Association of Sewing & Design Professional s. 21st Annual Educational Conference. October 15-19, 2014 Philadelphia, Pennsylvania

Transcription

1 Association of Sewing & Design Professional s 21st Annual Educational Conference October 15-19, 2014 Philadelphia, Pennsylvania

2 Table of Contents Page 3 Welcome from the President 4 About Philadelphia & Our Conference Venue 5 Conference Schedule At-A-Glance 8 Information on Early Bird Pricing 9 Lifetime Achievement Award 10 Keynote Speaker 11 Tour Information 12 Schedule for Wednesday, October Schedule for Thursday, October Schedule for Friday, October Schedule for Saturday, October Schedule for Sunday, October Additional Information 39 Pricing Schedule

3 3 Welcome to the 21st Annual Educational Conference President Teresa Nieswaag Welcome to Stitched Together Through Time, the 2014 ASDP national conference in Philadelphia, Pennsylvania, October As in past years, there will be many exciting, memorable moments to experience during this year s gathering, with plenty of opportunities for professional growth and education. Our conference planners have given us so many choices of things to do very close to the hotel that you may want to add an extra day before or after conference to take the time for more exploring. Classes offered during the core conference are either half or full day in length. This year Master classes will only be offered during the two days prior to the core conference, so be sure to register early, as these learning-intensive classes are always popular. Thursday evening will be our Welcome Reception, where there will be time for rekindling friendships and making new ones. Friday s luncheon will feature Pamela Ptak as our Keynote speaker. Pamela has competed in Project Runway and also worked with well known designer, Ralph Rucci. The Threads Power Suit Challenge finalists and member fashion show will take place Friday evening with our Lifetime Achievement Award presentation. Be sure to support our vendors market on Saturday afternoon from 2-6:30pm. The annual ASDP business meeting will take place Sunday with breakfast. Take time to read through all of the information in this brochure, make your selections and sign up early to retain your place in your favorite class and activity choices. We look forward to seeing you in Philly!

4 4 About Philadelphia & Our Conference Venue The 21st Annual ASDP Educational Conference will be held at the Wyndham Philadelphia Historic District Hotel in the celebrated Old City neighborhood. Within a five minute walk are many of the city s iconic American Revolution landmarks. You won t want to miss Independence Hall and the Liberty Bell. Check out Karen Gay s article in May Perspectives Looking Forward to Philly and maybe add an extra day or two to your conference trip to take it all in! The Conference offers a unique opportunity each year for continuing education as well as networking. It s a time to reconnect with old friends and make new ones. Temperatures in Philadelphia during October are in the mid 60 s with lows in the mid 40 s. This is just perfect for comfortably getting about to sightsee!

5 5 Tuesday October 14, 2014 CONFERENCE AT A GLANCE 7:00-8:00pm Conference Registration Wednesday October 15, :00-9:00am Conference Registration 9:00am-4:30pm Day 1 Pre-Conference Master Classes: 1. Veronica Chin Sassy Straws Symposium 2. Laurel Hoffman From Conception to Production 3. Carol Kimball Fashion Illustration 4. Linda Stewart Alterations for Professionals 10:30am 12:00-1:30pm Morning Beverage Break Lunch Thursday October 16, :00-9:00am 8:00am Conference Registration Tour bus departs for: Drexel University Macy s Fashion Incubator Philadelphia Museum of Art Fabric District 9:00am-4:30pm Day 2 Pre-Conference Master Classes: 1. Veronica Chin Sassy Straws Symposium 2. Laurel Hoffman From Conception to Production 3. Carol Kimball Fashion Illustration 4. Linda Stewart Alterations for Professionals 10:30am 12:00-1:30pm 5:00pm 5:00-7:00pm 5:00-7:00pm 7:00-9:30pm Morning Beverage Break Lunch Tour Bus returns to Hotel Conference Registration Threads Challenge Garment Check-In Welcome Reception

6 6 Friday October 17, :30-8:30am Conference Registration 8:30am-4:30pm Core Conference 1-Day Classes: 1. June Colburn Luscious Layers Silk Purse 2. Dianne Frewer Quick Books 3. Pamela Leggett Personalized Dress Form 4. Nancy Nix-Rice Sewing with Style Certainty 5. Sarah Veblen The 10 Most Common Pants Fitting Issues 10:00am 11:45am-1:15pm 5:30pm 7:30pm 9:30pm Saturday October 18, 2014 Morning Beverage Break Lunch with Keynote Speaker: Pamela Ptak Models Check-In for Fashion Show Fashion Show & Lifetime Achievement Award Champagne Reception to Honor Judith Neukam 7:30-8:30am Conference Registration MSDP Breakfast Chapter Relations Breakfast 8:30-11:30am Core Conference 3 Hour Classes 1. Debbie Bone-Harris Beadwork Basics With A Bend 2. Pamela Leggett Set-In Sleeves and Mitered Vents 3. Luanne Mayorga Growing Your Business Through New Markets-International Sales 4. Barbie McCormick Pattern Theory 5. Pamela Ptak Haute Couture Surfaces 10:00am 11:45am-1:15pm Morning Beverage Break Board Meeting with Lunch 1:30-4:30pm Core Conference 3 Hour Classes 1. Debbie Bone-Harris Cutting Couture: Triangle Bound Buttonhole 2. Rae Cumbie You Really Are in Sales 3. Carol Kimball Video Clips for Your Business 4. Luanne Mayorga Creating a Budget 5. Sarah Veblen Preventing Your Business from Stagnating 2:00-6:30pm 7:30pm Vendor Marketplace Banquet

