Plan to Succeed. Goal-Setting Guide for the President s Recognition Program 1ST Quarter 2009

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1 Plan to Succeed Goal-Setting Guide for the President s Recognition Program 1ST Quarter 2009 Representative Name: Campaign to Campaign Current Sales Level (as of close of PRP Cycle C-7, 2008): p PC p HS p RC p MC p CO p IC p N/A My goal for President s Recognition Program Cycle C-8, 2008 C-7, 2009: Club Level Total Cycle Sales Quarterly Average Campaign Average p President s Club $ 10,100 $ 2,72 $ 89 p Honor Society 20,200 5, p Rose Circle 8,000 10,24 1,462 p McConnell Club 66,500 17,906 2,558 p President s Council 112,000 0,156 4,08 p President s Inner Circle 280,000 75,8 10,769 My Dream Goal is: Cycle-to-Date Sales Cycle-to-Date Campaign Average Prior-Year Cycle Sales Prior-Year Campaign Average C-8, 2008 C-7, 2009 Cycle Sales Goal Goal Campaign Average Sales needed C- to C- to reach cycle goal: $ Average per campaign: My Sales Goal is an increase of $ over prior year. I will earn President s Points for Sales Increase. Refer to the President s Recognition Program (PRP) booklet for calculation tables. 1

2 Yes! you can 1ST quarter success guide Re-invent your business and achieve your long-term goals With only a few Campaigns left until the end of the President s Recognition Program Cycle, you may still have a way to go to achieve your goal. We believe you can succeed because this is such an exciting time to be with Avon. But you may need to re-invent your business to take advantage of the strategies developed to keep Customers shopping. President s Club Privileges 40% earnings guaranteed (and 25% on fixed earnings items) Order up to demos of any product, shade or size featured in each What s New President s Club Achievement Jewelry At left is the list of benefits that come with your President s Club achievement. Look at it every day to focus on your goal. Armed with brochures, samples and demos, get out there and introduce Avon to new Customers. Each campaign has fabulous new products at smart values...special offers, great deals and pages of savings. Mrs. Albee Award Invitation to the President s Recognition Program Tribute, plus exclusive Tribute gifts President s Recognition Program birthday and holiday gifts Toll-free number for account services yes! can With Double Dollars on ANEW Clinical Derma-Full Facial Filling Cream, you will receive Double Award Sales toward your PRP goal. Super Earner Opportunities, Advance Order Packs and Special Representative Offers will also boost your earnings to the max! This is a perfect time to recruit others to sell Avon. There are many new materials to excite Customers to buy and prospects to sell Avon. Look for the wrap on C-4 and C-5 Brochures, recruiting ads in brochures, a new recruiting flyer even recruiting TV commercials! Yes, it s tough out there. But when times are tough, Avon looks better than ever! 2

3 There is still time to Achieve President s Club 1ST quarter success guide It s all about engaging your current Customers and attracting new Customers EVERY DAY. Sell the Avon shopping experience. As everyone tries to save time and money, Avon is more relevant than ever. Just think of all the advantages your Customers have over shopping in a store: Stress-free shopping from home or office. If you are an erepresentative, Customers can shop your personalized online store, open 24/7. Free personal delivery. 100% Satisfaction Guarantee always. Sell Avon value. Start by reading the What s New every campaign and when you get your brochures, highlight special offers that give Customers extra-special savings on beauty basics they use every day. That s part of your competitive advantage over discount chains and department stores. For current Customers, use special offers as order builders. You can say, Did you notice the terrific Big Beautiful Deal at the back of the brochure? Here s a great tip to attract new Customers: when you see someone at the grocery store with shampoo, shower gel or body lotion in her cart, introduce yourself by saying, Hi, I sell Avon and right now, Naturals Shower Gels are just $1.99. It s an EXTREME VALUE! (This offer is on the back cover of the C-5 Brochure!) Always ask for referrals. A perfect time is after you have sold one of these great value offers. Ask, Who else do you know who would like this great offer? Act as your Customer s personal shopper! Take advantage of Special Representative Offers and Advance Order Packs so you can buy in advance the products your Customers need. Then you can always offer great prices and instant delivery, too! Brochure Offers save Customers money every day limited-time offer. get it! OR regret it! amazing deals! Special Representative Offers boost your earnings

