table of CONTENTS WHAT ARE MY EXPECTATIONS OF THIS SESSION? LEARNING OUTCOMES TOPIC 1: KNOWING THE RANGE TOPIC 2: KNOWING THE PRODUCT
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1 SKIN EssentiA
2 The powerful combination of vitamins and other essential nutrients in the Skin EssentiA Range restores benefits of the skin s natural levels of vitamin A and reveals its natural beauty. Copyright 2016 Environ Skin Care (Pty) Limited. All material and/or images contained herein are subject to copyright and remain the property of Environ Skin Care (Pty) Ltd. This material and/ or images may not be reproduced, copied or disseminated in any form or by any means, whether electronic, mechanical or otherwise without permission in writing from Environ Skin Care (Pty) Ltd.
3 table of CONTENTS WHAT ARE MY EXPECTATIONS OF THIS SESSION? LEARNING OUTCOMES TOPIC 1: KNOWING THE RANGE TOPIC 2: KNOWING THE PRODUCT TOPIC 3: CONNECTING THE CLIENT TOPIC 4: ANALYZING THE SKIN TOPIC 5: RECOMMENDING THE RANGE TOPIC 6: HANDLING OBJECTIONS TOPIC 7: QUESTIONS & ANSWERS SKIN ESSENTIA 3
4 What are my expectations OF THIS SESSION? NOTES 4 LEARNER WORKBOOK
5 INTRODUCTION Welcome to the Environ Education Journey. Brand Story Beautiful Science Step into Retail THE ENVIRON BRAND STORY SKIN SCIENCE ENVIRON SCIENCE ESSENTIAL SKIN CARE SPECIALIST SKIN CARE PERFECTING SKIN CARE Step up into Professional CONSULTATION IONZYME DF TECHNOLOGY COOL PEEL TECHNOLOGY NEEDLING LEARNING OUTCOMES By the end of the session, you will be able to: Explain the Range and what makes it unique Describe the products, their benefits and the application steps Listen for key words to connect the client to the correct Range and products Analyze the skin and link specific skin conditions to the Range Recommend the Range with confidence Handle objections effectively in order to sell the product SKIN ESSENTIA 5
6 Topic 1 KNOWING THE RANGE SECTION 1: UNIQUE SELLING PROPOSITION is a Range of products that serves as an easy to use complete skin care program that brings skin back to beautiful. addresses the root cause of unhealthy-looking skin and helps to restore the natural levels of vitamin A in the skin through a unique Vitamin STEP-UP SYSTEM. contains the scientifically researched combination of vitamins A, C, E and antioxidants including Rooibos Leaf Extract, Honeybush Leaf Extract and specially selected peptides. This combination of vitamins, antioxidants and peptides is key to the Environ lifestyle. is suitable for women and men, for use on skin of all ages and for all skin types and conditions. allows you to reveal your beauty and be proud of who you are. Scientific research has shown that: The ingredients that make Skin EssentiA so special. VITAMIN A Normalize and perfect Retinyl Palmitate and Retinyl Acetate ANTIOXIDANTS Protect and smooth Vitamins C, E, and B3, Panthenol, Resveratrol, Beta-Carotene, Green Tea Extract, Honeybush Leaf Extract and Rooibos Leaf Extract PEPTIDES Build and repair Matrixyl 3000 and Dermaxyl 6 LEARNER WORKBOOK
7 PRODUCTS These are the products that make up the Skin EssentiA Range: Oil Free Eye Make-up Remover Dual Action Pre-Cleansing Oil Hydrating Clay Masque Mild Cleansing Lotion OR Low Foam Cleansing Gel Botanical Infused Moisturising Toner Antioxidant and Peptide Eye Gel Vita-Antioxidant AVST Gel and Moisturisers 1-5 Step 1 Vita-Antioxidant AVST Gel Vita-Antioxidant AVST Moisturiser 1 Step 2 Vita-Antioxidant AVST Moisturiser 2 Step 3 Vita-Antioxidant AVST Moisturiser 3 Step 4 Vita-Antioxidant AVST Moisturiser 4 Step 5 Vita-Antioxidant AVST Moisturiser 5 SECTION 2: APPLICATION STEPS There are two phases to applying this Range. The skin preparation phase has 5 steps: STEP 1: Remove eye make-up STEP 2: Pre-cleanse STEP 3: Micro-exfoliate STEP 4: Cleanse STEP 5: Tone The skincare phase has 2 steps: STEP 6: Apply eye gel STEP 7: Moisturize following the Vitamin STEP-UP SYSTEM SKIN ESSENTIA 7
