season one twenty eighteen APPAREL S1 18 PG. 1

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1 season one twenty eighteen APPARE 1 18 PG. 1

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3 hoffman PG season one twenty eighteen 1 18 herschel supply company PG forecast PG voyage PG HERCHE UPPY CO. PG. 4 PG. 5

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10 Hoffman Apparel Herschel upply Company eason 1 Inspired by big wave surfing in Hawaii and California, Walter and Philip Hoffman s vibrant textile prints became symbols of the expressive culture that emanated throughout the late 1980s. In partnership with Hoffman California Fabrics, signature ripstop Voyage styles are decorated with a curated selection of the company s iconic prints HOFFAN KU Product Color/Print Visual arketing asset support is available for the following products Coach en s Zig Zag Black Blue Anorak en s Zig Zag Black Green Poncho Women s Zig Zag Black Blue PG. 18 PG. 19

11 15002 COACH en s HOFFAN VOYAGE X XX tandard Fit Encapsulating the spirit of late-1980s big wave surf culture, the vibrant Hoffman Voyage Coach jacket merges an iconic oceanic motif with a timeless design. Built with a water-resistant ripstop fabric, this lightweight layering piece is finished with custom branding and easily packs into an internal storage pocket. ignature print by Hoffman California Fabrics Polyester diamond dobby ripstop with wind/ water-resistant coating Neckline self-storage pocket with snap closure Internal classic woven label Front closure with branded snaps Two front welt pockets Turnover collar and drawcord hemline Embroidered under-arm air vents creen printed classic logo (chest) / Hoffman California Fabrics (back) Branded ID yellow metal eyelet ZIG ZAG BACK BUE ZIG ZAG BACK GREEN PG. 20

12 15003 ANORAK en s HOFFAN VOYAGE X XX Relaxed Fit The lightweight Hoffman Voyage Anorak jacket features a vibrant print inspired by big wave surf culture in the late 1980s. Equipped with a fixed hood and an oversized torso pocket, this water-resistant pullover silhouette is finished with custom branding and easily packs into an internal storage pocket. ignature print by Hoffman California Fabrics Polyester diamond dobby ripstop with wind/ water-resistant coating Neckline self-storage pocket with snap closure Internal classic woven label nap-fastened flap pocket with side-access hand warmer sleeve Attached three-piece hood with two-snap placket Embroidered under-arm air vents Drop-back hemline and two-snap side seam Hoffman California Fabrics custom branding Branded ID yellow metal eyelet ZIG ZAG BACK BUE ZIG ZAG BACK GREEN PG. 22

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14 15005 PONCHO Women s HOFFAN VOYAGE X/ / Relaxed Fit Drawing inspiration from late-1980s big wave surf culture, the Hoffman Voyage Women s Poncho is rendered in a vibrant oceanic motif. Offering a draped aesthetic, this water-resistant pullover silhouette is finished with custom branding and easily packs into an internal storage pocket. ignature print by Hoffman California Fabrics Polyester diamond dobby ripstop with wind/ water-resistant coating Neckline self-storage pocket with snap closure Internal classic woven label Two front patch pockets Attached three-piece hood with two-snap placket nap detailed arm openings Drop-back hemline Hoffman California Fabrics custom branding Branded ID yellow metal eyelet ZIG ZAG BACK BUE ZIG ZAG BACK GREEN PG. 27

15 HC Apparel Herschel upply Company eason 1 Celebrating iconic outerwear styles, Herschel upply introduces a refined offering of men s and women s essentials. Built with a comfortable 60/40 fabric blend, each timeless silhouette is complemented by Woodland Camo accents and exclusive signature branded elements. Intended for versatile wear, functional design and modern styling merge to create a diverse apparel offering fit for modern day APPARE APPARE KU Product Color/Print Visual arketing asset support is available for the following products towaway ac en s Khaki/Woodland Camo Field en s Dark Olive Varsity Women s Khaki/Georgia Peach ac Women s Khaki PG. 28 PG. 29

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17 15015 OD en s HC HOODED COACH en s HC X X XX XX tandard Fit tandard Fit Derived from an iconic menswear style, the od jacket blends modern versatility with a timeless design. Featuring a zip-through closure with a ring pull accent, a soft yet structured fabric blend ensures optimal comfort and utility. Distinctive details and subtle branded finishes round out this elevated essential. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Black tonal striped nylon lining Internal passport-sized pocket with HC 60/40 label YKK-zippered closure with matte metal ring pull Two front welt pockets Pointed collar Cinched elastic cuffs and straight hemline Herschel DNA tab Pairing elevated design with a comfortable fabric blend, the versatile Hooded Coach jacket is perfect for everyday use. Enhanced by subtle branded finishes and a packable hood, convenient external pocketing exemplifies the functionality of this silhouette. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Internal HC 60/40 label Branded metal snap closure Two front welt pockets tand collar with three-piece hood / YKK zippered stowaway Cinched elastic cuffs and drawcord hemline Tonal classic woven label BACK DARK OIVE KHAKI BACK/ / DARK OIVE/ KHAKI/ GEORGIA PEACH GEORGIA PEACH/ IVER BIRCH PG. 32 PG. 33

