AETA Member Press Releases: September 2014

Size: px

Start display at page:

Download "AETA Member Press Releases: September 2014"

Homer Russell
5 years ago
Views:

AETA Member Press Releases: September 2014 September 24: Noble Outfitters Offers Everyday Fashion at Affordable Prices!

Morning Dreams Henley Noble Outfitters Morning Dreams Henley is made of soft, durable 100% Polyester Waffle fabric that provides lasting warmth with stretch rib wrist cuffs and a durable neckband

The princess seam construction creates a figure flattering fit and the front zip placket has a decorative rhinestone puller on the zipper as an added stylish detail.

1 AETA Member Press Releases: September 2014 September 24: Noble Outfitters Offers Everyday Fashion at Affordable Prices! Noble Outfitters continues to set the standard for performance wear in the equestrian market. Morning Dreams Henley Noble Outfitters Morning Dreams Henley is made of soft, durable 100% Polyester Waffle fabric that provides lasting warmth with stretch rib wrist cuffs and a durable neckband that help this shirt keep its shape. The thumbholes at the cuff keep sleeves tucked warmly into gloves or neatly down over hands, with longer sleeves and dropped back hem for additional coverage. The princess seam construction creates a figure flattering fit and the front zip placket has a decorative rhinestone puller on the zipper as an added stylish detail. Available in Heather Grey and Black at $ First Crush Cowl Noble Outfitters First Crush Cowl is a unique top with a funnel neck construction to keep your neck warm it doubles as a hoodie with tipped draw cord closure to keep the cold out. The YKK zipper closures on the kangaroo front pocket keep your essentials safe yet accessible. Ideal as a mid-layer or worn by itself, the cozy 100% Polyester Waffle material with Opti-Dry Technology provides warmth but keeps you dry. The thumbholes at the cuff keep sleeves tucked warmly into gloves or neatly down over hands. A dropped back hem, longer length sleeves, and ribbed cuffs provide extra coverage and keep shape after every wear. Starting at $54.99 in Heather Grey and Black. About Noble Outfitters Headquartered in Modesto, California, Noble Outfitters creates products that exceed the needs of our customers with quality and function, while delivering exceptional value. Each Noble Outfitters item is carefully designed in close collaboration with equestrian enthusiasts and professionals. Learn more about Noble Outfitters' full line of apparel, socks, gloves, bags and knives at Noble Outfitters is committed to partnering with and giving back to the equestrian community. In support of these efforts, Noble Outfitters commits 5% of profits to equestrian focused youth programs that foster equine interest and participation while strengthening values and providing meaningful learning experiences. To find out more or recommend a youth program in your area, visit Contact: Julia Scrivani julias@nobleoutfitters.com September 16: Show Off your Equestrian Style with the all NEW Noble Outfitters Belts! Designed by an authentic English Saddler, Claire Painter has nearly a decade of training in England and apprenticing in the time-honored tradition under a master in Perthshire, Scotland. Now on American soil, Claire has taken a new look at centuries old designs to give the tradition of the past a fresh, unexpected hip quality. Double Buckle Belt Noble Outfitters Double Buckle Belt is made of full grain leather and beautiful brass hardware. Elegant and sophisticated at 1 1/4 wide, the Double Buckle belt features classic bridle stitching at the back of the belt. Claire s design is innovative for young equestrians or adults who want to wear their belt with different jeans and breeches. There is 10 of

adjustment with the double buckles. Available in Black, Havana and Oak starting at $49.99, offered in XS-XL sizes.

Featuring full grain leather and beautiful brass hardware and accents, this belt is an ideal 1 1/4 wide.

On the Bit Belt Noble Outfitters On The Bit Belt features beautifully inlaid snaffle bits all along the belt and is a perfect 1 3/8 wide.

The design function of the recessed bits give this belt a richer appearance and to slide easily through belt loops. Available in Black and Havana starting at $59.99, offered in XS-XL sizes.

