Botanical Therapy reference guide
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1 Botanical Therapy reference guide
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3 TABLE OF CONTENTS Botanical Therapy Massages Massage Massage Massage Botanical Therapy Scalp Treatments Pramāsana Express Scalp Treatment Pramāsana Scalp Treatment Invati /Invati Men Treatment for Thinning Hair It s like a facial for the scalp and a treat for the hair. Inspired by ancient Ayurvedic wisdom, the treatment cleanses, stimulates and balances the scalp, while leaving hair soft and with natural shine. Botanical Therapy Hair Treatments Moisture Treatment This treatment moisturizes and improves dry hair by 86% in just five minutes with the power of certified organic buriti oil. Repair Treatment This treatment repairs by improving the condition of damaged hair by 8% in just five minutes with the power of quinoa protein and sugar beet-derived amino acids. Botanical Therapy Scalp and Hair Treatments Pramāsana Scalp and Hair Treatment In a wet combing study after one application.
4 BOTANICAL THERAPY MASSAGES BOTANICAL THERAPY MASSAGE 1 PROCESS MASSAGE TECHNIQUES TIMING 1 Massage the front right side of the guest s scalp with the pramāsana exfoliating scalp brush using light friction motions, moving from the front of the ear to the midline. Massage for 0 seconds. Repeat on the back right side. Massage the front left side of the guest s scalp using light friction motions, moving from the midline to the front of the ear. Massage for 0 seconds. BRUSH Repeat on the back left side. 5 Place the bristles of the brush on the front right side of the guest s scalp, and massage using circular, friction motions, gently lifting and moving the scalp tissue in an upward direction. Repeat in two more areas. 6 Repeat on the back right side, front left side and back left side.
5 BOTANICAL THERAPY MASSAGE BOTANICAL THERAPY MASSAGES 1 Place your right hand on the back the guest s head and your left hand on the forehead. Gently press your hands together, hold the pressure for five seconds and then slowly release the pressure for five seconds. Repeat twice. Place your hands on either side of the guest s head. Gently massage the scalp with your fingertips using circular, friction motions. Using your index or middle fingers, massage the following marma points using slow circular, friction motions for seconds: Massage point 1 (Simanta): Located on the midline cm from the hairline Massage point (Simanta): Located on the midline halfway between the hairline and the crown Massage point (Adhipati): Located on the midline 1 cm past the crown Massage point (Utkshepa): Located cm behind the top of the ear Massage point 5 (Shanka): Located at the temples CLEANSE minutes 5 Place your hands on either side of the guest s head with your thumbs positioned toward the back hairline. Clamp your fingers and thumbs together, gently lifting the scalp tissue. Repeat over the entire scalp. NOTE: If the guest is reclined, place your hands on either side of the their head with your thumbs positioned toward the front hairline. At the guest s hairline, position your thumbs facing each other and two centimeters apart. Press your thumbs toward each other, gently lifting the scalp tissue. Reposition one thumb above the other, remaining two centimeters apart. Press your thumbs toward each other, gently lifting the scalp tissue. Repeat over the entire scalp. 6 Using your fingers and thumbs, tap over the entire the scalp using quick, pinch-like motions.
6 BOTANICAL THERAPY MASSAGES BOTANICAL THERAPY MASSAGE 1 Using the pads of your fingers, spread the masque over the guest s scalp using circular, friction motions. MASQUE Using your right middle finger, massage the following pressure points along the guest s occipital ridge using circular, friction motions, moving from the midline to the right: GV 16 (Governing Vessel 16 or Wind Mansion): Located on the midline of the occipital ridge below the external occipital protuberance B 10 (Bladder 10 or Heavenly Pillar): Located on the occipital ridge approximately one finger s width from the midline GB 0 (Gall Bladder 0 or Heaven s Gate): Located on the occipital ridge approximately two fingers width lateral to B 10 GV 16 5 minutes B 10 GB 0 B 10 GB 0 Repeat on the left side, using your left middle finger and moving from the midline to the left. Place your hands on either side of the scalp with your fingers extended. Massage the guest s scalp using circular, friction motions and medium pressure.