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19 15017 TOWAWAY AC en s HC VARITY en s HC X X XX XX tandard Fit Relaxed Fit A contemporary interpretation of a timeless style, the sophisticated towaway ac coat blends practical utility with a comfortable fabric blend. Renowned as traditional British military attire, this elongated silhouette offers refined details; from the stowable hood to the branded synthetic horn button accent. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Black tonal striped nylon lining Internal passport-sized pocket with HC 60/40 label Branded metal snap closure with synthetic horn button detail Two front flap pockets tand collar with three-piece hood / YKK zippered stowaway etal snap detailed cuffs and single hemline vent Herschel DNA tab Built with a comfortable fabric blend, the aviation-inspired Varsity jacket is a versatile essential with modern appeal. Featuring raglan sleeves, rib-knit trims and slanted front pockets, this functional style is enhanced by premium snap hardware and a range of subtle branded finishes. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Black tonal striped nylon lining Internal passport-sized pocket with HC 60/40 label Branded metal snap closure Two front welt pockets tadium collar Ribbed collar, cuffs and hemline Tonal classic woven label BACK/ / DARK OIVE/ KHAKI/ BACK DARK OIVE KHAKI GEORGIA PEACH/ IVER BIRCH GEORGIA PEACH/ / BACK KHAKI/BACK/ DARK OIVE PG. 36 PG. 37

20 15019 FIED en s HC X XX Relaxed Fit The Field jacket offers a refreshed interpretation of a timeless outerwear style. Built with a comfortable fabric blend that is perfect for layering, this silhouette is outfitted with external utility pocketing, premium snap hardware and distinctive branded finishes inside and out. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Internal passport-sized pocket with HC 60/40 label YKK-zippered closure with snap-fastened storm flap Four front utility flap pockets tand collar with branded metal snap houlder action pleats and adjustable waistline drawcord etal snap detailed cuffs Tonal classic woven label BACK DARK OIVE KHAKI GEORGIA PEACH PG. 39

21 15023 COACH Women s HC HOODED JUPER Women s HC X X X X tandard Fit tandard Fit Pairing elevated design with a comfortable fabric blend, the versatile Women s Coach jacket is perfect for everyday use. Enhanced by subtle branded finishes and a snap-button front, convenient external pocketing exemplifies the functionality of this silhouette. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Internal HC 60/40 label Front closure with branded metal snaps Two front welt pockets Turnover collar Cinched elastic cuffs and drawcord hemline Tonal classic woven label Utilizing a comfortable fabric blend, the Women s Hooded Jumper is the perfect layering piece. Featuring a zip-through closure with a ring pull accent, this timeless silhouette is equipped with a drawcord adjustable hood and finished with subtle branded elements. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Internal passport-sized pocket with HC 60/40 label YKK-zippered closure with matte metal ring pull Two side seam pockets Attached three-piece hood with adjustable drawcord Rounded hemline Tonal classic woven label BACK DARK OIVE KHAKI BACK DARK OIVE KHAKI GEORGIA PEACH GEORGIA PEACH PG. 40 PG. 41

22 15021 VARITY Women s HC FIED Women s HC X X X X Relaxed Fit tandard Fit Built with a comfortable fabric blend, the aviationinspired Women s Varsity jacket is a versatile essential with modern appeal. Featuring raglan sleeves, rib-knit trims and front welt pockets, this functional style is enhanced by premium snap hardware and a range of subtle branded finishes. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Black tonal striped nylon lining Internal passport-sized pocket with HC 60/40 label Branded metal snap closure Two front welt pockets tadium collar Ribbed collar, cuffs and hemline Tonal classic woven label The Women s Field jacket offers a refreshed interpretation of a timeless outerwear style. Built with a comfortable fabric blend that is perfect for layering, this silhouette is outfitted with external utility pocketing, premium snap hardware and distinctive branded finishes inside and out. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Internal passport-sized pocket with HC 60/40 label YKK-zippered closure with snap-fastened storm flap Four front utility patch pockets tand collar with branded metal snap houlder action pleats etal snap detailed side vents and dropback hemline Tonal classic woven label BACK DARK OIVE KHAKI BACK DARK OIVE KHAKI GEORGIA PEACH/ / BACK KHAKI/GEORGIA PEACH/ GEORGIA PEACH PG. 42 PG. 43