7 7 Sunday October 19, :30-9:00am 9:00-9:30am Annual ASDP Meeting & Breakfast Conference Registration 9:30am-12:30pm Core Conference 3 Hour Classes: 1. Robin Bolton Industrial Shortcuts 2. Alania Sheeley Achieving YourProfessional Image 3. Annual Volunteer Project 1:30-4:30pm Core Conference 3 Hour Classes: 1. Barbie McCormick The Perfect Sleeve 2. Pamela Leggett Collars & Lapels -A New Twist on Tailoring 3. Historical Tour to: Betsy Ross House Elfreth s Alley 4:45pm Last Hurrah Afternoon Tea!

8 8 Early Bird Pricing There is an Early Bird discount for ASDP members who register this year between July 1 and July 15, 2014, so sign up early! We suggest you print this brochure to review and make your choices. Classes have space limits and will be filled by a first-registered policy. Class registration will close when that class reaches its maximum capacity. If the class you wish to choose is already full when you are submitting your conference registration, it will not be available and you will need to make an alternate choice. Registration for classes not filled will remain open until the time a class begins. However any class that has not reached its minimum registration number by September 15 is subject to cancellation by ASDP. All noted kit fees are payable directly to the instructor at the beginning of your class. Conference registration fees are different for members and non-members. If you qualify to be a member and would like to join the Association before you register for conference, you may apply online at and click on Learn More About ASDP Membership. Conference registration for non-members will open August 1, 2014 at 10:00am CST. Registration can be submitted electronically through the ASDP website with payment using credit card or Paypal. If you prefer to mail your registration with a check, a printable form is available on the online registration page. All forms and payment must be received, or postmarked by July 15 in order to qualify for the Early Bird discount. We will be accepting completed registration forms either electronically or by mail to: Helen Haughey 7 Southmoor Drive St Louis, MO 63105

9 9 LIFETIME ACHIEVEMENT AWARD WINNER JUDITH NEUKAM Judith Neukam has been sewing for more than 50 years professionally and as a pastime. She has created custom clothes, designed women's ready-to-wear garments, mastered fittings and alterations, and worked with garment manufacturers and retail textiles. Fifteen years ago, she joined the staff of Threads magazine and today serves as its executive editor. She not only maintains the magazine's technical accuracy, but also is a driving force behind Threads' growing video series offerings. Her years as an art teacher helped her conceive, write, produce, and appear in front of the camera for more than two dozen DVDs. Those include her original tutorials, the popular Teach Yourself to Sew series. Judy also is a longtime coordinator and judge of the annual Threads/ASDP design challenge, a showcase of innovative and inspiring sewing techniques.

10 10 KEYNOTE SPEAKER PAMELA PTAK Topic: "Memoirs from the Paris Haute Couture" After finishing graduate studies in design Pamela Ptak set aside her title "fashion designer" to quietly work for notable fashion designers in NYC, culminating in her 3 year stint making garments for the catwalk at the Paris Haute Couture. In this talk Pamela will share her journey following the fashion muse.

11 11 Thursday October 16 8am to 5pm Tour Information Fashion, Fabrics and Fun in Philly Depart the Wyndham by trolley bus at 8 a.m. Guided tour of Drexel University s URBN Center, home of the Fashion Design and Merchandising School. Our visit will include a look at their historic garment collection, state of the art fashion tech lab with 3D printer, computerized laser cutter, wet lab and 3D knitting machine, as well as FABULOUS inspiration from the student works in progress. Macy s at City Center for a look at Philly s Fashion Incubator Program with Executive Director Elissa Bloom. We will see where and how this venture is mentoring up and coming designers in the city. After enjoying a box lunch from one of Philly s hot local lunch spots, you will be whisked off to the Philadelphia Museum of Art s Perelman Building, to check out two current fashion exhibits on designer Patrick Kelly. Then we will step into the Costume and Textiles Study Room for a private peek at the museum s most valued, most unusual and most amazing textile and garment objects with supervising curator Kristina Haugland. Last, but not least, we will turn you loose on Fabric Row for some shopping, map in hand. Wander as you wish, visiting the new location of Jack B s (rebuilt after a fire), seeing the fun and funky Fabrics on Fourth, losing yourself in the maze of notions and fabrics at Fleishman Supplies, or marveling at the over-the-top embellishments at Phuong s, among others! Meet us back at the bus in time for our ride back to the Wyndham! Return to the Wyndham by trolley bus at 5pm.

