Identity Guidelines august 2009
|
|
- Lucinda Randall
- 5 years ago
- Views:
Transcription
1 Identity Guidelines august 2009
2 Contents Introduction Color palette... 3 Identity size and control area... 5 Identity use with other logos Identity variations... 7 Identity don ts... 8 Typography Essential information identity guidelines w page 1
3 introduction This logo was designed to convey a sense of permanence, timelessness and lasting value. It reflects the singular achievements, personal integrity and lasting legacy of James B. Duke, as well as the accomplishments of the Endowment he established. The typeface, Goudy Old Style, was designed in 1915 by Frederic W. Goudy ( ), one of the preeminent American type designers of the 20th century. Emerging from the same historical era as The Duke Endowment, the typeface has been described as straightforward, self-assured and timeless. It is one of the most distinctive classic typefaces ever produced, and has retained a high degree of popularity for more than 70 years. It was by the stroke of his pen that James B. Duke created The Duke Endowment, and the integration of his signature as a graphic element underscores the personal legacy that is the foundation and guiding force of The Duke Endowment. It also differentiates The Duke Endowment from Duke University, Duke Energy and the Doris Duke Foundation, all three of which use the letter D as a graphic element in their logos. identity guidelines w page 2
4 color palette 7500 C 7407 C 470 C 5487 C 5195 C R 213 G 201 B HTML E 1 D 8 B 7 R 255 G 153 B HTML C A 9 B 4 A R 157 G 83 B HTML 9 D R 98 G 125 B HTML D 7 7 R 100 G 68 B HTML C BLACK C Cool Gray 8 C Cool Gray 5 C R 99 G 82 B 69 R 30 G 30 B 30 R 139 G 141 B 142 R 178 G 180 B HTML HTML 1 E 1 E 1 E HTML 8 B 8 D 8 E HTML B 2 B 4 B 3 The color palette shown above is a very important part of The Duke Endowment identity. It has been carefully developed and should not vary from application to application. The swatches shown are not the exact replication of the colors, only an approximation. A Pantone Matching System (PMS) formula guide should be referenced for accurate color representation. Always consult with your printer to get the best color match when printing four-color process. cyan magenta yellow black identity guidelines w page 3
5 color palette Child Care Education Health Care Rural Church 7407 C 7500 C 5487 C 5195 C R 255 G 153 B HTML C A 9 B 4 A R 213 G 201 B HTML E 1 D 8 B 7 R 98 G 125 B HTML D 7 7 R 100 G 68 B HTML The Duke Endowment serves many audiences with a variety of components. To establish a strong identity, it is important that we communicate ourselves and focus areas in a consistent, meaningful way. Please use the color specifications above for creating future materials or communications. identity guidelines w page 4
6 identity size and control area 1.25 inches The identity is a piece of art, not to be changed for any reason. When using the identity, refer to the above grid to specify white space. This white space helps the identity stand out and improves readability. Separate art files are available for identity applications. Please see page 13 for more information. Art files featuring the identity art have been created for a variety of applications, so there is no need to re-create the identity for any reason. To achieve optimum legibility, the identity should not be fewer than 1.25 inches wide. identity guidelines w page 5
7 identity use with other logos Publishers of the North Carolina Medical Journal The North Carolina Institute of Medicine In 1983 the North Carolina General Assembly chartered the North Carolina Institute of Medicine as an independent, nonprofit organization to serve as a nonpolitical source of analysis and advice on issues of relevance to the health of North Carolina s population. The Institute is a convenor of persons and organizations with health-relevant expertise, a provider of carefully conducted studies of complex and often controversial health and health care issues, and a source of advice regarding available options for problem solution. The principal mode of addressing such issues is through the convening of task forces consisting of some of the state s leading professionals, policy makers, and interest group representatives to undertake detailed analyses of the various dimensions of such issues and to identify a range of possible options for addressing them. The Duke Endowment The Duke Endowment, headquartered in Charlotte, N.C., is one of the nation s largest private foundations. Established in 1924 by industrialist James B. Duke, its mission is to serve the people of North Carolina and South Carolina by supporting programs of higher education, health care, children s welfare and spiritual life. The Endowment's health care grants provide assistance to not-for-profit hospitals and other related health care organizations in the Carolinas. Major focus areas include improving access to health care for all individuals, improving the quality and safety of the delivery of health care, and expanding preventative and early intervention programs. Since its inception, the Endowment has awarded $2.2 billion to organizations in North Carolina and South Carolina, including more than $750 million in the area of health care. Here is an example of how the identity might appear in relationship to another logo. Final identity placement is dependent on the actual design of the layout with use of the identity control area (page 5). identity guidelines w page 6
