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1 MEDIA KIT 2017

2 RUSSIA UK USA SPAIN GERMANY KAZAKHSTAN CHINA KOREA MEXICO BRAZIL TURKEY U.A.E INDIA THAILAND VIETNAM MALAYSIA SINGAPORE Reaching the ultra-affluent around the world with editions in the US, Russia, China, India, Spain, Brazil, UAE, Turkey, Kazakhstan, Mexico, Korea, Singapore, Vietnam, Thailand and Malaysia. AUSTRALIA For more than 30 years, this distinctive magazine has captivated ultra-affluent readers, delivering authoritative coverage of the luxury market. Each month, Robb Report Vietnam showcases prestige brands that matter most to a sophisticated readership, offering uncommon insight, elegance and style. The magazine s influence shines in signature issues such as Car of the Year, Best of the Best and Ultimate Gift Guide indispensable resources that draw widespread praise and high-profile publicity for the featured products. Other editorial topics include fashion, real estate, travel, private aviation, money, jewellery & watches, and home electronics.

3 Chuyên đề quảng cáo Vol XIN CHÀO, ENZO! EDITORIAL CALENDAR Robb Report Vietnam s editorial content is produced and written by an expert team of editors and international contributors who cover the luxury landscape from an insider s point of view. XE HƠI ĐỈNH CAO XE CONCEPT GIẤC MƠ SAU TAY LÁI THỊ UY SỨC MẠNH Each month, Robb Report Vietnam devotes special attention to one or two main topics.

4 JANUARY FEBRUARY 2017 ULTIMATE GIFT GUIDE The Robb Report Vietnam s Gift Guide offers a carefully curated collection of exclusive presents and expertly answers the question: «What do you give when the sky is the limit?».

5 MARCH 2017 MEN S FASHION In this issue, Robb Report Vietnam curates a fantastic range of high fashion, leather goods and accessories from the latest collections in Milan, Paris, London and New York. From casual to formal, these are the trends and pieces that define the season.

6 APRIL 2017 THE ASIA ISSUE Shining the spotlight on all things Asian. Robb Report Vietnam introduces readers to Asia s luxury brands as well as worldfamous people whose names and talents have become the pride of this region.

7 MAY 2017 THE SOPHISTICATED ISSUE Robb Report Vietnam tracks the latest trends from the high-end watch event BaselWorld. In addition, this issue celebrates the world s best luxury cars, from sleek exteriors and efficient drivetrains to the lushest of interiors.

8 JUNE 2017 PROPERTY An elaborate analysis of the latest trends and promising opportunities on the real estate market - local and international. Showcasing the latest developments and consulting expert advice.

9 JULY 2017 TRAVEL & LEISURE Robb Report Vietnam takes readers from place to place all around the globe through exotic destinations, events and experiences related to fine dining and wines and even more.

10 AUGUST 2017 ETIQUETTE ISSUE In Robb Report Vietnam s how-to issue, our editors take readers on an epic tour of the customary codes of etiquette that will suit every occasion.

11 SEPTEMBER 2017 CAR OF THE YEAR The annual Robb Report s competition celebrates the world s very best luxury cars - those that ignite the imagination and stoke the senses. Robb Report editors and an ensemble of invited, distinguished panelists select the top performers.

12 OCTOBER 2017 GLOBAL LUXURY Robb Report Vietnam showcases products and services available from the most prestigious luxury brands around the globe that target affluent connoisseurs seeking the very best that life has to offer.

13 NOVEMBER 2017 BESPOKE ISSUE The most discerning appreciate impeccably made one-of-a-kind items that are tailored to meet their fine standards. Robb Report Vietnam gathers the brands, people and services which offer the most exquisite workmanship and the best experiences.

14 DECEMBER 2017 BEST OF THE BEST Robb Report Vietnam puts together an exquisite collection comprising only the cream of the luxury crop from the most coveted automobiles and intricate timepieces to extraordinary jewels, the best fashion items, opulent hotels, and much more. This issue is not about the finer things in life. It is about the finest.

15 EDITORIAL CALENDAR & DEADLINES MONTH ISSUE BOOKING DEADLINE AD MATERIAL DEADLINE January + February Ultimate Gift Guide 09 Dec Dec 2016 March Men s Fashion 09 Feb Feb 2017 April The Asia Issue (& SIHH) 07 Mar Mar 2017 May The Sophisticated Issue 11 Apr Apr 2017 June Property 09 May May 2017 July Travel & Leisure 06 Jun Jun 2017 August Etiquette Issue 11 Jul Jul 2017 September Car of the Year 08 Aug Aug 2017 October Global Luxury 05 Sept Sept 2017 November Bespoke Issue 10 Oct Oct 2017 December Best of the Best 07 Nov Nov 2017

16 DISTRIBUTION PRINT RUN 12,000 copies CIRCULATION 60,000 people FREQUENCY 12 issues per year MONTHLY DISTRIBUTION We do not work blindly, we know exactly who our readers are and where to reach them. Annual subscription price (VND) 250,000 1,500 1, ,500 copies via top spenders of copies via editorial subscriptions copies via 8 leading banks in Vietnam. VIP clients and Private and Priority banking clients are subscribed to Robb Report Vietnam on an annual basis and receive their copies directly from their trusted bank. copies via first-class and business-class lounges at Airport. Porsche BMW Hermes Dior Vertu Property Investors Top Management, Professionals, Company Owners (eg, CEOs, GMs, MDs) Standard Chartered Bank Citibank MB Bank Maritime Bank Vietcombank Vietinbank Tienphongbank Sacombank Noi Bai Airport - VIP Lounge Da Nang Airport - VIP Lounge Singapore Airlines - Sales Office at 29 Le Duan Thai Airways - Sales Office at 29 Le Duan

