PROFESSIONAL EXPERIENCES

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1 SEUNG BONG KO, Ph. D. Assistant Professor Dept. Human Science Texas A & M University-Kingsville MSC 168, 700 University Blvd Kingsville, TX (O) EDUCATION May 2012 Jul 2005 Feb 2001 Ph.D. Major: Design, Housing and Merchandising Dissertation: Predictors of purchase intention toward green apparel products: A cross-cultural investigation in the U.S. and China M.A. Washington State University, Pullman, WA Major: Apparel, Merchandising, Design and Textiles Thesis: Internet apparel shopping: Perception of risk among South Korean young women university students in the apparel major B.SC. Pai Chai University, Taejon, South Korea Major: Clothing and Textiles PROFESSIONAL EXPERIENCES Aug 2012-Present ASSISTANT PROFESSOR - Teaching HSCI 1330: Fundamentals of Fashion - Teaching HSCI 2334: Social Responsibility & Apparel - Teaching HSCI 2335: Apparel Construction - Teaching HSCI 2431: Textiles - Teaching HSCI 3330: Historic Costume - Teaching HSCI 3332: Quantitative Buying Methods - Teaching HSCI 3335: Computer Aided Design for Apparel - Teaching HSCI 3336: Fashion Illustration - Teaching HSCI 3340: Residential Analysis - Teaching HSCI 4330: Promotional Strategies - Teaching HSCI 4331: Clothing in Society - Teaching HSCI 4334: Global Issues in Textiles & Apparel - Teaching HSCI 4335: Flat Pattern - Teaching HSCI 4336: Apparel Product Development - Teaching HSCI 4340: Historical Structures and Interiors Fashion and Interiors Merchandising 1 P a g e

2 Jan 2010-May 2012 INSTURCTOR - Teaching AMD 141: Apparel Design Analysis - Teaching AMD 141F(University Level): Apparel Design Analysis - Teaching AMD 252: Dress & Culture - Teaching AMD 252F(University Level): Dress & Culture - Teaching AMD 332: Fashion Buying - Teaching AMD 550: Textile and Apparel in the Global Economy Apparel, Design and Merchandising Department of Human Environmental Studies Central Michigan University, Mount Pleasant, MI Aug 2006-Dec 2009 RESEARCH ASSISTANT - Conducted Literature Review, Analyzed Data, Summarized Findings, and Developed Papers with Dr. Byoungho Jin, Dr. Hira Cho, Dr. Mihyun Kang, Dr. Cheryl Farr, and Dr. Hyunjoo Lee - Organized/Prepared an Exhibition for the Leevera Pepin Museum Fund with Prof. Kyuho Ahn Department of Design, Housing and Merchandising Jan 2007-May 2007 TEACHING ASSISTANT - Graded, Developed Presentation Slides, and Supported an Instructor for DHM 2573(Textiles) Department of Design, Housing and Merchandising SCHOLARY & CREATIVE ACTIVITIES Publications Ko, S. B., & Jin, B. (under review). Purchase intention toward green apparel products. Journal of Fashion Marketing and Management. Cho, H., & Ko, S. B. (under review). Free shipping promotion and online shopper s impulse purchasing intention. The Research Journal of the Costume Culture. Park, J. Y., Jin, B., Kim, H. S., & Ko, S. B. (under review). From online community participation to purchase intention: Examining the transference effects of online community trust. Journal of Electronic Commerce Research. Ko, S. B., Salusso, C. J., & Hwang, C. S. (2007). Internet apparel shopping: Perception of risk among South Korean female college students in the apparel major. Journal of the Korean Society of Clothing and Textiles, 31(6), P a g e

3 Hwang, C. S., Robolt, N. J., & Ko, S. B. (2007). Korean and U.S. female college students clothing buying patterns relative to personal self-concept. International Journal of Human Ecology, 8(1), Juried Design Exhibitions, Fashion Shows, and Showcase Ko, S. B. (2013). Hidden Management. 104 th Annual Showcase, American Association of Family & Consumer Science, Houston, TX. Refereed Proceedings Gam, H. J., Ko, S. B., & An, S. K. (2014, November). Measuring Consumers Emotional Response to Sustainability Labels by Utilizing Biofeedback Data. Annual conference of International Textile and Apparel Association, Charlotte, NC. Ko, S. B., Cho, H., & Hwang, C. S. (2014, October). Free shipping promotion and online shopper s impulse purchasing intention. International Textile and Costume Culture Congress, Jeonju, Korea. Ko, S. B., & Jin, B. (2013, October). Predictors of purchase intention toward green apparel products: A cross-cultural investigation in the U.S. and China. Annual conference of International Textile and Apparel Association, New Orleans, LA. Ko, S. B., & Cho, H. (2011, October). Effects of Shipping Strategies on Apparel E-retailing. Annual Conference of International Textile and Apparel Association, Philadelphia, PA. Ko, S. B., & Jin, B. (2008, November). Consumers Intention to Use Online Apparel Customization System: A Proposed Composite Model. Annual Conference of International Textile and Apparel Association, Schaumburg, IL. Ko, S. B., & Cho, H. (2008, November). The Effects of Shipping-Fee Charges on Impulse- Buying Behavior in Internet Shopping. Annual Conference of International Textile and Apparel Association, Schaumburg, IL. Jin, B., Park, J. Y., Kim, H. S., & Ko, S. B. (2008, May). From Online Community Participation to Loyalty toward the Hosting Firm: Examining the Mediating and Crossover Effects of Trust and Satisfaction. Annual Conference of American Collegiate Retailing Association, Durango, CO. Ko, S. B., Salusso, C. J., & Hwang, C. S. (2007, November). Korean Young Consumers Perceptions of Risk through Internet Apparel Shopping. Annual Conference of International Textile and Apparel Association, Los Angeles, CA. 3 P a g e

