AC Foaming Collagen PF

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1 Moisturizing + Conditioning + Anti-Aging Tomorrow s Vision Today!

2 Technical Information: Product Code: 20597PF INCI Name: Potassium Cocoyl Hydrolyzed Collagen INCI Status: Conforms Suggested Use Levels: % Suggested Applications: Moisturizing, Conditioning, Anti-Aging, Hair Care, Mild Foaming

3 Science AC Foaming Collagen PF is produced through the combination of protein and coconut fatty acids and has been designed as a natural alternative to synthetic surfactants Functionally proteins form films that seal in moisture, economically they are an inexpensive alternative to most synthetic chemicals AC Foaming Collagen PF is a hydrolyzed collagen protein with potassium cocoyl moieties o These potassium cocoyl moieties are coconut derived fatty acids that enhance the foaming qualities of the protein o Protein/fatty acid condensates have an anionic net charge similar to that of skin and hair so it rinses easily from hair and skin without leaving a sticky irritating film behind

4 Science The complex has a hydrophobic fatty acid tail and a hydrophilic protein backbone o Hydrophobic region binds to lipophilic material and forms a micelle that encapsulates lipophilic species o Micelles have a hydrophobic interior and a hydrophilic exterior, which promote easy rinsing with water Protein hydrolysate improves surfactant skin compatibility while the fatty acid moiety increases foaming properties The complex also forms a protective layer on the skin through a reaction between the collagen in skin and the protein/fatty acid condensate o Protective layer reduces the irritation caused by other surfactants, and improves the degreasing characteristics of the product

5 Benefits Restore one s youthful appearance by hydrating the skin and helping to increase its natural collagen production Can be used in a wide variety of personal care formulas as well as baby products An ideal ingredient for imparting moisturization and conditioning benefits In hair care, hydrolyzed proteins act as great film-formers, directly translating to an increase in shine and improved feel Creates mild foaming and can be used as a natural surfactant, making it perfect for sensitive skin and scalp care applications Capitalizing on the outstanding consumer recognition of collagen, AC Foaming Collagen PF consists of bovine derived collagen that offers both excellent hydrating properties and film-forming benefits

6 Half-Head Salon Study 5 Participants Participant was asked to complete a survey rating their hair before and after the treatment on a scale of 1 to 10, with 1 being the lowest and 10 being the highest, using the following parameters: Cleansing Smoothing Dry and wet combability Anti-frizz Overall feel Shine Hydration Half of the head was treated with the control shampoo and conditioner while the other half of the head was treated with 2.0% AC Foaming Collagen PF in the base shampoo and base conditioner

7 Half-Head Salon Study Half Head Treated with Control Shampoo and Conditioner Half-Head Treated with 2.0% AC Foaming Collagen PF in a Base Shampoo & Conditioner Figure 1. Full Head Baseline Photo of Untreated Hair. Figure 2. Half-Head Photo of hair treated with test and control shampoo/conditioner.

8 Half-Head Salon Study Half Head Treated with Control Shampoo and Conditioner Half-Head Treated with 2.0% AC Foaming Collagen PF in a Base Shampoo & Conditioner Figure 3. Full Head Baseline Photo of Untreated Hair. Figure 4. Half-Head Photo of hair treated with test and control shampoo/conditioner.

9 Half-Head Salon Study Half Head Treated with Control Shampoo and Conditioner Half-Head Treated with 2.0% AC Foaming Collagen PF in a Base Shampoo & Conditioner Figure 5. Full Head Baseline Photo of Untreated Hair. Figure 6. Half-Head Photo of hair treated with test and control shampoo/conditioner.

10 Half-Head Salon Study Half Head Treated with Control Shampoo and Conditioner Half-Head Treated with 2.0% AC Foaming Collagen PF in a Base Shampoo & Conditioner Figure 7. Full Head Baseline Photo of Untreated Hair. Figure 8. Half-Head Photo of hair treated with test and control shampoo/conditioner.

11 Half-Head Salon Study Half Head Treated with Control Shampoo and Conditioner Half-Head Treated with 2.0% AC Foaming Collagen PF in a Base Shampoo & Conditioner Figure 9. Full Head Baseline Photo of Untreated Hair. Figure 10. Half-Head Photo of hair treated with test and control shampoo/conditioner.

12 Rating from 1 (worst) to 10 (best) AC Foaming Collagen PF Assessment of Hair Characteristics Assessment of the Control Shampoo Assessment of the Experimental (2.0% AC Foaming Collagen PF in Control Shampoo) Assessment of the Control Conditioner 1 0 Cleansing Smoothing Wet Combability Dry Combability Anti-Frizz Overall Feel Shine Hydration Assessment of the Experimental (2.0% AC Foaming Collagen PF in Control Conditioner) Figure 11. Rating of hair characteristics following sensory assessment

13 Comparison of Control Conditioner vs. Experimental Hydration Wet Combability 40% 35% 30% 25% 20% 15% 10% 5% 0% Dry Combability Shine Anti-Frizz Overall Feel Figure 12. Hair Assessment results for sensory characteristics

14 Technical Information: Product Code: 20597PF INCI Name: Potassium Cocoyl Hydrolyzed Collagen INCI Status: Conforms Suggested Use Levels: % Suggested Applications: Moisturizing, Conditioning, Anti-Aging, Hair Care, Mild Foaming

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