Primavera A full acetate frame sporty and trendy with a rectangular front. There is a game of up and down on the front and temples giving a nice dynamic to the frame. The metallic logo Vespa is applied on the temple. Size : C01 : Black/Red C02 : Tortoise/Blue C03 : Tortoise /Yellow C04 : Black mat/green Designed in Italy

8 VP Primavera This is a full acetate frame classical for women. Front and temples are thin with a shape inspired from the Vespa curves. The Vespa logo is printed on the temple in contrasting colors. Size : C01 : Black C02 : Tortoise/Red C03 : Tortoise/Blue C04 : Tortoise Designed in Italy

9 VP Primavera This is an half metal model with acetate on the top. The thin metal temples is engraved of the logo and contrast with the color of the endtips which are the same as the front acetate. This model is made for people who are looking for a young and dynamic style ,6 flex C01 : Black/ Silver C02 : Tortoise/ Green C03 : Blue/ Blue C04 : Red/ Red Designed in Italy

10 VP Primavera This totally acetate model presents various bright colors. The Vespa logo is placed on the metal plate. A simple and easy way to wear glasses! Size : ,6 flex C01 : Black/ Green Tortoise C02 : Purple/ Purple Tortoise C03 : Blue/Tortoise Blue C04 : Black/ Pink Tortoise Designed in Italy NEW MODEL

11 VP Primavera Unisex model with front and endtips in acetate. On metal flex temples, the small logo is reported on the hump. Size : flex C01 : Black C02 : Tortoise C03 : Blue/Tortoise C04 : Red Translu Designed in Italy NEW MODEL Product advertising campaign P/E 2017

12 VP Primavera A model very simple and light to wear! The front and endtips are in acetate. The logo is engraved on the hump of thin metal temples. Size : flex C01 : Black/Red C02 : Blue/Yellow C03 : Tortoise/Blue C04 : Black/Crystal Designed in Italy NEW MODEL

13 VP Primavera Decidedly feminine model thanks to the shape and bright colors. The front and endtips are in acetate, while the thin temples are metal. Size : flex C01 : Tortoise multico C02 : Pink Tortoise C03 : Brown Tortoise C04 : Green Tortoise Designed in Italy NEW MODEL

14 VP21AU - PX A feminine combined optical frame for the PX line. The front is in acetate and shaped in a very but trendy way. The metal temple is discreet but elegant and engraved with the Vespa logo. Fitted with spring hinges for optimal comfort ,3 flex C02 : Pink Horn C03 : Light Pink Horn C04 : Multicolor Red

15 VP21AU - PX A feminine combined optical frame for the PX line. The front is in acetate and shaped in a very but trendy way. The metal temple is discreet but elegant and engraved with the Vespa logo. Fitted with spring hinges for optimal comfort ,3 flex C05 : White Toritoise C06 : Tortoise yellow/violet NEW COLORS

16 VP21BZ - PX An all acetate frame with a very rounded and thin front shape. The temples are also worked in a thin style with a Vespa logo inserted with a foil. Contrasts are played between colors of the front and the temples but also with matt and polished effect. Fitted with spring hinges for optimal comfort ,5 Std C01 : Black / Tortoise C02 : Tortoise / Black mat C03 : Gradient Grey C05 : Tortoise honey / Black NEW COLOR

17 VP PX A unisex combined optical frame for the PX line. The front is in metal with an acetate rim. The metal temples are very thin and come to the front. There is a metal piece at the end of the endtips with Vespa engraved on it ,5 flex C01 : Silver/ Black C02 : Gold/ Tortoise C03 : Black/ Horn C04 : Silver/ Tortoise

18 VP PX This is a unisex all metal frame. The front is very rounded with windsor rim. There are two metal bridges on the front, that give a trendy style to this classic vintage frame. The temple in metal is very light and discreet ,1 Std C01 : Silver/ Navy C02 : Silver/ Black C03 : Gold/ Tortoise C04 : Gun/ Tortoise

19 VP PX This is a feminine shape, the front is in acetate and lacquer which give the originality to this model. The front is separated with the acetate temples thanks to a metal piece. The front and the temple are made with the same color flex C01 : Black/ Pink C02 : Tortoise/ Green Mint C03 : Blue Grey/ Ivory C04 : Burgundy/ Pink

20 VP PX This is a masculine model very trendy, simple but efficient. Both of the front and the temple are in acetate and the same color are used. To contrast between the front and the temple, there is a metal piece and a red lacquer ,2 flex C01 : Black C02 : Blue Horn C03 : Brown Tortoise C04 : Tarp Tortoise