2 adjustment with the double buckles. Available in Black, Havana and Oak starting at $49.99, offered in XS-XL sizes. Running Strong Belt Designed after an English running martingale, Noble Outfitters Running Strong Belt adds a fashionable touch of equestrian style to your look. Featuring full grain leather and beautiful brass hardware and accents, this belt is an ideal 1 1/4 wide. Claire s point of design was to incorporate a modern wrap style with classic equestrian details. Available in Black and Havana starting at $49.99, offered in XS-XL sizes. On the Bit Belt Noble Outfitters On The Bit Belt features beautifully inlaid snaffle bits all along the belt and is a perfect 1 3/8 wide. The classic padded leather look and subtle detail on the inside adds a perfect accent. The design function of the recessed bits give this belt a richer appearance and to slide easily through belt loops. Available in Black and Havana starting at $59.99, offered in XS-XL sizes. Equus Charm Belt Noble Outfitters Equus Charm Belt is classically refined and elegantly tasteful. A mini stirrup charm and a clever stirrup buckle adding an elegant touch of equestrian flair to this classic full grain leather belt perfect for those moments you want a classic equestrian styled belt. Available in Black and Havana starting at $49.99, offered in XS-XL sizes. September 15: Equiline Portrays Bold Colors, Classic Elegance and High Tech Performance among its Moods for Fall Equestrian Apparel It s hard to believe the waning summer breezes will soon give way to cooler air and fall foliage. Competition season so abundant across the nation during summer leads to regional and national finals as we begin to move indoors. New champions are crowned and so too new equestrian fashion abounds. Autumn is a very exciting time in equestrian sport. Equiline, a leader in equestrian apparel design, welcomes dropping temperatures and falling leaves as an indicator to launch its latest Fall/Winter collection. The design team at Equiline, with a focus on what s trending in general fashion and on performance enhancement through high technology innovations, launches its latest line in five distinct moods: Class & Attraction: Prince of Wales plaid delicately sculpted onto technical fabrics and nylon solids with hints of plaid trim give way to an elegantly preppy and classical look. Breeches with all over plaid for her, Elvie, and for him, Theo, or perhaps just a patch on pockets and trim are very much in style this season. Partnered with the oh-so comfortable second skin Jasmine that provides moisture wicking and warmth is a must for cool mornings this fall. The latter is available in four colors; white, apple green, Havana brown and sky blue all with a striking copper thread detailed stitching. ivory stitching. Les Broideries: The embroideries provide extra refinement and timeless elegance to beautiful silhouettes. Intricate craftsmanship creates very feminine design as noted on the Annabel innovative 3-layer softshell jacket with side panels and across the shoulder fine stitching that creates a soft and graceful appeal. Annabel comes in blackcurrant, cyclamen and apple green. The Rosy show shirt has gorgeous embroidered detail between the shoulders for a bit of surprise when the show coat is removed. Embroidery can be sporty too when paired with the youthfulness of a luxurious cotton hoodie as seen on the Mia in blue night with contrasting Think Big: Bold effects and oversized ton-sur-ton (tone-on-tone) logos create excitement and enthusiasm. Use of color blocking is still trending with this mood as well. The Logan men s quilted vest is an example of thinking big, water

Technical fabrics, anatomic cuts and high stretch inserted panels that allow extreme flexibility, reducing restriction while still offering a close conforming fit.

3 resistant, windproof, highly breathable for comfort and coming in three distinct color ways; Havana brown, Baltic blue and blue night. High Performance: Function is the name of the game; making athletic apparel with comfort and performance in mind. Technical fabrics, anatomic cuts and high stretch inserted panels that allow extreme flexibility, reducing restriction while still offering a close conforming fit. Elastic panels that run the full length of the breeches provide an added benefit of compression to help minimize muscle fatigue. The Leah breech for her comes in five color ways for fall; dark orange, olive green, Havana brown, Baltic blue and white all with Equiline patented X-Grip for stability. The Olivia show coat for her is highlighted by edgy, geometric cuts that are trend forward combined with a slightly fuller fit to allow comfort and good range of motion. This show coat is available in navy, black, grey, Bordeaux and dark green allowing the rider multiple options. Colors: Gone are the muted dark tones typically known for fall fashion. This autumn general fashion celebrates color and allows the shades more typical of summer to carry through so you can layer upon your most fond summer pieces to create the warmth you need into fall with matching tones. Most popular are jewel tones; plus sunny yellow, red and various shades of green. Neon is still a focus but subdued as accents is what s trending. Jackie the Equiline sporty show coat for men has the perfect hint of apple green neon piping along the collar to demonstrate what s popular now. A predicted best seller is Equiline s packable, proprietary LightDown, ultralight weight vest for her and him as Tilly and Owen respectively. Cheerful colors for both genders come in yellow, orange, blackcurrant, apple green, blue night and sky blue. For the colder days of winter this item also comes in a full sleeve, hooded jacket for both men and women. So as the days get a bit shorter and you feel that old familiar coolness in the air, get excited to welcome all of the newest garments from Equiline this fall. This is Equiline s most comprehensive collection yet and there is something for each and everyone s particular taste among the various moods. The Fall/Winter collection will debut this week with select retailers. Check the EquilineAmerica.com website dealer page to find a store near you. Also don t forget to outfit your horses for the coming cooler weather; Equiline has a full range of blankets, sheets and coolers for your equine partners that will keep them in style and comfort too. EQUILINE Srl is one of the top equestrian apparel companies in the world offering a wide range of products which combine high technical and quality standards with innovation, performance and unmistakable Italian style. Products for the rider include technical competition jackets, breeches, and show shirts. Accessories include socks, belts, ties, stock ties, bomber jackets, rain sets and many others. Products for the horse include the most advanced shock absorbing saddle pads available, blankets, coolers, ear bonnets, bandages, wraps and stable accessories. The Saddle Division offers several models for jumping and dressage enthusiasts along with complementary strap goods. Exces International, LLC dba EQ2U: Founded by member Kelly Molinari, is the official authorized US distributor for all products manufactured by Equiline Srl. EQ2U makes Equiline goods available to consumers in the states through a wellestablished B2B sales network. For more information see and or follow EQUILINEamerica on Facebook, Twitter, Instagram and Pinterest. Contact: Kelly Molinari MacKenzie MacLean Managing Member Marketing Manager Exces International, LLC dba EQ2U EQ2U 3460 Fairlane Farm Road 3460 Fairlane Farm Road Suite 15 & 16 Suite 15 & 16 Wellington, FL Wellington, FL Kelly@EquilineAmerica.com MacKenzie@EquilineAmerica.com