8 identity variations a. Our identity can be used in one (a) or two colors (b). To achieve optimum readability in a grayscale or black and white application, use a pure black identity (a). b. c. If the identity needs to appear on a block of color (c, d) or a photo (e), it should be used in one color (black or white). Use the application that creates the highest contrast with the background color. In other words, if the photo or color block is light in color, use the black identity (c). d. If the photo or color block is dark in color, use the white identity (d, e). e. f. If the identity needs to appear in a different color than indicated above, please use the one-color identity (a) and convert it to the color needed. An example of this might be on a one-color poster or ad (f). identity guidelines w page 7
9 identity don ts Any distortion to the identity, however slight, will give the logo a different appearance, thereby hampering its legal protectability and underlying function within the Identity Guidelines. Do not: Use the identity type without the identity mark Distort proportions or change colors Reduce the artwork below 1.25 inches in width Re-create the fonts in the identity Distort the identity Reverse out a portion of the identity Move the identity mark to a new position within the artwork Do: Use the artwork supplied to help create a consistent brand identity guidelines w page 8
10 typography Goudy Old Style Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz Roman Italic Bold Bold Italic Extra Bold Times New Roman Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz Roman Italic Bold Bold Italic The Goudy and Times New Roman family of fonts are approved for usage on our communication materials. Other fonts may not substitute. identity guidelines w page 9
11 essential information 100 north tryon street, suite 3500 charlotte, north carolina telephone: facsimile: The Duke Endowment identity guidelines w page 10
the DARING WAY SHOW UP BE SEEN LIVE BRAVE based on the research of Brené Brown
the DARING WAY SHOW UP BE SEEN LIVE BRAVE based on the research of Brené Brown TRADEMARK and STYLE GUIDE These guidelines were established to ensure that all community members are familiar with the legal,
More informationCheapside pre-school short term planning Autumn 2014
Cheapside pre-school short term planning Autumn 2014 Playing and Exploring Active Learning Creating and Thinking Critically A UNIQUE CHILD POSITIVE RELATIONSHIPS ENABLING ENVIROMENTS LEARNING AND DEVELOPMENT
More informationIndex. Brand Identity (pg. 1-5 ) Audience (pg. 6-10) Research Process (pg ) Creative Process (pg ) Product Development (pg.
1-Mackey About Us Their was a young man that wanted to introduce the world to a fashion style that have not seen before. He wanted to bring out the urban side of New York city through graphic t-shirts
More information2014 Brand Guidelines
01 Contents 02 Introduction 03-05 Homecoming Scotland Master Logos 06 Promotional Logos 07 Logo Exclusion Area and Minimum Size 08 Logo Distortion Illustration 09-10 Colour Specification (Print and Online)
More information- BRAND BOOK - - BRAND BOOK -
- BRAND BOOK - - BRAND BOOK - INTRODUCTION These guidelines have elements to assist in applying the Clare Tourism brand. The guides apply to the logo, typeface, colours and additional elements which combine
More informationGuidelines for Law Week Grant recipients
LAW WEEK LOGO USE: Guidelines for Law Week Grant recipients STOP! These guidelines are for Event Partners who received a Law Week Grant in 2018. If this is not you, you re reading the wrong guidelines!
More informationLAW WEEK LOGO USE: Guidelines for Event Partners. Using this guide. Further information
LAW WEEK LOGO USE: Guidelines for Event Partners STOP! Did you receive a Law Week Grant from Victoria Law Foundation? Then you re reading the wrong guidelines! You need to acknowledge your event s grant
More informationHuman Inheritance Lab #22
Human Inheritance Lab #22 Background: By now you have most likely discussed the basics of genetics, especially those that were described by Gregor Mendel, the Austrian monk that is commonly referred to
More informationThe Genetics of Parenthood- Face Lab (SB2c) Purpose: To simulate the various patterns of inheritance using Mendall s laws.
The Genetics of Parenthood- Face Lab (SB2c) Purpose: To simulate the various patterns of inheritance using Mendall s laws. The Genetics of Parenthood Guidebook Introduction Why do people, even closely
More informationWindmill Hill City Farm
Windmill Hill City Farm Logo guidelines August 2011 These guidelines will be of interest to Windmill Hill City Farm staff and any external personnel working on graphic design for the farm. If you have
More informationBRANDMARK GUIDELINES
GUIDELINES 1.1 BRANDMARK RATIONALE The brandmark is inspired by the spirit of partnership. It aims to capture through its design Rawabi Holding s unique ability to bring together marketing intelligence
More informationBrand Identity Guidelines. v1.3 /
Brand Identity Guidelines v1.3 / 10.07.09 Contents 1.1 About L2P... 1.2 Introduction... 1.3 The L2P Visual Identity... 1.4 The L2P Brandmark... 1.5 Colour... 1.5 Greyscale & reversed... 1.6 Colour configurations...
