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1 art photography creative writing piano film animation performance art body art quilting fashion textiles sculpture posters heritage jewe lery poetry glass blowing video theatre painting pottery screenplays dance silk screening carving oragami chalk art song cuisine join the movement
2 photography singing posters quilting fashion carving heritage hip hop glass blowing textiles museums painting animation design film dance new media video sculpture creative writing performance art architecture screenplays pottery poetry opera jewellery theatre symphony origami silk screening art
3 Saskculture User Generated Launched in September 2010, Culture Days is the largest public participation movement and annual event undertaken collectively by the entire arts and culture community in Canadian history. Culture Days invites everyone to explore, discover and participate in arts and culture in every community across the country. Shutterstock Shutterstock Janet Bike Girl Winnipeg Symphony Orchestra Brantford Arts Block Culture Days Culture Days is our country s newest and perhaps one of its most important traditions. TV Cogeco Ontario
4 engaging with culture in every community Shutterstock Manitoba Culture Days Alex Felipe
5 From coast to coast to coast, thousands of individual artists, diverse cultural groups, galleries, museums, heritage organizations, municipalities, and festivals old and new unite to inspire greater participation in arts and culture. Culture Days features free, hands-on, interactive activities that invite the public to the behind-the-scenes world of artists, creators, historians, architects, curators and designers in their home community. George Pimentel Julien Kolt, Manitoba Culture Days Get out there, go to a show, take in an opening, head to a museum, make something with smoke, tell a dodgy joke, use your fingers to get that sculpture made, find that burning artist in you and don t be afraid, and maybe most importantly, take the spirit of the next three days and keep it for the next 362. Jian Ghomeshi, Host of CBC Radio s Q Dave Brosha You don t have to be highbrow to love culture. Culture is also your favourite TV shows, the music playing on your radio or MP3, even the ads you see in bus shelters. If your children take dance or music lessons, if you sing in a choir, if you read novels, if you ever go to a play or a movie, then culture is a part of your life. Antoni Cimolino, General Director of the Stratford Shakespeare Festival and Chairman of the Culture Days National Steering Committee
6 culture days the public responds... We took part in the sing-a-long this morning, and thought it was fabulous [ ]. Thank you all so much for giving us the chance to do this. We look forward to next year. Denis and Audrey Grantham, Niagara Falls, ON Thai Dance Company, BC
7 The Results Are In * Awareness was very high with approximately one-third of Canadians reporting that they are aware of Culture Days Up to 12% ** of Canadians participated in the first annual Culture Days celebration in September 2010 Three-quarters of people who participated in Culture Days activities were very satisfied, and 90% of those in the sample of communities surveyed say they are likely to participate in Culture Days next year More than two-thirds of people who participated in Culture Days activities report that Culture Days raised awareness of the range and quality of arts and cultural activities in their community Over 70% of people who participated in Culture Days activities believe that it will inspire them to attend more locally based events in the future Over two-thirds of participants believe that Culture Days has increased awareness of how artists and arts organizations make a positive contribution to the community Alberta Arts Days Gladstone Clayworks Studio, ON User Generated Our kids really enjoyed taking part in the wool spinning and the historic costumes. CA Kendal, via website comments Culture Days: Way to organize a great event. We should take more time to be proud of our cultural via Twitter We painted, we danced, we braved the stage. From the smallest hamlet to the busiest metropolis across Canada, the first annual Culture Days weekend was a fun-filled success. Creating Culture Vultures, by Carly Maga, Communications Director, OurKids.net * From an independent Strategic Counsel survey of the Canadian public, Culture Days activity organizers and non-participating organizations, October 2010 ** Participation varied by community, from 3-12%
8 culture days has the arts and cultural community buzzing Culture Days exceeded my expectations in every way number of attendees we had, the variety of ages/walks of life involved, the overall vibe throughout the city, the quality of events, etc. It really was an incredible event, a huge success, and I am very proud that Cluster was a part it. Heidi Ugrin, Cluster: New Music and Integrated Arts Festival, Winnipeg, MB User Generated
9 Events such as Culture Days serve to promote the beauty of our city outside of the everyday activities that are so easy to neglect amidst the demands of work and family. Jesse Roberts, Head of Reference Services, Thunder Bay Public Library, ON We were pleased to realize that many had never come to the Museum before, making this a real audience-building activity. Lila Knox, The Manitoba Museum cat n mouse The Buzz * Nearly 90% of those who presented a Culture Days activity believed that is was very successful or successful 86% report that they are very likely or likely to participate in Culture Days next year Two-thirds reported that their expectations for participating in Culture Days were met (52%) and in some cases exceeded (15%) Jan Vailhé/Veffia, QC * From an independent Strategic Counsel survey of the Canadian public, Culture Days activity organizers and non-participating organizations, October 2010
10 We managed to not only participate in a national weekend of arts and culture, but to leverage the Culture Days brand for our own purposes, raising awareness among local citizens and raising Richmond s profile beyond city limits and even nationally. Liesl Jauk, Manager, Cultural Development Services, City of Richmond, BC canada a major wide marketing and PR campaign Tracy Kovalench and Open Sky Festival
11 The branded national multimedia marketing and public relations campaign begins each April, building towards the event at the end of September and is valued at approximately $2.5 million, generating more than 250 million impressions in its first year. Haven t you always wanted to find yourself in the middle of a dance party while you re on your way to get your coffee? CornerBrooker.com, local site devoted to all things to do with Corner Brook, NL CBC, ON CBC and Culture Days is a perfect partnership. As one of the country s largest cultural institutions itself, CBC is proud to be part of this watershed movement to help promote and connect Canadian artists and creators to the public in their local communities during Culture Days and throughout the year. Kirstine Stewart, Executive VP, English Services, CBC CBC: the National Broadcast Partner is committed to supporting Culture Days with comprehensive television, radio, online and out-of-home promotion across Canada, as well as by mounting large-scale public launch events before each Culture Days weekend. London Regional Children s Museum, ON
12 Winds Ensemble, SaskCulture Kay Meek Centre Working together to promote our arts and culture for Culture Days has brought our community together in ways it hasn t seen in years. This wee village is bursting with excitement about the Culture Days weekend. So glad we got involved! Simone Wilson, Bear River, NS George Pimentel SaskCulture Fall for Bear River, Sam Santos, ON Adam Peddle/She Said Yes! Theatre Company Inprint Collective Kay Meek Centre, BC join the movement at culturedays.ca
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