7 BOTANICAL THERAPY TREATMENTS PRAMĀSANA EXPRESS TREATMENT SUPPLIES Pramāsana Exfoliating Scalp Brush Pramāsana Protective Scalp Concentrate Pramāsana Purifying Scalp Cleanser 15 ml Applicator Bottle (for Pramāsana Purifying Scalp Cleanser) TIME 15 minutes BRUSH 1 Massage the guest s scalp with the pramāsana exfoliating scalp brush (Massage 1 ). Share that the brush gently exfoliates the scalp to help loosen build-up and impurities and increase microcirculation. CLEANSE Begin the Stress-Relieving Shampoo Ritual. NOTE: Prior to application, pour the pramāsana purifying scalp cleanser into a 15 ml applicator bottle. To make the pramāsana purifying scalp cleanser application and massage easier, wet the guest s hair with a spray bottle or at the shampoo bowl. Gently massage the guest s scalp (Massage ). Share that the product cleanses and purifies the scalp, removes pollution, exfoliates and instantly balances sebum levels minutes Apply the appropriate high-performance shampoo. Share the product benefits. Rinse the scalp cleanser and shampoo from the guest s hair, and complete the Stress-Relieving Shampoo Ritual. CONCENTRATE Part the guest s hair from the front hairline to the back hairline. Apply pramāsana protective scalp concentrate to the guest s damp scalp with the dropper applicator. Repeat in five more sections to cover the entire scalp. Do not rinse. NOTE: Do not touch the dropper to the guest s scalp. Share that the product helps balance sebum levels, preserve the scalp barrier and protect the scalp from environmental aggressors. APPLY THE RECOMMENDED LEAVE-IN TREATMENT, AND PERFORM THE SCHEDULED SERVICE. See Botanical Therapy Massage Protocols for detailed massage instructions, pages. 5
8 BOTANICAL THERAPY TREATMENTS PRAMĀSANA TREATMENT SUPPLIES Pramāsana Exfoliating Scalp Brush Pramāsana Nourishing Scalp Masque Pramāsana Protective Scalp Concentrate Pramāsana Purifying Scalp Cleanser 15 ml Applicator Bottle (for Pramāsana Purifying Scalp Cleanser) Hair Color Brush (for Pramāsana Nourishing Scalp Masque) Hair Color Bowl (for Pramāsana Nourishing Scalp Masque) Comb Towel TIME 0 minutes BRUSH 1 Massage the guest s scalp with the pramāsana exfoliating scalp brush (Massage 1 ). Share that the brush gently exfoliates the scalp to help loosen build-up and impurities and increase microcirculation. CLEANSE Begin the Stress-Relieving Shampoo Ritual. NOTE: Prior to application, pour the pramāsana purifying scalp cleanser into a 15 ml applicator bottle. To make the pramāsana purifying scalp cleanser application and massage easier, wet the guest s hair with a spray bottle or at the shampoo bowl. Gently massage the guest s scalp (Massage ). Share that the product cleanses and purifies the scalp, removes pollution, exfoliates and instantly balances sebum levels minutes Apply the appropriate high-performance shampoo. Share the product benefits. Rinse the scalp cleanser and shampoo from the guest s hair, and complete the Stress-Relieving Shampoo Ritual. MASQUE Part the guest s hair in wide sections, and apply pramāsana nourishing scalp masque to the scalp and roots with a brush applicator. NOTE: If performing the Moisture or Repair Treatment with this service, skip the remaining steps, and begin the recommended hair treatment. 16 minutes 5 Comb the masque through the guest s hair to evenly distribute the product. 6 See Botanical Therapy Massage Protocols for detailed massage instructions, pages.