More informationTO CAPTURE THE ENERGY AND SPIRIT OF OUR COMMUNITY
BRAND TOOLKIT TO CAPTURE THE ENERGY AND SPIRIT OF OUR COMMUNITY TO BUILD MOMENTUM FOR OUR BRAND TO TELL OUR STORY IN A COMPELLING AND DISTINCTIVE WAY OUR BRAND TOOLKIT ENSURES THAT ALL MARKETING AND COMMUNICATIONS
More informationReservation Wide. 1 a Black Bold Regular. Oblique Oblique Oblique. by Silas Dilworth
Reservation Wide Black Bold Regular Oblique Oblique Oblique Reservation Wide is intended for headlines with its snug letterspacing and extended forms, but its simplicity will accomodate smaller sizes and
More informationTHE GENETICS OF PARENTHOOD- DESIGN A KID
THE GENETICS OF PARENTHOOD- DESIGN A KID Introduction: Why do people, even closely related people, look slightly different from each other? The reason for these differences in physical characteristics
More informationSHAPE America. Society of Health and Physical Educators BRAND GUIDELINES
SHAPE America Society of Health and Physical Educators BRAND GUIDELINES SHAPE America Society of Health and Physical Educators Table of Contents INTRODUCTION 3 TELLING OUR BRAND STORY 4 Brand Personality
More informationRock Only Visual Identity Standards
Rock Only Visual Identity Standards August 2007 Table of Contents Logo Standards and Guidelines Rock Only logo.......................................................................... 1 Rock Only logo
More informationHyperSound copyright & brand guidelines
HyperSound copyright & brand guidelines ii Copyright & brand guidelines Table of Contents Introduction......................................... 1 General Marketing Guidelines......................... 2
More informationProvider toolkit. A guide to using the BreastScreen Aotearoa resources. 1 BreastScreen Aotearoa provider toolkit
Provider toolkit A guide to using the BreastScreen Aotearoa resources 1 BreastScreen Aotearoa provider toolkit VERSION 1 JUNE 217 Introduction This is the new visual identity for BreastScreen Aotearoa.
More informationColour. An important part of brand integrity is the accurate and. consistent reproduction of brand colours. This page outlines
Colour An important part of brand integrity is the accurate and OPG STEEL BLUE consistent reproduction of brand colours. This page outlines Pantone 7691 U Pantone 7691 C Too Blue P37H7 and Vinyl equivalents.
More information18/10 Flatware Compositions. Universal Flatware Box A
8/0 latware Compositions 72 pc flatware 24 pc flatware 30 pc flatware 24 pc dessert flatware 24 pc fish and steak flatware 4 pc serving set Dinner knife 2 Dinner fork 2 Dinner spoon 2 Teaspoon 2 Cake fork
More informationProvider toolkit. A guide to using the National Cervical Screening Programme & BreastScreen Aotearoa resources VERSION 1 SEPTEMBER 2017
Provider toolkit A guide to using the National Cervical Screening Programme & BreastScreen Aotearoa resources VERSION 1 SEPTEMBER 217 1 National Cervical Screening Programme & BreastScreen Aotearoa provider
More informationBrand Story. Girl Talk began in 2002 when one high school girl identified a problem and decided to make a difference Brand Messaging.
Brand Guidelines 01 2 Brand Messaging Guidelines Brand Story Girl Talk began in 2002 when one high school girl identified a problem and decided to make a difference. Haley Kilpatrick founded the first
More informationCreate a Face Lab. Materials: A partner A penny Colored pencils
Create a Face Lab Introduction: Why do people look so different from each other? Even close relatives often look very different from each other. This happens because a very large variety of traits exist
More informationHuman Genetics: Self-Assessment of Genotypes
Human Genetics: Self-Assessment of Genotypes You and your lab partner need to take turns helping each other determine the genotype for each of the following traits. You will need a coin, pencil, a Self-Assessment
More informationCreate a Face Lab aka Ugly Baby Contest
Create a Face Lab aka Ugly Baby Contest CLASS COPY Introduction: Why do people look so different from each other? Even close relatives often look very different from each other. This happens because a
More informationLOCAL LICENSING AUTHORITY September 6, 2016 Regular Meeting Action Summary. 2. ROLL CALL: 4 Members present, Chowdhury absent without notice
LOCAL LICENSING AUTHORITY September 6, 2016 Regular Meeting Action Summary 1. MEETING CALLED TO ORDER AT 9:05 A.M. 2. ROLL CALL: 4 Members present, Chowdhury absent without notice 3. APPROVAL OF THE MINUTES
More informationINTRODUCTION... 3 INSPIRATION... 6 LOGOTYPES LOGOTYPES /AMATEUR SPORTS LOGOS TYPOGRAPHY INTRODUCTION COLOR PALETTE...
