L OFFICIEL MALAYSIA. September. November

Transcription

1 media KIT 2015

2 L OFFICIEL MALAYSIA the fashion Revolution The local edition of French magazine, L Officiel, known for its authoritative voice in fashion, arts, beauty, jewellery and lifestyle. Catering to the stylish sophisticate, the cultured and the wellheeled, the monthly publication features sharp reportage and witty commentary on the latest trends in fashion, beauty and lifestyle.

3 L OFFICIEL MALAYSIA editorial calendar We take the commitment to feature more products, more ideas of style than any of our monthly competitors. The magazine is a style book, so any theme is connected to an idea of style. Commercial thematics is construed in a creative way by our editors. September The Big Fall Fashion Issue Accessories Fall-Winter 15 Fall-Winter 15 shoot: how to rock the trend Fall-Winter 15 runway beauty trends The most coveted new items on the runway The thin line between fashion and watches / jewellery. How to effortlessly put everything together. Local movers and shakers Foundation special October The #trending Issue Fall-Winter Haute Couture special Fashion and music how they ve shaped each other Beauty trends inspired by music icons The local music scene is more vibrant than you think Genderbending watches, jewellery, fashion, beauty November The Art Issue First look at Cruise 2015 collection report The creative people who are changing the art scene People who bank their career on a singular craft Reinventing traditional techniques has become the new cool Different roles in the art world: dealer, curator, etc The Artling pop-up parlour Artist collab x feature David Downton collaboration (KIV) DECEMBER/JANUARY The Festive Issue luxury gift guide Dazzling watches and jewellery for parties Domestic Goddesses: how to be a good host Last minute getaway destinations Quick easy skincare / make up fix after those consecutive late nights Happening party places The people who travels for their job, from the curator, interior designer to personal stylist. How to pack your beauty case smartly Travel guide: where are the hottest place to this year-end and 2016? The beauty of world-timer Local partymakers Cruise spread

4 Distribution strategy Key figures 10 issues per year: February, March, April, May, June / July, August, September, October, November, December / January Circulation: copies per issue Marketing activity plan Selective Distribution Special Supportive Program Priority Visual Merchandising Outdoor Launch Campaign Distribution plan Bookstores / Newsstands 25% Selective distribution (spas, restaurants, private clubs, hotels) Airline lounges and hotels 35% VIP client list 30% Marketing promotion 10% readership profile age breakdown % % % 50 & above 9% proffession breakdown executives 14% managers 35% professionals 25% others 26% Target Reader 80 % women Core age: 25 to 45 years old For a woman who is self confident, highly educated, cosmopolite, urban and, most of all, passionate of fashion. L Officiel Malaysia reader discovers in our pages what she will want tomorrow. personal income distribution per annum (sgd) less than 50k 10% 50k - 150k 32% 150k - 200k 33% 200k & above 25%

5 PRICE LIST 2015 Does not include VAT PAGE PRICE (RM) Inside Front Spread (IFCS) 18,000 DPS 12,000 Full Page 7,000 Inside Back Cover 9,000 Outside Back Cover 18,000 Outside GateFold 20,000 *Rates are also applicable to supplement issues.

6 material specifications for REPRODUCTION SIZES (HEIGHT X WIDTH) TRIM SIZE TEXT AREA BLEED SIZE FULL PAGE 285mm (H) X 220mm (W) 255mm (H) X 190mm (W) 295mm (H) X 230mm (W) DOUBLE PAGE SPREAD (DPS) 285mm (H) X 440mm (W) 255mm (H) X 410mm (W) 295mm (H) X 450mm (W) REVERSE GATEFOLD COVER (DPS) 285mm (H) X 434mm (W) 255mm (H) X 405mm (W) 295mm (H) X 442mm (W) Closing date for material submission: Two weeks before publication date No cancellation accepted after 8 weeks preceding the month of publication FREQUENCY PUBLISHED: 10 ISSUES PER YEAR (L'Officiel) (February, March, April, May, June / July, August, September, October, November, December / January) MECHANICAL DATA Format: All images submitted should be in high resolution (300DPI)CYMK format. Materials supplied should be print-ready PDFs (Portable Document Format) with crop marks and 5mm bleed all around. Set output colour profile destination to Coated FOGRA39 (ISO :2004). Only Epson digital proofs will be accepted.