23 15024 AC Women s HC X X tandard Fit A contemporary interpretation of a timeless style, the sophisticated Women s ac coat blends practical utility with a comfortable fabric blend. Renowned as traditional British military attire, this elongated silhouette offers refined details such as a concealed synthetic horn button closure. 60% cotton/40% polyester fabric blend Woodland Camo internal yoke with classic woven label Two-tone DNA neckline trim Black tonal striped nylon lining Internal passport-sized pocket with HC 60/40 label Concealed front closure with branded synthetic horn buttons Two front welt pockets Pointed collar etal snap detailed single hemline vent Herschel DNA tab BACK DARK OIVE KHAKI GEORGIA PEACH PG. 45

24 Forecast Herschel upply Company eason 1 The Forecast Collection of rainwear essentials utilize a coated waterproof stretch fabric with welded critical seams for maximum protection. Featuring a refined selection of thoughtfully designed men s and women s silhouettes, this durable outdoor offering is equipped with premium metal hardware and signature Herschel upply finishes FORECAT FORECAT Visual arketing asset support is available for the following product. KU Product Color/Print Hooded Coach en s Woodland Camo/White Classic ogo PG. 47

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26 15008 HOODED COACH en s FORECAT PONCHO Women s FORECAT X/ X / tandard Fit Relaxed Fit The Forecast Hooded Coach jacket features a durable waterproof stretch fabric for enhanced mobility. Offering a casual aesthetic and welded seam construction, this snap-fastened silhouette is equipped with metal hardware and signature Herschel upply finishes. Waterproof coated polyester stretch fabric Welded critical seams and soft-touch tricot fabric interior Internal heat pressed classic label Branded metal snap closure Two front welt pockets Attached three-piece hood etal eyelet under-arm air vents esh vented back yoke Half-cinch elastic cuffs and drawcord hemline Branded ID matte steel eyelet A comfortable and stylish cover from the rain, the Forecast Women s Poncho is a practical pullover made from a waterproof stretch fabric. Finished with subtle Herschel upply branded details, this effortless silhouette offers a draped aesthetic. Waterproof coated polyester stretch fabric Welded critical seams and soft-touch tricot fabric interior Internal heat pressed classic label ide-access hand warmer sleeve Attached three-piece hood with two-snap placket esh vented back yoke etal snap detailed arm openings Drop-back hemline Branded ID matte metal eyelet BACK BACK/WHITE CAIC OGO /WHITE CAIC OGO WINDOR WINE BACK WINDOR WINE HADOW HADOW/GEORGIA PEACH HADOW / WHITE CAIC OGO GEORGIA PEACH/ FROG CAO/ WHITE CAIC OGO FROG CAO/ WINDOR WINE/ WHITE CAIC OGO GEORGIA PEACH/ POKA DOT PG. 50 PG. 51

27 Voyage Herschel upply Company eason 1 Providing lightweight and practical protection from wind and light showers, the Voyage Collection applies durable ripstop and a streamlined aesthetic to men s and women s silhouettes. Designed for travel, these versatile ready-to-wear layering pieces stow easily into an internal storage pocket VOYAGE VOYAGE KU Product Color/Print Visual arketing asset support is available for the following products Coach en s Frog Camo/White Classic ogo Anorak en s Chai Coach Women s Peacoat/White Classic ogo Poncho Women s ilver Birch Palm PG. 52 PG. 53

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29 WIND en s VOYAGE COACH en s X X XX XX tandard Fit tandard Fit Combining practical convenience and thoughtful design, the full-zip Voyage Wind jacket is built with lightweight water-resistant ripstop. Featuring a timeless hooded aesthetic with subtle branded finishes, this versatile silhouette stows into an internal neckline pocket, making it easily packable for everyday journeys. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label YKK-zippered closure with knotted Prusik cord puller BACK IVER BIRCH/ GEORGIA PEACH VOYAGE BACK/WHITE CAIC OGO / WHITE CAIC OGO IGHT GREY CROHATCH IVER BIRCH PA Two front pockets with branded snaps Attached three-piece hood Embroidered under-arm air vents Cinched elastic cuffs Branded ID matte metal eyelet HADOW CROHATCH AEGEAN BUE/ FROG CAO CHAI Featuring a snap-button front closure and subtle Herschel upply branded finishes, the Voyage Coach jacket offers a timeless design that stows easily into an internal storage pocket. Utilizing a water-resistant ripstop fabric, this practical layering piece delivers casual comfort and light weather protection. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label Branded snap closure BACK AEGEAN BUE/ GEORGIA PEACH BACK/WHITE CAIC OGO IVER BIRCH/ GEORGIA PEACH /WHITE CAIC OGO IGHT GREY CROHATCH / WHITE CAIC OGO IVER BIRCH PA CHAI PG. 56 Two front welt pockets Turnover collar Embroidered under-arm air vents Cinched elastic cuffs and drawcord hemline Branded ID matte metal eyelet PG HADOW CROHATCH FROG CAO/WHITE CAIC OGO

