Let s Get this Party Started!

Transcription

1 Let s Get this Party Started! Learning how to present the products in a fun and informative fashion is one of the most important parts of becoming a successful beauty consultant. There are several things you will need to prepare before you begin. You will find the PDF files on the Crackerjack Unit Website: From the left menu, choose Skin Care Class 1. Assemble your 2016 Class Flip Book. Print and cut the note cards. Insert them in a 4 X 6 photo book. The Love Your Skin Party note cards will take you step-by-step, word-for-word through the presentation. Practice makes perfect! Repetition of the presentation will build your confidence. 2. Print and file your Masters Copies. There are a few files you will need to copy over and over. Print master copies & place in page protectors. File them in your 3 ring binder for easy access. Tray Inserts Guest can follow along with the order of application. Place under plastic tray. Print 6 8. Opinion Polls print several and file in your 13 pocket folder Deal or No Deal Play this game and you will have 1 or 2 future bookings at every appointment! Watch Director Michelle Cunningham as she explains the Deal or No Deal game on her Youtube video: or just google search Michelle Cunningham Deal or No Deal Game Purchase a box of 5 3/8 X 4 3/4 envelopes. Print 10 envelope stickers, 10 inserts, several hostess program (1/4 size) Tape the sticker on the front of envelope. Inside include the free product card & card and your business card Hostess Program Print 1 81/2 X 11 color copy of the hostess program and either put it in a clear frame or laminate it. Print several 1/4 page Hostess Program to put inside your Deal or No Deal envelopes. Give this to the future hostess to take $100 Bills print several and file in your 13 pocket folder. 3. Referral Game You will never run out of names to call when you play this game! Goody Bags: Purchase several small decorative bags at the Dollar Store. Add few product samples and a piece of chocolate candy to each bag. EXAMPLE: sample size hand cream, microdermabrasion, eye colors, etc. ********OPTION!!! Be sure to ask your director about the Most Popular Sets placemats you can purchase from PINKPRINTING.COM********

2 LOVE YOUR SKIN PARTY 2016 Always remember, they are buying YOU before they buy the product. For the most professional image, it is strongly recommend to purchase a MK Beauty Coat ( MKconnections.com ) and wear to all appointments Extras: A few wrapped section 2 gifts for drawings, filled 13 Pocket folder & bubble mailer for heating facial cloths Before the Class - Arrive early to set up (45 minutes if you are doing hostess makeover prior) - Find good lighting for foundation matching. Coach the hostess to greet guests & introduce them to you. Have snacks served AFTER your presentation. Set up individual closing area & supplies. Give hostess Satin Hands & show her how she will give each guest their treatment when they arrive. Ask the hostess, Who is coming today that might be good doing what I do? How about you? Watch what I do tonight. (planting seeds of opportunity) Meet & Greet each guest. Ask her to fill out her profile card & as soon as she s done, match her foundation. Decide Ivory, Beige or Bronze; Then stripe 2 shades next to each other from jaw line to neck, the one that disappears is the correct one. Ask her to write her shade on the back of her Customer Profile Card immediately. 1 GUEST INTRODUCTION My name is I ll tell you a little more about myself in a minute but before we get started, I d like to learn about you. Say your name...how you know (hostess) and tell us something exciting that is happening in your life right now. TELL YOUR I-STORY IN A MAXIMUM OF 2-3 MINUTES I ve been building my business for (how long) I am (married, single, children etc.) I am ( current and/or former occupation ) I joined MK because Share what you love about your business - Keep it positive. Mary Kay always said there s a new MK beauty consultant at every appointment. I m not sure who it is yet.. but I ll be watching for clues (smile and look around the table) OVERVIEW My goal is for you to feel pampered, relaxed AND learn more about your skin over a lifetime of shopping at counters! Mary Kay always asks us to give our customers 2 makeovers. Since we re meeting for the first time today, we ll be focusing on skin care. You ll experience our PHENONMIMAL skin care products... from our the Miracle Set with 11 age defying benefits to our 2 step Microdermabrasion Spa treatment. 2 I want you to know that you are under NO obligation to purchase anything today, but you ll love the fact that Mary Kay has a try before you buy policy. You ll know what Mary Kay smells like, looks like & feels on your skin... and that will prevent you from ever making another buying mistake again! I m sure you ll appreciate our 100% satisfaction guarantee and my personal service. Your profile card ( hold it up ) will go with me the rest of my Mary Kay life...and I hope your face will go with me the rest of your life : ) We ll do treatments for your hands and eyes. We ll exfoliate and moisturize your lips. We'll cover any minor imperfections and match your skin tone with the right shade of foundation. And we ll end with a pop of color for your lips and cheeks. At your second makeover, we ll focus on color. I will take the information you filled out on # 6 of your customer profile, and with the help of Mary Kay s makeup artists, I can create a personalized mineral color look for you to try at your appointment. I ll also check the progress of your skin care. We can book your second appointment at an individual consultation. 3 SO LET S OPEN YOUR BEAUTY BOOKS TO THE FIRST PAGE You ll want to instruct all of the guests to follow along with their beauty book throughout the class Mary Kay Ash was a visionary leader. She founded her company in 1963 in Dallas TX with her $5000 life savings. Her company is based on the Golden Rule philosophy & the belief of Faith First, Family 2nd & Career 3rd. Fast forward 50+ years, MK is one of the largest direct selling company in the world with over 4 billion dollars in annual global sales. We presently have 3.5 million beauty consultants in 35 countries worldwide! The company is still privately owned & 100% debt free. It is no surprise Mary Kay Ash has been awarded the #1 female entrepreneur in American History! Did you know when you wash your face with MK you are supporting a company that funds research of cancers affecting women and also funds programs addressing the serious problem of domestic violence against women & children through the MKCF. Her charitable foundation has funded 3 million dollars to 50 domestic violence shelters and 1.3 million in cancer research grants annually. And when you wash your face with MK products you are supporting a company that DOES NOT test on animals. In fact, Mary Kay Ash was the first founding leader in the US to find alternatives to animal testing. 4