4 Double dollars 1ST quarter success GUIDE Double Dollars gives you a final push into President s Club Whether or not you have a group of steady Avon Skin Care Customers, C-7 is a great time to concentrate on developing your Skin Care business. Why? You can earn Double Dollars on ANEW Clinical Derma-Full Facial Filling Cream. Every jar you sell at $4 gives you Double Dollars in Award Sales. That means each jar is worth $68 toward your PRP goal! Double Dollars is a great way to grow your business long-term. Avon has a complete range of cutting-edge skin care products so you can offer a complete regimen to every Customer. Skin Care Customers tend to buy multiple products, so your sales add up quickly. Best of all, satisfied Skin Care Customers repurchase regularly, so you can count on a steady stream of income. Here s what to do right now: As you fill out your Customer List in the Your Fortune Is in the Follow-Up Folder, target all current Skin Care Customers PLUS those you think would be interested in trying ANEW. Order the ANEW Clinical Derma-Full Facial Filling Cream and X Serum sample packettes from the C-6 What s New. Make sure you give out one with every brochure. Take advantage of the -level incentive featured in the C-7 What s New. Follow up with every Customer who received a sample of the cream and offer a full-size jar for sale. Order extra brochures so you can reach out to even more people! Every time you convert someone to Avon Skin Care, you have the chance to develop a loyal Customer who brings you repeat business that s how to guarantee that you achieve President s Club and more year after year. 4

5 Tools to succeed for 1st quarter success Order Brochures When your regular Customers aren t buying as much or as often as usual, the best thing you can do is expand! Rather than cutting back on brochures, challenge yourself by ordering MORE. Then try to find new Customers every day. See the great chart in the Your Fortune Is in the Follow-Up Folder. It shows how investing just a few more dollars on brochures can make you lots more money. Also, don t miss the thought starters on where to find new Customers! Smart Value Comparison Chart This new selling aid lets you have a dialogue with Customers as you show them how Avon beauty products compare to popular and department store brands. Yes! Avon can save Customers money over the competition! Your Fortune Is in the Follow-Up Look in your C-2 order for this convenient pocket folder with room to list up to 60 current and new Customers. It is filled with tips on how to attract Customers and follow up to make the sale. Attend every Sales Meeting to receive a Campaign Highlights flyer to help you target the next big hits. Demos Make the Sale! Order demos every campaign. Take them with you to Customers homes, workplaces, organization meetings anywhere you see your current or potential Customers. Once you allow people to touch, feel and use your demos, Customers will want to buy the products! 5

6 SALES & ACTION PLAN PLAN TO SUCCEED 1st quarter 2009 Complete this Action Plan page for 1st Quarter to achieve your PRP goals for My plan is to reach the Average Sales per Campaign Sales LEVEL. Average Customers per Campaign C-1 C-2 C- C-4 C-5 C-6 C-7 Actual Sales Goal +/- Customers Served I WILL: p Order at least 20 additional brochures each campaign p Host Fund-Raisers. List potential groups: p Order samples of ANEW Clinical Derma-Full Facial Filling Cream in C-6 and distribute them to get Customers excited about the launch in C-7 p Participate in the C-7 ANEW Clinical Derma-Full Facial Filling Cream Double Dollars offer: Order via Ship Direct Order via Instant Delivery Order via What s New stock-up offer Order via C-7 Brochure p Ask every current Customer for new Customer referrals. Then follow up p Follow up on every brochure and sample left with Customers p Order at least new demos every campaign and show them to Customers p Talk with 5 Customers every day about the savings Avon offers. Use the Smart Value Comparison Chart p Become an erepresentative and open an online store p Pre-populate my online store and send a marketing promotion each campaign p Complete Beauty of Knowledge training classes each campaign p Attend C-4 Sales Meeting. Date: p Attend other District or Upline training meetings: p p p Achieve My Sales Goal for 1st Quarter! yes! can 6

7 AVON CAN Save you money vs. the Competition! Quality products smart value prices Compare & Save! Check the latest Avon brochure for even greater savings! yes! can MAKEUP FOUNDATION COMPETITION* price Avon Clinique Perfectly Real Makeup Ideal Shade Liquid Foundation SPF Save 4 Clinique Stay-Matte Sheer Pressed Powder Ideal Shade Pressed Powder Estée Lauder Resilience Lift Extreme Ultra Firming Makeup SPF Anew Age-Transforming Foundation SPF Estée Lauder Lucidity Translucent Pressed Powder Anew Age-Transforming Pressed Powder SPF Blush Clinique Blushing Blush Powder Blush True Color Blush Estée Lauder Tender Blush Sheer Stick Be Blushed Cheek Color Minerals Bare Escentuals bareminerals Blush Smooth Mineral Blush 9.00 Bare Escentuals bareminerals Eyeshadow Smooth Mineral Eyeshadow 5.00 Bare Escentuals bareminerals SPF 15 Foundation Ideal Shade Smooth Mineral Makeup pencil MAC Cremestick Liner (Lip), MAC Technakohl (Eye) Glimmersticks (Lip or Eye) 8.50 MAC Shadestick Big Color Eye Pencil MAscara Lancôme Hypnôse Custom Volume Mascara SuperFull Mascara Lancôme Definicils Pro Daring Curves Mascara Nails Estée Lauder Pure Color Nail Lacquer Speed Dry Nail Enamel LIPs Bobbi Brown Lip Gloss Glazewear Liquid Lip Color Estée Lauder Signature Hydra Lustre Lipstick Ultra Color Rich Lipstick 1.00 Estée Lauder Pure Color Long Lasting Lipstick Perfect Wear Extralasting Lipstick Fragrance Dolce & Gabbana Light Blue Eau de Toilette, 1.7 fl. oz. COMPETITION * price Avon Bond Girl Eau de Parfum, 1.7 fl. oz Calvin Klein Euphoria Eau de Toilette, 1.7 fl. oz Imari Seduction Eau de Toilette, 1.7 fl. oz Davidoff Cool Water Eau de Toilette, 2.5 fl. oz Derek Jeter Driven Eau de Toilette, 2.5 fl. oz Ralph Lauren Polo Eau de Toilette, 2 fl. oz Black Suede Cologne,.4 fl. oz Save 4 7