8 Topic 2 KNOWING THE PRODUCT SECTION 1: BENEFITS AND KEY INGREDIENTS Oil Free Eye Make-up Remover This eye make-up remover is specially formulated for use on the delicate eye area and assists in leaving the skin feeling gently cleansed, moisturized and refreshed. Key ingredients Cyclopia Genistoides (Honeybush) Leaf Extract Panthenol (Pro-vitamin B5) Presentation 100ml (3.4 fl oz) PET bottle How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. 8 LEARNER WORKBOOK
9 Dual Action Pre-Cleansing Oil This pre-cleansing oil helps to effectively lift and remove excess surface oil, sunscreen and all types of make-up from the skin s surface and is the perfect first step in a cleansing routine. Key ingredients Simmondsia Chinensis (Jojoba) Seed Oil Caprylic/Capric Triglyceride Hydrogenated Polydecene Presentation 100ml (3.4 fl oz) PET bottle How long does it last? Twenty-four (24) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 9
10 Hydrating Clay Masque The Hydrating Clay Masque is a luxurious, creamy clay mask that assists in absorbing excess surface oils while gently polishing the skin s surface, leaving it feeling smoother and appearing more radiant. The Hydrating Clay Masque is multi-functional as it could be applied as a quick, gentle facial micro-exfoliator or alternatively as a hydrating mask/overnight mask. Key ingredients Kaolin Tocopheryl Acetate (vitamin E) Panthenol (Pro-vitamin B5) Paraffinum Liquidum (Mineral) Oil Hordeum Vulgare (Barley) Seed Extract Presentation 50ml (1.69 fl oz) tube How long does it last? Twenty-four (24) months unopened. This product should be used within weeks after opening. Please protect this product from light, heat and air and store in a cool place. Do not decant. 10 LEARNER WORKBOOK
11 Mild Cleansing Lotion The Mild Cleansing Lotion is a luxurious, moisturising cream cleanser that gently lifts surface impurities while assisting in maintaining the effects of the natural balance of your skin. This cleanser rinses off easily, leaving your skin feeling gently refreshed and conditioned. Key ingredients Sorbitol Olive Oil PEG-7 Esters Simmondsia Chinensis (Jojoba) Seed Oil Cetearyl Olivate Sorbitan Olivate Presentation 200ml (6.76 fl oz) pump dispenser How long does it last? Twenty-four (24) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 11
12 Low Foam Cleansing Gel The Low Foam Cleansing Gel is a luxurious, moisturizing foam cleanser that gently removes excess surface oil, make-up, and lifts surface impurities while assisting in maintaining the effects of the natural moisture balance of your skin. This cleanser washes off easily, leaving your skin feeling gently refreshed and clean. Key ingredients D-Panthenol Coco-Glucoside Decyl Glucoside Hydrolyzed Oats Presentation 200ml (6.67 fl oz) pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks. 12 LEARNER WORKBOOK
13 Botanical Infused Moisturising Toner The Botanical Infused Moisturising Toner is formulated to help moisturize and improve skin s overall well-being. It leaves the skin feeling hydrated, perfectly refreshed and primed for the application of the moisturizer. Key ingredients Panthenol (Pro-vitamin B5) Sodium PCA (Pyrrolidone Carboxylic Acid) Sodium Lactate Niacinamide (vitamin B3) Cyclopia Genistoides (Honeybush) Leaf Extract Blend of Botanical Extracts including: Sage, Yarrow, Mother of Thyme, Restharrow, Coltsfoot, Chamomile, Balm Mint, Horsetail, Rosemary and Marshmallow Presentation 200ml (6.76 fl oz) PET bottle How long does it last? Twenty-four (24) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 13
14 Antioxidant and Peptide Eye Gel This scientifically formulated eye gel is designed to work perfectly around the delicate eye area to help minimize the appearance of fine lines and intensely hydrate the look of the skin. Vita-Antioxidant AVST Eye Gel is rich in antioxidants, peptides and vitamins that assist in creating a more youthful skin appearance. Key ingredients Retinyl Palmitate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Panthenol (Pro-vitamin B5) Palmitoyl Hexapeptide-12 + Ceramide NG + PEG-10 Phytosterol (Dermaxyl ) Palmitoyl Tripeptide Palmitoyl Tetrapeptide Sodium Lactate (Matrixyl 3000) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Intermedia (Honeybush) Leaf/Stem Extract Cyclopia Subternata (Honeybush) Leaf/Stem Extract Cyclopia Maculata (Honeybush) Leaf/Stem Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 15ml (0.507 fl oz) pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. 14 LEARNER WORKBOOK
