FULL DISCLOSURE! DEBORAH MILANO REVEALS BEAUTY TRICKS AND TIPS

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1 FULL DISCLOSURE! DEBORAH MILANO REVEALS BEAUTY TRICKS AND TIPS C O L O R D E S I G N B O O K 0 8

2 COLOR DESIGN BOOK 08 For over 0 years Deborah Milano has been making beauty an affordable and accessible pleasure for all women. Combining a flair for colour and a focus on quality certified by the Deborah Group s own research laboratories, the brand s eye catching designs, attention to detail and unmistakably Italian flavour have become its hallmarks. Displaying a relentless focus on its mission, Deborah Milano upholds the right of every woman to take care of her own beauty needs and feel like an EveryDay Diva despite coping with the harried pace of modern life and handling the pressure of managing family commitments, work, friends and spare time. Deborah Milano gives cover-girl looks to this independent, vivacious yet always seductive woman, enhancing her femininity but keeping her authentic.

3 LIPS L I P S

4 Milano Red Long Lasting Lipstick Milano Red Lipstick Milano Red Shine Lipstick Il Rossetto Lipstick that looks freshly applied for up to 8 hours**. Mat satin finish, high-impact colour. The ground-breaking -in- Lipstick+Primer formulation glides on effortlessly and ensures full, even, budge-proof lip colour. Paraben-free. Hypoallergenic*. Infused with real Ruby Powder for luscious, full colour. Formulated with Hyaluronic Acid for up to 0 hours*** of supreme comfort and hydration. Hypoallergenic*. SPF. The lipstick for women who don t like lipstick. The luscious gel imparts sheer colour in a split second and leaves lips lastingly hydrated. The shiny, wet-look finish is simply irresistible. Formulated with Argan Oil for absolute comfort and deep hydration. Hypoallergenic*. SPF. Soft, creamy lipstick enriched with Vitamins A, C and E. Leaves the lips dazzlingly shiny and perfectly moisturized. With UVA and UVB filters. Hypoallergenic.* *Formulated to minimise the risk of allergies. **Clinical testing involving 0 women; lipstick staying power measured on nr.. ***Self assessment by 0 subjects *Formulated to minimise the risk of allergies

5 Atomic Red Mat Lipstick Fluid Velvet Mat Lipstick Absolute Lasting Liquid Lipstick Glossissimo Lip Gloss Satiny mat lipstick. Ultra-comfortable glide-on formula for velvety smooth lips that stay perfect all day long. Hypoallergenic.* Liquid lipstick, mat effect. Supremely comfortable consistency, long-wearing, transfer-proof formula. The special flocked applicator imparts colour and definition, ensuring absolute lip comfort. Paraben-free. Hypoallergenic*. -in- liquid lipstick. Full-colour mat lipstick and clear moisturising shiny lip gloss, all in one. Transfer-proof, smudge-proof, extra long wearing. Paraben free. A thirst-quenching lip gloss that dresses lips in amazing D shine. Enriched with moisturising, anti-oxidant Fruit of the Forest DH Complex. Hypoallergenic.* * Formulated to minimise the risk of allergies. * Formulated to minimise the risk of allergies.

6 Ore Long Lasting Lip Pencil Ultra-soft, easy-gliding lip pencil formulated for perfect lip definition. Pigment-rich formula delivers intense long-lasting colour. Transfer-proof. The retractable tip ensures effortless application with no smudging. Ore Lip Pencil A lip pencil with a soft consistency for outlining the lips with the utmost precision. Ultra long lasting colour. Ore Universal Transparent Lip Pencil Transparent lip pencil, suitable for any shade of lipstick. Helps set colour and prevent unsightly feathering. Perfectly defines the outline of the lips. Lipliner Pencil Lip liner pencil draws a crisp, long-lasting line around the lips, adding dazzling definition