17 DISTRIBUTION 1, copies via selected five-star Hotels, Resorts, Coffee shops, Restaurants, Spa and Gyms copies via golf clubs in Vietnam 150 copies via international direct mail and miscellaneous Automotive Showrooms Amanơi An Lam Ninh Van Bay An Lam Saigon River Caravelle Saigon Charm Charm Daewoo Hanoi Diamond Island Four Seasons Nam Hai Hilton Hanoi Opera InterContinental Hanoi InterContinental Danang InterContinental Nha Trang Intercontinental Saigon JW Marriott Hanoi La Veranda Phu Quoc Le Méridien Saigon Lotte Hanoi Melia Hanoi MGallery Saigon, Hanoi Movenpick Hanoi Novotel Suites Hanoi Pan Pacific Hanoi Park Hyatt Saigon Pullman Ha Noi Pullman Saigon Vinhomes Residence Vinpearl Phu Quoc Sheraton Hanoi, Saigon Six Senses Ninh Van Bay Six Senses Con Dao Sofitel Da Lat Sofitel Legend Metropole Hanoi Sofitel Saigon TajmaSago The Anam Resort Nha Trang The Grand Ho Tram Strip Vertu Shop - Hanoi Vertu Shop - Tphcm Ba Na Hills Golf Club Dalat Palace Golf Club Danang Golf Club Dong Nai Golf Club Laguna Lang Co Golf Club Long Bien Golf Course Long Thanh Golf Club Montgomerie Links Ocean Dunes Phan Thiet Sea Links Golf & Country Club Song Be Golf Resort Trang An Golf & Country Club Twin Doves Golf Club Van Tri Golf Club Vietnam Golf & Country Clubs Vung Tau Paradise Golf Club Readers from Britain, France, India, Spain and Singapore FV Medical Cente Medical City International Hospital Audi BMW Porsche Lexus Maserati Mercedes-Benz Rolls-Royce

18 DEMOGRAPHICS A DEDICATED, INVOLVED READERSHIP For many premium and luxury advertisers looking to market their products and services to their target audience, Robb Report Vietnam is one of the most trusted and effective marketing tools. HIGH-NET-WORTH SUBSCRIBERS Robb Report subscribers are well-educated, ultra-affluent leaders. The typical Robb Report readers are*: PROPERTY OWNERSHIP 38% Condominium 54% Landed Property 70% Male 30% Female INVESTORS OF PROPERTY & HOSPITALITY 14% CHAIRMEN, GENERAL MANAGERS, DIRECTORS 32% CAR OWNERSHIP (BMW, Mercedes-Benz, Porsche, Lexus, Audi, Land Rover) 85% Yes 25 to 34 47% 20% 24% 35 to to 54 B.O.D. OF STATE-OWNED COMPANIES 17% LUXURY CONSUMERS & GOLFERS 37% Average Age 35 to 44

19 READER PSYCHOGRAPHICS 62% 45% Why do you want to read Robb Report Vietnam? To find out about the latest products/services To buy the featured products/services 48% 70% of an issue 33% 50% of an issue Approximately what percentage of an issue do you read or look through? Yes 32% No 68% Have you purchased a product or service that has been advertised in Robb Report Vietnam? 19% The whole issue Jewellery Cars Travel 31% 72% Which of the following topics interest you the most? 69% How often do you read Robb Report Vietnam? 32% 24% 28% Every issue 12 times a year 6-11 times a year < 6 times a year 59% 65% 49% Watches Real Estate Fashion How often do you dine at fine-dining restaurants? 38% Once a week How often do you go on holiday? 43% 36% 1-2 times a year 3-4 times a year

20 RATES 2017 POSITION RATES POSITION RATES Double pages spread 147,520,000 Single page 81,760,000 SPREADS Reverse cover gate fold 231,040,000 1st spread 231,040,000 From 2nd to 7th spread 181,360,000 Editor/Masthead spread 168,880,000 TOC/TOC spread 168,880,000 SINGLE PAGES Back cover 231,040,000 3rd cover 113,760,000 Editor/Masthead/TOC/Contributors/Publisher s note 113,760,000 Single 1st third 106,640,000 Single 1st half 87,120,000 Spread 1st third 158,240,000 1/2 page 52,480,000 Spread 1st half 152,880,000 1/3 page 40,880,000 ALL RATES IN VND, not including VAT

21 ADVERTISERS

22 CONTACTS FOR ENQUIRIES ABOUT ROBB REPORT VIETNAM PLEASE CONTACT: Tel: Fax: LAM DANG CAM THAO Managing Editor EDITORIAL NGUYEN THI THUY TIEN Digital Editor ADVERTISING SALES NGUYEN THI MINH HOAI Sales Director HO PHAM BAO TRAN Marketing Manager MARKETING THAI THANH GIANG Digital Marketing Manager