30 15003 ANORAK en s VOYAGE X XX Relaxed Fit A refined rendition of a timeless design, the pullover Voyage Anorak jacket features a fixed hood and an oversized torso pocket with hand warmer access. Finished with embroidered eyelets and a two-snap side opening, this water-resistant ripstop silhouette packs into an internal pocket for easy transport. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label nap-fastened flap pocket with side-access hand warmer sleeve BACK IVER BIRCH/ GEORGIA PEACH PG Attached three-piece hood with two-snap placket Embroidered under-arm air vents Cinched elastic cuffs Drop-back hemline and two-snap side seam Branded ID matte metal eyelet IGHT GREY CROHATCH HADOW CROHATCH AEGEAN BUE/ IVER BIRCH PA FROG CAO CHAI PG. 59

31 15014 COACH Women s VOYAGE X X Relaxed Fit Rendered in a water-resistant ripstop fabric, the Voyage Women s Coach jacket is both practical and timeless. Featuring a snap-button front closure and subtle Herschel upply branded finishes, this lightweight layering piece effortlessly stows into its own internal storage pocket. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label Branded snap closure BACK IVER BIRCH/ GEORGIA PEACH PG BACK/WHITE CAIC OGO HADOW CROHATCH /IVER BIRCH Two front welt pockets Turnover collar Embroidered under-arm air vents Cinched elastic cuffs and drawcord hemline Branded ID matte metal eyelet /WHITE CAIC OGO GEORGIA PEACH / WHITE CAIC OGO IVER BIRCH PA PG IGHT GREY CROHATCH CHAI

32 WIND Women s VOYAGE PONCHO Women s VOYAGE X X/ X / tandard Fit Relaxed Fit Featuring a clean design, the full-zip Voyage Women s Wind jacket is elegantly rendered in a water-resistant ripstop fabric. Refining an iconic style with subtle Herschel upply details, this hooded silhouette stows into an internal neckline pocket, making it easily packable for everyday journeys. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label YKK-zippered closure with knotted Prusik cord puller BACK HADOW CROHATCH /IVER BIRCH BACK/WHITE CAIC OGO / WHITE CAIC OGO GEORGIA PEACH IVER BIRCH PA PG. 62 Two front welt pockets with branded snaps Attached three-piece hood Embroidered under-arm air vents Cinched elastic cuffs Branded ID matte metal eyelet IGHT GREY CROHATCH CHAI IVER BIRCH/ GEORGIA PEACH A comfortable and stylish cover from wind and light showers, the Voyage Women s Poncho is a practical pullover that offers a draped aesthetic. Finished with subtle Herschel upply branded details, this lightweight silhouette stows into a compact internal pocket for convenient carrying on the go. ightweight polyester diamond dobby ripstop Wind-resistant with water-repellent coating Neckline self-storage pocket with snap closure Internal classic woven label Two front patch pockets BACK IVER BIRCH PA GEORGIA PEACH IGHT GREY CROHATCH CHAI PG. 63 Attached three-piece hood with two-snap placket nap detailed arm openings Drop-back hemline Branded ID matte metal eyelet IVER BIRCH/ GEORGIA PEACH HADOW CROHATCH /IVER BIRCH

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34 APPARE IZING & FIT EEVE CHET WAIT HIP tarting at the center-back of the neck, measure to the shoulder point and down to the wrist. easure around the fullest part of the chest from beneath the arms. easure around the waist at the narrowest part. tanding with heels together, measure around the fullest part of the hips. EN' WOEN' CHET WAIT HIP EEVE CHET WAIT HIP EEVE 37" 39" 31" 33" 36" 38" 32.5" 33.5" X 31" 33" 24" 26" 34" 36" 29.5" 30.5" 39" 41" 33" 35" 38" 40" 32.5" 33.5" 33" 35" 26" 28" 36" 38" 29.5" 30.5" 41" 44" 35" 38" 40" 43" 33.5" 34.5" 35" 37" 28" 30" 38" 40" 30" 31" X 44" 46" 38" 40" 43" 45" 34" 35" 37" 40" 30" 33" 40" 43" 31" 32" XX 46" 48" 40" 42" 45" 47" 34" 35" X 40" 43" 33" 36" 43" 46" 31" 32" TANDARD FIT True-to-fit, striking the perfect balance between slender and relaxed. REAXED FIT A casual and more spacious fit that offers a draped aesthetic. PG. 66 PG. 67

35 2018 Herschel upply Company eason 1 AHAO THANK YOU PHOTOGRAPHY tephen Wilde ODE Noa & ahina HAIR & AKEUP Jasmine ullins BY THE HERCHE UPPY DEIGN TUDIO PRINTED IN TAIWAN PG. 68