12 12 Conference Schedule by the Day WEDNESDAY OCTOBER 15, :00-9:00am Conference Registration 9:00-4:30pm Day 1 Pre-Conference Master Classes 10:30am Morning Beverage Break 12 noon - 1:30pm Lunch 1. Veronica Chin Sassy Straws Symposium Explore the creativity of blocking straw hats in this two day Master class. The array of straw materials is fascinating and broad- from flat yardage sinamays to seagrass, sisal or panama hoods and capelines. The class participant should be able to create at least two hats ranging from free-form to traditional silhouettes. Learn basic millinery skills and possibly one or two trimming techniques to adorn your new creations! Kit Fee: Basic hand and machine sewing skills A list will be sent to class attendees None. Attendees will be responsible for purchasing millinery supplies Veronica Chin Veronica Chin is an educator and millinery designer who has developed millinery programs for numerous colleges and taught a wide spectrum of fashion-oriented subjects. She is interested in shaping new courses in millinery and fashion illustration as well as developing accessory programs for college curriculums

13 13 2. Laurel Hoffman From Conception to Production First day, first segment: Participants develop a line of blouses from clippings brought from home and make a presentation board. First day, second segment: Participants prepare the sample pattern tracing/ converting a home sewing blouse pattern, chosen by the instructor, into an industrial pattern. Students determine lappage and button placement. If time, participants learn how to insert additional bust darting. Second day, third segment: Grading explained and demonstrated. Participants grade a collar, then draft the bottom collar; determine sleeve cap notch placements, and if time, participants draft facing, interfacing and cuff facing. Second day, fourth segment: Determining yardages, layouts, cutting, mass-production sewing demonstrated. Students sew to match without pins. None Butterick pattern B 6085 in participant s size, paper scissors, small jar rubber cement, pencils, erasers, clippings from magazines and newspapers of blouses that the participant likes, blouse fabric swatches, drafting tape, 12 or 18 inch transparent ruler, clear 1.88 inch wide packaging tape, colored duck or artist tape - narrow, wide, or medium width. If each participant brings one roll of colored tape, then the class can share the various colors with each other. Kit Fee: $12 Optional textbook, From Conception to Production, 15 chapter textbook that covers the material in the seminar - $80 (wholesale) Laurel Hoffman Laurel Hoffmann is experienced in production patternmaking, sample making, and couture. This has enabled her to scale down and personalize industrial fashion technology so it can be used effectively in home businesses. She first worked in a couture shop on the Main Line in Philadelphia, then worked in designing departments,including industrial bridal couture.

14 14 Having tested her material over 20 years in college classrooms, she is completing a series of books that present high-end design room procedures. She now has her own school in Oreland, PA. 3. Carol Kimball Fashion Illustration Fashion Illustration made accessible for all levels of skill. Use of templates and some quick tricks mean anyone can learn to sketch any design at a level suitable for developing a line, discussing options with clients, or simply working up ideas. Kit Fee: All skill levels are fine. Must have some manual dexterity such as is needed to design and sew Office supply white-out pen is useful. Colors (crayons, markers or Prismacolor pencils) are strongly recommended. I will bring and share crayons. $60.00 This will include a Master Sketch Pad. Attendees who already have this will have their kit fee accordingly pro-rated Carol Kimball Carol Kimball has been a full-time professional artist for thirty-five years, much of it in clothing design and pattern making/construction, from couture bridal to commercial lines to medical prostheses. She has built historical recreations for several museums, created a dozen lifesized soft sculpture ventriloquist dummies, illustrated a number of books, and taught (among others) Fashion Sketching and Theatrical Costuming. In her copious spare time, she is usually knitting.

15 15 4. Linda Stewart Alterations for Professionals This Master Class is geared to the sewer who wants to become an alterations specialist, or already has an alterations business and desires to improve skills. Nearly every type of basic alteration is covered including hemming, letting out/taking in side seams, adjusting collars, cuffs, necklines and shoulders. Instruction will also include challenging problems such as clients with high hips, stooped shoulders, large busts or protruding tummies. The class teaches show to analyze and fit ready to wear garments to maximize comfort and make your clients look their best. Intermediate to Advanced sewers who want to start an alterations business or improve an existing business Pins for marking their own garment. Several garments they would like to have analyzed and pinned. Students will be contacted in advance of class with specifics. Kit Fee: None Linda Stewart Linda Stewart established her series Alterations for Professionals to train Alterations Specialists in Her classes draw students from across the US and Canada. She has 3 books on CD, Alterations for Professionals and Bridal & Formal Wear for Professionals and Alterations for the Home Sewer. Linda is an award winning designer and a 2006 & 2007 Bernina Fashion Designer. She is a member of ASDP and served on their Board of Directors in various positions for 9 years. Linda helped to launch the ASDP Master Sewing and Design Professionals Certification Program and is herself MSDP Certified.

16 16 THURSDAY OCTOBER 16, :00-9:00am 8:00am Conference Registration Tour bus departs: Drexel University Macy s Fashion Incubator Philadelphia Museum of Art Fabric District 9:00am-4:30pm Day 2 Pre-Conference Master Classes: 1. Veronica Chin Sassy Straws Symposium 2. Laurel Hoffman From Conception to Production 3. Carol Kimball Fashion Illustration 4. Linda Stewart Alterations for Professionals 10:30am 12:00-1:30pm 5:00pm 5:00-7:00pm 5:00pm-7:00pm 7:00pm-9:30pm Morning Beverage Break L u n c h Tour Bus returns to Hotel Conference Registration Threads Challenge Garment Check-In Welcome Reception