9 BOTANICAL THERAPY TREATMENTS PRAMĀSANA TREATMENT CONTINUED 6 Massage the guest s scalp (Massage ). NOTE: The guest may notice a cooling and tingling sensation. MASQUE CONTINUED 7 Apply steam, heat or a hot towel to the guest s head for up to 10 minutes. Perform the Stress-Relieving Hand Ritual. 16 minutes 8 Rinse the masque from the guest s scalp and hair. Remove excess water from the hair with a towel. CONCENTRATE 9 Part the guest s hair from the front hairline to the back hairline. Apply pramāsana protective scalp concentrate to the guest s damp scalp with the dropper applicator. Repeat in five more sections to cover the entire scalp. Do not rinse. NOTE: Do not touch the dropper to the guest s scalp. Share that the product helps balance sebum levels, preserve the scalp barrier and protect the scalp from environmental aggressors. APPLY THE RECOMMENDED LEAVE-IN TREATMENT, AND PERFORM THE SCHEDULED SERVICE. See Botanical Therapy Massage Protocols for detailed massage instructions, pages. 7
10 BOTANICAL THERAPY TREATMENTS INVATI /INVATI MEN TREATMENT FOR THINNING HAIR SUPPLIES (NOTE: Use Invati OR Invati Men products) Pramāsana Exfoliating Scalp Brush Pramāsana Purifying Scalp Cleanser Invati Exfoliating Shampoo Invati Thickening Conditioner Invati Scalp Revitalizer Invati Men Nourishing Exfoliating Shampoo Invati Men Scalp Revitalizer 15 ml Applicator Bottles (for Pramāsana Purifying Scalp Cleanser and Invati Men Scalp Revitalizer) TIME 15 minutes BRUSH 1 Massage the guest s scalp with the pramāsana exfoliating scalp brush (Massage 1 ). Share that the brush gently exfoliates the scalp to help loosen build-up and impurities and increase microcirculation. CLEANSE Begin the Stress-Relieving Shampoo Ritual. NOTE: Prior to application, pour the pramāsana purifying scalp cleanser into a 15 ml applicator bottle. To make the pramāsana purifying scalp cleanser application and massage easier, wet the guest s hair with a spray bottle or at the shampoo bowl. Gently massage the guest s scalp (Massage ). Share that the product cleanses and purifies the scalp, removes pollution, exfoliates and instantly balances sebum levels minutes Apply the appropriate shampoo (female guests: invati, male guests: invati men ). Share the product benefits. Rinse the scalp cleanser and shampoo from the guest s hair, and complete the Stress-Relieving Shampoo Ritual. REVITALIZER Apply invati scalp revitalizer (female guests) or invati men scalp revitalizer (male guests) to the guest s damp scalp. Do not rinse. Share the product benefits. NOTE: If using invati men scalp revitalizer, prior to application, pour the product into a 15 ml applicator bottle. APPLY THE RECOMMENDED LEAVE-IN TREATMENT, AND PERFORM THE SCHEDULED SERVICE. 8 See Botanical Therapy Massage Protocols for detailed massage instructions, pages.
11 MOISTURE/REPAIR TREATMENT SUPPLIES Damage Remedy Penetrating Protein or Dry Remedy Penetrating Moisture Damage Remedy Intensive Restructuring Treatment or Dry Remedy Moisturizing Masque BOTANICAL THERAPY HAIR TREATMENTS Spray Bottle (for Damage Remedy Penetrating Protein or Dry Remedy Penetrating Moisture) Comb Towel TIME 15 minutes 1 Pour 15 ml of the recommended treatment product (damage remedy penetrating protein or dry remedy penetrating moisture) into a clean, dry spray bottle. Share the treatment benefits (Moisture Treatment: Improves dry hair by 86%, Repair Treatment: Improves the condition of damaged hair by 8% ). Following the Stress-Relieving Shampoo Ritual or a hair color service, section the guest s damp hair into quadrants. In the first quadrant, take ¼" subsections, spray the treatment product along the length of the subsection, place the subsection between two fingers and slide them down the length of the hair. HAIR TREATMENTS & HAND RITUAL 5 Gather the entire subsection in the palm of your hand, spray the ends with the treatment product and gently squeeze the hair to ensure saturation. Repeat in the remaining quadrants, and comb through the guest s hair. 5 minutes (application) 5 minutes (process) (rinse/removal) 6 Apply the recommended treatment masque (damage remedy intensive restructuring treatment or dry remedy moisturizing masque) to the guest s hair. 7 Apply steam, heat or a hot towel to the guest s head for up to 10 minutes. Perform the Stress-Relieving Hand Ritual. 8 Rinse the treatment products from the guest s hair. Remove excess water from the hair with a towel. PERFORM THE SCHEDULED SERVICE. In a wet combing study after one application. 9