September 11: Noble Outfitters New Balance Riding Tight is Designed with the Rider in Mind Noble Outfitters Balance Riding Tight exceeds the performance needs of the equestrian athlete.

The moisture-wicking Opti-Dry Technology keeps you cool by pulling moisture away from your skin and gives a more secure feeling in the saddle with the cutting-edge Toray Ultrasuede knee patches.

The convenient, secure stash pocket on the front left thigh and the hidden pocket on the inside back waist keep all necessities such as, cellphone, keys, and even your ID close at hand!

Available in September, the Noble Outfitters Balance Riding Tight comes in sizes XS-XL, in Black and Elmwood with prices starting at $99.99 September 9: NEW: Noble Outfitters Fall Collection is here!

4 September 11: Noble Outfitters New Balance Riding Tight is Designed with the Rider in Mind Noble Outfitters Balance Riding Tight exceeds the performance needs of the equestrian athlete. Featuring superior fabrics and innovative construction, these tights are perfect for professional to pleasure riders. The moisture-wicking Opti-Dry Technology keeps you cool by pulling moisture away from your skin and gives a more secure feeling in the saddle with the cutting-edge Toray Ultrasuede knee patches. Built to perfection, the flattering euro-seat design, flat seam construction and lightweight stretch hem reduce chaffing, eliminate bulk inside your boots and prevent pain from rubbing. The convenient, secure stash pocket on the front left thigh and the hidden pocket on the inside back waist keep all necessities such as, cellphone, keys, and even your ID close at hand! Every feature of the Balance Riding Tight emphasizes comfort, quality, and versatility at an exceptional value. Available in September, the Noble Outfitters Balance Riding Tight comes in sizes XS-XL, in Black and Elmwood with prices starting at $99.99 September 9: NEW: Noble Outfitters Fall Collection is here! Introducing menswear and celebrating tradition throughout the season. Noble Outfitters brings you amazing products that exceed the need of their customers with quality and function, while delivering exceptional value. Introducing the all-new menswear line for fall including rugged ranch wear paired with innovative technology for apparel that stands up to the test of long hours and hard work. The men s collection features jackets and shirts that look good and feel great! Already known in the industry for manufacturing the toughest line of men s work and riding gloves, as well as designing The Best Dang Boot Sock, Noble Outfitters is ready to step into the Western wear world. This spring they launched the Ranch Tough Boot, a hard working men s ranch boot. It only makes sense that men s apparel was sure to follow. All of the jackets, shirts, and vests were carefully designed in close collaboration with expert horsemen across the country. From comfortable shirts with sleeves that are the perfect length to winter jackets that provide the utmost quality and warmth, the Noble Outfitters men s line is sure to impress. The Noble Outfitters Ranch Tough 3-In-1 Jacket features a water-repellant, 100% Cotton heavy canvas exterior and triple needle stitched seams for long lasting durability. This jacket is built with a zip out, soft shell vest featuring a two-way zipper and internal pocket with a cord management system. The back bi-swing, adjustable cuffs, waist tabs, and center front two-way YKK zipper allows for a complete range of movement and secure fit. You won t find a harder working, tougher jacket on the market! A hard work ethic runs in the family. The Noble Outfitters Generations Fit Long Sleeve Shirt is designed to be hard-wearing and allow a full range of movement. The underarm gusset, center back box pleat, longer sleeves, and body length will never compromise any activity and always stay tucked in. The Easy Care Stretch fabric moves with you but still can be starched to your liking even the hard-wearing Melamine buttons will hold up against anything. Back of neck ventilation eyelets will keep you cool while working hard. Noble Outfitters believes in handing down the western lifestyle to the next generation. When you purchase a Noble Outfitters Generations Fit Long Sleeve Shirt, you will receive a FREE matching youth shirt because they know a good work ethic doesn t skip generations.

