Introduction. CSH Region. Czech Republic Slovakia Hungary. Distributor of cosmetics for Central European market

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1 Introduction Distributor of cosmetics for Central European market CSH Region Czech Republic Slovakia Hungary

2 Geographic Orientation

3 Glamour Group Introduction Glamour is the leader in cosmetic distribution. Glamour Company was established in former Czechoslovakia in Brno in The place of business was set to Brno in consideration of strategical location in central area of former Czechoslovakia. Since 1993, after dissolution of Czechoslovakia, there has been operating the independent company Glamour Slovakia with company residence in Banska Bystrica. In July 2007 Glamour Group acquired the Prestige Products Company that has subsidiaries in Czech Republic (Prague), Slovakia (Bratislava) and Hungary (Budapest). In July 2010 Glamour Group acquired Wella Hair Care companies (CZ, SK, HU). As the result of this operation Glamour Group has become regional category leader on Central European market.

4 Headquaters

5 Glamour Holding Structure Czech Republic Hungary Slovak Republic L&P Glamour Trade, s.r.o. LFST Prestige Products Česká Republika s.r.o. Hair Care Professionals L&P and LFST Prestige Products Hungary Kft Hair Care Professionals L&P Glamour Slovakia, a.s. LFST Prestige Products Slovensko, s.r.o. Hair Care Professionals

6 Glamour Group Introduction Glamour Group consists of several divisions: selective brands distribution, semi-selective brands distribution and mass market cosmetics distribution. To ensure the efficiency of business Glamour Group operates its own technical background departments: IT, DTP studio and Advertising agency (providing sales support, POS materials production, media booking and PR). In consequence of successful expansion it was necessary to solve the lack of space in original warehouse. The new modern storage space has been built on the premises of Brno HQ. The opening date of new logistics center was January Experienced sales force cover strategically all regions of Czech Republic. Modern technology (wireless connection via PDA devices) ensures that your order is processed in the distribution centre within 1 minute. The goods are delivered to the point of sale by the courier parcel service within 48 hours.

7 Sales Force Sales representant controls Max Factor stand and orders missing goods or testers Automatically. Sales representant orders fragrances at POS and checks shelving and merchandising at the same time.

8 Logistics Czech LFST and WELLA stock Slovakia L&P stock Czech L&P stock Slovakia LFST and WELLA stock Hungary L&P, LFST and WELLA stock

9 Logistics We expect that the logistics services will be centralized in the future. The realization schedule will depend on development of the overall economic situation and stabilization of the market enviroment. The most up to date and the largest warehouse in Brno will be capable to assume patronage over the logistics for all three markets (CZ+SK+HU), which will be the next step to optimization and improvement of performance of the Company.

10 Logistics Basic technical specifications of the logistic center: clear height: 10 m weight carrying capacity of the floor: t/m2 max pallette weight: 325 kg max pallette height: 130 cm or 120cm in rack pallettes capacity: pallettes item capacity: pcs

11 Logistics New Logistics Center in Brno - Visualisation

12 Logistics New Logistics Center in Brno full operation mode

13 Reception ramp

14 Reception dock

15 Registering & Labelling

16 3 floor lift

17 7 floors Retrak Pallet Racks

18 Bar codes system Replenishment

19 V&C storage Double faced racks

20 Gravity flow racks

21 Flow rack box

22 Wireless PDA with ring scanner

23 Packing place

24 Protective padding

25 Parcels ready for dispatch

26 Wrapping machine

27 Shipping Double pallet electric forklift

28 Packing of ordered goods

29 Loading Shipping dock

30 Shipping ramps

31 Segmentation Luxury Premium Lifestyle fragrances skin care make-up hair care Hair Care Professionals IT DTP STUDIO ADVERTISING AGENCY LOGISTIC CENTER

32 Portfolio Portfolio of Glamour Group consist of more than 60 worldwide known prestigious brands Luxury & Premium Lifestyle Skin care Hair care

33 Awards for Glamour HUGO BOSS 3rd place RHODOS 2001 PRICE FOR BEST IMAGE ON THE MARKET Category: EdT, Parfums Awarded by agencies consortium: Ogilvy CID GFK ECOMONIA KAIROS

34 Awards for Glamour HUGO BOSS 1st place RHODOS 2002 PRICE FOR BEST IMAGE ON THE MARKET Category: EdT, Parfums Awarded by agencies consortium: Ogilvy CID GFK ECOMONIA KAIROS

35 Awards for Glamour

36 Awards for Glamour

37 Awards for Glamour

38 Awards for Glamour

39 Awards for Glamour LACOSTE 1st place GENEVA 2007 Global Distributors Conference BEST HOLISTIC EXECUTION ON BLOCKBUSTER INITIATIVES Product: Lacoste Inspiration

40 Awards for Glamour Hugo Boss, Lacoste, Dolce and Gabbana 1st place GENEVA 2008 Global Distributors Conference Best growing classics

41 Key Partners

42 Support

43 Marketing Primary marketing tools In-store promotion Media & P.R. Outdoor events

44 Full Page Advertisement Glamour is operating its own Advertising & PR Agency, DTP studio, and intensively co-operates with all life style magazines in longtime relationships.

45 Public Relations Information about all new launches, promotions, special offers are communicated and presented every month to more than 50 magazines on all three markets.

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80 Thank you for your attention!

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