B R A N D S T Y L E G U I D E TABLE OF CONTENTS FLORIDA SPORTS FOUNDATION GUIDELINES INTRODUCTION............................................................... 3 INSPIRATION...............................................................
More informationWhy do we need guidelines?
Interactive Eyewear of the Future Style Guide Why do we need guidelines? Our values should be evident wherever VizCOM is encountered, whether online or via traditional marketing material. If we follow
More informationBaby Lab. dominant gene and one recessive gene for each of the facial features on the following pages?
Baby Lab Problem: What would your baby look like if both you and your partner have one dominant gene and one recessive gene for each of the facial features on the following pages? Objective: You and your
More informationMerchandise Standards / Correct Logo Usage
Merchandise Standards / Correct Logo Usage The Cummins logo is the primary symbol for our brand. It should be reproduced accurately and kept isolated from other type and logos whenever possible. The logo
More informationCloudera Partner Guidelines Version 1.0. Brand Guidelines Partner Branding
1 Brand Guidelines Table of Contents Introduction.... 03 Co-Branding..... 04 Program Branding.... 06 Color Palette.... 10 Conclusion / Contact.... 11 3 Co-branding shows a relationship between Cloudera
More informationLogo Use and Guidelines for Approved Nevada Health Link Partners
Logo Use and Guidelines for Approved Nevada Health Link Partners August 12,2014 - Version 1.2 Nevada Health Link: Partner Logo Use Standards 1 Partner Use of the Nevada Health Link In an effort to provide
More informationUsing the logo on University merchandise and gifts
Division of Corporate Affairs and Planning VISUAL IDENTITY GUIDE NUMBER 5 Using the logo on University merchandise and gifts www.le.ac.uk/marketing 2 UNIVERSITY OF LEICESTER DIVISION OF MARKETING AND COMMUNICATIONS
More informationDelivery partnership guidelines. Version
Version 2.0 11.03.16 2 Introduction We re thrilled to team up to give your customers a great delivery experience. The guide includes details on the Uber delivery mark as well as usage standards that can
More informationMerchandise. Standards Guide
Merchandise Standards Guide Last updated January 2018 The Ivey Brand Through the use of the Ivey brand we communicate to the world our tradition of excellence, innovation and educating leaders and future
More informationAdd to Apple Wallet. Guidelines March 2017
Add to Apple Wallet Guidelines March 2017 Contents Add to Apple Wallet Overview 3 Graphic Standards 4 Examples 5 Do s and Don ts 6 Printing the Add to Apple Wallet Button Requirements 7 Codes 8 Button
More informationBRANDGUIDE. Miami Trace Local Schools Brand Guidelines Primary logo and identification guidelines
BRANDGUIDE Miami Trace Local Schools Brand Guidelines 2015 Primary logo and identification guidelines our brand our vision our future panther pride 01 why a re-brand? The Miami Trace Local School District
More informationOklahoma Wesleyan University Eagles Athletics Branding & Identity Style Guide
Oklahoma Wesleyan University Eagles Athletics Branding & Identity Style Guide version 3/15/17 prepared by Megan England Media Relations & Brand Management Office of University Relations table of contents
More informationLogo Specifications: *U.S. Only. Crawford Logos Roll Out - Marketing Conference, June 2013 Open Globe / Division Logo Lockup
*U.S. Only Crawford Logos Roll Out - Marketing Conference, June 2013 Open Globe / Division Logo Lockup Logo Specifications Accent Colors: GTS: Pantone 144C Contractor Connection: Pantone 124C SWS: Pantone
More informationBrand Guidelines Staff Edition. Version 1.0
Brand Guidelines Staff Edition Version 1.0 Contents 1 An introduction to Lancaster University 1.1 Using the guidelines 1.2 A history of the brand 1.3 Tone of voice 2 The University crest 2.1 Primary logomark
More informationOBJECTIVE & STRATEGY STRATEGY OBJECTIVE
Kyle Rush VIS9 OBJECTIVE & STRATEGY STRATEGY OBJECTIVE will bring a bold and new experience to the music lover who enjoy exploring new music. will be engaging and unexpected. We want our site to stand
More informationBrand Guidelines March Zechariah Vision Network
Brand Guidelines March 2015 Contents / 1 Thriving by Involving Who We Are.................... 2 Contents About the Logo................. 3 Logo Variations................. 4 Using the Logo.................
