Portfolio. Yison Ko. Portfolio.

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2 1 Hello, I m Yi Son Ko, a creative director based in New York City. I have over 15 years of experience providing innovative design solutions for global companies and nonprofit organizations. My career has taken me from London to Seoul to New York where I ve worked with companies ranging from Merrill Lynch, Hilton Hotels, LG Electronics, Hyundai Corporation, Accenture, LexisNexis Risk Solutions, Cowen Group, The Pew Charitable Trust to Simons Foundation. My portfolio is a mix of work created both independently and as part of a studio.

3 2 Education Professional Experience Capabilities Manchester Metropolitan University Manchester, UK MA Communication Design Seoul National Polytechnic University Seoul, South Korea BA(Hons) Visual Communication Design Dong Seoul College Seoul, South Korea Advertising Design Scholarship in Communication Design Scholarship in Visual Communication Design Scholarship in Advertising Design Freelancer 1/ Creative Director Iridium Group NYC, US 9/6/ Art Director Mecayours Seoul, South Korea 4/ /2006 A Part Time Lecturer for Typography Howan University Iksan, South Korea 9/ /2005 Senior Graphic Designer SearsDavies: London, UK 1/ /2003 Brand Brand Identity Systems Rebranding Brand Architecture Brand Guidelines Digital Websites Microsites UX Design Information Architecture Print System Literature Capability Brochures Publication Redesign Annual Reports Graphic Designer Internship Manchester Institute for Information Delivery Manchester, UK 6/2000-9/2000 Graphic Designer Design Dr. Seoul, South Korea 3/ /1996 Campaign Landing Pages Campaign Microsites Print And Web Advertising Exhibit Design Event Collateral

4 3 Clients in US Clients in UK Clients in South Korea Accenture The Andrew W. Mellon Foundation Brune & Richard Burford Capital Cowen Group Evercore Wealth Mtanagement Freedom2, Inc. The Heritage Foundation Infinitink INSAR Kobre & Kim Lexington Partners LexisNexis Risk Solutions The MacArthur Foundation Nuvilex The Pew Charitable Trusts Thompson Media Group RIMS_The Risk Management Society Simons Foundation SonomedEscalon Sony Music Entertainment United Nations Federal Credit Union 4 Pump Court 23 Essex Street British Heart Foundation Cancer Research Campaign Crown Office Chambers Dar Al-Handasah Shair & Partners Dyer Brown Architects ECT Group Evolve Falcon Chambers Greenland Interactive Limited Heath Lambert Group Highway Agency HLA Global Imperial College Lloys TSB Group Union Macfarlanes Macmillan Cancer Relief Magrath & Co Solicitors Memery Crystal Merrill Lynch Investment Managers Monckton Chambers Museum of Garden History Natural History Museum Property Bar Association Sports England Taylor Walton Solicitors AT&T Hilton Hotel Hyundai Motor Company Hyundai INI Steel Hyundai Hillstate Hyundai Engineering & Construction Co. Ltd LG Electronics Sungiee Construction Co. Ltd

5 4 Global consulting engineers, Dar Al-Handasah Client / Dar Al-Handasah Shair & Partners Brand Identity Interactive Design

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9 8 Merrill Lynch London Client / Merrill Lynch Editorial Design Campaign Design

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11 10 One of The Most Innovative Legal Firms in UK Client / Macfarlanes Editorial Design Campaign Design Illustration

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13 12 Hyundai Motor Company Korea Client Hyundai Motor Company Editorial Design Illustration

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15 14 Hyundai Hillstate Korea Client / Hyundai Hillstate Editorial Design Illustration Photography

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18 17 A New Beginning for a Medical Device Maker Client / SonomedEscalon Brand Identity Marcom Awards, 2011 (Platinum) Marketing/Promotion, Campaign/Branding

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21 20 Implementation of a Global Brand at Its Highest Level Client / Accenture Interactive Design Editorial Design Photography