4 Ko, S. B., Salusso, C. J., Hwang, C. S., & Khoza, L. S. (2005, June). Effects of Perceived Risk in Purchasing Apparel Online: South Korean Female University Students Majoring in the Apparel Field. International Conference of Korean Society of Clothing and Textiles, Seoul, South Korea. Presentations An, S. K., Ko, S. B., Domina, T., Lee, H. J., Molly, S., & Kaley, S. (Accepted, 2015, March). Measuring the Restriction of Jumping Motions while Wearing the Ballistic Vest. Annual conference of American Association of Textile Chemists and Colorists, Savannah, GA. Gam, H. J., Ko, S. B., & An, S. K. (2014, November). Measuring Consumers Emotional Response to Sustainability Labels by Utilizing Biofeedback Data. Annual conference of International Textile and Apparel Association, Charlotte, NC. Ko, S. B., Cho, H., & Hwang, C. S. (2014, October). Free shipping promotion and online shopper s impulse purchasing intention. International Textile and Costume Culture Congress, Jeonju, Korea. Ko, S. B., & Jin, B. (2013, October). Predictors of purchase intention toward green apparel products: A cross-cultural investigation in the U.S. and China. Annual conference of International Textile and Apparel Association, New Orleans, LA. Ko, S. B., & Cho, H. (2011, October). Effects of Shipping Strategies on Apparel E-retailing. Annual Conference of International Textile and Apparel Association, Philadelphia, PA. Ko, S. B., & Salusso, C. J. (2009). Exploring Risks for Consumers in Online Apparel Shopping for U.S. College Students as Compared to Korean College Students. To be presented at the 2009 OSU annual research symposium,. Ko, S. B., & Jin, B. (2008, November). Consumers Intention to Use Online Apparel Customization System: A Proposed Composite Model. Annual Conference of International Textile and Apparel Association, Schaumburg, IL. Ko, S. B., & Cho, H. (2008, November). The Effects of Shipping-Fee Charges on Impulse- Buying Behavior in Internet Shopping. Annual Conference of International Textile and Apparel Association, Schaumburg, IL. Jin, B., Park, J. Y., Kim, H. S., & Ko, S. B. (2008, May). From Online Community Participation to Loyalty toward the Hosting Firm: Examining the Mediating and Crossover Effects of Trust and Satisfaction. Annual Conference of American Collegiate Retailing Association, Durango, CO. Ko, S. B., Salusso, C. J., & Hwang, C. S. (2007). Perception of Risk among Korean Young Consumer through Online Shopping. To be presented at the 2007 OSU annual research symposium,. Ko, S. B., Salusso, C. J., & Hwang, C. S. (2007, November). Korean Young Consumers Perceptions of Risk through Internet Apparel Shopping. Annual Conference of International Textile and Apparel Association, Los Angeles, CA. 4 P a g e

5 Ko, S. B., Salusso, C. J., Hwang, C. S., & Khoza, L. S. (2005, June). Effects of Perceived Risk in Purchasing Apparel Online: South Korean Female University Students Majoring in the Apparel Field. International Conference of Korean Society of Clothing and Textiles, Seoul, South Korea. SERVICE Aug 2012-Present Aug 2014-Present Aug 2010-Present Jan 2013-Present Aug 2013-Present ADVISOR Fashion Merchandising Interior Association MEMBER OF MEMBERSHIP COMMITTEE International Textiles and Apparel Association ANNUAL CONFERENCE REVIEWER International Textiles and Apparel Association LIBRARY LIAISON SCHOLARSHIP COMMITTEE CHAIR Aug 2008-May 2009 ACTIVITIES CHAIR Association of Graduate Students Human Environmental Sciences Aug 2008-May 2009 DEPARTMENT REPRESENTATIVES Graduate & Professional Student Government Association Feb 2009 MODERATOR 20 th OSU Annual Research Symposium Graduate & Professional Student Government Association 2007 NETWORKING MENTOR PANEL Undergraduate Day-Professional Development Opportunities ITAA 2007 Annual Conference, Los Angeles, CA International Textile and Apparel Association 5 P a g e

6 HONORS AND AWARDS April 2014 Oct College Junior Teaching Award Dick and Mary Lewis Kleberg College of Agriculture, Natural Resources and Human Sciences Texas A&M University-Kingsville 2013 Paper of Distinction Consumer Behavior Track Predictors of purchase intention toward green apparel products: A cross-cultural investigation in the U.S. and China. Annual conference of International Textile and Apparel Association, New Orleans, LA PPRFESSIONAL ORGANIZATION International Textiles and Apparel Association (ITAA) American Association of Family & Consumer Sciences (AAFCS) American Association of Textile Chemists and Colorists (AATCC) The Costume Culture Association 6 P a g e

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