21 VP PX A unisex combined optical frame for the PX line. The front is in metal with an acetate rim. The metal temples are very thin and come to the front. There is a metal pieces at the end of the endtips with Vespa engraved on it ,8 flex C01 : Silver/ Black C02 : Gold/ Tortoise C03 : Black/ Horn C04 : Silver/ Tortoise

22 VP PX A full acetate frame, very thin and light for men. The front shape is an tribute to the pilot shape, very fashion. This modern model is ideal for people looking for youth and dynamic opticals. The Vespa logo is visible outside of the endtips C01 : Black C02 : Tortoise Red C03 : Tortoise Blue C04 : Tortoise

23 VP PX A full acetate frame, very thin and light only for men. This is a classical model with nice trendy colors and a rectangular front shape. The Vespa logo is visible outside of the endtips. Size : C01 : Black Horn C02 : Gradient Brown C03 : Gradient Brown C04 : Tortoise

24 VP PX A full acetate frame, very thin and light for women. This is a feminine model with a round front shape. Very easy to wear for all kind of women. The Vespa logo is visible outside of the endtips C01 : Black C02 : Gradient Grey C03 : Red C04 : Tortoise

25 VP PX This unisex model is completely in acetate. The temples are equipped with flex hinge for optimal comfort flex C01 : Black/Tortoise Yellow C02 : Pink Tortoise/Black C03 : Tortoise C04 : Tortoise/Black NEW MODEL

26 VP PX This model is very vintage thanks to the shape and colors. It is completely in acetate. The temples are equipped with flex hinges flex C01 : Black C02 : Blue Horn C03 : Yellow Tortoise C04 : Tortoise NEW MODEL

27 VP PX Model vintage thanks to the round shape and use of the metal. The temples are equipped with flex hinges flex C01 : SM Black C02 : SM Silver C03 : SM Gun NEW MODEL

28 VP PX Model vintage thanks to the round shape and use of colors. Completely in acetate. The front has small, unobtrusive metal inserts. The temples are equipped with flex hinges flex C01 : Black/Tortoise Blue C02 : Tortoise C03 : Tortoise Blue/Black C04 : Tortoise Purple NEW MODEL Product advertising campaign P/E 2017

29 VP This is an all metal frame for men. The front is very rounded with a metal bar on the top, that gives a trendy style to this classic vintage frame. The temple in metal is engraved of the logo. Size : Std C01 : Black C02 : Silver C04 : Brown

30 VP12PV - Primavera A feminine cats eyes shape. This is a full acetate model, using lamination on the front and the temple, in order to play with colors. A thin metal piece links the two parts of the temple, which provides an elegant detail. The logo is slightly engraved at the beginning of the temple. Lenses are CR39 material category Std Lenses C01 : Black / White Gradient Grey C03 : Mentol / White Gradient Grey C04 : Purple / Turquoise Gradient Brown C05 : Black Gradient Grey Designed in Italy

31 VP12PV - Primavera A feminine cats eyes shape. This is a full acetate model, using lamination on the front and the temple, in order to play with colors. A thin metal piece links the two parts of the temple, which provides an elegant detail. The logo is slightly engraved at the beginning of the temple. Lenses are CR39 material category Std C06 : Tortoise / Black C07 : Red / Black C08 : Blue / Tortoise Lenti Gradient Brown Gradient Brown Gradient Brown Designed in Italy NEW COLORS

32 VP12PF - Primavera This is a combined unisex frame with a thin and rounded acetate front. The metal temples are also vey thin and give the frame a light look. The logo is slightly engraved on the metal temple. Colorful lenses give a trendy style to the model. Lenses are CR39 material category ,8 Std C01 : Black C02 : Green Mint C04 : Blue C05 : Tortoise Lenses Red Mirror Golden White Mirror Full Blue Blue White Mirror Design in Italy

33 VP12PF - Primavera This is a combined unisex frame with a thin and rounded acetate front. The metal temples are also vey thin and give the frame a light look. The logo is slightly engraved on the metal temple. Colorful lenses give a trendy style to the model. Lenses are CR39 material category ,8 Std C06 : Beige mat C07 : Navy C08 : Black mat Lenti Gradient brown Gradient brown Gradient grey Designed in Italy NEW COLORS

