Post-Show Report. The leading global event for personal care ingredients. Amsterdam RAI April

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1 LEARN EXPLORE NETWORK CREATE Amsterdam RAI April 2018 The leading global event for personal care ingredients 2018 Post-Show Report Organised by:

2 in-cosmetics Global celebrates success with its first smart event Back in Amsterdam for the first time in ten years, in-cosmetics Global returned for the 29th instalment of the show, but this time with a digital facelift. Thanks to smart visitor badges and stand readers, making the right connections for that next cosmetic creative was made easier and even more efficient. And yet, smart technology was only the start of the show s 2018 story: innovation echoed throughout the event with new initiatives Boost your test, the R&D tours, the Pre-Regulatory Show Conference, and the muchanticipated Formulation Challenge, seeing collaboration and creativity celebrated in abundance. The event was a resounding success, with 9,414 unique visitors (7% more than last year in London) flooding into the exhibition halls over three days to meet with 773 exhibitors. Fragrances were spritzed, pigments were tried, and formulas were tested for their innovative textures and benefits across 16,634m 2 of floorspace which made 2018 the biggest show in in-cosmetics history. The exhibition also saw a 19% increase from last year in international visitor attendance, joining exhibitors from 43 countries - 11% of which were presenting their products at the event for the first time making this year a truly global show. Key Statistics Unique visitor attendance: 9,414 (+7% vs 2017) Total (including re-visits): 18,336 Day 1: 6,779 Day 2: 7,315 Day 3: 4,242 My favourite part of the in-cosmetics show is the multitude of innovation on offer. I split my time between catching up with suppliers face-to-face and seeking out the most exciting new products coming to the market. For me, it really is an unmissable event. Katrin Thiel, Technology Manager - Scouting Raw Materials, Beiersdorf (Visitor) International visitors vs Dutch visitors 88% 12%

3 Visitor Profile - geographical breakdown 107 6% 4% Europe 70% Asia Pacific 13% North America 6% Middle East & Africa 7% South/Central America 4% COUNTRIES REPRESENTED International visitors: 88% Dutch visitors: 12% 70% 7% 13% Top 30 Countries Country Visitors Netherlands 1166 France 961 Germany 901 UK 607 Italy 553 Spain 469 USA 432 China 324 Switzerland 268 Korea (Rep.) 267 Belgium 250 Poland 214 Russia 200 Japan 177 Turkey 173 Greece 138 Brazil 125 Israel 118 India 101 Sweden 99 Bulgaria 93 Canada 89 South Africa 85 Iran 82 Denmark 70 Thailand 69 Colombia 65 Finland 63 Mexico 58 Taiwan 57 I had an excellent experience at in-cosmetics as it is so useful to be able to meet with my suppliers and discuss the year. The show provides an unmissable opportunity to meet my contacts in reality - I managed to meet an incredible number within three short days and some of them were first-time meetings. It is so important to be able to get that faceto-face time to strengthen relationships and in-cosmetics is brilliant for gathering the entire industry in one place and faciliating networking this way Dominic Hodge, Strategic Operations Buyer, Coty (Visitor)

4 Visitor Profile and Interests Visitors by Company Activity Visitors by Number of Employees 9% 16% Contract manufacturer/ Private label Manufacturer of raw materials and ingredients Manufacturer of finished products Distributor Consultancy and other business services 31% 26% 9% % % 10% % 12% 11% 2% Fragrance House Press 1% 36% % Other Visitors by Job Description Visitors by Company Function 29% 8% Assistant/ Executive 15% Other Manager/ Product manager CEO/Director/ President/Owner Senior manager/ Department head/ Laboratory manager Editor/Journalist 30% 18% 1% 20% 7% 19% 11% Other Management/ Business development Purchasing Buyer Sales/Distribution Development/ Formulation Marketing Production/ Manufacturer Consultant 25% 7% 5% 5% I visited in-cosmetics with the primary aim of meetings with existing connections, but some of my best conversations occurred with new contacts and this is a perfect outcome. I had a very productive time at the show and found a lot of inspirational products on stands. Patrick Wareing, Formulation Chemist, Unilever (Visitor)