7 FACE F A C E

8 Extra Mat Perfection Foundation Liquid foundation with a long-lasting mat finish that withstands extreme weather conditions. Humidity** and transfer proof. Enhances the complexion and mattifies the T-zone, while ensuring prolonged hydration. SPF0. Hypoallergenic* Dress Me Perfect Foundation Made-to-measure colour that s a perfect match for any skin tone and leaves a flawless, natural finish. Formulated with Skin Oxygenating DH Complex, an active ingredient that gives skin the oxygen it needs to really breathe. The weightless fluid consistency melts into skin to even out the complexion and minimise imperfections. Long-lasting. SPF. Hypoallergenic*. DD Daily Dream All-in-one skin tone-evening, regenerating, anti-ageing foundation formulated with Day&Night Serum Complex to protect skin by day and regenerate it by night.*** The lightweight fluid consistency covers up imperfections, dark patches and discolouration, hydrates skin, revives the complexion and leaves skin looking younger and more even-toned. SPF provides effective protection against photo-ageing. Comfort Lift Foundation Velvety soft consistency. Guaranteed all-day comfort. Ingredients include a combination of Hyaluronic Acids featuring different molecular weights with hydrating, elasticising and skin plumping properties. Smooth, toned, deeply moisturised skin for up to 0 hours.** Subtle violet scent. SPF. Hypoallergenic.* *Formulated to minimise the risk of allergies. ** Self evaluation test on 0 women. ***Improved skin hydrated for 00% of women after 0 hours; self-assessment test involving 0 women. Clinical testing and instrumental measurements on 0 women after and 0 days of regular use Ore Care Perfection Foundation A fluid foundation that achieves lasting perfection and absolute comfort. The silky-soft texture leaves a luxuriously mat finish that minimises pores, disguises blemishes and deeply hydrates skin. Formulated with the innovative Ultra Filling Spheres delivery system: patented Hyaluronic Acid spheres visibly boost moisture levels for up to 0 hours and after regular use***. Medium to high coverage. Oil free. SPF0. Hypoallergenic* Ore Perfect Foundation Foundation with a silky texture for a sheer, velvety smooth finish. Formulated with Power Stay Complex for amazingly long-wear without touch-ups. Beats shine without creating a masky effect. Suitable for all skin types. SPF0. Hypoallergenic.* * Formulated to minimise the risk of allergies. **Maintenance of optimal hydration rate. Clinical and instrumental testing on 0 women. ***In-vitro testing on the active ingredient used in DD Daily Dream in effectiveness percentage IN- BB Cream 000 All-in-one skin perfector foundation that offers five times more performance: smoothes skin, conceals imperfections, evens out skin tone, hydrates and nourishes skin, and provides protection against UV radiation and air pollution. With a delicate violet scent. SPF0 for effective protection from photo-ageing. Hypoallergenic* Perfect & Natural Foundation Formulated for a more even skin tone without parabens, silicone, petroleum and mineral oil or acrylate, yet without sacrificing superb cosmetic performance. Enriched with vegetable-based oils and hydrating plant extracts that enhance the complexion, hide blemishes, minimise pores and help mattify oily shine. Medium coverage. SPF. Hypoallergenic*

9 Newskin Compact Foundation Anti-Pollution Effect Compact foundation with an improved formula containing Antioxidant Defence DH Complex, Omega and 6, and Vitamin A, C, E to nourish and regenerate skin and stave off the harmful effects of pollution. Wet & Dry. Hypoallergenic.* Ultrafine Powder with Mineral Oligoelements Ultra-fine powder with Mineral Oligoelements and a soothing and regenerating action. Recommended for delicate and sensitive skin. Trio Contouring Palette A palette of face powders in three different shades, each with a specific function, for a professional contouring routine in three simple steps: sculpt, blend and illuminate. The silky-soft, ultra-blendable consistency is ideal for creating natural highlighting and shading effects using a blusher brush. Duo Contour&Highlight This two-in-one stick takes Contouring to a whole new professional-grade level in just two simple steps: the darker shade contours, sculpts and defines the features and the lighter shade lifts and illuminates the high points of the face. The creamy consistency floats on easily and blends in beautifully using fingers or a foundation brush La Cipria Dress Me Perfect Loose Powder Luminature Bronzing Powder * Formulated to minimise the risk of allergies. Feather-light silky smooth powder to even out tone, leaves a no-shine finish Featherweight and silky loose powder to set the make-up and create a smooth complexion. Easy to apply and blend, perfect for a natural, completely mat finish. Absorbs any excess oil. With puff applicator Silky smooth, easy blending bronzing powder enriched with Jewel Powder; a treasure trove of minerals and trace elements: amethyst, amber, jade, ruby, coral and mother of pearl. Also ideal for sensitive skin