34 VP12IS - Primavera A metal pilot frame, essential shape in a sun lens collection. The front is metal full rim with a double bridge. Metal temples are thin and printed with a colorful Vespa logo. Lenses are CR39 material category ,1 Std Lenses C01 : Gold / Black Gradient Green C02 : Dark Gun / Black Golden Pink Mirror C03 : Silver / Bluette Blue Mirror C04 : Silver / Orange Red Mirror C05 : Silver / Red Gradient Brown Designed in Italy

35 VP12IS - Primavera A metal pilot frame, essential shape in a sun lens collection. The front is metal full rim with a double bridge. Metal temples are thin and printed with a colorful Vespa logo. Lenses are CR39 material category ,1 Std Lenti C06 : Shiny silver Sliver mirror C07 : Gold / Grey translu Silver mirror C08 : Silver / Pink Gradient pink Designed in Italy NEW COLORS

36 VP Primavera This is a very feminine shape. There is a game of three colors in the acetate front in order to create a contrast. The metal temples are very thin and the logo is slightly engraved on it. The acetate endtips bring the color of the front out. Colorful lenses give a trendy style to the model. Lenses are CR39 material category ,5 std C01 : Brown/ Green C02 : Burgundy/Green/Grey C03 : Purple/ Green/ Blue C04 : Purple light/ Yellow/ Orange Lenses Gradient Brown Gradient Grey Mirror lenses silver Mirror lenses pink revo Design in Italy

37 VP Primavera A unisex acetate frame. There is a game of up and down on the front and temples, giving a nice dynamic to the frame. The metallic Vespa logo is applied on the temple. This is a sporty frame that can be worn by men and women C01 : Black Mat C02 : Tortoise C03 : Black C04 : Green Lenses Gradient Grey Gradient Green Gradient Grey Gradient Brown NEW MODEL Disignet in Italia

38 VP Primavera This Unisex model is made of an acetate front and thin metal temples. Simple and efficient these sunglasses are for people looking for a young and trendy style. The logo in engraved on the temples but also printed on the lenses flex Lenses C01 : Black Gradient Green C02 : Green Petroleum Silver Mirror C03 : Tortoise Full Green C04 : Red Gradient Green Designed in Italy

39 VP Primavera This is a full metal model, a unisex and rounded shape, with vivid color lenses. The logo is engraved on the very thin metal temples. Lenses are CR39 material category Std C01 : Shiny Silver C02 : Shiny Gold C03 : Shiny Black C04 : Shiny Grey Lenses Blue Green Golden white Purple Designed in Italy

40 VP Primavera This metal frame is very fashion and feminine. The front is metal full rim with a double bridge. Metal temples are thin and printed with a colorful Vespa logo. Here, the mirror lenses are colorful and the acetate endtips in adequacy with the lenses colors are very trendy C01 : Gold C02 : Silver C03 : Gold C04 : Silver Lenses Golden Pink Golden White Green Purple Designed in Italy

41 VP Primavera Female model with metal front and acetate temples. Youthful model thanks to modern and colorful game shape and shades of lenses and temples. The logo is engraved on the temples flex C01 : Shinny Silver C02 : Gold/ Yellow Tortoise C03 : Gold/ Pink Tortoise C04 : Gold/Purple Lenses Blue Mirror Yellow Mirror Pink Mirror Gradient Pink Designed in Italy NEW MODEL

42 VP22OV - PX This is an all acetate frame with metal details. The front is very rounded with a discreet key nose. There is a metal bar front on the top, it gives a trendy style to this classic vintage frame. The temple in acetate is provided with too thin metal piece at the beginning and the middle. There is a bicolor game on the temple Std C01 : Black / Silver C02 : Tortoise / Gold C03 : Gradient Horn / Silver C04 : Blue Horn / Gun Lenses Blue Mirror Gradient Green Gradient Brown Gradient Blue

43 VP22OV - PX This is an all acetate frame with metal details. The front is very rounded with a discreet key nose. There is a metal bar front on the top, it gives a trendy style to this classic vintage frame. The temple in acetate is provided with too thin metal piece at the beginning and the middle. There is a bicolor game on the temple ,5 flex C05 : Black C06 : Wood Effect C07 : Blue horn Lenses Gradient grey Gradient brown Gradient blue NEW COLORS

44 VP PX This is a full acetate model with rounded shape and a trendy key nose. The frame is fashion and sport chic. Lenses are CR39 material category C01 : Black C02 : Tortoise Green C03 : Navy C04 : Tortoise Lenses Gradient Grey Golden White Gradient Grey Light Brown