More informationMax Broock Brand Guidelines
Max Broock Brand Guidelines 1 About Max Broock Clients receive quality, family-grown service when working with our family of companies. Serving our state for almost 125 years, Michigan is more than our
More informationADIA MEMBER MARKETING GUIDE. How using ADIA branding will help grow your business
ADIA MEMBER MARKETING GUIDE How using ADIA branding will help grow your business CONTENTS ADIA membership benefits that support your business 3 Why and where to use the ADIA member logo 4 The ADIA member
More informationTraditional Owner Acknowledgement Brand
Traditional Owner Acknowledgement Brand Traditional Owner Acknowledgement Brand Red Cross acknowledges the Traditional Owners of this land, their ancestors and Elders, past and present. Brand Symbolism
More informationPromotional Item Brand Standards
Promotional Item Brand Standards June 1, 2014 1 2 Welcome to the Niagara College promotional item brand standards. This document has been developed to provide the Niagara College community with specific
More informationBRAND USAGE GUIDELINES AND NAMING CONVENTIONS
Tango Buenos Aires [ PRELIMINARIES ] BRAND USAGE GUIDELINES AND NAMING CONVENTIONS All public communication and dissemination material and media, including digital media, of the PRELIMINARY must comply
More information5 RAD STEPS SELECTION
rad GRAD WEAR 5 RAD STEPS SELECTION Choose your garment style & fabric colour FRONT DESIGN Select the embellishment / print for the front of your garment BACK DESIGN Select the print for the back of your
More informationNotes: Chest and waist measurement taken with the garment closed on the flat
Jackets Size 38R MMT Centre back length 75.5 Chest 2.5 below the armhole ( front edge including wr 53.5 (front edge including wrap to 48.5 cuff 65 Across shoulders 46.5 Trousers Size 32 MMT Waist width
More informationWild Winter. Brand Standards Guide By Shelby Cunningham
Wild Winter Brand Standards Guide By Shelby Cunningham 2 Table of Contents Contents 1. Introduction Pages 3-4 Page 13 5. Color System 2. Brand Positioning Pages 5-6 Page 14 6. Typography 3. Brand Voice
More informationIntravenous Access and Injections Through Tattoos: Safety and Guidelines
CADTH RAPID RESPONSE REPORT: SUMMARY OF ABSTRACTS Intravenous Access and Injections Through Tattoos: Safety and Guidelines Service Line: Rapid Response Service Version: 1.0 Publication Date: August 03,
More informationPIEDMONT ATHLETICS BRAND IDENTITY GUIDELINES
2017 PIEDMONT ATHLETICS BRAND IDENTITY GUIDELINES E S T. 1 9 2 1 PIEDMONT ATHLETICS BRAND IDENTITY The Piedmont High School athletic branding package provides the Athletic Department with consistent visuals
More informationGraphics Standards Manual
Graphics Standards Manual LSU Health New Orleans Graphic Standards Manual LSU Health New Orleans Graphic Standards Manual 1 Graphic Standards This section will provide information on graphic standards
More informationFashion Make-up: Runway and Editorial Make-up and Hair Skills (SCQF level 7)
Higher National Unit Specification General information Fashion Make-up: Runway and Editorial Make-up and Hair Skills Unit code: J0H3 34 Superclass: HL Publication date: June 2018 Source: Scottish Qualifications
More informationHigher National Unit Specification. General information for centres. Fashion: Commercial Design. Unit code: F18W 34
Higher National Unit Specification General information for centres Unit title: Fashion: Commercial Design Unit code: F18W 34 Unit purpose: This Unit enables candidates to demonstrate a logical and creative
More informationThe Campaign. Experience the latest industry advances in contact lenses, solutions, therapeutics and leading edge medicaland diagnostic equipment.