3 And when you wash your face with MK products you re supporting an environmentally friendly company that manufactures products right here in the US which creates 0% landfill and has planted over 40,000 trees in an effort to recycle former plastic compacts. And when you wash your face with MK products you are supporting a small business women and your consultants dreams. TURN TO PAGE 5 IN YOUR BEAUTY BOOKS Mary Kay always says: How old you are is your business, but how old you LOOK is mine. (Have them read their age paragraph ) Take a look at your skin in the mirror...i will be verbally instructing your thorough some amazing skin treatments. First I would like to show you our Oil Free Eye makeup Remover - one of Mary Kay s best sellers it s an I-can t live-without-this product! Always give the bottle a couple of quick shakes to mix it s oil free (silicone base). Safe for sensitive eyes & contact lens wearers. It gently removes all types of eye makeup, even waterproof mascara without tugging & pulling the delicate eye area. Demonstrate: Using a tube of mascara, swipe a little on the back of someone s hand, pour some on a cotton ball, press it on to the mascara, then swipe it off. 5 TURN TO PAGE 6 & 7 IN YOUR BEAUTY BOOKS Hold each product in your hand as you are describing it We have 4 skin care product lines in MK: Time Wise Repair for Advanced signs of aging, Botanical Effects for young or more sensitive skin and Clear Proof for acne prone skin. So depending on your skin needs and age, we have the perfect skin care for you! Today we will be using the he TW Miracle Set designed for early to moderate signs of aging. The Miracle Set is a premium collection with 11 age defying benefits it s Oil & fragrance free, designed for sensitive skin & has Good Housekeeping Seal. It s one of 2 anti-aging systems we now carry. Microwave facial cloths for 10 seconds Time wise 3-in-1 cleanser. Scoop up & work product in an upward & outward motion avoiding the eye area. Can you feel the beads in there? They are exfoliating dull surface cells as well as releasing anti-aging toner onto your skin. You are cleansing, exfoliating & toning your skin all at the same time.. it does 3 things in one! Can you get excited about something quick & easy? Scoop up product in well #2 and dot your forehead, nose, cheeks & chin. Blend up & out. This is our Vitamin treatment Day Solution, recommended by the skin cancer foundation, with UVA/UVB protection, SPF 35, as well as a collagen booster. This product plumps & protects the cells so you look hydrated & soft. This cleanser comes in a creamy formula for norm/dry skin, a foaming cleanser for combo/oily skin & if you are a girl that likes that squeaky sudsy feel it does come in a cleansing bar. Our products are both preventative and restorative, but wouldn t your agree that it s a lot easier to prevent now than repair later? We can discuss the best formula for you at your individual consultation at the end of the session. Remove the cleanser with the warm facial clothes Let me tell you about the Night Solution See the little beads in the jar? Every time you pump the pump the beads burst open & it s like releasing the freshest vitamins & peptides on your skin every night. Your skin repairs & renews at night!! Peptides work on preventing fine lines and wrinkles Next we are going to move to our Dynamic Duo Day & Night Solution. (Hold up Day Solution) Does anyone have a sensitivity to sunscreen SPF? Then don t have them try it!!!! Next is our TW Age Fighting Moisturizer in well #3. This is an oilfree moisturizer that hydrates up to 10 hrs. When you put in on morning & evening you are getting around the clock hydration