45 VP PX This is a vintage model for men. There is a double bridge on the acetate front, one in acetate and one in metal. The very thin temples are in metal. The acetate endtips colors remind the acetate front ones. Le logo is printed on the lenses ,6 Std C01 : Black C02 : Tortoise C03 : Tortoise Tarp Green C04 : Blue Horn Lenses Gradient Grey Gradient Blue Gradient Grey Gradient Blue

46 VP PX A feminine cats eyes shape. This is a combined frame, the shiny metal front contrasts with acetate rim, in order to play with color. The metal temples are very thin and engraved on the logo. The logo is also engraved on the lenses. The acetate endtips colors remind the acetate front ones ,1 Std C01 : Black Tortoise C02 : Pink C03 : Green Mint C04 : Gold/Black Lenses Gradient Grey Gradient Grey Gradient Brown Gradient Brown

47 VP PX This classic and fashion metal frame is very light thanks to the nylor structure. Mirror lenses bring the trendy side of the model. The front is metal full rim with a double bridge. The shape emphasizes the pilot spirit of the model Lenses C01 : Black Silver Mirror C02 : Dark Blue Full Grey C03 : Gold Full Grey - Silver mirror C04 : Silver Full Grey - Blue Revo

48 VP PX A unisex combined sunglasses frame for the PX line. The front is in metal with an acetate rim. The metal temples are very thin and come to the front. There is a metal piece at the end of the endtips with Vespa engraved on it ,5 flex C01 : Silver/ Black C03 : Black/ Horn C04 : Silver/ Tortoise Lenses : Gradient grey Gradient blue Gradient green

49 VP PX This is a unisex all metal frame. The front is very rounded with windsor rim. There are two metal bridges on the front, that give a trendy style to this classic vintage frame. The temple in metal is very light and discreet ,1 Std C01 : Silver/ Navy C02 : Silver/ Black C03 : Gold/ Tortoise Lenses : Gradient blue Gradient Grey Gradient brown

50 VP PX A feminine frame, modern and glamorous. There are particular games between color and shape. The logo is engraved on the temples ,1 flex C01 : Black Mat C02 : Tartarugato / Petrolio C03 : Pink C04 : Brown Lenses Silver Mirror Gradient Brown Silver Mirror Gradient Brown NEW MODEL Product advertising campaign P/E 2017

51 VP PX A feminine frame, modern and elegant. The refinement of the frame is also given by the right combination of acetate and metal. We find the logo engraved on thin temples flex C01 : Black/Pink Jungle C02 : Orange Tortoise C03 : Green Tortoise C04 : Pink Tortoise C05 : Blue Tortoise Lenses Gradient Grey Gradient Brown Gradient Green Silver Mirror Gradient Grey NEW MODEL

52 VP PX Unisex frame, modern and trendy. The metal front is characterized by the combination of lenses, mirrored and gradient. We find the logo engraved on thin temples in acetate flex C01 : Silver C02 : Gold C03 : Gold Pink C04 : Silver/Tortoise Lenses Silver Mirror Gold Mirror Pink Mirror Blue Mirror NEW MODEL

53 VP PX Unisex frame vintage thanks to the use of colors. The frame is completely in acetate with some small metal details on the front and temples flex Lenses C01 : Black/Blue Gradient Grey C02 : Tortoise/Navy Gradient Brown C04 : Blu Horn / Marrone Silver flash C05: Tortoise Yellow Gradient Brown NEW MODEL Product advertising campaign P/E 2017

54 VP A retro sunglasses with leather side protectors and temples in fine metal, specially designed for "Vespa lovers" who want to protect themselves from the sun, wear a helmet without problems and at the same time protect them from the annoying side wind Std Lenses C01 : Black Grey C02 : Tortoise Green C03 : White Toritoise Grey C04: Blue Tortoise Grey Product advertising campaign A/I NEW MODEL

55 VP PX This is an all acetate frame with metal details for men. The front is very rounded. There is a metal bar front on the top, that gives a trendy style to this classic vintage frame. The temple in metal is engraved on the logo ,5 Std C01 : Black / Tortoise C02 : Mat Blue C03 : Dark Tortoise C04 : Mat Grey Tortoise Lenses Full Grey Full Brown Dark Green Full Grey

56 VP This is an all metal frame for men. The front is very rounded with a metal bar on the top, that gives a trendy style to this classic vintage frame. The temple in metal is engraved of the logo. Size : Std C01 : Black C02 : Silver C03 : Gun Lenses : Blue mirror Silver mirror Green mirror

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