Messaging The Campaign Vision Expo East is the complete event for ophthalmic professionals, where eyecare meets eyewear and education, fashion and innovation mingle. Shop more than 5,000 fashion and luxury
More informationGRAPHIC IDENTITY LOGO
LOGO The Oriental Institute logo is our identity. For an effective identity the logo should appear consistent throughout all print and digital communications. Logo Emblem Wordmark The Oriental Institute
More informationITU s 150th Anniversary visual guidelines
ITU s 150th Anniversary visual guidelines 150th Anniversary The 150th Anniversary kit of visual guidelines serves to promote activities related to ITU s 150th Anniversary. ITU membership and other stakeholders
More information37,097. We Analyzed Design Requests. Here Are The Hottest Business Graphic Design Trends for 2018
Here Are The Hottest Business Graphic Design Trends for 2018 37,097 We Analyzed Design Requests. As of April 2018, Design Pickle had created 37,097 unique design requests for our clients in 2018 so far.
More informationBRANDMARKS 1 BRAND GUIDELINES // 2019
1 BRAND GUIDELINES // 2019 TABLE OF CONTENTS 4. LOS ANGELES AUTO SHOW BRAND GUIDELINES 6. Brandmarks 12. Color Palettes 13. Fonts 14. AUTOMOBILITY LA BRAND GUIDELINES 16. Brandmarks 22. Color Palettes
More informationSeptember 2014 BRAND GUIDELINES
September 2014 BRAND GUIDELINES PRIMARY MARK PRIMARY MARK WITH B SECONDARY MARK, INTERLOCKING BU WORD MARK The new trademark Brenau University Golden Tigers logos are available for use in all authorized
More informationValentine s Day? What will you give her this. Flowers Candy Spa Gift Card Jewelry All the above. With your purchase of just
1e 1d, or Ring 1f 1a 1b, The unique setting that makes your diamond appear double in size. 1/7 ctw, $499 1c, 1g 14K Three Stone Plus Diamond Ring 1/2 ctw, $599 3/4 ctw, 9 1 ctw, $1799 1h 14K Three Stone
More informationWelcome to the team! TOGETHER, WE WILL TURN MOTIVATED GIRLS INTO UNSTOPPABLE WOMEN.
BRAND GUIDELINES Welcome to the team! TOGETHER, WE WILL TURN MOTIVATED GIRLS INTO UNSTOPPABLE WOMEN. Play Like a Girl is a nonprofit organization dedicated to empowering girls ages 9-13 to reach their
More informationWENDY. School of Dance BRUSH STROKE CONCEPT GUIDE
BRUSH STROKE CONCEPT GUIDE CONTENTS Re-brand 2017 BACKGROUND INFORMATION 3 LOGO EQUITIES 6 APPLICATION METHODS 21 inspiration behind the concept name primary logo positive/negative logo colour palette
More informationThe canon of graphic design: Paula SCHER, essay written by kassy bull, graphic design, 1st year.
The canon of graphic design: Paula SCHER, essay written by kassy bull, graphic design, 1st year. Who are the graphic designers practicing today that will be remembered in 20 years time? Why will they be
More information4726 Pittsburgh Avenue Erie, PA (877)
No matter what is sold in the Promotional Products world, everything is decorated with some sort of design. It may be as simple as a logo or as involved as a full color design rendered in 4-color process.
More informationFood Brand Ireland. Una FitzGibbon August 30 th Growing the success of Irish food & horticulture
Food Brand Ireland Una FitzGibbon August 30 th 2011 AIDAN COTTER CHIEF EXECUTIVE BORD BIA 28 JANUARY 2009 Brand What do we mean by Brand? BRAND = REPUTATION What do we mean by Umbrella Brand? UMBRELLA
More informationInspirationAcceleration
FASHION+HOME A SMART Color System InspirationAcceleration FASHION+HOME lose wait + gain time As a designer, you have to be an inventor and find innovative ways to excite your clients. And yet, turning
More informationdetroit Detroit Zoo Brand Identity Guidelines
Detroit Zoo Brand Identity Guidelines Contents 1.0 Introduction 1.1 About This Guide 1.2 Mission and Vision 1.3 Positioning Statement 2.0 Brandmark Usage 2.1 Our Brandmark 2.2 Clearspace 2.3 Minimum Size
More informationchromastics The Evolution of Hair Color Technical and Training Manual
chromastics The Evolution of Hair Color Technical and Training Manual Chromastics Technical and Training Manual Table of Contents Hair Color Introduction 3 Pure Tone vs. Blended 4 Chromastics/American
More informationAdobe InDesign. Figure 1 Apply fill and stroke color to text by using the Swatches panel
How to manage colors Adobe InDesign provides a variety of ways for you to manage colors (Figure 1): from selecting and applying color, to using swatches and swatch libraries, and applying tints and transparencies.
