24 26 MARCH EXCEL LONDON SALES BROCHURE. whitegallery.com. co-located with:

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1 24 26 MARCH EXCEL LONDON SALES BROCHURE whitegallery.com co-located with:

WHITE GALLERY WAS CREATED TO GIVE HIGH-END BRIDAL DESIGNERS A PLATFORM TO PRESENT THEIR UPCOMING COLLECTIONS TO RETAILERS AND PRESS FROM AROUND THE WORLD.

2 WHITE GALLERY WAS CREATED TO GIVE HIGH-END BRIDAL DESIGNERS A PLATFORM TO PRESENT THEIR UPCOMING COLLECTIONS TO RETAILERS AND PRESS FROM AROUND THE WORLD. In 2018 the event moved to ExCeL London and co-located with London Bridal Fashion Week, giving retailers the comprehensive choice of being at one of the UK s largest bridal buying events, alongside the intimate buying environment of White Gallery. White Gallery is the high-end, couture section of London Bridal Fashion Week; synonymous with luxury, prestige and exclusivity. It is a trading environment like no other, with a standard of excellence that remains unmatched by any event of its kind. All designers are subject to an application process to ensure the quality and standards of the event are upheld. WHITE GALLERY VISITORS 3,300 VISITORS IN % INDEPENDENT RETAILERS IT S A FANTASTIC WAY TO MEET BUYERS. IT S THE BIGGEST SHOW IN THE CALENDAR FOR US. Alan Hannah 84% OF VISITORS HAD PURCHASING POWER 68% ATTENDED TO FIND NEW SUPPLIERS 29% INTERNATIONAL VISITORS VISITORS FROM OVER 40 COUNTRIES INCLUDING: UK, IRELAND, GERMANY, FRANCE, ITALY, DENMARK, NETHERLANDS, SPAIN, USA, JAPAN 3

3 OUR PROMISE TO YOU A UNIQUE CONCEPT White Gallery is the foremost designer-only buying event on the International calendar. The event is co-located with London Bridal Fashion Week, giving retailers a truly comprehensive choice. THE RIGHT AUDIENCE Our attendees represent the world s most exclusive bridal retailers and press bringing you face-to-face with your target audience. A LUXURY ENVIRONMENT White Gallery will continue to retain the calm and luxurious trading environment that it is known for, in its new home at ExCeL London. FULL MARKETING SUPPORT There s no one size fits all approach. We work with our exhibitors on an individual basis, to ensure that we support your participation in the most effective way possible. PRESS ATTENDANCE We partner with over 25 of the most influential publications in the bridal industry, to secure extensive coverage before, during and after the event. WHITE GALLERY GETS BUSIER EVERY YEAR AND WE FEEL BLESSED TO BE PART OF IT. IT REALLY BRINGS THE BEST BUYERS. Eliza Jane Howell 2018 DESIGNERS INCLUDED: Alan Hannah Charlotte Mills House of Mooshki Rembo Styling Anna Georgina David Fielden Ian Stuart Sassi Halford Annasul Y Diane Hassall Karen Willis Holmes Savin London Anne Rike Elbeth Gillis Lusan Mondongus Stephanie Alin Bowen Dryden Couture Elena Ferrara Marylise Stephanie Browne Brian Chen Bridal Eliza Jane Howell Motee Maids Theia Cagteks Bridal Wendy Makin Olvi s Valentini Spose Caroline Castigliano Gemy Maalouf Bridal Pol Nuňez Valérie Delville Catherine Deane Haazar of London Rachel Simpson Zetterberg Couture Catriona Garforth Helen Moore Rasha 5