4 Moisturizer is essential to keep your skin elastic with bounce back ability. At your 2nd appointment we will make sure that you are happy with everything and that it is the correct formula for your skin type. Now you don t need 20 different products but you do need one good skincare system & an eye cream. This will take you only 2 minutes in morning & 2 minutes at night. And if I teach you anything tonight remember 1 thing: DO NOT MIX Skincare products Why? Products are formulated to work together and you can get chemical warfare on your face. So we recommend always stay with one line of skincare. You get the best results on your skin when you stay with one line of product. And MK is less expensive than any of the dept. store brands TURN TO PAGE 17 IN YOUR BEAUTY BOOKS Firming Eye Cream in well #4. The reason we get fine lines and dark circles around the eye is that the skin is much thinner there. Pick up with ring finger and stipple product under 1 eye and in the crows feet area. It reflects light, making under eye circles appear less dark, hydrates & reduces appearance of wrinkles & fine lines.! 9 SATIN LIPS TREATMENT in well #5 & #6. Apply lip mask gently n a circular motion. Did you know that chapstick or lip balm cannot penetrate dead skin cells? So we are going to exfoliate the dead skin from your lips first with the MK Lip Mask. FABULOUS REFERRAL GAME Since the Lip Mask needs to sit on your lips for a few minutes, we re going to play a fun little game while it s working it s magic Have you enjoyed your session so far? ( raising your hand, shaking your head up and down) Great! I am going to give you a chance to offer the same pampering experience to women you know (MAKE SUGGESTIONS). and YOUR going to have a chance to win this fabulous little gift.! (hold up the bag) You re going to grab your pens, grab your cell phones, & the Fabulous Game under your tray and I m going to set my timer for 2 minutes First, be sure you write your name on the bottom. The person who writes the most names and phone numbers, wins the gift!! READY! SET! GO!! Have them add 1 point per name, 2 pts. if they re over age 25. Award the winner. Remove Lip Mask & apply Lip Balm: MK lip balm hydrates up to 6 hours. 10 MICRODERMABRASION TURN TO PAGE 13 Get polished, younger skin and enjoy immediate effects. Microdermabrasion Refine Step 1 (well # 7) It will deeply exfoliate the skin with the same aluminum oxidize crystals used by dermatologists. Wet the top of one hand with your facial cloth and massage it into the back of one dampened hand for 1 minute. Remove with facial cloth. Apply Microdermabrasion Pore Minimizer Nourishing Serum Step 2 (well # 8) It reduces the visible # of pores, improves skin texture, comforts skin and reduces the appearance of redness. Feel and compare hands. At your second appointment, I can address any special skin care concerns you may have and show you some skincare supplements that could be added to the skincare we used today Foundation Primer I call this my WOW product. Dot on face/blend downward. It creates a barrier between your skin and foundation allowing your foundation to adhere and stay on all day! Next we ll apply Concealer. Dip your finger into the concealer, then rub it off on to the tray it is very concentrated...gentle stipple in dark or red areas to cover any imperfections. Never rub concealer into the skin 11 FOUNDATION TURN TO PAGE 11 IN YOUR BEAUTY BOOKS Our award winning foundations are part of our skin care regimen Now on to Foundation to complete our skin care line: Did you know that nearly 70% of women aren t sure if they are wearing the correct foundation It will even out your skin tone beautifully -t s the protection step for the skin If you are not wearing foundation you are wearing pollution. All pollutants sit on the surface on skin and bacteria can age the skin. So you want protection, not pollution on your skin. We have several different formulas of foundations.today you will be trying (Mineral Powder) or (CC cream) Apply and explain (learn the features & benefits plus proper application) DASH OUT THE DOOR COLOR LIPS AND CHEEEKS ONLY Lip Color Put a variety of lip gloss or lipstick samples on the table and have them pick one and apply Cheek Color Swipe cheek color on a large cotton ball from a full size. Sunny Spice Cheek Color ( ivory beige skin tone) Bold Berry (bronze) COMPLIMENT TIME Look around the room & pay compliments to your friend s new skin/look. 12