More informationCharles W. Eisemann Center Forrest & Virginia Green Mezzanine-Gallery Policies & Procedures for Exhibiting
I. Application and Submitting of Proposals Charles W. Eisemann Center Forrest & Virginia Green Mezzanine-Gallery Policies & Procedures for Exhibiting A. Submittal Process for Exhibiting Artists or organizations
More informationTea Towel Fundraising - Profitable, Healthy & Fun! Easy to run, everything is supplied and everybody loves them!
Create childhood keepsakes to remember friends & teachers Earn up to 50% PROFIT! Your FREE Coordinator s Kit includes everything you ll need Tea Towel Fundraising - Profitable, Healthy & Fun! Easy to run,
More informationReal Estate One Franchise Brand Guidelines
Real Estate One Franchise Brand Guidelines 1 2 Table of Contents 4 8 14 20 26 30 Introduction Logos Typography Colors Photography Social Media 3 About Real Estate One Clients receive quality, family-grown
More informationSection 7. Products INGERSOLL RAND VISUAL IDENTITY STANDARDS
Section 7 Products No matter the job they're designed to do, all Ingersoll Rand products are out in the real world delivering on our brand promise of inspiring progress. As shown on the following pages,
More informationPatient Identification Products
Patient Identification Products Phone International Fax Website +1 (855) 521-1877 +1 (262) 754-5899 (262) 373-1909 Email Headquarters info@identiplus.com 16000 W Rogers Dr, New Berlin, WI 53151 OUR PLEDGE
More informationSTAN LANE. Graphic Designer Photographer Artist
STAN LANE Graphic Designer Photographer Artist DEDICATED INNOVATIVE EDGY DEPENDABLE MOTIVATED I know I was put on this earth to be an artist. With a background in the military, obtaining strong values,
More informationchromastics The Evolution of Hair Color Technical and Training Manual
chromastics The Evolution of Hair Color Technical and Training Manual Chromastics Technical and Training Manual Table of Contents Hair Color Introduction 3 Pure Tone vs. Blended 4 Chromastics/American
More informationCreative Narrative & Graphic Elements:
CREATIVE STYLE GUIDE UNIVERSITY OF VERMONT Creative Narrative & Graphic Elements: STYLE GUIDE VOL. 1.2 CREATIVE STYLE GUIDE 1.2 INTRODUCTION Introduction In an effort to provide a resource that will aid
More informationGraphic Design Trends Colorwhistle.com
Graphic Design Trends 2019 Welcome to our most popular yearly edition of Graphic Design Trends for the upcoming year. 2018 was a year where taking risks in design were considered normal and part of the
More informationThe BOLD Summit Format Business of Luxury Design Summit September 25-27, 2017 Auditorium Theater - Downtown Chicago
The BOLD Summit Format Business of Luxury Design Summit September 25-27, 2017 Auditorium Theater - Downtown Chicago 3 Days of Intense Business Development and Collaboration for Principal Interior Designers
More information02 WE ARE EVERYDAY ADVENTUREWEAR BORN FROM NEW ENGLAND CHARLES RIVER APPAREL
BRAND GUIDELINES 02 WE ARE EVERYDAY ADVENTUREWEAR CHARLES RIVER APPAREL BORN FROM NEW ENGLAND OUR STORY 03 EVERYDAY ADVENTUREWEAR BORN FROM NEW ENGLAND It all started with a rain jacket in 1983 - not just
More informationVTCT Level 2 NVQ Award in Providing Pedicure Services
VTCT Level 2 NVQ Award in Providing Pedicure Services Operational start date: 1 December 2011 Credit value: 6 Total Qualification Time (TQT): 60 Guided learning hours (GLH): 53 Qualification number: 600/3926/7
More informationStoneKAST Philosophy. 4 StoneKAST 5
StoneKAST Philosophy Our motive to create the perfect bath has resulted in what we feel to be the embodiment of our beliefs in the form of eight modern bathing classics. A reinvention of the luxury bathing
More information14K Mixable Rings 1/ 2 ctw, $1499. Silver Diamond Pendant 1/6 ctw, $299
1k 14K D.B.T.Y. Necklace 1/4 ctw, $299 1/2 ctw, $499 3/4 ctw, 9 1 ctw, 9 1m 1a 14K Mixable Rings 1/ 2 ctw, $1499 1h 14K Two Tone 1/5 ctw, $549 1/2 ctw, $1299 Triple Strand Necklace 1/4 ctw 14K Triple Strand
More informationINDUSTRY AND TECHNOLOGY Institutional (ILO), Program (PLO), and Course (SLO) Alignment
Program: ILOs Fashion SLO-PLO-ILO ALIGNMENT NOTES: 1. Critical Thinking Students apply critical, creative and analytical skills to identify and solve problems, analyze information, synthesize and evaluate
More informationFASHION MERCHANDISING
YOSEMITE REGIONAL OCCUPATIONAL PROGRAM FASHION MERCHANDISING CBEDS Code: 4410 JOB TITLES DOT NO. Course description: This course is designed as an introduction to the world of fashion. The students will
More informationNATHAN JOHNSON APOSTOLIC CLOTHING
NATHAN JOHNSON APOSTOLIC CLOTHING Analysis by Jacob Tapia Introduction The business analysis found in this review is intended to be a broad analysis of Nathan Johnson s business, Apostolicclothing.com.