15 NOTES SKIN ESSENTIA 15
16 TM Vitamin A is the cornerstone ingredient in the Environ skincare philosophy and must be replaced daily for skin to appear healthy-looking and resilient. Combined with other essential nutrients like antioxidants and peptides, the long-term enhancement of the appearance of the skin becomes clearly visible. 16 LEARNER WORKBOOK
17 The Vita-Antioxidant AVST Moisturisers have been awarded the Swiss Vitamin Institute certificate which verifies that the products tested contain the vitamin strength declared. This, therefore, guarantees the efficacy as specified by Environ. The consumer gets a quality product with the said vitamin content, thereby fulfilling the promise of real results. The products are tested annually to enable them to carry this prestigious certificate of endorsement and, therefore, ensure that the highest standards are maintained. Vitamin STEP-UP SYSTEM Environ created the industryleading Vitamin STEP-UP SYSTEM to help skin gradually become more comfortable with increased levels of vitamin A and other ingredients that keep it looking healthy and beautiful. The higher the vitamin A concentration, the more beautifullooking skin is created. SKIN ESSENTIA 17
18 Vita-Antioxidant AVST Gel Vita-Antioxidant AVST Gel is the introductory gel moisturizer in the Vitamin STEP-UP SYSTEM and contains a low concentration of vitamin A, in the form of Retinyl Palmitate, vitamin C and antioxidants. This moisture-infusing gel may be used as an alternative to Vita- Antioxidant AVST Moisturiser 1 for skin that prefers a cooling, soothing gel-textured moisturizer. Key ingredients Retinyl Palmitate (vitamin A) Ascorbyl Palmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Presentation 50ml (1.69 fl oz) airless pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. 18 LEARNER WORKBOOK
19 Vita-Antioxidant AVST Moisturiser 1 The Vita-Antioxidant AVST Moisturisers 1-5 are ingenious moisturizing creams containing a selection of vitamins, peptides, botanical extracts and antioxidants, all expertly selected to assist in moisturizing, softening and smoothing the look of the skin while helping to promote a natural, fresh radiant appearance. Vita-Antioxidant AVST Moisturiser 1 is the introductory moisturiser in the Vitamin STEP-UP SYSTEM and contains a low concentration of vitamin A, in the form of Retinyl Palmitate as well as vitamin C. Key ingredients Retinyl Palmitate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Epigallocatechin Gallate (Green Tea Extract) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Genistoides (Honeybush) Leaf Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 50ml (1.69 fl oz) airless pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 19
20 Vita-Antioxidant AVST Moisturiser 2 Vita-Antioxidant AVST Moisturiser 2 is the second-step moisturizer in the Vitamin STEP-UP SYSTEM and contains a medium concentration of vitamin A, in the form of Retinyl Palmitate as well as vitamin C. The combination of vitamin A, powerful antioxidants and flavonoids in Vita-Antioxidant AVST Moisturiser 2 helps to restore the overall appearance of the skin, which results in a more youthful-looking complexion with the appearance of a smoother texture and a radiant, healthy-looking glow. Key ingredients Retinyl Palmitate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Epigallocatechin Gallate (Green Tea Extract) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Genistoides (Honeybush) Leaf Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 50ml (1.69 fl oz) pump dispenser How long does it last? 20 LEARNER WORKBOOK Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant.