17 17 Friday October 17, :30-8:30am 8:30am-4:30pm Registration Core Conference 1-Day Classes: 1. June Colburn Luscious Layers Silk Purse Delve into the design possibilities of reverse appliqué! Best known as the technique used by the mola makers of the San Bias Islands, it looks decidedly up-scale and sophisticated when made from silk! Learn how to choose colors for maximum effect; cut and fuse four layers of silk to a stiff foundation. Get your stitch on as you add free motion and programmed details with decorative threads. This tiny 8x8 inch masterpiece is finished with a suede handle, optional beaded edges and tassel. None Small, sharp scissors. Variegated rayon or metallic thread for decorative stitching. Neutral sewing thread and bobbin thread. Kit Fee: $40.00 June Colburn Twelve years in Japan! What a wonderful opportunity to learn about Japanese textiles, design and color concepts! June took advantage of every opportunity to visit museums, galleries, kimono shops and temple sales. She brought home ideas for translating Asian images into stunning designs blending both new and traditional American sewing techniques and fabrics. June is a noted teacher and lecturer who loves to promote international understanding through the textile arts. Her students appreciate both her depth of knowledge and her ability to share her insights.

18 18 2. Dianne Frewer Quick Books How to negotiate the software so data can be saved and recalled. Learn the terminology of QB so the student can find answers to their questions. Begin creating files which can be expanded and continued when the student returns home. Kit Fee: Basic Math skills; knowledge of your computer in order to open Quick Books, save and re-open. Any understanding of basic bookkeeping is helpful but not required. Computer preloaded with QB -at least version Quick Books Pro is helpful but not required. None Dianne Frewer I have been working since graduation in 1968 in some facet of bookkeeping, all the while sewing. One of my first jobs was for Arkla Gas, a utility company, then several banks, a police department and currently, a law firm. All of these jobs were bookkeeping and I have always kept my own books as a sewing professional and prepared my own taxes.

19 19 3. Pamela Leggett Personalized Dress Form A dress form is a useful tool for garments and design. The problem is getting one to fit all your curves and scallops. Custom made forms are expensive and can t be easily altered. In class we will use an adjustable form to build and pad it to look just like you! Finish the form with a custom cover and be ready for your fitting and design challenges. If you don t have a form, you can order the My Double from Steve s Sewing (Philadelphia area) and have it delivered to the conference. For a nominal fee, they will even ship it back to your home. A smile, sense of humor, and not being freaked out by how your body has changed! Upon registration you will be sent instructions. Kit Fee: $15.00 Pamela Leggett Specializing in pattern fitting and garment skills, Pamela has developed a fun and informative teaching style that s available in her patterns and instructional DVD s. Her desire to help women make flattering garments led her to the Palmer/Pletsch pattern fitting method, which she has used to help women achieve good fit and a renewed love of garment sewing. It s with this knowledge that she created Pamela s Patterns, which have many fitting solutions and adjustments built in to the patterns. Pamela is the instructor for the Palmer/Pletsch East School of Sewing, and recently completed two Serger Techniques DVDs with Threads Magazine.

20 20 4. Nancy Nix-Rice Sewing with Style Certainty Make a client look fabulous and she ll come back again and again! See how color, line and design create points of connection between your client and her clothes. Every garment you advise her on will have something special that makes her look and feel like a million. Connect custom clothing with a client s: Color temperature/value/intensity/contrast Body silhouette/scale Facial shape/structure/scale Personal style expression Visually correct her figure challenges and she ll look 10 pounds thinner... instantly. Show her how a dozen strategically coordinated garments yield nearly 100 stylish combinations, and become her indispensable style advisor and new best friend. Kit Fee: N/A since this is not a construction techniques class None None Nancy Nix-Rice Nancy Nix-Rice is a wardrobe consultant with life-long sewing roots award-winning fabric retailer, Baby Lock training manager, writer for SEW NEWS and Vogue Pattern Magazine. Her NEW book LOOKING GOOD Everyday is an updated and expanded edition of the long-time consumer favorite. It has been selected as the textbook for the image consulting programs at F.I.T. in New York and City College of San Francisco. And she recently released LOOKING GOOD Live! on DVD. Nancy also presents allday workshops for ASDP and ASG chapters across the country and appears on the Creative Living program for PBS.

21 21 5. Sarah Veblen The 10 Most Common Pants Fitting Issues Pants are relatively simple to sew but can be extremely difficult to fit. Through the years of fitting hundreds of students and clients, fitting expert Sarah Veblen has identified ten fitting issues that commonly occur when fitting pants. While some fitting issues are more prevalent on certain body types, these ten issues are commonly found on all figures. Sarah will focus on fitting every-day pants (slacks), more briefly relating the fitting issues to jeans and trousers. Sarah will also discuss how to solve the problems, and how a fitting grid makes the process of obtaining a flattering fit much easier. Some sewing and fitting experience is helpful but not necessary Volunteers to bring pants muslins to be fit during the afternoon. Depending on class size, we might be able to look at each class participant s muslin Kit Fee: $5.00 Sarah Veblen Sarah Veblen is a custom fashion designer who specializes in fit, innovative pattern design, and quality garment construction. Dedicated to promoting the craft of garmentmaking, Sarah has more than twenty Threads magazine articles and teaches from her studio in Maryland, online at PatternReview.com, and as a guest lecturer. Her years of experience in fitting led to her book, The Complete Photo Guide to Perfect Fitting. 10:00am 11:45am-1:15pm 5:30pm 7:30pm 9:30pm Morning Beverage Break Lunch with Keynote Speaker: Pamela Ptak Models Check-In for Fashion Show Fashion Show & Lifetime Achievement Award Champagne Reception to Honor Judith Neukam