5 Table Close Part 1 Turn to page (or use the option) OPTION: use the sets placemat purchased from pinkprinting.com Or refer guests to the picture of the Miracle Set and Ultimate Miracle Set on page Table Close Part 2 - Roll Up Bag Romance & hold up the Travel Roll Up Bag. Pull pockets from bag as you explain Pocket 1 Basic Set... Cleanser/Moisturizer ONLY...44 Pocket 2 Miracle Set.95 -save $13 when you purchase as a set Pocket 3 Ultimate Set. Miracle Set, Microdermabrasion, Eye 182 (free Travel Bag) Pocket 4 Color Compact to represent their personalized color makeover At your 2nd App The other products you tried today will be listed with prices on the Opinion Poll which you will filing out at the end You ll be happy to know I accept all major credit or debit cards.. 13 Table Close Part 3 Hold up the $100 Bill question Raise your hand if you would get excited to get a call telling you you ve won $100 in FREE Mary Kay product? My Director does a drawing every few months from these surveys and naturally I want you ladies to be entered! It s a one question survey.the question is.if I only had 5 minutes to answer your biggest question about my MK business, what would it be? An example might be: How do you earn money in MK? or How much time does it take? or What does it cost to start? No product questions PLEASE! I can answer those questions at yor individual consultation. When they've finished, GO around quickly and read /answer their questions but DO NOT COLLECT THEM YET. I want you to know that we look for 3 types of women in Mary Kay Before I collect these I want you to write a number EITHER 1, 2 or 3 in the little circle to let me know which type YOU are. 15 DEAL OR NO DEAL Has anyone ever seen the show Deal or No Deal? We re going to play a Mary Kay Version of the game I have 10 envelopes. Inside is a card with the name of one of our fabulous Mary Kay products some are better than others (smile) So the deal is, if you are planning on booking a second appointment with me today, you get to pick a card The gift is YOURS when you have 3 friends with you (that I haven t met yet ) at that appointment!!! Everyone got it? So I m fanning out the cards, I will come around and ask each of you if you want to take my deal And you re going to say DEAL - OR NO DEAL Now if you say DEAL, you ll take an envelope & we re all going to applaud If you say NO DEAL, we re all going to say AHHHH So here we go Deal or No Deal??? (Etc. etc. etc.) Customer you love the products and you appreciate excellent service and you re willing to pay full retail (smile) 2. Party Girl you love the products & you like steals, deals and discounts and wants to share ME with your family and friends at a second appointment 3. Business Partner you would love 50% off discount on your MK products, you d benefit from some extra income or maybe you need a back up plan from your current job. Or maybe you want to meet new friends, have more fun, freedom, and flexibility in your life. COLLECT THE SURVEYS AND HAND THEM IN TO YOUR DIRECTOR Table Close Part 4: OPINION POLL Lastly, on the flip side of the Fabulous Game I am going to ask you to please fill out the Opinion Poll in its entirety. Then I will meet with each one of you individually and I ll ask you to bring your completed Opinion Poll, Profile card and Beauty Book INDIVIDUAL CLOSE Close Each person in a separate area Ask them for their profile card & opinion poll. Go over EVERY question of the opinion poll. Three Goals: 1. Sell Sets 2. Book the Second Appointment 3. Invite someone to listen to the MK Marketing Facts 16

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7 COLOR APPOINTMENT Full color is typically offered at the second appointment never the first. You will want to arrive early and verbally instruct your hostess through the color Visit the Color Confident education site on the intouch website for color tips and techniques and to earn your Advanced Color Consultant designation. Go to Product Central /click Custom Color Looks. There you can use the personal information from your customers profile card to create a personalized color look for your customers. Eye color cards -follow the instructions on the card 1C EYE SHADOW Follow classic eye diagram on the color card to paint by numbers Peel the plastic off the eye shadows HIGHLIGHT ( first color ) Apply to eyelids & under the brow with sponge tip applicator MIDTONE (Middle Color) Swipe color on the clean side OF APPLICATOR and make a dot in the center of the brow bone. Using the finger, move the color back and d forth along brow bone like a windshield wiper. ACCENT color create an inverted V from the middle of the eyelid along lash line and up into the brow bone area to the middle Turn the sponge-tip back to the lighter side and blend the color upward from the darker to the lighter color EYELINER Apply along top lash line working the liner into the root of the lashes using short strokes rather than trying to draw a solid line. Bottom lash line: line the bottom into the lash line and smudge it out with a Q Tip Option: For a softer look, Use the accent color along bottom lash line 2C MASCARA (Give one mascara brush to each customer; don t re-dip because it s not sanitary) When applying mascara, don t pump it because you re drying out the mascara in the cylinder just twist. Also, you should replace your mascara every 2-3 months or bacteria can build up! Apply mascara from the root of the lashes wiggling it to the tips mimicking brushing your teeth. CHEEKS Take some blush off the Look Card with a cotton ball (or a brush if you have a demo set open). Place color in 3 dots on your cheekbone, no lower than the tip of your nose, and no closer than 2 fingers to the nose. Blend the dots along cheek bone, If you are getting complements on your cheek color, it s NOT a compliment ( SMILE ) Less is best 3 C LIPSTICK Apply from card LIP GLOSS Swipe a little gloss on the tray to apply over lipstick. Our lip gloss has light reflectors which give shine without highlighting lines or wrinkles, I love this part of the class, it s COMPLIMENT TIME; look around the room & pay compliments to your friend s new skin/look Proceed with card # 14 Table Close. 4C LIPLINER (Optional) Draw a thin, natural line. Lip liner acts like a little fence for your lipstick; it helps to keep the lipstick from feathering.