LIST OF CONTENTS. Show overview Trade visitor analysis Show highlights Conference programs On-stage performances Publicity & promotion campaigns

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2 LIST OF CONTENTS Show overview Trade visitor analysis Show highlights Conference programs On-stage performances Publicity & promotion campaigns

3 1. SHOW OVERVIEW 200 exhibiting brands from Vietnam, the United States, Japan, Korea, Hong Kong, Thailand, Taiwan, China, Malaysia, Indonesia, Singapore, India, Australia, Poland, Switzerland, Germany, Turkey, Canada, Russia and France. 3 international focus conferences: "Vietnam Evolving Consumers - Opportunities for Beauty Market hosted by Nielsen Vietnam. Essential Oils, Flavors, Cosmetics towards Safety Sustainability hosted by The Vietnam Essential Oils, Aromatherapy and Cosmetics Association Aesthetic Plastic Surgery and Beauty Care for Everyone hosted by the Ho Chi Minh City Society of Plastic & Aesthetic Surgery.

4 1. SHOW OVERVIEW 5 national pavilions from Korea, Taiwan, China, Singapore, Thailand. Live demonstrations on nails, and make-up applications and techniques. Cosme Zone and Derma zone for the first time in Vietnam showing new and unique products. Hair show Trend Vision 2018 by ISME Academy.

5 2. TRADE VISITOR ANALYSIS A total of 6,220 UNIQUE VISITORS from 29 countries VIETNAM KOREA TAIWAN THAILAND JAPAN CHINA MALAYSIA HONG KONG CAMBODIA SINGAPORE USA INDONESIA AUSTRALIA UNITED KINGDOM MAURITIUS PAKISTAN SPAIN PHILIPPINES CAMEROON, CZECH REPUBLIC INDIA POLAND UAE VENEZUELA MEXICO RUSSIA GERMANY TURKEY ISRAEL

6 2. TRADE VISITOR NALYSIS VISITORS BY NATURE OF BUSINESS

7 2. TRADE VISITOR NALYSIS THE PLATFORM TO CONNECT WITH KEY DECISION-MAKERS

8 2. TRADE VISITOR NALYSIS BUYER S INTEREST IN MAIN PRODUCT CATEGORIES

9 QUOTES FROM EXHIBITORS We are here in Vietnam for the first time and first time also to join vietbeauty. Today is the first day of the exhibition. So far everything is very positive and we are very impressed with your organisation and the integration that we have with the representatives. MR. TIMOTHY H. ODENWALD, BUSINESS DEVELOPMENT DIRECTOR, SPLAT

10 QUOTES FROM EXHIBITORS Compared to last year, the traffic of visitor is better this year. The exhibitors in vietbeauty are international, and so I have learned a lot of new technologies showcased in the Korea Pavilion. MS. AMY DO CEO VITABELLA I am satisfied with this exhibition - vietbeauty 2017, and I think through this channel we can have more chances to meet with distributors and end users. MR. DAMON KIM, MARKETING & CONSULTING MANAGER GTG WELLNESS HEALTHCARE

11 QUOTES FROM EXHIBITORS Dang Thanh Ha, Expert & Trainner, IVY Group Recently, we have many clients who are trying our dipping nails Nugenese at vietbeauty, and we received good feedback from customers. I am very happy with this exhibition, which was very professional. I hope to be here again next year. Mr. Sid Wang, Pin Jie Company We represent Taiwan and Japan cosmetics. We have been to vietbeauty for two years and we feel this exhibition is really workable and effective especially for manufacturers and distributors like us. We found networking channels and right customers here. Ms. Lacelyn Loh, Managing Partner, Beauty Language Our product is Le Senze, and this is our first time to be in vietbeauty. We are very satisfied as we found a lot of good contacts, not only in Vietnam, but also in Korea and Myanmar. We are happy to see that and it s better than we expected.

12 HEAR FROM THE VISITORS This is the first time I have been to vietbeauty. I feel that the exhibition offers a wide range of products, not only natural materials, but also high-tech machineries. I came here to find new and small machines that I could use and apply in my spa. Ms. Tran Hien, Technology Department, KEN GROUP Today, I come here to search for new cosmetics and technologies involving filler, whitening injection and fat dissolving products. I am really satisfied with the exhibition. This is the first time that I joined vietbeauty and I learned a lot. I am extremely pleased with the organisation of this exhibition. Ms. Nguyen Thi Anh Linh, Owner, ANH LINH SPA I am here to learn about cosmetic suppliers and to find potential customers for our packaging products. I think this year s exhibition is quite big, with a variety of new products that we can learn from and so that we will have better consultations for our customers. Nguyen Thi Mai, Sales Department, TAFUCO COMPANY

13 HEAR FROM THE VISITORS Because we have a nail lounge in Bali, we have 60 people in our team and ours is the biggest spa in Bali. It s lovely to meet suppliers in the spa industry. I will go around shopping for my lounge. Ms. Arvyanti Arief, Owner, THINK PINK NAILS This is our first time to vietbeauty and we are going to visit some booths to get market information. After visiting, I was very happy about this year s show. I had many chances to network with some booths, enjoy the products and see new technologies showcased here. This was also a chance for companies to access new things in this industry. I hope next year s vietbeauty will even be better. Ms.Duong Thi, Brand Manager, FBCARE EVERLASTING I am from F & M Vietnam. I come to vietbeauty to find new products that are not yet present in the Vietnam market, and I want be their distributor. I find the organisation of this exhibition to be very professional and good. Le Thi Thuy Trinh, Sales Department, F & M CORPORATION I am working for a coconut essence manufacturer. This is the first time I have been to vietbeauty and I am here to find packaging partners for our products. Cao Le Hai Ly, Marketing Manager, PHU LONG COSMETICS

14 2. TRADE VISITOR ANALYSIS MEET & MATCH 322 business matching were pre-arranged before the show!

15 2. TRADE VISITOR ANALYSIS MEET & MATCH 322 business matching were pre-arranged during the show!

16 3. SHOW HIGHLIGHTS OPENING CEREMONY

17 4. CONFERENCE PROGRAMS

18 5. ON-STAGE PERFORMANCES

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20 5. PUBLICITY & PROMOTION CAMPAIGNS Show website E-newsletter Online newspapers Newspapers Online beauty magazines Magazines Television Facebook Instagram Street banner Show preview VIP Car Pick-Drop Service Press Conference Beauty Blogs

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