22 22 Saturday October 18, :30-8:30am 8:30-11:30am Conference Registration MSDP Breakfast Chapter Relations Breakfast Core Conference 3 Hour Classes 1. Debbie Bone-Harris Beadwork Basics With a Bend Beadwork is a multifaceted means of embellishing and enhancing our wardrobes, and making a personal statement on what we create. In this hands-on class, we ll explore one of the most basic stitches in beading the Peyote Stitch. But we ll transform this simple technique into unique, one-of-a-kind scissor fob projects. We ll learn some of the twists and turns that make this traditional stitch so versatile. You ll be amazed, and probably addicted at how easy beadwork really is. If you enjoy hand stitching, and you re looking for new ways to make beautiful embellishments on bridal gowns or custom garments, don t miss this class. None Scissors -not your good sewing scissors. Notebook, pen and pencil. Small felt or foam pad to work on so beads don t roll everywhere Kit Fee: $12.00 Debbie Bone-Harris Debbie has an extensive background in sewing including a Master s degree from Washington State University in Clothing and Textile Design. She is an accomplished instructor and wearable art designer, with additional credentials from City and Guilds of London in free-motion embroidery, Jenny Haskins certified instructor, certified Brazilian Embroidery and former Stretch and Sew instructor. She s had two wearable art ensembles debut in the Houston International Fashion Show, as well as winning Best Construction and Audience Awards for her 2013 Threads Challenge entry. She has been published extensively as well as winning numerous national awards at juried art shows across the nation.

23 23 2. Pamela Leggett Set-In Sleeves and Mitered Vents Did you know that a properly set-in sleeve doesn't require ironing? This workshop will teach you how to check your sleeve before cutting to get a "puckerless" cap, put in a flawless bound sleeve head and set shoulder pads that will never show through. Then finish off the sleeve with a mitered vent that takes only minutes to learn and perfect. None. Basic-intermediate sewing skills needed Neutral thread color, pins, scissors, ripper, tape measure Kit Fee: $25.00 Pamela Leggett Specializing in pattern fitting and garment skills, Pamela has developed a fun and informative teaching style that s available in her patterns and instructional DVD s. Her desire to help women make flattering garments led her to the Palmer/Pletsch pattern fitting method, which she has used to help women achieve good fit and a renewed love of garment sewing. It s with this knowledge that she created Pamela s Patterns, which have many fitting solutions and adjustments built in to the patterns. Pamela is the instructor for the Palmer/Pletsch East School of Sewing, and recently completed two Serger Techniques DVD s with Threads Magazine.

24 24 3. Luanne Mayorga Growing Your Business Through New Markets- International Sales Did you know that 95% of consumers live outside of the U.S. borders? The thought of selling products to other countries can be intimidating at first. If you have a website, you are international it is up to you whether you want to take advantage of new opportunities. This class takes you through the first steps into selling in global markets. Topics include: Website Globalization International E-commerce International Marketing Up and Coming Markets Free Trade Agreements (FTA s) Compliance and Export Controls Resources for small businesses Kit Fee: Helpful if you own a business or are ready to start one Pen and paper for notes None Luanne Mayorga Luanne Mayorga is responsible for the research, development and implementation of economic and workforce development programming for Northern Illinois University. Previously she was Manager of the Illinois International Trade Center at College of DuPage providing assistance to small and medium sized businesses interested in exporting their products and/or services to overseas markets. She was involved with the Center for Entrepreneurship for eight years and advised hundreds of businesses. Her clients achieved increased domestic sales of $13.5 million, export sales of $46 million, and funding of $1.175 million.

25 25 3. Barbie McCormick Pattern Theory A guide to understanding the reasoning and principles behind the relationship between the body, wearing ease, design ease, and the paper pattern. Learning to see if a particular pattern piece will work on a particular figure and body type. Recognition of basic pattern shapes, such as sleeve, bodice etc Pen and paper for note taking Kit Fee: $5.00 Barbie McCormick Barbie started sewing her freshman year in high school, and found she had inherited a knack for dressmaking from her mother and grandmother. Barbie officially opened her alterations and custom sewing business in 1994, and joined ASDP (then PACC) in She attended her first ASDP conference in 2000, and has been to each conference since! While Barbie does all sorts of sewing, she specializes in formal, bridal, and couture clothing. Barbie can create a dress from a sketch, picture, or series of pictures, or she can design a gown based off an idea. She also teaches advanced level sewing classes at Sew Boise in Boise, ID.