10 Natural Blush Hi-Tech Blush Dress Me Perfect Concealer Ore Perfect Concealer Silky smooth, compact, micro-fine texture. Mat finish. Enriched with Jewel Powder, the Mineral Oligoelements contained in the formula have an energising effect on skin. Ideal for even the most sensitive skin. Hypoallergenic.* Brushes on smoothly and stays on no need to touch up. Stays colour true all day for a radiantly even and natural look. Hypoallergenic.* Liquid concealer naturally minimises and disguises minor imperfections and blotchy complexions. The super soft texture glides over skin and provides excellent coverage, melting into the complexion without leaving a masky effect. Soft, creamy, long-lasting concealer stick for disguising dark circles and minor skin flaws and blemishes * Formulated to minimise the risk of allergies. Face Perfect Primer Skin mattifying primer keeps shine at bay in the T-zone. Formulated to even out skin tone and smooth skin for flawless, longer-wearing make-up application Radiance Creator Highlighting Concealer Illuminating fluid concealer with a soft-focus effect, for visibly smoother, brighter skin. The concealer comes with its own applicator brush for absolutely precise results. Concealer Palette A palette containing 6 high-coverage cream concealers. The beige hues erase imperfections, the yellow tones neutralise dark circles, the violet shade revives a lacklustre complexion and the green tones down redness. Age Reset Concealer Liquid concealer enriched with anti-ageing and illuminating EYE PRO and Osilift to combat wrinkles and minimise the appearance of puffiness and dark circles. SPF

11 EYES E Y E S

12 *The absence of fragrance avoids the risk of irritation. Double Effect Volume&Length Mascara -in- mascara for extreme volume and maximum length and definition, in one sweep. The built-in dial in cap of the special elastomer applicator allows for different effects: added length and definition when the bristles are straight, or extreme volume when the cap is twisted anti-clockwise and the brush expands to a spiral. Ophthalmologist tested and fragrance free* LENGTH & DEFINITION VOLUME Ore Absolute Volume Mascara Long-lasting, ultra-volumising fake eyelash mascara. Formulated with Maxi Volume DH Complex for instantly thicker looking lashes and mascara that stays put all day long and into the night. The jumbo applicator has fibre bristles that catch, separate and coat every single eye lash, creating astonishing volume. Ophthalmologist tested and fragrance free*. Dream Look Mascara False eyelash effect mascara. The formulation is enriched with triangular nylon fibres for longer, fuller, curlier lashes, and Argan Oil to protect and soften them. The high-precision elastomer wand releases mascara evenly and delivers optimal definition, leaving absolute eyelash perfection with no clumps or spikes. Ophthalmologist tested. Fragrance free* EXTRA Ore Absolute Volume WP Mascara Super lash volumising mascara in a waterproof formulation. Instant all-day volume. Ingredients include a cocktail of lash-coating polymers to keep lashes lushly coated around the clock. The Maxi applicator brush thickens and separates lashes to pump up lash volume. Ophthalmologist tested and fragrance free*. *The absence of fragrance avoids the risk of irritation. **Formulated to minimise the risk of allergy. ***Instrumental measurement: average for 0 women. days of regular daily use vs. traditional mascara (increased volume reported for placebo: 7.7%). Extraordinary -in- Mascara The trail blazing -in- formulation of this amazing mascara volumises, lengthens and curls lashes, delivers unrivalled staying power, and creates a dramatic high-definition effect. The tapered wand is perfect for defining and separating long or short lashes, and for lifting the lashes up and out for maximum curl. Ophthalmologist tested and fragrance free.* 009 Black+Long Mascara Mascara formulation for incredibly long and amazingly black lashes. Special Carbon Black Complex makes eyes irresistibly seductive. Ophthalmologist tested. 00 Volume&Care Lash Creator Mascara Latest generation mascara combining lash care with enhanced volume. Formulated with Keratin Lash Booster DH Complex for up to +8%*** added lash volume after just 0 days. Regular use leads to a significant reduction in eyelash loss. Hypoallergenic** Black+Long Waterproof Mascara For incredible length and dramatic lashes; ultra-long wearing waterproof formulation. Ophthalmologist tested. 067 EXTRA