12 BOTANICAL THERAPY AND HAIR TREATMENTS PRAMĀSANA AND HAIR TREATMENT SUPPLIES Pramāsana Exfoliating Scalp Brush Pramāsana Nourishing Scalp Masque Pramāsana Protective Scalp Concentrate Pramāsana Purifying Scalp Cleanser Damage Remedy Penetrating Protein or Dry Remedy Penetrating Moisture Damage Remedy Intensive Restructuring Treatment or Dry Remedy Moisturizing Masque 15 ml Applicator Bottle (for Pramāsana Purifying Scalp Cleanser) Hair Color Brush (for Pramāsana Nourishing Scalp Masque) Hair Color Bowl (for Pramāsana Nourishing Scalp Masque) Spray Bottle (for Damage Remedy Penetrating Protein or Dry Remedy Penetrating Moisture) Comb TIME 0 minutes BRUSH 1 Massage the guest s scalp with the pramāsana exfoliating scalp brush (Massage 1 ). Share that the brush gently exfoliates the scalp to help loosen build-up and impurities and increase microcirculation. CLEANSE Begin the Stress-Relieving Shampoo Ritual. NOTE: Prior to application, pour the pramāsana purifying scalp cleanser into a 15 ml applicator bottle. To make the pramāsana purifying scalp cleanser application and massage easier, wet the guest s hair with a spray bottle or at the shampoo bowl. Gently massage the guest s scalp (Massage ). Share that the product cleanses and purifies the scalp, removes pollution, exfoliates and instantly balances sebum levels minutes Apply the appropriate high-performance shampoo. Share the product benefits. Rinse the scalp cleanser and shampoo from the guest s hair, and complete the Stress-Relieving Shampoo Ritual. Part the guest s hair in wide sections, and apply pramāsana nourishing scalp masque to the scalp and roots with a brush applicator. MASQUE 16 minutes 5 Massage the guest s scalp (Massage ). NOTE: The guest may notice a cooling and tingling sensation. 10 See Botanical Therapy Massage Protocols for detailed massage instructions, pages.
13 BOTANICAL THERAPY AND HAIR TREATMENTS PRAMĀSANA AND HAIR TREATMENT CONTINUED 6 Pour 15 ml of the recommended treatment product (damage remedy penetrating protein or dry remedy penetrating moisture) into a clean, dry spray bottle. Share the treatment benefits (Moisture Treatment: Improves dry hair by 86%, Repair Treatment: Improves the condition of damaged hair by 8% ). 7 Section the guest s hair into quadrants. 8 In the first quadrant, take ¼" subsections, spray the treatment product along the length of the subsection, place the subsection between two fingers and slide them down the length of the hair. HAIR TREATMENTS & HAND RITUAL 9 Gather the entire subsection in the palm of your hand, spray the ends with the treatment product and gently squeeze the hair to ensure saturation. 5 minutes (application) 5 minutes (process) 10 Repeat in the remaining quadrants, and comb through the guest s hair. 11 Apply the recommended treatment masque (damage remedy intensive restructuring treatment or dry remedy moisturizing masque) to the guest s hair. 1 Apply steam, heat or a hot towel to the guest s head for up to 10 minutes. Perform the Stress-Relieving Hand Ritual. 1 Rinse the treatment products from the guest s scalp and hair. Remove excess water from the hair with a towel. CONCENTRATE 1 Part the guest s hair from the front hairline to the back hairline. Apply pramāsana protective scalp concentrate to the guest s damp scalp with the dropper applicator. Repeat in five more sections to cover the entire scalp. Do not rinse. NOTE: Do not touch the dropper to the guest s scalp. Share that the product helps balance sebum levels, preserve the scalp barrier and protect the scalp from environmental aggressors. APPLY THE RECOMMENDED LEAVE-IN TREATMENT, AND PERFORM THE SCHEDULED SERVICE. In a wet combing study after one application. 11
14 OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD. Horst Rechelbacher, founder Botanical Therapy Reference Guide /017 Please recycle. Aveda Corp., Minneapolis, MN USA / avedaeducation.com
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