5 By Product Category Interest (% of registered visitors who ticked this segment) Emulsifiers Raw Materials 38% Emollients, lipids Raw Materials 36% Conditioners Raw Materials 34% Preservatives Raw Materials 33% Anti-inflammatory, anti-irritants, soothing Raw Materials 31% Antioxidants, radical scavengers Raw Materials 31% Fragrances Raw Materials 31% Rheology modifiers, thickeners Raw Materials 31% UV filters Raw Materials 29% Botanicals, essential oils, plant extracts Raw Materials 29% Film former Raw Materials 28% Humectants Raw Materials 28% Anti-pollution Raw Materials 28% Solubilisers Raw Materials 27% Hydration/moisturising Raw Materials 27% Biological, marine extracts, bio-fermentation Raw Materials 26% Vitamins Raw Materials 25% Waxes Raw Materials 25% Anti-ageing/anti-wrinkle Raw Materials 25% Silicones Raw Materials 25% Anti-bacterial Raw Materials 24% Opacifiers, pearlescents Raw Materials 21% Acids/AHAs/BHAs Raw Materials 21% Surfactants Raw Materials 21% Anti-acne Raw Materials 21% Cooling, heating Raw Materials 19% Exfoliants Raw Materials 18% Firming/lifting Raw Materials 17% Enzymes Raw Materials 17% Soap bases, syndets Raw Materials 17% Talcs, clays Raw Materials 16% Petroleum jellies, vaselines Raw Materials 16% Superfatting Raw Materials 15% Colourants, pigments, glitters Raw Materials 15% Lightening/whitening Raw Materials 15% Anti-cellulite, slimming, firming Raw Materials 15% Anti-dandruff Raw Materials 14% Consultancy Lab & Product Services 13% Toning Raw Materials 12% Fillers, extenders, binders Raw Materials 11% Suspending agents Raw Materials 9% Styling agents Raw Materials 9% Equipment Lab & Product Services 9% Hair dyes, colourants Raw Materials 8% Deodorants, antiperspirants Raw Materials 8% Trade associations and media Trade/Media 6% Aerosols, propellants Raw Materials 6% Tanning agents Raw Materials 6% Oral care ingredients Raw Materials 5% Nail polish ingredients Raw Materials 5% Solvents Raw Materials 4% The R&D tours were a fantastic opportunity for formulation experts to really get under the skin of some of the defining trends on the show floor, offering an engaging format to access a deeper level of insight into leading innovations. A lively and engaging addition to the in-cosmetics Global offering, it was a great way to discover the science behind the headlines. Lucy Whitehouse, Editor, Cosmetics Design Europe (Press) The Formulation Labs are invaluable for professionals in R&D. The chance to try out new formulations under the eye of a trained expert is such a brilliant perk of the show. I attended three lab sessions during the show and found them all to be incredibly useful and I learned a lot, in particular, about polymer extracts. Rashid Angulo, Laboratory Co-ordinator, Colorspa (Visitor)

6 Exhibitor Profile Main stand holders: 655 Stand space: 16,634 m² Sharing companies: 118 First Time Exhibitors: 85 TOTAL: 773 Exhibitors by Country of Origin North America: 8% South/ Central America 4% Europe: 63% 43 Countries represented Middle East & Africa: 3% Asia Pacific: 22% We were especially busy with clients both new and existing and we had a very successful experience at the show this year. We like to have a presence around the world and in-cosmetics Global is the perfect event for us to meet with everyone we need to see. Mariana Royer, CEO Bio Fore Xtra inc, IFF Lucas Meyer (Exhibitor) in-cosmetics Global is the most important fair in the cosmetics industry. It s been fantastic to see so many of our important customers all in one place. We ve already re-booked for Paris and we ve even gone for a bigger stand as exhibiting here holds such value for us. Sabine Schlöglmann, Sales Manager, NCD Ingredients (Exhibitor) TOP 10 Countries Count France 165 Germany 90 China 78 United States of America 59 United Kingdom 51 Italy 50 South Korea 45 Netherlands 31 Spain 31 India 26 Not booked your 2019 stand yet?

7 L E A R N E X P L O R E N E T W O R K C R E A T E Paris Expo Porte de Versailles 2-4 April 2019 The leading global event for personal care ingredients where personal care ingredients and creators come together Cultivate and consolidate existing business relationships under one roof Network with new partners and generate lucrative new leads Showcase your products and your brand to the entire personal care industry Create a memorable brand impression to existing and potential customers Book your stand at in-cosmetics.com/global Organised by: #incosglobal

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