More informationBITE INTO BITE CORPORATE STYLE GUIDE
BITE INTO BITE CORPORATE STYLE GUIDE CONTENTS ABOUT US...1 OUR HISTORY...1 OUR MISSION...2 OUR FANS...3 CHANNELS...4 VISUAL IDENTITY...5 BRAND LOGO...5 COLOUR PALETTE...6 TYPEFACE...7 TONE AND VOICE...8
More informationDesigner Note: please expand this box to full. Future Trends S/S 19. Stationery
Designer Note: please expand this box to full Future Trends S/S 9 Stationery!"#$%&'($)&% Introduction Creative Manifesto embraces self expression, with designs that tease, startle and challenge. Creativity
More informationRequest for Quotation 4235Q Supply and Delivery of Uniform, Accessories and Recreational Clothing for Richmond Fire-Rescue - Addendum 1
City of Richmond April 27, 2011 File: 02-0775-50-4235/Vol 01 Business and Financial Services Department Finance Division Telephone: 604-276-4218 Fax: 604-276-4162 Attention: To All Bidders Dear Sir/Madame:
More informationDi grotesk. Extra Bold Italic. p. [1] threedotstype.com. Ag1Di grotesk 318 pt. Font Name. Di grotesk 32/33 pt. Di grotesk specimen 1.
Ag1Di grotesk 318 pt p. [1] Font Name Di grotesk Regular Italic Bold Bold Italic Extra Bold Extra Bold Italic Black Black Italic Di grotesk 32/33 pt ang126 Open type features language: Dutch language:
More informationPRECISION DYE TECHNOLOGY SPECIAL HELICHRYSUM ITALICUM & OIL EDITION ARGAN OLIVE JOJOBA
COLOR MANUAL PRECISION DYE TECHNOLOGY SPECIAL HELICHRYSUM ITALICUM & OIL EDITION ARGAN OLIVE JOJOBA PRINCIPLES OF COLORIMETRY A NEWTON DISC PRIMARY COLORS Primary colors are the root of every other color.
More informationChromastics The Evolution of Hair Color. Technical and Training Manual
Chromastics The Evolution of Hair Color Technical and Training Manual 1 Table of Contents General Information Introduction 3 Chromastics/American Level System 4 Chromastics vs. Blended European 5 Converting
More informationFramework for Defining my Logo Brand
Framework for Defining my Logo Brand VAN DOORN S FRAMEWORKS FOR DEFINING HER LOGO BRAND Below are key words I picked out and highlighted from my Thinking Map and Branding Statement that will help define
More informationUnit title: Jewellery: Stone Setting: an Introduction (SCQF level 6)
National Unit specification: general information Unit code: H09X 12 Superclass: JH Publication date: January 2012 Source: Scottish Qualifications Authority Version: 02 Summary This Unit introduces the
More informationMaking you look great is our job!
Making you look great is our job! Count on us for unmatched uniform customization! We can outfit your department head to toe no matter what the size of your department or the people in it! And, your uniforms
More informationThis discussion outlined our first challenge, which was to solidify the terminology related to the Potsdam colors.
SUNY Potsdam Brand/Color Report April 2014 On October 7, 2013, stakeholders from across campus convened to address an increasing discrepancy between College constituents in the use of color. In attendance
More informationH Fashion Storyboard
OVERVIEW 4-H Fashion Storyboard General Rules and Guidelines The 4-H Fashion Storyboard is an industry-inspired method of displaying original designs. The best storyboards create vivid visual images that
More information