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27 26 A Fresh Face for a Dermatological Consumer Products Company Client / Freedom2 Inc. Brand Identity Interactive Design

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29 28 An Annual Prospectus for a Nationally Respected Nonprofit Organization Client / The Pew Charitable Trusts Editorial Design Infographic Design

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31 Yison Ko 30 Stimulating Civic Life Stimulating civic life Pew fosters a vibrant public life by supporting institutions that create a thriving arts and culture community in Philadelphia and the surrounding region. We also work to enhance the well-being of the region s disadvantaged citizens by aiding organizations that provide assistance to those most in need. Philadelphia s rich artistic history is evident throughout the city, from museums to murals. 19

32 31 A New Brand and Flagship Website for Members of an Important Medical Research Community Client / INSAR (the International Society for Autism Research) Brand Identity Interactive Design

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35 34 Rejuvenating a Company That Promotes Well-Being Client / Nuvilex Brand Identity Interactive Design GD USA AWARDS, 2011 Corporate Branding GD USA AWARDS, 2011 Internet Design

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38 37 Campaigns for the Law Firm Marketing Division of a Global IT Leader Client / LexisNexis Campaign Design Interactive Design Illustration Icon development

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41 40 A System of Products Reporting Research Results Client / The MacArthur Foundation Editorial Design

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44 43 Math, Science and Branding Client / Simons Foundation Brand Identity Editorial Design Interactive Design Creativity International Awards (Honorable Mention), 2013 Simons Foundation Annual Report 2011 Hermes Creative Awards (Gold), 2012 Simons Foundation Annual Report 2010 Communicator Awards (Gold), 2012 Simons Foundation Annual Report 2009 Nonprofit Design Communicator Awards (Silver), 2012 Simons Foundation Annual Report 2010 Nonprofit Design The International Davey Awards (Silver), 2011 Simons Foundation Annual Report 2010 Marcom Awards (Honorable Mention), 2010 Simons Foundation Annual Report 2009 Annual Report/Nonprofit Creativity International Awards (Honorable Mention), 2010 Simons Foundation Annual Report 2009 Creativity 40 Print & Packaging Gd Usa Awards, 2010 Simons Foundation Annual Report 2009 International Arc Awards (Bronze), 2010 Simons Foundation Annual Report 2009 Gd Usa Awards, 2009 Simons Foundation Annual Report 2008 International Arc Awards (Gold), 2009 Simons Foundation Annual Report 2008 International Astrid Awards (Bronze), 2008 Simons Foundation Annual Report 2007

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47 46 Launching a Breakthrough Tattoo Product Client / Infinitink Brand Identity Interactive Design

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50 49 Designing Thought Leadership to Communicate the Unique Leadership and Insights of the Firm Client / Evercore Wealth Management Editorial Design Interactive Design

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52 51 A Brand Story for a Foundation That Tells America s Stories Client / The Better Angels Society Ken Burns Brand Identity Interactive Design Illustration

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56 55 A Partner to a Federal Credit Union with Global Membership Client / United Nations Federal Credit Union Campaign Design Editorial Design Interactive Design Credit Card Design Illustration Gd USA Awards, 2011 UNFCU Exhibits and Posters Gd USA Awards, 2010 UNFCU Brand Campaign Marcom Awards, 2013 (Gold) UNFCU Annual Report Microsite 2012 Mobile & Web-Based Technology/Microsite Arc Awards (Silver), 2013 UNFCU Annual Report Microsite 2011 Creativity International Awards (Silver), 2013 UNFCU Annual Report Microsite 2011 Marcom Awards (Gold), 2012 UNFCU Annual Report Microsite 2011 Creativity Annual Awards (Honorable Mention), 2009 UNFCU Brand Campaign

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63 62 Rebranding a Powerful Conservative Think Tank Client / The Heritage Foundation Brand Identity

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67 66 World Cup Music Promotion Client / Sony Music Entertainment Brand Identity Campaign Design Interactive Design Illustration

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70 69 Thank you