21 Vita-Antioxidant AVST Moisturiser 3 Vita-Antioxidant AVST Moisturiser 3 is the third-step moisturizer in the Vitamin STEP-UP SYSTEM and contains a moderately high concentration of vitamin A, in the form of Retinyl Palmitate as well as vitamin C. The combination of vitamin A, powerful antioxidants and a peptide in Vita-Antioxidant AVST Moisturiser 3 helps to restore the overall appearance of the skin, which results in a more youthful-looking complexion with the appearance of a smoother texture and a radiant, healthy-looking glow. Key ingredients Retinyl Palmitate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Palmitoyl Tetrapeptide-7 + Palmitoyl Oligopeptide (Matrixyl 3000) Epigallocatechin Gallate (Green Tea Extract) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Genistoides (Honeybush) Leaf Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 50ml (1.69 fl oz) pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 21
22 Vita-Antioxidant AVST Moisturiser 4 Vita-Antioxidant AVST Moisturiser 4 is the fourth-step moisturizer in the Vitamin STEP-UP SYSTEM and contains a high concentration of vitamin A, in the form of Retinyl Acetate as well as vitamin C. The combination of vitamin A, powerful antioxidants and a peptide in Vita-Antioxidant AVST Moisturiser 4 helps to restore the overall appearance of the skin, which results in a more youthful-looking complexion with the appearance of a smoother texture and a radiant, healthy-looking glow. Key ingredients Retinyl Acetate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Palmitoyl Tetrapeptide-7 + Palmitoyl Oligopeptide (Matrixyl 3000) Epigallocatechin Gallate (Green Tea Extract) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Genistoides (Honeybush) Leaf Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 50ml (1.69 fl oz) pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. 22 LEARNER WORKBOOK
23 Vita-Antioxidant AVST Moisturiser 5 Vita-Antioxidant AVST Moisturiser 5 is the fifth and final step in the Vitamin STEP-UP SYSTEM and contains the highest concentration of vitamin A, in the form of Retinyl Palmitate and Retinyl Acetate as well as vitamin C. The combination of vitamin A, powerful antioxidants and a peptide in Vita-Antioxidant AVST Moisturiser 5 helps to restore the overall appearance of the skin, which results in a more youthful-looking complexion with the appearance of a smoother texture and a radiant, healthy-looking glow. Key ingredients Retinyl Palmitate (vitamin A) Retinyl Acetate (vitamin A) Ascorbyl Tetraisopalmitate (vitamin C) Tocopheryl Acetate (vitamin E) Beta-Carotene Panthenol (Pro-vitamin B5) Palmitoyl Tetrapeptide-7 + Palmitoyl Oligopeptide (Matrixyl 3000) Epigallocatechin Gallate (Green Tea Extract) Aspalathus Linearis (Rooibos) Leaf/Stem Extract Cyclopia Genistoides (Honeybush) Leaf Extract Polygonum Cuspidatum Extract (Resverapure Resveratrol Extract) Presentation 50ml (1.69 fl oz) pump dispenser How long does it last? Eighteen (18) months unopened. Should be used within weeks after opening. Please protect this product from light, heat and air. Store in a cool place. Do not decant. SKIN ESSENTIA 23
24 SECTION 2: HOW TO APPLY EACH PRODUCT PHASE 1: SKIN PREPARATION 24 STEP 1: Remove eye make-up Moisten cotton wool with the Oil Free Eye Make-up Remover. Gently place on the eye area for a few seconds to soften eye make-up. Wipe cotton wool over the eyes to remove the eye make-up. Alternatively, it can be used as a soothing eye compress when applied to cotton wool and placed on the eye area for a few minutes. STEP 2: Pre-cleanse Massage Dual Action Pre-Cleansing Oil on the skin to help dissolve and remove surface oils and make-up. Wet your hands slightly and continue massaging until the oil becomes a milky emulsion. Rinse with water and then follow with your preferred Environ cleanser to remove the last traces of the Pre-Cleansing Oil. Use morning and evening. STEP 3: Micro-exfoliate The multi-functional Hydrating Clay Masque could be applied as a quick, gentle facial micro-exfoliator or alternatively as a hydrating mask. This mask is gentle enough to use once to twice a week, depending on the application and desired effect. Option 1: Micro-exfoliant Apply the Hydrating Clay Masque over the Dual Action Pre-Cleansing Oil. LEARNER WORKBOOK
25 Micro-exfoliate by massaging with your fingertips in a circular motion and then rinse off with water. Remove the last traces of the mask with your preferred Environ cleanser. Option 2: Hydrating Masque After pre-cleansing and cleansing with your preferred Environ products, apply the Hydrating Clay Masque evenly on the skin and leave on for minutes. The mask becomes transparent as it dries. To remove the mask, wet your fingertips and briefly massage the excess product on the face. Remove all product by rinsing the area and then cleansing with your preferred Environ cleanser. Option 3: Overnight Masque First apply Environ evening skin regime. Follow with a thin layer of the Hydrating Clay Masque and leave on overnight. Remove the next morning with your preferred Environ cleanser and follow with your Environ morning skin routine. STEP 4: Cleanse After pre-cleansing, apply Mild Cleansing Lotion OR Low Foam Cleansing Gel to damp skin. Massage well with your fingertips and remove with water. Tone and follow with your recommended Environ vitamin A moisturizer. Use morning and evening. STEP 5: Tone Pre-cleanse and cleanse the skin with your preferred Environ products. Moisten cotton wool with Botanical Infused Moisturising Toner before applying. SKIN ESSENTIA 25