13 lovemylashes Volume Mascara Volumising mascara enriched with Hydra-Lash DH Complex, a substance that cares for lashes and keeps them supple and well hydrated all day long. Ophthalmologist tested. lovemylashes Long Mascara Lash-lengthening mascara enriched with Hydra-Lash DH Complex, a substance that cares for lashes and keeps them supple and well hydrated all day long. Ophthalmologist tested. Divine Volume&Curves Mascara The secret s out for divinely thick, curved, clump-free eye lashes: Divine Volume&Curves Mascara. The ultra-black formulation gives lashes incredible volume and curl, for eyes that really pop. Breakthrough ingredient Curve Memory DH Complex coats lashes in a smooth, supple film that prolongs the curving effect. Ophthalmologist tested and fragrance free.* 0088 BLUE BROWN lovemylashes Transparent Mascara Clear mascara enriched with Hydra-Lash DH Complex, a substance that cares for lashes and keeps them supple and well hydrated all day long. Tames the eyebrows and gives lashes and brows superb definition for a natural look. Ophthalmologist tested. Volume Sprint Mascara Lash volumizing and sculpting mascara. Formulated with special Volumecils polymer to ensure lusciously full lashes even with just one coat. Ophthalmologist tested. TRANSPARENT ALSO AVAILABLE WITH A LASH-CURLING APPLICATOR WAND.

14 Ore Extra Eyeliner Precision-tip eyeliner pen for mistake-proof control. The fine, pliable 0. mm felt tip draws a flawless line without smudging, and releases full water-proof colour that stays put for up to hours.** Transfer-proof. Approximately 00 applications. Ophthalmologist tested. Ultraliner Eyeliner High-definition liquid eyeliner. The felt nib is more comfortable and easier to use than ever before; the results are perfect. Ophthalmologist tested. 08 -in- Kajal&Eyeliner Gel Pencil Gel pencil formula for dramatic eye make-up looks. The rich, creamy consistency imparts high-pigment colour and can be applied inside or outside of the lash line. Stays put for up to 6 hours* when used as an eyeliner and up to 8 hours* as kajal. The waterproof formula will also outlast sweltering temperatures. Transfer-proof. Dermatologist and ophthalmologist tested. Ore Waterproof Eye Pencils Eye Pencils emphasise the eyes with absolute precision, giving the gaze incredible depth and intensity. The pigment-rich formulation contains silicone resins for superb colour that stays put and resists fading all day long and well into the night. The pencils are automatic and come with a sharpener and mini-sponge for softening the line if desired. Ophthalmologist tested *Formulated to minimise the risk of allergy. **Up to hours for 6% of the women interviewed. In-house testing: self-assessment by 0 volunteers. Eyeliner Precisione High-precision brush-tip eyeliner. The special applicator draws a perfectly crisp, clean line The advanced formulation also includes emollients and decongestant substances. Hypoallergenic*. 0 Eyeliner Precisione Waterproof Waterproof high-precision brush-tip eyeliner. The special applicator draws a perfectly crisp, clean line. Formulated with special film-forming polymers to help the eyeliner adhere to the eyelids and provide water-resistant properties. 00 *Clinical assessment on 0 subjects Extra Eye Pencil A plastic pencil enclosing an innovative long-wearing waterproof formula. With a consistency that glides on instantly and effortlessly, and a texture that is amazingly comfortable. Ophthalmologist tested Ore Eye Pencil An incredibly soft-textured pencil that highlights the outline of the eyes with precision, for flawless long-lasting color