4 MAXIMISE YOUR EXPOSURE - YOUR MARKETING PACKAGE WEBSITE As an exhibitor, you will receive an online profile on the White Gallery website. With our websites receiving an average of 2000 unique visitors every month, this is a valuable opportunity for brand exposure. Your online profile will stay live on the website after the event, so that retailers are able to get in touch with you. Regular s are sent out to our bridal database of over 14,000 providing show information, alongside a segmented campaign to targeted retailers promoting our designers. The Show and it s exhibitors are also promoted in regular newsletters from Bridal Buyer. Exhibitors will have the opportunity to submit images for inclusion. DIRECT MAIL Our direct marketing campaign promotes the show and it s exhibitors throughout the year to key international buyers and every bridal retailer in the UK. The Luxury Edit: Put together by the team behind industry leading title Bridal Buyer, our preshow magazine features trend predictions, exclusive interviews and key show information. With a reach of over 5,000 retailers across the globe this is one of the most direct ways to reach potential buyers. SHOWGUIDE A free copy of the showguide is distributed to every visitor at the show. Your company will be included in the exhibitor listings, with full contact details and stand location. VIP BUYERS PROGRAMME All exhibitors have the opportunity to nominate their 10 retailers for VIP status, which gives them one night s free accommodation, access to an exclusive buyers lounge, reserved seating in the Fashion Show Theatre plus a number of other exclusive benefits. We invest significantly in our VIP Buyers Programme to ensure we are attracting high-calibre retailers with real purchasing power. WHITE GALLERY IS A BEAUTIFUL ENVIRONMENT. Sassi Holford SOCIAL MEDIA Your brand will be promoted through our social media channels and the official show magazine, Bridal Buyer s social platforms. With an average monthly reach of 29,000 on Facebook and over 8,000 follows on Instagram, our extensive social media campaign will ensure your brand is seen by thousands of potential buyers before, during and after the event. PRESS White Gallery exhibitors will receive extensive coverage in Bridal Buyer, the official show magazine and will have the opportunity to work with our in-house Press Team to secure coverage in top industry titles and key fashion magazines. 7

YOUR PARTICIPATION STAND PACKAGE 250 P/SQM + VAT PREMIUM SHELL SCHEME COMPANY NAME AND STAND NUMBER BY THE STAND ENTRANCE ONE METRE OF GARMENT RAIL FOR EVERY FULL 3SQM OF STAND SPACE STAND CLEANING

5 YOUR PARTICIPATION STAND PACKAGE 250 P/SQM + VAT PREMIUM SHELL SCHEME COMPANY NAME AND STAND NUMBER BY THE STAND ENTRANCE ONE METRE OF GARMENT RAIL FOR EVERY FULL 3SQM OF STAND SPACE STAND CLEANING ELECTRICITY CONSUMPTION ONE SPOTLIGHT FOR EVERY FULL 5SQM OF STAND SPACE BOOKED LISTING IN THE OFFICIAL WHITE GALLERY SHOW GUIDE INVITATIONS TO SEND TO YOUR CUSTOMERS (SUBJECT TO PRINT DEADLINE) IT S BEEN ABSOLUTELY AMAZING. WE HAVE SEEN LOTS OF STORES AND GREAT PRESS ATTENDANCE. FULL MARKETING SUPPORT VIA THE WHITE GALLERY 2019 MARKETING CAMPAIGN IMPORTANT NOTES Savin London 8 1. There is a minimum size for bridal wear stands of 12m2 and 6m2 for accessories. 2. There is no facility for the storage of boxes etc. in the exhibition halls. Exhibitors should make their own arrangements for the storage of such items within their stand. 3. The following costs are NOT included: Public Liability Insurance at 125. This will be automatically added to the contract but credited if proof of insurance for a minimum of 2m is provided. Other optional extra costs will be changing/storage room; stand furniture and catering which you will be given the opportunity to order direct with our contractors if required. The appointed contractor will then invoice you directly. 4. Other optional extras will be included in the exhibitor manual. 9

6 OUR PORTFOLIO OCEAN MEDIA GROUP HOLDS THE LARGEST PORTFOLIO OF BRIDAL AND WEDDING MEDIA IN EUROPE. WHITE GALLERY IS A PROFESSIONAL SHOW FOR HIGHER-END DESIGNERS. Harriet Wilde 10 11

7 24 26 MARCH EXCEL LONDON SALES Charlotte Speer Sales Manager T: +44 (0) E: Shelley Williams Business Development Manager T: +44 (0) E:

24-26 March 2019 ExCeL London. Sales Brochure. londonbridalweek.com

24-26 March 2019 ExCeL London. Sales Brochure. londonbridalweek.com 24-26 March 2019 ExCeL London Sales Brochure londonbridalweek.com 3 London Bridal Fashion Week; a world-leading bridal fashion event. As one of the leading capital cities in the world, London is an international