7 LES EDITIONS JALOU INTERNATIONAL NETWORK L OFFICIEL L Officiel Paris L Officiel Azerbaijan L Officiel Brazil L Officiel Central Asia L Officiel China L Officiel Greece L Officiel India L Officiel Indonesia L Officiel Italy L Officiel Latvia L Officiel Levant L Officiel Lithuania L Officiel Malaysia L Officiel Middle East L Officiel Morocco L Officiel Netherlands L Officiel Russia L Officiel Singapore L Officiel Thailand L Officiel Turkey L Officiel Ukraine L OFFICIEL HOMMES L Officiel Hommes Paris L Officiel Hommes China L Officiel Hommes Germany L Officiel Hommes Greece L Officiel Hommes Italy L Officiel Hommes Korea L Officiel Hommes Levant L Officiel Hommes Morocco L Officiel Hommes Netherlands L Officiel Hommes Singapore L Officiel Hommes Thailand L Officiel Hommes Ukraine L OFFICIEL ART L Officiel Art Paris L Officiel Art China

8 november 2014 HEART MEDIA GROUP Heart Media is committed to publishing market leading magazines and digital media that connect with the region s affluent and brand-conscious consumers through their chosen lifestyle activities. With a vision to strengthen its regional growth and offices in Singapore, Kuala Lumpur, Jakarta, Hong Kong and Shanghai, Heart Media is regarded as one of Asia s fastest growing media and publishing houses. art The OF Travel Zhao Lei MEN S FOLIO For over 16 years, MEN s FOLIO has been Singapore s premier men s magazine providing definitive coverage of fashion, style and culture. With a regional reach encompassing Malaysia and Indonesia, the magazine s impactful shoots and features from a stable of awardwinning writers makes it a style bible. MEN S FOLIO reaches an influential and affluent audience. The definite platform for all fashion and luxury brands looking at reaching opinion leaders and discerning consumers. Editions: Singapore / Malaysia / Indonesia WOW WOW is the best established, most widely read and most respected watch magazine in South East Asia. Published in 3 important markets - Singapore, Malaysia and Indonesia - WOW is committed to providing its affluent and discerning readers with the most specific and detailed information about the best in watches and watchmaking, key trends, latest innovations and the talented men and women behind the timepieces. A must read for watch collectors and watch aficionados. Editions: Singapore / Malaysia / Hong Kong / Indonesia / Vietnam / Thailand L OFFICIEL The Singapore edition of French magazine, L OFFICIEL, is known for its authoritative voice in fashion, beauty, jewellery and lifestyle. The content and strong visuals are curated for locals who are fashion-forward, cultured and well-heeled with an international standard. The monthly publication features sharp reportage and witty commentary on the latest trends, making L OFFICIEL the definitive fashion bible in Singapore. Edition: Singapore / Malaysia L OFFICIEL HOMMES L'OFFICIEL HOMMES Singapore is the local edition of the French magazine for men, L'OFFICIEL HOMMES -the Bible for fashion and high society. Catering to the stylish sophisticate, the cultured and the well-heeled, this bi-annual publication features sharp reportage and witty commentary on the latest trends in fashion, watches, grooming and lifestyle. Editions: Singapore ART REPUBLIK Celebrate the language of art with ART REPUBLIK, Singapore s premier art magazine for the discerning art lover.check out the newest art fairs and gallery offerings in Asia and across the world as we showcase the diverse views of practitioners in architecture, literature, fashion, film and more. Be in the know on the newest art trends as ART REPUBLIK gives voice to celebrated artists working in the traditional mediums as well as daring creators of various experimental genres. Editions: Singapore / Malaysia WOW JEWELLERY WOW JEWELLERY, written and produced by the respected team & experts behind WOW magazine, is published once a year and looks at watches made specifically for women. This special issue contains reports on the latest creations by the world s leading watch makers and high-end jewelers. WOW JEWELLERY is the must read for all women interested in complicated movements, diamond paved watches as well as jewellery inspired watches. Editions: Singapore / Malaysia FORM / ROOM FORM in Singapore and ROOM in Malaysia provide exclusive access to the region s most beautiful homes and the fascinating people who live in them. It brings its audience a wealth of information on architecture and interior design, art, travel destinations, and extraordinary products. Every two months, FORM and ROOM inspire wealthy and sophisticated readers to redesign and refresh their lives. Editions: Singapore / Malaysia PALACE PALACE is the leading high-end real estate publication circulated throughout Asia-Pacific. Catered to the region s elite property buyers, it covers luxury residential properties for sale throughout the world and provides vital and actionable information. PALACE is the choice partner at major property and yacht showcases in the region, including the annual Hainan Rendez Vous luxury event in China. Editions: Regional, covering key cities across the Asia-Pacific region Clemenceau Avenue, 3F, Haw Par Glass Tower Singapore Tel: (65) Fax: (65) C10 2nd Floor Mail Box 334 Fahrenheit Jalan Bukit Bintang Kuala Lumpur, MALAYSIA Tel: (603) Fax: (603) singapore kuala lumpur jakarta hong kong shanghai