8 Skin Care Facial Cleanser Clinique Wash-Away Gel Cleanser, 5 fl. oz. & Clinique Rinse-Off Foaming Cleanser, 5 fl. oz. COMPETITION * price Avon 18.50/ Solutions a.m./p.m. Total Radiance Refreshing Day Cleanser/Makeup Removing Night Cleanser, 6.8 total fl. oz. Save Lancôme Absolue Premium BX Advanced Creamy Foam Cleanser, 4. fl. oz Anew Daily Resurfacing Cleanser, 5 fl. oz Moisturizer Clinique Dramatically Different Moisturizing Lotion, 4.2 fl. oz. & Clinique Super Rescue Antioxidant Night Moisturizer (Dry Skin), 1.7 fl. oz / Solutions a.m./p.m. Maximum Moisture Day Cream SPF 15/Night Cream (Dry Skin), 2.6 total fl. oz Estée Lauder Re-Nutriv Ultimate Youth Creme, 1.7 fl. oz. Shiseido White Lucent Brightening Moisturizing Cream, 1.4 fl. oz. Lancôme Primordiale Skin Recharge Visibly Smoothing & Renewing Cream SPF 15, 1.7 fl. oz. Treatment Orlane Paris Global Anti-Aging System, 28-day supply Anew Ultimate Age Repair Day Cream, 1.7 fl. oz Anew Alternative Intensive Age Treatment PM, 1.7 fl. oz Anew Rejuvenate Day Revitalizing Cream SPF 25, 1.7 fl. oz Anew Ultimate Age Repair Elixir, 1 fl. oz Lancôme Primordiale Cell Defense, 1 fl. oz Anew Rejuvenate Flash Facial Revitalizing Concentrate, 1 fl. oz Shiseido White Lucent Brightening Serum, 1 fl. oz. Estée Lauder Re-Nutriv Intensive Lifting Eye Creme,.5 fl. oz. Lancôme Rénergie Microlift R.A.R.E. Superior Lifting Cream, 1.7 fl. oz Anew Alternative Photo Radiance Treatment SPF 15, 1 fl. oz Anew Clinical Eye Lift,.66 total fl. oz Anew Clinical ThermaFirm Face Lifting Cream, 1 fl. oz. Proactiv Solution -Step System Clearskin Professional Acne Treatment PERSONAL Care Deodorant COMPETITION * price Avon Secret Baby Powder Roll-On, 2.2 fl. oz On Duty, Cool Confidence, Feeling Fresh or Skin So Soft Roll-On Anti-Perspirant Deodorants, 1.7 fl. oz. each Save 4.50 Body Lotion *As listed on each company s respective Web site, where available. Avon prices are given at regular brochure prices. Please consult the current brochure for any sale pricing. 8 Aveeno Body Lotions, 12 fl. oz. each Moisture Therapy Body Lotions, 1.5 fl. oz. each The Body Shop Body Lotions, 8.4 fl. oz. each Naturals Body Lotions, 8.4 fl. oz. each 6.00 Hand Cream Neutrogena Norwegian Hand Cream, 2 fl. oz Basics Silicone Glove Hand Cream, 4.2 fl. oz Hair Care Nivea Smoothing Hand Cream,.5 fl. oz Basics Vita Moist Hand Cream, 4.2 fl. oz Pantene Shampoos, 12.6 fl. oz. each Advance Techniques Shampoos, 12 fl. oz. each 99 Pantene Conditioners, 12.6 fl. oz. each Advance Techniques Conditioners, 12 fl. oz. each Avon Avon Products, Products, Inc Inc