26 Follow with your recommended Environ vitamin A moisturizer. Use morning and evening.e 2: SKIN CARE PHASE 2: SKINCARE STEP 6: Apply eye gel Pre-cleanse, cleanse and tone the skin with your preferred Environ skin products. Apply Antioxidant and Peptide Eye Gel to the entire eye area. Follow with your recommended Environ vitamin A moisturizer. Use morning and evening. STEP 7: Moisturise Vita-Antioxidant AVST Gel After pre-cleansing, cleansing and toning, apply Vita-Antioxidant AVST Gel. Use morning and evening. Use a minimum of 2-3 bottles before progressing from your current step to the next step of the Vitamin STEP-UP SYSTEM. This moisture infusing gel may be used as an alternative to Vita-Antioxidant AVST Moisturiser 1 for skin that prefers a cool and soothing gel-textured moisturizer. Vita-Antioxidant AVST Gel may be applied under any Environ moisturizer for added comfort and hydration. Vita-Antioxidant AVST Moisturisers 1-5 After pre-cleansing, cleansing and toning, apply the Vita-Antioxidant AVST Moisturiser. Use morning and evening. 26 LEARNER WORKBOOK
27 Use a minimum of 2-3 bottles before progressing from your current step to the next step of the Vitamin STEP-UP SYSTEM. Vita-Antioxidant AVST Moisturiser 5 is the final step in the Skin EssentiA Range Vitamin STEP-UP SYSTEM. NOTES SKIN ESSENTIA 27
28 Topic 3 CONNECTING THE CLIENT ACTIVITY What is Beautiful Beautiful is to feel good about yourself when you wake up in the morning. Beautiful is looking at yourself in the mirror and being proud of who you are. Beautiful is knowing you have substance and a sense of worth. Beautiful is knowing that you are valuable, able, and ready to make a difference. Beautiful is being involved in something bigger than yourself, doing something for the betterment of society, the environment, or the underprivileged. Beautiful is being able to recognize and be proud of the great things that you or the people you know are doing in the world to make it a more beautiful place. 28 LEARNER WORKBOOK
29 SECTION 1: WHO WOULD USE THE RANGE? The Skin EssentiA Range is aimed at both men and women of all ages, and is suitable for all skin types and skin conditions. There are 7 steps to applying the Skin EssentiA Range. You are interacting with a client, explaining how the Skin EssentiA Range works and the 7 application steps. Name the products you would recommend the client use for each step of the application process. If the product has more than one benefit, write down each benefit. Step Products Application Process Benefits Step 1 Oil Free Eye Make-up Remover Remove eye make-up Step 2 Dual Action Pre-Cleansing Oil Pre-cleanse Step 3 Hydrating Clay Masque Apply mask Step 4 Mild Cleansing Lotion OR Low Foam Cleansing Gel Cleanse Step 5 Botanical Infused Moisturising Toner Tone Step 6 Antioxidant and Peptide Eye Gel Apply eye gel Step 7 Vita-Antioxidant AVST Gel Vita-Antioxidant Moisturisers 1-5 Moisturize SKIN ESSENTIA 29
30 Topic 4 ANALYZING THE SKIN SECTION 1: SKIN CONDITIONS THAT WOULD BENEFIT FROM THE RANGE Most skin conditions are caused by a vitamin A deficiency so when the deficiency is restored, the skin will be brought back to its most healthy-looking, beautiful state. As the Skin EssentiA Range is formulated to address the effects of the vitamin A deficiency that all people suffer from through the unique Vitamin STEP-UP SYSTEM, the Range is suitable for skin of all ages, for both genders, for all skin types, as well as skin conditions. Scientific and clinical research has shown that vitamin A: Known as the skin normalizing vitamin Forms the basis of a normal, healthy and well-functioning skin. Promotes the Effects of the Natural Moisturizing Factors Promotes a healthylooking barrier function, leaving the skin looking hydrated and refreshed. 30 Promotes a healthy-looking Dermis & Epidermis Vitamin A is essential for all the layers of the skin and helps to promote a healthylooking skin. LEARNER WORKBOOK Promotes the effects of Collagen & Elastin Encourages the results of the synthesis of healthy Collagen & Elastin for firmerlooking skin. Helps improve the appearance of pigmentation Helps stabilize pigmentation distribution, leaving the skin more even toned in appearance. Helps support the effects of skin immunity Supports the immune function of the skin by potentiating the Langerhans cells to help maintain a healthierlooking skin. Helps improve the visible effects of problematic skin conditions Normalizes sebaceous gland activity, leaving the skin more balanced.