26 26 4. Pamela Ptak Haute Couture Surfaces Pamela Ptak s hand-embellished couture dresses & gowns have graced the covers of Stitches magazine s Fall Couture issues for the past 2 years including interior stories on her haute couture methods and custom clothes. In this class, you ll see demos and handson try several embellishment techniques showcased in the magazines, get a close-up look at the cover & story garments and hear stories of their inspirations & construction. Make samples of a modern silk 3D flower, finely detailed bias-work and try intricate beaded lace piecing for invisible darts/seams, drawn from Pamela s French fashion studies and 3 years freelancing on the Paris Haute Couture. Hand sewing and note taking Scissors, needle, threads, notebook, pen Kit Fee: $15.00 Pamela Ptak Pamela Ptak s runway collections showed during NY & Philly Fashion Weeks featuring her signature Radical Free Draping and Radical Pattern Design garments and incredibly modern corsetry. She freelanced 3 years on Paris Haute Couture & NY RTW collections of Chado Ralph Rucci, advancing to master level. After teaching couture master classes/developing college fashion programs for a decade, she founded the Arts and Fashion Institute north of Philadelphia offering weekly classes plus weekend workshops for distance travelers. Recent television work: Lifetime Project Runway season 7, NFL Network, Princeton Television and Pamela s Youtube Arts and Fashion Institute fashion classes. 10:30am Morning Beverage Break

27 27 1:30-4:30pm Core Conference 3 Hour Classes 1. Debbie Bone-Harris Cutting Couture: Triangle Bound Buttonhole Want to brush up on some couture techniques to showcase your garments and spark your creativity? Are you challenged by regular bound buttonholes? In this class, you will create triangle bound buttonholes in various formats and sizes - that will amaze you and your friends and they are so simple to do while producing great results. Why settle for simple buttonholes when you can wow em with these? Immerse yourself in this unique couture technique to create a wardrobe that serves you and your clients, resulting in some very special garments. Good sewing skills, but entry level will work Scissors (preferably with sharp point) Small ruler (preferably see through) Marking pencil (chaco-marker) Neutral colored all-purpose sewing thread Pins Notebook, pen/pencil Buttonhole cutter/blade -only if you have one (Debbie will provide several) Kit Fee $10.00 Debbie Bone-Harris Debbie has an extensive background in sewing including a Master s degree from Washington State University in Clothing and Textile Design. She is an accomplished instructor and wearable art designer, with additional credentials from City and Guilds of London in free-motion embroidery, Jenny Haskins certified instructor, certified Brazilian Embroidery and former Stretch and Sew instructor. She s had two wearable art ensembles debut in the Houston International Fashion Show, as well as winning Best Construction and Audience Awards for her 2013 Threads Challenge entry. She has been published extensively as well as winning numerous national awards at juried art shows across the nation.

28 28 2. Rae Cumbie You Really Are in Sales With the specialized nature of our highly skilled sewing and design businesses, we often lose sight of the fact that we are really in sales. Ready to consider how you are doing? Immerse yourself in the concepts of making a sale including: promoting your products and skills, educating potential customers, providing the best product, completing the sale, and creating repeat customers. We will consider both tried and true sales techniques and new cyber communications techniques for initiating and closing a sale. Practice and plan for a new year of increased sales and profits. Kit Fee: An interest in or experience in a sewing related business Note taking materials Promotional materials for their business None Rae Cumbie Rae Cumbie has been creating clothing for women and children in her home-based studio for over 20 years. Her custom gowns have earned the title of Baltimore s Best Tailor by Baltimore Magazine in Rae also creates custom artful wearables and limited-edition jackets that have been shown at galleries and craft shows. She has won many awards for her work. Rae is also a contributor to Threads Magazine and Sew News Magazine. In 2011, Rae and Carrie Emerson established an independent pattern company, Fit for Art Patterns; its patterns enable home sewers to achieve a comfortable and flattering fit and encourage creative use of the patterns for wearable art. Rae serves as the company s Creative Director. Rae served as the National President of The Association of Sewing and Design Professionals, is a founding member and past president of the Baltimore Chapter and serves on the MSDP Advisory Board.

29 29 3. Carol Kimball Video Clips for Your Business Logistics of creating, editing and using video clips to promote your business. Overview, storyboards, equipment, graphics programs. YouTube, websites, as bait for Craftsy, etc. Bestvalue discussion of all areas how cheap is too cheap? How expensive is wasteful? Note taking skills None Kit Fee: $5.00 Carol Kimball Carol Kimball has been a full-time professional artist for thirty-five years, much of it in clothing design and pattern making/construction, from couture bridal to commercial lines to medical prostheses. She has built historical recreations for several museums, created a dozen life-sized soft sculpture ventriloquist dummies, illustrated a number of books, and taught (among others) Fashion Sketching and Theatrical Costuming. In her copious spare time, she is usually knitting. 4. Luanne Mayorga Creating a Budget Yikes what is this about budgeting and creating one? If you don t know where to start or what to do, this class is for you. We will break down the categories and dig into creating a realistic budget that you can use when you get back. Don t be afraid if numbers don t make sense to you this class breaks it down so you can understand numbers. Kit Fee: Helpful if you have an existing business but it is not necessary Pen and paper None

