10-12 September 2019 NEC Birmingham. Tuesday & Wednesday 9:00 18:00 Thursday 9:00-16:00. The UK s leading garden and outdoor living tradeshow.

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1 10-12 September 2019 NEC Birmingham Tuesday & Wednesday 9:00 18:00 Thursday 9:00-16:00 The UK s leading garden and outdoor living tradeshow.

2 Glee 2019 Who will you meet? Offering thousands of the newest and most inspirational garden retail products. Glee is the perfect platform to launch new products, discuss new ideas, increase brand awareness, nurture existing relationships and grow new ones. Glee provides a fantastic opportunity for our exhibitors to connect with highly transactional and quality buyers, attracting visitors from multiple and independent garden centres, high street and department stores, builder s merchants, online retailers and industry professionals Visitors Exhibitors Senior Decision Makers Our first time at Glee has well and truly exceeded our expectations. We have also been very impressed with GIMA and their care in maximising opportunities to meet key decision makers. CLAIRE ABBOTT DIRECTOR, LIQUID GOLD LEAF.

3 A powerful buying audience 70% of Glee s total visitors look to source new suppliers at every show. 2 in 3 81% visitors have been to the show before. 60+% 70% of visitors who visited Glee have purchasing responsibility. A sector to match your business of visitors placed or are planning to place orders as a result of visiting Glee. of visitors are likely to return to Glee after visiting. 65% Garden Care Our newly enhanced and growing show sector Pets at Glee offers a home to key suppliers who sell a variety of different products such as pet food, toys and accessories and so much more. Offering an extensive range of core garden maintenance and grow your own goods, products range from fertilisers and chemicals to hedge trimmers and watering cans. of visitors say Glee is crucial to their businesses success. Outdoor Entertaining Plants This sector is the perfect fit for brands showcasing exciting and unique outdoor entertaining ideas such as fire pits, hot tubs and outdoor furniture. Showcasing an extensive range of plants, trees and shrubs from UK and International suppliers, this sector welcomes exhibitors of all sizes. Home, Gift & Clothing Retail Experience & Services Food & Catering This tailored sector features an array of garden gift and product ideas, from candles to garden games, it attracts buyers looking to diversify their offerings. Forward-thinking, practical and innovative, this show sector offers a range of services such as store fittings and technology solutions for retail businesses. Food and Catering offers a range of hardware and kitchen solutions as well as products such as coffee machines and industrial ovens. Landscaping & Garden Decoration 1/3 Packed with design and inspiration, this core show sector features products that transform landscapes and range from decorative pots to paving and timber products. of visitors did not attend another event in the past 12 months. Glee has already exceeded our expectations this year, we ve had over 30 new buyers, solid leads, decent looking outcomes, and we ve met with huge national retailers and some quality independents as well. DAN HAYES KEY ACCOUNT MANAGER, KITSOUND.

4 Making the most out of Glee How does Glee help you? New Product Showcase Awards The prestigious NPS awards are a great platform for building not only brand visibility but also to create a buzz around featured products. With the opportunity to win a coveted Glee Award, the categories are judged on innovation, design, promotion and saleability. Exhibitor workshop Aimed at maximising exhibitor s ROI before, during and after the show. At our free to attend workshop three major UK retailers will be sharing information about what inspires them when looking for suppliers and products. When you sign up for Glee you don t just get a stand, you get year-round support through our multi-channel marketing campaign. At Glee we strive to ensure you get as much exposure, promotion and presence as possible, and to all the right audiences. And the best thing It all starts the minute you sign up! The Glee Exhibitor Toolkit We want to ensure our exhibitors have enough time to prepare for Glee, no matter when you sign up. Therefore, we ve created an essential Exhibitor Toolkit to ensure you have a variety of valuable tools to help increase your return on investment. Retail Lab at Glee The Retail Lab is an exciting interactive feature area at Glee, not only is it the place for retailers looking to source innovation and inspiration, but it s also a great opportunity for exhibitors looking to gain huge exposure at the show. The International and UK Buyers connect Organised and managed by key show partners GIMA, Gardenex and Petquip, Buyers Connects are networking events where exhibitors get the opportunity to meet key industry professionals, start conversations and connect with some of the most influential brands in the business. Toolkit includes: A gallery of banners, logo s and signatures to promote your presence Personalised printed visitor invites, to enable you to invite your VIP buyers you want to see at Glee Our Glee News page - we love promoting exciting news and product launches throughout the year Social media support An online exhibitor profile, promoting your brand, products and ranges Access to our dedicated PR team A personal profile in the Glee show preview and catalogue so visitors can plan their visit to your stand before and during the show. Exhibitor marketing fee 360+VAT

5 Our digital reach Get in touch and secure your plot At Glee we have a dynamic team of digital experts working round the clock yearly, to ensure your brand gets the promotion it deserves across our community of followers. But don t just take our word for it, the results speak for themselves UK CONTACTS 114,383 Facebook reach 179, , ,000+ Twitter impressions Web page views And growing... Matthew Mein Event Director James Kenton Account Manager T: +44 (0) E: matthew.mein@gleebirmingham.com T: +44 (0) E: james.kenton@gleebirmingham.com Lara Anderson Account Manager Daniel Mcalpin Commercial Manager T: +44 (0)) E: lara.anderson@gleebirmingham.com T: +44 (0) E: daniel.mcalpin@gleebirmingham.com Licia Viscito International Sales Manager Siobhan Smith Pets at Glee Sales Executive T: +44 (0) E: licia.viscito@gleebirmingham.com T: +44 (0) E: Siobhan.smith@gleebirmingham.com Web exhibitor views INTERNATIONAL CONTACTS China Cathy Cao T: +86 (10) ext. 859 E: cathy.cao@ite-china.com.cn North America Adam Ash T: E: adam.ash@whitepebbleint.com Source: 2018 visitor campaign, May September Be sure to stay up to date with all things Glee

6 Supported by:

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