31 Topic 5 RECOMMENDING THE RANGE SECTION 1: CLIENT BENEFITS 1. Restores: It is the solution to beautiful, healthy-looking skin; it restores the benefits of what the skin has lost. 2. Vitamin A deficiency: It counteracts the effects of the vitamin A deficiency that every person suffers from, which is the root cause of unhealthy-looking skin. 3. Normalize: It is designed to help normalize the appearance of skin abnormalities, regardless of skin condition or skin concern. 4. Bring it back: It contains essential key ingredients that work with the skin to bring it back to beautiful. 5. Full brigade: It contains a full brigade of antioxidants which are known to combat the effects of free radical activities that are known to damage the skin. 6. Vitamin STEP-UP SYSTEM : The Vita-Antioxidant AVST Moisturisers form part of Environ s unique and industryleading Vitamin STEP-UP SYSTEM, which was created to help skin become gradually more comfortable with increased levels of vitamin A and other ingredients that keep it looking healthy and beautiful. SKIN ESSENTIA 31
32 Topic 6 HANDLING OBJECTIONS SECTION 1: TYPICAL CLIENT CONCERNS ACTIVITY When recommending the Skin EssentiA Range to clients, you may encounter some typical client concerns. Some of the questions and queries a client may have: Q Q Q How is it possible for my teenager to start on the same moisturizer as me? I would like to add some of the Skin EssentiA products to my current skincare brand of choice. Will the Skin EssentiA Range be enough for my skin? Q I have never used a pre-cleanser before; is it really necessary? Q Q For my mature skin I prefer an eye cream - will an eye gel be sufficient? How long will these moisturizers last? 32 LEARNER WORKBOOK
33 NOTES SKIN ESSENTIA 33
34 NOTES 34 LEARNER WORKBOOK
35 NOTES SKIN ESSENTIA 35
36 NOTES 36 LEARNER WORKBOOK
37 Topic 7 QUESTIONS & ANSWERS Q A Q A Q A Q A How is it possible for my teenager to start on the same moisturizer as me? All skin types need to follow the same vitamin A step-up procedure. This Range is aimed at normalizing the appearance of any skin abnormality but all skin types need to be eased onto the vitamin A moisturizers to avoid a retinoid reaction. I would like to add some of the Skin EssentiA products to my current skincare brand of choice. This is not ideal. The Skin EssentiA Range is carefully designed to be used together as a complete skincare program. The formulations complement one another and work synergistically towards creating beautiful, healthy-looking skin. Will the Skin EssentiA Range be enough for my skin? Yes. Skin EssentiA moisturizers are aimed at normalizing the appearance of any skin abnormality and are, therefore, essential for creating healthy-looking skin. Should your skin, however, require more intensive support for a specific skin concern, it is recommended to combine the Skin EssentiA Range with the appropriate product/s from the Environ Specialist Range segments. I have never used a pre-cleanser before; is it really necessary? Preparing the skin is as important as feeding it. When the skin is prepared correctly it allows for the ingredients that follow to be more effective. A pre-cleansing oil effectively cleanses the skin, dissolving any oily surface residue without stripping the skin of its natural oils. The skin will already start looking nourished and refreshed only after this simple step. SKIN ESSENTIA 37
38 Q A Q A For my mature skin I prefer an eye cream - will an eye gel be sufficient? Absolutely. This eye gel is packed with a powerful combination of vitamins, peptides and antioxidants that assists in softening the appearance of fine lines. This sophisticated gel also contains Panthenol, which is super hydrating and soothing and is gentle enough for sensitive eyes. How long will these moisturizers last? As far as possible, we do not add preseratives to our formulations, therefore our products have a limited shelf life of weeks once opened. Environ believes that our products should contain limited amounts of preservatives for consumers to achieve the best results. If your moisturizer lasts longer than the recommended period after opening, it is most likely that you are not following the optimal way of application. 38 LEARNER WORKBOOK
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