5 Noble Outfitters believe in their products being tough functional and comfortable with a good fit. Find out more about Noble Outfitters products and the new Fall Collection at nobleoutfitters.com! September 5: Nick Skelton Collaborates with EQUILINE Srl to Develop A New Signature Saddle Nicholas David Skelton is a world-renowned show jumping rider whose career has spanned nearly 38 years, winning thousands of classes and hundreds of Grand Prix' events. He began riding at age 18 months and in 1974 and 1975 took two team silver medals and an individual gold at the Junior European Show Jumping Championships. He has competed numerous times at the European Show Jumping Championships, winning three gold, three silver and three bronze medals both individually and with the British team over the course of 26 years. At the age of 54, Skelton won an Olympic gold medal as part of the victorious Great Britain show jumping team at the London Olympics in front of his home crowd. In 2013, he won the prestigious Grand Prix of Aachen aboard Big Star. After years of collaboration with the Equiline Clothing Division, Nick Skelton has teamed up with the Equiline Saddle Division to design and develop a new signature saddle with exclusive design characteristics and important technological advancements: the new Equinline Nick Skelton saddle. The experience of a legendary show jumper together with the craftsmanship of Equiline in saddle production has been the perfect combination to develop the Nick Skelton saddle. Designed carefully with the well-being of the horse in mind, the saddle is also technically balanced and comfortable for the rider in order to optimize overall performance. The saddle is lightweight and made of very soft full-grain oiled calfskin leather originating from free-roaming animals. The tree is designed to adapt perfectly to the horse and to maintain the best seat for the rider. The seat is mid-deep allowing the rider to feel close-contact with his horse. Its patented IGS technology (Integrated Gel System) provides cushioning inserts to absorb vibrational shocks and pressure from the rider s seat bones while promoting optimal posture and muscle tension reduction in the pelvis. The extremely soft panels, with their anatomical shape, are free floating allowing uninhibited movement of the horse s backbone and eliminating pressure points. They can be filled with either wool which allows for complete customization to an individual horse s anatomy or can be filled with a very soft and durable synthetic T-Flex material. The new Nick Skelton saddle, strictly made in Italy, offers another important technology patented by Equiline, FGT (Flap Grip Technology). FGT is a very soft rubber panel on the bottom of the quarter flap which gives the rider greater grip and stability in the saddle while also significantly reducing wear and tear of the saddle leather. When asked which features of the Nick Skelton saddle make it most appealing Skelton replied, My saddle is very comfortable, lightweight, super soft and it conforms superbly to the horse s anatomy. It is a perfect combination of comfort, technology, security, softness and design. Skelton himself had been riding in the same saddle for over 30 years; it took some convincing at first to engage his participation in this project. In hindsight of the collaboration with Equiline, he is only sorry that they haven t designed his saddle sooner. Skelton continues I recommend the Nick Skelton saddle to all riders who want to feel close-contact with their horse and increased safety thanks to the Flap Grip Technology which helps to further develop a rider s proper leg position. I really hope all riders will try my saddle and that it will help make many become great champions! The Nick Skelton saddle officially debuted this past weekend at the International Equestrian Trade Fair, Spoga, in Cologne, Germany. Trade buyers were extremely enthusiastic regarding the saddle design and very encouraged that it will become a strong seller in the market for jumping saddles. Tatiana Mazzucato, Director of Marketing, for Equiline Srl says, We couldn t be more satisfied with the premier launch of the Nick Skelton saddle. Initial buyer demand has

6 exceeded our expectations. The Nick Skelton saddle will be available through select Equiline dealers in the US this fall and will be showcased and available for trial during the Washington International Horse Show held October 21st through 26th in Washington, DC. ABOUT: EQUILINE Srl is one of the top equestrian apparel companies in the world offering a wide range of products which combine high technical and quality standards with innovation, performance and unmistakable Italian style. Products for the rider include technical competition jackets, breeches and show shirts. Accessories include socks, belts, ties, stock ties, bomber jackets, rain sets and many others. Products for the horse include the most advanced shock absorbing saddle pads available, blankets, coolers, ear bonnets, bandages, wraps and stable accessories. The Saddle Division offers several models for jumping and dressage enthusiasts along with complementary strap goods. Exces International, LLC dba EQ2U: Founded by member Kelly Molinari, is the official authorized US distributor for all products manufactured by Equiline Srl. EQ2U makes Equiline goods available to consumers in the states through a well-established B2B sales network. For more information see and or follow EQUILINEamerica on Facebook, Twitter, Instagram and Pinterest.

Equiline Portrays Bold Colors, Classic Elegance and High Tech Performance among its Moods for Fall Equestrian Apparel

Press Release FOR IMMEDIATE RELEASE: September 15, 2014 Equiline Portrays Bold Colors, Classic Elegance and High Tech Performance among its Moods for Fall Equestrian Apparel It s hard to believe the waning