30 30 Luanne Mayorga Luanne Mayorga is responsible for the research, development and implementation of economic and workforce development programming for Northern Illinois University. Previously she was Manager of the Illinois International Trade Center at College of DuPage providing assistance to small and medium sized businesses interested in exporting their products and/or services to overseas markets. She was involved with the Center for Entrepreneurship for eight years and advised hundreds of businesses. Her clients achieved increased domestic sales of $13.5 million, export sales of $46 million, and funding of $1.175 million. 5. Sarah Veblen Preventing Your Business from Stagnating Running a business is a juggling act. It s easy to get so caught up in day-to-day demands that we don t periodically assess our business overall. We also tend to find a niche and stay there. But successful businesses change over time in response to the economy and external circumstances, as well as to the business owner s interests. Join Sarah Veblen as she discusses the business changes she s made while running a self-supporting business for over 20 years. There will be paper-and-pencil exercises to help you assess your business and think about how to have a thriving business that is interesting and fulfilling to you. Kit Fee: None Paper and pencil None Sarah Veblen Sarah Veblen is a custom fashion designer who specializes in fit, innovative pattern design, and quality garment construction. Dedicated to promoting the craft of garment-making, Sarah has more than twenty Threads magazine articles and teaches from her studio in Maryland, online at PatternReview.com, and as a guest lecturer. Her years of experience in fitting led to her book, The Complete Photo Guide to Perfect Fitting. 2:00-6:30pm 7:30pm Vendor Marketplace Banquet

31 31 Sunday October 19, :30-9:00am 9:00-9:30am 9:30am-12:30pm Annual ASDP Meeting & Breakfast Conference Registration Core Conference 3 Hour Classes 1. Alania Sheeley Achieving Your Professional Image Learn the 6 different categories of "casual dress". Are you projecting the type of professional image that you want? Are you attracting the type of clientele that you want? What does your professional image say about your business? How long does it take for someone to form an opinion of you based solely on your appearance? What can you do to set yourself apart from your competition? What do you know about your current clientele? An open mind! Pen and paper Kit Fee $3.00 Alania Sheeley Formerly a paralegal in Corporate America, I'm now a seamstress for Dolly Parton and other Country Music Hall of Fame celebrities, as well as many business professionals. I have extensive training in various aspects of sewing, as well as being a certified color/image consultant. My expertise, with a keen eye for detail and overall design principles, allows me to share my knowledge with peers and up and coming sewing stars. As a Nashville seamstress and color consultant, I continue to showcase the elements of the sewing industry to promote quality garments and further couture sewing as my professional career.

32 32 2. Robin Bolton No Pins, No Basting No Kidding Let Robin teach you how garment industry sewing techniques combined with consumer and couture techniques create a better result - faster on either home or commercial equipment. Learn ways for handling bias edges, curves, hems, yokes, setting pockets, flat felled seams and handling fabric, all without pins or basting. Discover shortcuts for pattern preparation, notching and cutting and master the industrial secrets to setting zippers. Create samples for future reference while building confidence all without pins or basting. Basic to intermediate Scissors 1 spool each of light and dark thread Measuring tape or 6 ruler Pen and paper Kit Fee: $10.00 Robin Bolton Robin Bolton is a graduate of Northern Illinois University with a degree in Fashion Merchandising. She is an alterations expert and an award winning designer. She has specialized in formalwear during her 30 years in the Fashion/Sewing Industry but has a wide variety of experience in the sewing field. She has owned a bridal store and an alterations storefront as well as taught classes on the college level. Robin is also a certified Islander Sewing Systems instructor. 3. Annual Volunteer Project Details to follow

33 33 1:30-4:30pm Core Conference 3 Hour Classes 1. Barbie McCormick The Perfect Sleeve Learning the proper fit, hang, and patterning of set in sleeves. Working with the armhole and the shape of the arm to determine the best pattern and fit for set in sleeves for jackets and fitted blouses. We will cover 1, 2 and 3 pc sleeves, proper grainlines, fitting different arm and shoulder shapes on the bodice (armhole). Flat pattern demos and exercises, and muslin demos. Basic sleeve pattern recognition, basic dart manipulation is helpful but not necessary Note taking materials, scotch tape, paper scissors (small are OK) Kit Fee: $8.00 Barbie McCormick Barbie started sewing her freshman year in high school, and found she had inherited a knack for dressmaking from her mother and grandmother. Barbie officially opened her alterations and custom sewing business in 1994, and joined ASDP (then PACC) in She attended her first ASDP conference in 2000, and has been to each conference since! While Barbie does all sorts of sewing, she specializes in formal, bridal, and couture clothing. Barbie can create a dress from a sketch, picture, or series of pictures, or she can design a gown based off of an idea. She also teaches advanced level sewing classes at Sew Boise in Boise, ID.

34 34 2. Pamela Leggett Collars & Lapels -A New Twist on Tailoring This class will show you some innovative new techniques to let you achieve the best -and most accurate- collars and lapels ever! The techniques are not limited to just tailoring, but are also very useful on blouses, dresses and unstructured jackets. They are guaranteed to cut your sewing time by a third and always look professional. You will learn about no fail interfacings, understitching, perfect corners, pressing and more. Basic intermediate sewing skills Neutral color thread. Pins, scissors, point turner, ripper, small ruler or tape measure Kit Fee: $25.00 Pamela Leggett Specializing in pattern fitting and garment skills, Pamela has developed a fun and informative teaching style that s available in her patterns and instructional DVD s. Her desire to help women make flattering garments led her to the Palmer/Pletsch pattern fitting method, which she has used to help women achieve good fit and a renewed love of garment sewing. It s with this knowledge that she created Pamela s Patterns, which have many fitting solutions and adjustments built in to the patterns. pamela is the instructor for the Palmer/Pletsch East School of Sewing, and recently completed two Serger Techniques DVD s with Threads Magazine.

