Who is Fashion Takes Action?

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2 Who is Fashion Takes Action? Canada s only non-profit whose mission is to advance fashion sustainability through education, awareness and collaboration. Using a systems thinking approach, we work with both industry and consumers.

3 Our Workshops Address Waste The True Cost of Fashion (full day, 4 x 75 min) The Footprint of Fashion (half day, 2 x 75 min) Both address the 7Rs of Fashion as easy things we can all do!

4 Our Workshops Address Waste Curriculum aligned: Geography, Sociology, Fashion, Science, Civics, Leadership!... Other: French & English; 2-4 EcoSchools sections bit.ly/mcmwinfoandbooking

5 Why Fashion? The fashion industry is the 2nd largest global polluter after oil and responsible for 5% of GHG emissions. It s the 2nd most chemical dependent industry chemicals turn raw materials into textiles. These toxic chemicals pollute 5,640,000 Olympic-sized swimming pools of water/year. (Just check the colours of the rivers!)

6 Why Fashion? The fashion industry employs more than 200 million people worldwide. That doesn t include cotton farmers. 80% of garment workers are women. 36 million people are living in modern slavery -- many of them in the supply chains of Western brands.

7 Fashion. Waste. Climate. As a society we purchase 400% more clothing today than we did 20 years ago. Between 2000 and 2014, fashion consumption grew by 60%, but consumers now keep garments half as long. A lot of that goes to waste.

8 Fashion. Waste. Climate. Every household in Ontario sends 48 kg of textiles to landfill/ year 1 kg of textiles = 4 kg of CO2 5 million Ontario households = 960 million kg of CO2 Equivalent to more than 7 CN Towers in weight/ year!

9 Fashion. Waste. Climate. 52 seasons a year. Canadians = 70 items average/year. Greenpeace study: 66% of shoppers lost the buzz of new purchase in as little as just a few moments, to one day. UK study: wear items 7 times (maybe 3). UK study: 70% of garments in landfill improperly laundered

10 Why Fashion? Fashion is fun and creative! We get dressed every day. Why not make an impact? 2/3 of the impact is in our direct power to change! This is why we also focus on personal practice.

11 Why Fashion? Fashion is about dressing according to what s fashionable. Style is more about being yourself. Oscar de la Renta

12 Why Fashion? Faster than anything else, what we wear tells the story of who we are - or who we want to be. Fashion is the most immediate and intimate form of self-expression. What we choose to wear reflects how we view the world and how we want the world to view us. Frances Corner

13 Why fashion inspires student leadership: Interest

14 Why fashion inspires student leadership: Interest Motivation

15 Why fashion inspires student leadership: Interest Motivation Storytelling

16 Why fashion inspires student leadership: Interest Motivation Storytelling Success

17 Everything has a life cycle. Including your jeans & t-shirts.

18 So what s the #Haulternative? (With thanks to fashionrevolution.org:)) Consumers are asking for small steps. (with thanks to Anerca)

19 So what s the #Haulternative? (With thanks to fashionrevolution.org) We think it s time for 7Rs. (An easy-to-remember menu of options! There s no one way to do it.)

20 7Rs of Fashion (classroom infusion) Reduce Reuse Recycle

21 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA)

22 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (host a swap) Recycle (school PSA) Repurpose

23 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale)

24 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research

25 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research (app & write)

26 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research (app & write) Repair

27 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research (app & write) Repair (repair cafe)

28 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research (app & write) Repair (repair cafe) Rent

29 7Rs of Fashion (classroom infusion) Reduce (laundry literacy) Reuse (swap) Recycle (school PSA) Repurpose ( make sale) Research (app & write) Repair (repair cafe) Rent (Boro for prom)

30 More tactics for your classroom & P.D.... Take the Loved Clothes Last Pledge with your class this Earth Month

31 More tactics for your classroom & P.D m Join our newsletter. Book one of our workshops. Come to our events: Swaps, Design Forward Award

32 Catch me for Qs & As right after this! or

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