15 Eyeliner Eye Pencil Kajal Pencil Ore Eyebrow Pencil Ore Extra Eyebrow Pencil Eye liner pencil with a creamy consistency that leaves a sharp long-lasting line of pure deep colour. Ophthalmologist tested A soft pencil that leaves ultra-deep colour. Easy to blend in. Safe for use also inside the lashline For precise brow definition and all-day color. With special mini brow-brush Automatic eyebrow pencil with an oblique tip that is perfect for naturally defining, filling, and sculpting the eyebrows. Makes it possible to create different makeup looks based on the angle of the tip: fine and precise, light and nuanced or crisp and intense lines. Includes a professional brush, essential for creating texture and nuances, brushing and shaping the eyebrows Eyebrow Palette Practical eyebrow palette which contains everything necessary for perfecting, defining, enhancing and fixing the brows. Compact powder in two shades, to be used alone or blended together to achieve the desired nuance, to intensify the eyebrows and fill in any gaps. Colourless wax to give shape and set the powder all day long. Three tools to perfect the eyebrows: a tweezers, an oblique marker and a comb

16 Hi-Tech Trio Eyeshadow Hi-tech eyeshadow trio delivering intense colour, extreme blendability and a radiant finish together with ultra-stylish design. Each of the 6 eyeshadow palettes contains three long-wearing metallic shades for creating a limitless range of looks. Wet&dry formulation. Ophthalmologist tested. Palette Perfect Smokey Eye Supremely soft eye shadow formulated to release exceptionally rich colour. Featuring a palette of shades to create smokey eyes in simple steps, and with a tutorial on the back showing how to make the best use of each palette. Ophthalmologist tested. Ore Velvet Eyeshadow Fade-resistant, velvety soft, silky smooth eye shadow in sophisticated shades. Ingredients include silicone oils for easy blending, outstanding coverage and supreme comfort. A swirl of pearls brings out the luminosity and purity of the pigment. Ideal for even the most sensitive eyes. Wet&dry formula. Dermatologist and ophthalmologist tested. Eyeshadow&Kajal Pencil Jumbo -in- eyeshadow and kajal pencil offering a creamy consistency with amazing blending power. Delivers intense colour with a mat or frosted finish. Dual-purpose formulation: as a kajal for applying to the inner rim of the eye or as a shadow over the mobile eyelid. Ophthalmologist tested MAT MAT METAL MAT MAT MAT 6 6 METAL METAL METAL METAL

17 NAILS N A I L S

18 Gel Effect Nail Enamel Anti-Age Smoothing Base Whitening Anti-Yellowing Base For mirror-line shine and a plump, smooth surface. The densely pigmented formula imparts absolute depth of colour, incredible gloss and flawless coverage. The oversized brush allows the easy flowing enamel to glide on effortlessly. A flexible film forms over the nail that helps the enamel to withstand knocks and shocks Creates an ultra-smooth surface and leaves nails looking healthy and youthful. Formulated with a blend of active ingredients to regenerate new nail cell growth for nails that grow stronger with every passing day. Whitening base coat that conceals staining and discolouration leaving nails brighter and whiter. Enriched with nail strengthening and moisturising lemon extracts and Vitamin E *Self-assessment by 0 subjects after application of base coat+nail enamel+top coat. 0Days Long Nail Enamel Nail enamel formulated to deliver perfection for 0 days without touch-ups*. Ingredients include calcium and magnesium rich marine-based bioactive ceramics for tougher nails and extreme staying power. A single coat is enough to impart high-impact nail colour and ultra-glossy shine. BASE in- Multi-Action Treatment The -in- formula hardens, strengthens, smoothes and whitens nails as well as adding spectacular shine. Enriched with Vitamin A and E derivatives plus Argan oil, ingredients known for their moisturising, strengthening and anti-oxidant properties. Use as a clear base, brilliant top coat, or both. Quick Dry Top Coat A topcoat that dries nail enamel within seconds, visibly enhancing colour and shine. Formulated for extra nail protection and long lasting brilliance. Apply as a top coat to speed up drying and enhance enamel colour

19 F R E ACETONE E Strengthener Clear varnish for nails that are prone to flaking. The Calcium contained in Calcium Multi Mineral Complex has a re-densifying helps enhance the suppleness of nails, making them stronger and well nourished. 07 Hardener Clear enamel for nails that are prone to splitting. Calcium Multi Mineral Complex has a re-densifying effect that leaves nails stronger, well nourished and more supple. 06 Nail Polish Remover Nail polish remover with a delightful mulberry scent. Suitable for all nail types. Removes enamel quickly and effectively, without drying nails. Enriched with re-mineralising, hydrating DH Mineral Complex, a cocktail of minerals and trace elements Nail Polish Remover Nail polish remover with a delightful vanilla scent. Solvent and allergen-free. Suitable for all nail types, especially fragile nails. Removes enamel quickly and effectively without drying or weakening the nails. Enriched with hydrating and regenerating Myrrh extracts. Nail Enamel Corrector Pen A handy corrector pen that s ultra-gentle on nails. Acetone-free. Enriched with moisturising Jojoba Oil. The special felt tip erases excess enamel and smudges quickly and easily, neatening nails and adding flawless definition. White Nail Pencil French Manicure pencil. With cap for pushing back cuticles

20 H Y D R A C O L O R Hydracolor The original cream in a stick that nourishes, protects and lightly colours the lips. UVA-UVB sunscreens. SPF. Paraben Free. Hypoallergenic*. Hydracolor Unisex SPF0 Ultra-protective cream stick with SPF0. Protects lips from the sun even at high altitudes and from the cold and wind. Wards off premature skin ageing. Paraben free. Hypoallergenic.* 8 UNISEX Hydracolor Kids * Formulated to minimise the risk of allergies. The original cream stick nourishes and protects lips, imparting a light blush colour. Also suitable for kids. UVA/UVB filters. SPF. Paraben free. Hypoallergenic. Available in three yummy shades

21 A C C E S S O R I E S Foundation brush Perfect for applying liquid or creamy compact foundations evenly and precisely. The special flat shape ensures foundation glides on quickly and effortlessly. Maxi face brush Perfect for applying and blending pressed and loose powder and bronzer. The plump, rounded shape is ideal for smooth application over faces of all shapes and sizes Blush brush Perfect for sculpting the cheek bones, with blushers, bronzers and highlighters. The slanted, angled shape of the brush allows the product to be applied precisely and evenly. Retractable face brush Perfect for applying and blending pressed and loose foundation, powder, bronzer. The brush is silky soft on the face and makes blending a breeze, for flawless results. Small enough to take anywhere

22 -in- eyeshadow brush Flat eyeshadow brush Double pencil sharpener Nail file This handy -in- brush is great for applying and blending eye shadow over the eyelid, and also for emphasising the upper and lower lash line for dramatic definition Perfect for applying and blending pressed, baked and loose eye shadows. With its slightly rounded, compact shape, the brush makes applying the right amount of eye shadow as easy as --, with absolutely no wastage. Double pencil sharpener accommodates thick or thin pencils. The blade design will perfectly sharpen both wooden and plastic pencils. Two-sided nail file. The black side is for shortening natural nails and defining the shape of natural or reconstructed nails. The white side is for removing imperfections and smoothing the surface of natural or reconstructed nails Eyeshadow applicator set Retractable lip brush Set of interchangeable applicators. Perfect for pressed and baked eye shadows, and utterly flawless blending. Fits into every handbag and purse. Just the thing for blending lip pencils and applying lipstick or gloss. The bristles are shaped for even application of colour, even in hard-to-reach spots like the corners of the mouth. Fits into every handbag and purse

23 VERTICAL DISPLAYS Extendible: W 80/00/0 cms x D cms x H 70 cms With Lights No Drawer Code: 0869 Extendible: W 80/00/0 cms x D cms x H 00 cms With Lights & Drawer Code: 0866 Extendible Promotional Area 0/60/80 cms Mirrors Included in all codes HORIZONTAL DISPLAY W 80 cms x D 80 cms x H 7 cms Codes: With Lights 0700

24 HORIZONTAL DISPLAY W 0 cms x D 80 cms x H 9 cms Codes: With Lights 0709

25 deborahmilano.com

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