35 35 3. Historical Tour A Stitch in Time We will split into two groups and each depart for one of two locations, then switch! We will walk a short distance to Elfreth s Alley, the oldest residential neighborhood in America, where we will meet author and president of Philly s Tour Guide Association, Bob Skiba, for a guided tour of the Mantua Maker s House. The oldest residence in the neighborhood, it was originally a dressmaker s shop with living quarters above. Our guide will share with us how small, home-based businesses like this changed the lives and futures of women in the New World and began a tradition that many in our own group carry on to this day! Many of the artifacts are from Bob s private collection. Our other stop will be the Betsy Ross House, where we have a very special experience planned! Their newest exhibit, Dressing the Bed, is a unique ongoing living history exhibition featuring Betsy Ross, in her upholstery shop, stitching bed curtains using 18 th century hand-sewing 4:45pm Last Hurrah Afternoon Tea!

36 36 Additional Information Welcome Reception This will be held Thursday evening, October 16 from 7:00 pm 9:00 pm. It is a time for friends to get reacquainted and for new friends to meet. The board members will also be present giving members the opportunity to ask questions regarding individual board positions as well as how the board works in general. Heavy hors d oeuvres and a cash bar will be available. Fashion Show and Member Showcase Friday evening October 17 we will have our member showcase, fashion show, and Threads Challenge presentation. The runway show will start at 7:30 pm with the challenge winners being announced at the end of the show. We will be presenting Judith Neukam with the ASDP Lifetime Achievement Award at the fashion show. Applications for the member showcase & runway show are available (From July ) on the website at Champagne Reception To be held Friday evening following the Fashion Show, honoring Judith Neukam Come help us celebrate Judith s accomplishments. Light hors d oeuvres will be served. Vendor Market We will have a vendor market on Saturday, October 18 2:00-6:30pm Fellow association members as well as local (& some not so local) sewingrelated businesses will be on hand to show and sell you their beautiful products. ASDP will have a booth this year where you can purchase instructional DVDs, past conference photo CDs and association logo items. We have scheduled the market this year so that you may visit during your (short) afternoon class break at the end of the afternoon classes prior to the banquet Please support these vendors who go to much effort to bring their products to conference

37 37 Annual Banquet Will be held in Wyndham Hotel Ballroom on Saturday, October 18 th at 7:30pm as a stationed buffet dinner Following dinner, we ll take a few steps back in time, with some delightful vintage entertainment! Conference Location: Wyndham Philadelphia Historic District 400 Arch Street Philadelphia, PA Phone # , Fax # Reservations can be made by calling # and giving the ASDP group name in order to get the discounted rate or by using the link A room rate of $139 per night has been negotiated for the duration of conference, two days before, and two days after. Maximum four persons per two-queen-bed room. Rate guaranteed for reservations through 9/23/14. Hotel Amenities: All public areas non-smoking Complimentary Wi-Fi in guest rooms and public spaces 24 hour business center 24 hour fitness center Guest laundry & same-day dry cleaning HDTV Newly remodeled public spaces In-house Coins Restaurant and Pub Free newspapers Information on local restaurants, churches, transportation and services available in conference welcome packet

38 38 Area Transportation: Shuttle van transport through Lady Liberty or Express Airport Shuttle from Philadelphia International Airport to the downtown hotels is approximately $10 per person. SEPTA (Southeast Pennsylvania Transit Authority) offers subways and buses for transit throughout Philadelphia. The regional light rail picks up at the airport, and getting off at Market Street East Station at Galleria Mall will have you 6 blocks from the hotel for a $7 fare. For commuters, indoor garage parking adjacent to the hotel will be available at $5 off the daily rate for registered hotel guests and at the regular hourly rate for conference attendees who are not registered guests. Directions available on the hotel website at pennsylvania/philadelphia/wyndham-philadelphia-historic-district Weather in Philadelphia in Mid October: Daytime temps in the mid 60 s generally, with nighttime temps cooler, in the mid 40 s What to Wear: Business casual for day events Evening events give us the opportunity to dress up And of course, we love to be inspired by each other s latest designs (on the rare occasion that we have time to sew for ourselves!) Come Celebrate with us in Philadelphia!

39 39 Pricing Schedule Registration form available online for ASDP members at beginning July 1, Early Bird pricing good through July 15, Non-member registration begins August 1, Supply lists will be sent upon registration for each class as well as being included in the brochure and available on the website. Join us for the fun, learning & friendship! Not to be missed! Registration Categories Early Bird After 7/15 Non-Member Full Conference Two Day (Friday, Saturday) Two Day (Saturday, Sunday) Friday Only Saturday Only Sunday Only Master Class Tour Event tickets fashion show ($40 at door), receptions, lunch, breakfast Banquet Tickets For those in the Philadelphia area interested in taking individual classes during core conference, contact ASDP for the price schedule and availability: