Clear Proof Acne System

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1 Clear Proof Acne System

2 What You Should Know About Clear Proof Acne System: What products are in the regimen. What is the regimen Power Statement. What results did people see. What did people have to say about it. Why two acne fighters are better than one. What are the individual product benefits. Who is the target customer. 2

3 The Clear Proof Acne System Includes: Clarifying Cleansing Gel Blemish Control Toner Acne Treatment Gel Oil-Free Moisturizer for Acne-Prone Skin Over-the-counter drug product. 3

4 Clear Proof Acne System Power Statement: See clearer skin in just 7 days* *Based on a 12-week independent clinical study. 4

5 Clear Proof Acne System Results: Eight out of 10 people said in an independent consumer study that the system clears pimples fast. Here s what else they had to say : Complexion looks clearer 84% Helps clear up pimples better than what I ve been using 77% Reduces the severity of acne blemishes 82% Fades the look of lingering acne spots 80% Minimizes the appearance of pores 85% Results reflect the percentage of panelists who agreed with the statements during a three-week independent consumer study. 5

6 Clear Proof Acne System Testimonials: After using this for three weeks, my skin has never looked and felt better. I have used other acne regimens before, and they don t compare to how my skin looks now. It s easy to use and really works for my skin. -- Tina P., Congers, N.Y. I liked the fact that it left my skin fresh, smooth and clean and gave good results right away. -- Julia L., Lancaster, Calif. This regimen has my skin looking awesome! Rodney W., St. Louis, Mo. 6

7 How Acne Forms Clear Proof Acne System 1. As surface skin cells die, they can clump together in the pore. 2. Oil produced inside the pore mixes with these clumps and forms a plug. 3. The plug traps oil that continues to be produced, enlarging the pore. 4. P. acnes bacteria flourish and can trigger a reaction that can lead to tender, swollen, red lesions. 7

8 Clear Proof Acne System Salicylic acid Acne Fighters: - Salicylic acid acts like an exfoliant to promote the easy removal of dead skin cells Benzoyl peroxide (BPO) - An oxygen-releasing ingredient that kills bacteria 8

9 Clarifying Cleansing Gel Benefits: Gently removes dirt, oil and complexion-dulling impurities Over-the-counter drug product. 9

10 Blemish Control Toner Benefits: Helps exfoliate dead surface skin cells and helps keep pores clean Over-the-counter drug product. 10

11 Acne Treatment Gel Benefits: Helps clear up pimples fast while helping prevent new ones from forming Over-the-counter drug product. 11

12 Oil-Free Moisturizer for Acne-Prone Skin Benefits: Replenishes moisture to provide balanced hydration Feels soothing to irritated skin 12

13 Pore-Purifying Serum for Acne-Prone Skin Benefits: This translucent, leave-on serum contains 2% salicylic acid and acts like an exfoliant to help keep pores unclogged. Over-the-counter drug product. 13

14 Pore-Purifying Serum for Acne-Prone Skin Results: Clear Proof Acne System 12-week clinical study* 76% of panelists showed improvement in overall number of blemishes Clear Proof Acne System Plus Pore-Purifying Serum for Acne-Prone Skin 12-week clinical study** 85% of panelists showed improvement in overall number of blemishes Over-the-counter drug product *Results reflect the percentage of panelists who showed improvement using the four-product regimen cleanser, toner, treatment gel and moisturizer during a 12-week independent clinical study. **Results reflect the percentage of panelists who showed improvement using the five-product regimen cleanser, toner, pore-purifying serum, treatment gel and moisturizer during a 12-week independent clinical study. 14

15 Who is the Target Customer Anyone looking for an effective yet gentle regimen for treating their mild to moderate acne will want to try the Clear Proof Acne System. 15

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