Gold Buying Boosts Trade Sentiments

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1 DAY 4 7 th August, 2016 WHAT S ON TODAY Seminar: (Mezzanine, Hall 1) Time: am pm Topic: Synthetic Diamonds - Challenges & Opportunities Time: pm pm Topic: Future - Design or Investment Time: 2.00 pm pm Topic: Export Opportunities to Major Markets Time: 4.00 pm pm Topic: Digital Marketing Gold Buying Boosts Trade Sentiments The gold jewellery section was bustling on day three of the IIJS. Sales in the last few months have been dismal which is why expectations were low. The huge turnout boosted the sentiments on the show floor. Vishal Jain, partner of Shah Vanaji Kesaji & Co., was very happy with the business transacted at IIJS The show has surpassed our expectations. We have met new buyers from North India as well as international buyers from Fiji, Dubai and Mauritius. We manufacture plain gold as well as diamond jewellery. While the sale of diamond jewellery has been slow, gold jewellery sales have been very good. Retailers have already placed orders and have confirmed the same by making advance payments. The sales volumes are lower this year as retailers are being cautious. Innovative patterns have taken precedence over jewellery weight, said Jain. Sushil Solanki, director, Sangam Jewels N Gold LLP informed that sales have been consistent with that of last year. Designer chains are in demand. We showcased two-tone yellow gold and rhodium-plated textured chains as well as chains with pendants that weigh around grams. Our new collections are almost sold out. Royal Chains, too, did brisk business at the show. Given the current market situation, the show has been above our expectations. Basic items like plain gold India International Jewellery Show rings and earrings are in demand while sales of heavy bridal sets are slow, said Manish Jain, director of the firm. Punit Jain of Sunil Jewellers informed that sales have been at par with the previous year. We met our regular clients at the show. This time, they have picked only necklaces between 80 grams to 100 grams, said Jain. (continued on page 2)

2 COVER STORY (continued from page 1) Allwin Jewellers saw heavy demand for necklaces in the range of grams. We met new as well as old buyers at the show. Apart from necklaces, we also showcased a new collection of floral kadas. Almost 80% of the products in that line have been booked, said Nilesh Jain, director of the firm. Nikunj Jain of Sundaram Chains said, IIJS has been very good if one compares it to sales in the last three months. Retailers are very selective in their orders. They already have a lot of jewellery in their inventory and as a result they are buying only novel designer pieces. They have placed delivery orders for September-October as they expect the market to pick up during Diwali. Pendant sets, hollow chains and bracelets with design elements have done well, informed Jain. Minalaxmi Exim offers lightweight jewellery imported from Italy. Vishal Sanghvi, partner at the firm said they received a good response for their products despite the fact that they have been hit hard by the rise in import duty on Italian jewellery, which is as high as 32% currently. Arun Sharma, manager, Krizz informed that buyers were purchasing 30-40% less in terms of volume as compared to last year. Rings between 1 gram and 3 grams, and pendant sets up to 12 grams were the hot-sellers. Swapnil Kothari of Swapnil Enterprises said that this was his first year at IIJS. The company specialises in 22-karat gold mangalsutras and although they met their regular clients, they saw no new buyers. Most of their clients preferred mangalsutras between 55 grams and 75 grams. The buying was practically nil for the past few months due to severe drought in the rural areas. Now with the good monsoon, I am hopeful that the buying with resume in earnest, said Kothari. Anish Birawat, director of Chain N Chains, said, I would rate this IIJS as a decent show for us. We have got a mixed response. Buyers are still unclear about the governmental policies and with excess stock in their showrooms, they have curtailed their buying. Those who did visit the booth placed orders across all the chain categories. He said that buying has come down by 30% from last year. GJEPC NEWS MyKYCBank Will Raise Industry Compliance Levels Industry expert PRANAY NARVEKAR gives us a lowdown on the MyKYCBank.com project. PRANAY NARVEKAR What is the current status of the MyKYCBank project of the GJEPC? The MyKYCBank website is now live. Though it s a soft launch, we ve got about 50 registrations during the test phase. We ironed out all the kinks and now we re ready to reach a wider audience. Of course, it is a timeconsuming process, so the actual follow through will take a while. Because obviously people are still figuring out what it s all about. Also, we are setting a standard that is much higher than what the industry is used to today; so that itself is a change for them. Take us through the process of registration. Let me first explain how we get into the system when you first register. You need to know the registration number of your industry body. Right now, it s open to GJEPC members, so you ll need the GJEPC membership number, your date of incorporation, and basic information like address, which cannot be changed later on. Once this data is entered, it will verify the address, and register into the system. The registration opens up a temporary ID for you. Once you get that, you can then start going step by step and it will lead you to various steps in the document where you upload all your information. Along with the information there s a section where you upload all the documents required. It s so designed that it is very specific to your type of incorporation. So if you re a sole proprietor, it will make the process much simpler for you. If you re a company with a multiple layered structure, you ll have to put in that much more information. It asks you essentially your legal information about the company, your information about your legal identifiers; in India we like to have lots of them so PAN, TAN and so on. Then it will ask you information about the directors, partners and the ultimate beneficiary that s something new for the Indian industry. Globally in places like Antwerp, they ask you for this information. If you look at Indian regulation, the Prevention of Money Laundering Act (PMLA) that was revised in 2012 requires that you need to ask this information of your customers. The gem and jewellery industry is known as a Designated Non-Finance Profession or Business (DNFPB); so this is the Financial Action Task Force (FATF) definition. The PMLA is in line with that. Now being part of this puts some onus on you one of them is you need to do your customer due diligence or KYC and have all this information. The Act also says that you need to ask ultimate beneficiary information. We re probably still in a nascent stage, so hopefully this platform will help push the industry s compliance levels up. SEMINARS Get Your Hands Dirty With Data Are Loans Risky Business? The interesting topic of facilitating gold financing generated a lot of debate at the seminar moderated by Nitin Khandelwal of Khandelwal Jewellers. It was a controversial subject and there was a clear divide between the eminent panellists about whether to take a loan for one s business. While one side felt that money can be used as leverage to do business, the other felt that it wasn t necessary. The pro-loan group said that it was important to take bank finance or unsecured loans in order to grow while maintaining proper records in your books. One could get a good amount of gold finance against collaterals as the repayment structures are very easy. The other group said that gold loans are not viable for business because the risks aren t worth it. Instead, one should keep an eye on one s turnaround and accordingly stock your inventory. Unless you have a vision to grow, there is no need to take the risk of a loan. 2 The seminar on Parameters to Increase Profitability offered several insights into the different aspects of gathering and analysing business data. Marketing consultant Umesh Dhand said it was important to ask questions like who is managing your customer database? and what is the rate/cost of acquiring a new customer?. If a customer asks for a discount, the retailer should look at the discount through the lens of a longer relationship of say three years, and not focus on the current transaction. It is important to focus on the Customer Acquisition Cost, calculate the Customer Lifetime Value, and carry out a Customer Profitability Analysis to help you better utilise marketing spends. Knowing whether you are making profit from all your customers will help you separate your profit-makers from your profit-takers, Dhand advised. Shivaram A., founder, Retail Gurukul, said that slow moving inventory is a daily battle. He asked the retailers in the audience to carry out a simple task: make a list of their bestselling products and then compile another list of how many bestselling products are actually available in the store. Chances are that some of your bestselling products are not in stock, which is a missed opportunity to make a sale. Shivaram noted that different products to increase sales, margins and inventory turns, products must be rapidly identified and addressed differently. It is no longer enough to capture data and then hire someone to analyse it for you. As a store owner, you must get your hands dirty with data and use it to your advantage. Moderator and speaker Shishir Nevatia of Sun Jewels, too, preached the do-it-yourself mantra. By means of an Excel spreadsheet, he demonstrated the ease with which a retailer could calculate profit on a per-item basis, find out the most profitable suppliers, item turns per year and so on. One can gain a lot of insight into the business from playing around with the data. And given the interest in this topic we will even hold a course on it at the IIGJ soon, Nevatia noted.

3 INTERVIEW OF THE DAY DPA To Target Millennials In The US As CEO of the Diamond Producers Association (DPA), JEAN-MARC LIEBERHERR is all set to unleash a generic diamond campaign in the US later this year. In an exclusive interview with Solitaire, he shares details of the DPA s game plan for targeting millennials in the world s biggest diamond jewellery consuming nation. JEAN-MARC LIEBERHERR CEO, Diamond Producers Association (DPA) Tell us about the DPA s plans. When can we expect the first campaign to roll out? This year, we re focusing exclusively on the US mostly on digital media. We re shooting films right now for TV placements. Then we ll also stage an ambitious PR and digital campaign in social media in the US from October to December to bring the Real is Rare idea to life. Next year, too, it will be exclusively focused on the US. We re going to start looking into other markets towards the latter half of 2017 and What is the DPA s media budget? We don t disclose our budget but we got what we need to have an impact with our first campaign this year in the US. Why is the DPA focusing only on the US? Why not spread out to a wider audience? Because by any standard, we re still talking about a limited investment. So we don t want to dilute ourselves until we ve got some critical mass of funding, or the risk is you re not going to reach anybody. It does take money to bring a new concept or idea to market. Again next year, we re planning to ramp up our investment, but we still want to make sure that we establish ourselves firmly in the US. It s the largest market and that s the one to focus on at the start. As far as the Indian trade is concerned, the US market is critical. Our national campaign is mostly digital; we ll have some radio, podcasts, some of it can be regionally driven, but we re not going to have outdoor or regional channels. Digital is everywhere and everyone has access to it, so we re creating a dialogue, a conversation, a social movement around the idea that diamonds are the ultimate symbol of what s real these real connections, real relationships, real moments in your life, which are rare and precious. As younger consumers live more and more in a virtual world, what we find is that they are increasingly seeking what s genuine and authentic. Diamonds have been around for billions of years, so how do you get more real than that and how do you get rarer than that? We want to attach some life meaning to buying or gifting a diamond over and beyond the convention of the social prescriptions which are there and established, but they re not enough to sustain a category or market in the longer run. What consumer segment is the campaign going to target? We re targeting millennials, mainly the younger population to start with. We re talking to people between the age group of 25 and 32 years, which is when you start getting into active life and money and also the time when you re thinking about making your big commitment. And it s a target that has never really been exposed to a diamond message, because they were too young to have been exposed to category marketing. Today, the image they ve got of diamonds is driven by the conventional engagement and social rituals around buying and gifting diamonds. We want to create a real emotional connection with the category and speak their language and make sure that diamonds become part of their world. Will the marketing focus on smaller pieces and every day wear? Our objective is not to promote a specific category; it is to promote diamonds. De Beers has hinted that its generic promotions in India would concentrate on smaller diamonds The purpose of the DPA is to lift the image and desirability of the whole diamond category so that it is positively impacted. It is a long-term objective of ensuring that we create a deep and relevant emotional connection with younger consumers, so that they start their love story with diamonds and become diamond buyers in the long run. Our ads will have solitaires, smalls... whatever conveys the idea of a diamond best, without focusing on a specific product. Are you happy with the support the DPA is receiving from the different segments in the diamond pipeline? We are very happy! We are working very closely with the trade in general. The DPA is creating that emotional trigger within consumers to stoke that desire for diamonds. But then unless we work with the trade to make sure that the promise is fulfilled through the products and the store experience, we re not going to transform that into sales. So it s really important for us to work collaboratively with every part of the pipeline and more specifically, we signed an MoU with the Gem & Jewellery Export Promotion Council (GJEPC), which is contributing to our US campaign this year which is great and we re really happy about that. We hope we can gather an even broader coalition to not just support financially, but support the whole idea. Then we can realise that big thought at every level of the pipeline all the way down to the store and together transform the millennials diamond experience into something inspiring and exciting. Reintroducing The Gold Tola HIGHLIGHTS MMTC-PAMP has collaborated with the World Gold Council to present their latest initiative, the Tola, to the jewellery industry at the IIJS. Based on the old Vedic measure of gold, one tola in entirety was the weight of one hundred ratti seeds, traditionally carried by bullion merchants in a cloth bag. Encapsulating the concept of the tola and redefining the original in feel and look, MMTC- PAMP s Tola is an octagonal shaped coin with distinctive knurled edges and an intricate finish, weighing precisely gms in pure gold. The range also encompasses the half Tola ( gms) and the quarter Tola ( gms). Bhindi Manufacturers Launches Nakshi Collection Swarovski along with Bhindi Manufacturers launched a new collection at IIJS. Sanjay Kothari, past chairman of GJEPC, did the honours. The Nakshi collection crafted by Bhindi Jewellers is studded with Swarovski s new gemstone Frosty Mint. The 22-karat collection comprises elaborate necklaces that combine intricate nakashi or gold relief work in yellow gold along with textured rose gold elements. The pieces are further accented with Swarovski gemstones. 4

4 GJEPC NEWS India s First Jewellery Trend Book Coming Soon coloured stones, gold, and fashion jewellery across three verticals Bridal, Couture, and Pret. students. He noted that the Trend Book will definitely be a guiding force for the manufacturers of jewellery. Shimul Mehta Vyas The GJEPC, in association with the National Institute of Design (NID), will be soon coming up with a Trend Book wholly dedicated to jewellery. The Trend Book would be largely India-focused and yet be very global in its perspective. It will feature upcoming trends in jewellery, design directions and inspirations. Comprehensive research has been undertaken as a part of this project to study the global macro trends which are likely to influence the designing, manufacturing and retail of jewellery. An extensive pan-india research has brought to light the shift in the perception of jewellery and its changing relationship with the Indian consumer. The Trend Book is a synthesis of this insightful research. It will capture the broad spectrum of diamonds, The Jewellery Trend Book is likely to be a game changer for the Indian jewellery sector. It will apprise the industry of consumer trends and enable it to be futureready by developing designs which are in tune with consumer tastes, preferences, needs and aspirations, says Shimul Mehta Vyas, principal designer and activity chairperson, outreach programmes at NID, who is leading the Trend Book project. Vyas strongly believes that this is a milestone initiative of the GJEPC for making the gem and jewellery industry more design-oriented and establishing a strategic position for itself worldwide. Speaking about the initiative, GJEPC chairman Praveenshankar Pandya noted, We have excelled in the diamond and gemstone segments. As for jewellery, we haven t made the progress that we should have. We are still not quality conscious and given the inadequate infrastructure, we need to upgrade our designs, manufacturing strengths, and require more gem and jewellery institutes to teach design, and invite overseas designers to teach our Colin Shah, member of the PM & BD sub-committee, said that the Council had been organising Design Inspirations for the past three years and realised that there was an overarching need for the Indian industry to have design forecasting and trend guidelines. We began to search for an agency and we zeroed in on the premier institute National Institute of Design, he noted. The GJEPC will be launching the Trend Book later this year during the India International Jewellery Week (IIJW). INDUSTRY INSIGHT Undisclosed Synthetics More The Exception Than The Rule CURTIS LOWREY, founder of Independent Gemological Laboratories (IGL), New York, informs Solitaire about dealing with undisclosed synthetics, expansion plans and more. CURTIS LOWREY What differentiates IGL from its competitors? IGL was founded on the principle of providing a focus of customer service. I think we offer superior turnaround while providing consistent grading. Will IGL be launching any new services at IIJS? We are developing gemmology classes which will be offered to students in the near future. Tell us about the lab s move to Mumbai. IGL opened in 2005 for business with a focus on the export market to enhance what we do in New York. We continue to service our New York-based customers who deal with India, at this time mostly SEEPZ-based manufacturers. Does IGL grade all types of diamonds and gemstones? IGL provides services mostly to diamond manufacturers. This is mainly because orders coming from Mumbai are diamond products. We are experienced in diamond products. How does IGL deal with undisclosed synthetic diamonds? We do test loose diamonds, though mounted stones are somewhat of a challenge. Testing of mounted jewellery is only in its infancy as far as separating labgrown from earth-mined diamonds is concerned. We, like other labs, are investing in the latest equipment to test the diamonds. Have such instances of undisclosed mixing been growing over the past few years? Usually, our customers tell us when stones are lab-grown. It does happen where we come across stones that are mixed, though that is more the exception than the rule. All lab-grown diamonds need to be certified and inscribed with Lab-Grown on their girdles. In this way, we can assist in keeping consumers informed about what they are buying and retailers about what they are selling and taking back. What are IGL s expansion plans in India? We have been planning to set up an office in Surat for a long time. It has been a challenge and we will be looking into resolving it soon. Do you certify diamonds set in jewellery? Our original business was and continues to be in mounted or set jewellery. Our Indian office inspects large volumes of jewellery destined for major retail chain stores in the export market. Does IGL have a direct consumer outreach programme? We have started to use social media to make consumers aware of IGL and our place in the market. IGL_nyc_ diamond is our Instagram address. Our website is www. dia-lab.com.in. 6

5 DESIGN CORNER RIDDHI SHAH BR Designs, Surat How important is IIJS for your brand? IIJS kick-starts the new buying season and caters to the sourcing needs of India s leading jewellery retailers, and provides them a platform to view new styles and trends. I ensured that we launch jewellery of the highest standards of design, craftsmanship and finish at the show, and be a trend-setter for the industry. How would you rate this show in terms of meeting new and old clients? IIJS has always been the meeting point for the entire gem and jewellery industry. All our existing clients as well as potential clients are present here and since we have turned our Our Four New Lines Are Eye-catching focus to B2B wholesale, I would rate this show to be the best platform in India to showcase new jewellery collections. Tell us about the collections/themes that you will be displaying at the show. We are presenting four collections of these we have made three collections for Forevermark, namely, The Pink Haze collection, The Flight of Fancy and the Belisma collection. The Pink Haze encompasses bright Forevermark diamonds that twinkle like stars set in pink gold. The Flight of Fancy is adorned with fancy-cut Forevermark diamonds, while Belisma weaves its charms in pink, yellow and white gold accented with fancy-cut diamonds. The textured gold leaves and intricate filigree work are the hallmarks of this collection. We also have a new bridal trousseau collection, which is a fusion of rubies, emeralds, sapphires with rose-cuts diamonds. Are there any themes or will you use some new cuts/gemstones? I have used an entire range of fancy-cut diamonds like pear, marquise, oval and princess. The combination of gold textures along with detailed filigree work in multi-tone gold finish is the current theme for all my jewellery. What would be the retail price range for the same? All the collections have been designed keeping in mind the price points at which the millennial generation would buy. We have an entire range of jewellery which rightly fits the end-client s budget, ranging from H75,000 to H7.5 lakh. What according to you is trending currently? Designers are focusing on what the millennials between 20 and 38 years of age like or dislike. They like creative, unique and rare things. For weddings, they are opting for timeless, rare, and personalised jewellery that reflects their personality. For the show, we have come prepared to cater to this age group. Do you have high expectations from the show? The gem and jewellery industry is going through a difficult phase, but the upcoming wedding season and the improved economic outlook will have a positive impact on jewellery sales. I m expecting a very good response for the four collections that we have launched. My Travels Across India Inspire My Jewellery Designs next day when a client saw my design, he liked it so much that he placed a big order for it. I then joined Silver Centrre as the creative director. SANGEETA BOOCHRA Silver Centrre Jaipur Tell us more about your passion for designing. Are you a trained designer? I was born in the heart of Rajasthan in a city called Sujangarh but soon moved to Guwahati, Assam with my family. I come from a businessoriented family. I graduated with a degree in garment and apparel designing, but soon after I married into a family of jewellers, I directed my skills towards jewellery designing. How and when did you start designing jewellery? I would like to credit my success to my fatherin-law Seth Lalit Kumar Boochra. He was the one to encourage me to go ahead and pursue my passion for design and complement my skills in tune with the family business. It all started in the year 1994 when I once visited the family office and designed a jewellery piece with beautiful emeralds and rubies. The What inspires you? I am continuously travelling to various parts of India to get inspired by its rich traditions and culture. Rajasthan inspires me the most, for its diversity in art forms and its rich craft heritage. The forts and palaces with their beautiful architecture, sculptures and carvings are extremely inspirational. Very often one would also find me packing my bags and travelling to Southern India for its beautiful landscapes. I am drawn to tribal jewellery as its rawness and authenticity really appeal to me. What collections will you showcase at IIJS this year? We will showcase antique tribal collections that reflect the jewellery of the Bodo tribe of Assam; the Bhils of Gujarat and Rajasthan; the Bhutias from Sikkim and the Gaddis of Himachal Pradesh as well as glass jewellery from Kashmir. We will also present contemporary and traditional goldplated and sterling silver jewellery under the brand Sangeeta Boochra Jewellery. The latest collections feature turquoise and lapis lazuli-studded pieces as well as others decorated with colourful meenakari. We also have a collection that is inspired by the lotus. Which jewellery techniques have you used in the above collections? All our jewellery is handcrafted. We have used various techniques like filigree, inlay work, glass work and meenakari to build the collections. A piece of jewellery can take four to thirteen days to be created. Since it is a time-consuming process, the production of each collection is limited. How often do you come out with new collections? We manufacture new collections every 15 days. It is a continuous and rigorous process based on the current trends as well as my design aesthetics. We are very strict when it comes to quality and finish and only once the sample has passed all quality checks, do we go ahead and produce the piece in larger quantities. What are the current silver jewellery trends? Coloured stones, glass, filigree, meenakari and inlay work are popular. What are you expectations for IIJS 2016? This will be our first year at IIJS. It is the biggest B2B jewellery tradeshow in India. We feel that it will be a great show. 8

6 BRAND WATCH Earrings Galore Desert Jewels showcases a new collection of gem-studded earrings to add oomph to a woman s persona. Contemporary and modern elements are made flamboyant with a generous dose of rubies, emeralds, sapphires, tanzanites and pearls set in 18-karat gold. Round and rose-cut diamonds add sparkle to the exquisite pieces. Flaunt these colourful renditions at your next party. Style Statements Sawansukha Jewellers showcases a new collection of statement jewellery pieces. Today, women don t want to wear matching jewellery sets; they prefer to wear one or two stand-out pieces that enhance their personality. Keeping this in mind, the collection focuses on mesmerising jewellery creations. Diamond components are interspersed with richly coloured peacocks in one necklace while another suspends a blossoming flower and ends with an emerald drop. The butterfly ring encapsulates the beauty of a peacock s feather and the delicate wings of a butterfly with gemstones. 10

7 BRAND WATCH Intricate Art Sunil Jewellers blends modern and traditional jewellery techniques to present an elegant line-up of kundan meena jewellery. Uncut diamonds and faceted rubies are enhanced with the fine art of enamelling and fringed with pearls. The jewellery house also presents uncut diamonds in a modern format, and has designed bracelets and necklaces to suit the contemporary taste of today s women. Celebrate the intricate designs by sporting them during the day or at night. An Affair With Diamonds Kosha Fine Jewellery unveils its latest collection encompassing earrings, rings and cuffs. The diamondset contemporary creations are unique in terms of design and craftsmanship, and the touch of rose gold further defines the beauty of these coveted adornments. Add an elegant touch to elevate your look for the evening with these dazzling beauties. 11

8 BRAND WATCH Contemporary Gold The latest 22-karat gold collection of Gold Artism, Mumbai, features nature-inspired necklace sets composed with antique-finish gold beads, polkis and bright enamelling. Coloured gemstones add a modern touch to the traditional elements. The necklace titled the Blue-blooded Bride is enhanced with brushed gold beads, red and blue gemstones, and powdery blue paint. ADVERTORIAL J K Diamonds Institute Launches Synthetic Diamond Grading Module With the advent of unethical mixing of synthetic (HPHT/CVD) diamonds in natural diamond parcels, there is a dire need for simpler identification and grading of synthetic diamonds. In order to help the gems and jewellery industry to cope with the situation, J K Diamonds Institute of Gems & Jewelry has launched Synthetic Diamond Grading module in its Polished Diamond Graduate Course. There are several sophisticated equipments to identify synthetic diamonds, most of which then requires further laboratory testing for clarification. This only elongates the procedure. Therefore, this course module attempts to identify synthetic diamonds visually without the need of expensive machines and also grade synthetic diamonds (HPHT/CVD). Jaynil Ajmera, gemmologist at J K Diamonds Institute states, Though this (synthetic diamond) is perceived as a threat by most, there is also a new opportunity and scope for diamond jewellery as a luxury product for the masses and not just restricted for the elites. Already well known in the diamond, gems and jewellery market for high quality practical training, J K Diamonds Institute has had a long association with the industry especially with B N Jewellers, Mukti Gold, Surana Jewellers of Jaipur, HVK International, Mother Gems, Popley & Sons, Shah Vanaji Kesaji/Shah Chain, Ranka Jewellers and several other top diamantaires and jewellers who have trained at the institute. Our focus is on creating students who are industrially equipped with practical skills from a business as well as career perspective instead of video/presentation or labbased learning, concludes Jaynil Ajmera. BRAND WATCH Kisna Unveils Upahar & Bandhan Collections K isna launched two new collections Uphar and Bandhan at IIJS. The 18-karat jewellery is set with VVS diamonds and comes with IGI certification. Ghanshyam Dholakia, MD of Hari Krishna Exports Pvt. Ltd., said, We are delighted to share the unique collections and hope that our customers will appreciate them. We design jewellery with passion and are more than happy to share this craftsmanship with the rest of the world. Regulars ELITE CLUB The Elite Club comprising large and medium retailers has undergone a comprehensive makeover and now includes leading buyers from tier I, II & III cities across India. It offers select retailers privileged hospitality in their exclusive lounges, where one can rejuvenate, interact with guests, get refreshments and experience relaxation at its best. COMPLIMENTARY SHUTTLE SERVICE For Bombay Exhibition Centre (BEC): From Goregaon (E) station to the venue, between 7.30 am and 10 am. From the venue to Goregaon (E) station between 5 pm and 8 pm. For The Lalit Hotel: Shuttle Bus Services from BEC to The Lalit Hotel will be available at regular intervals. ONLINE BUSINESS MATCHING PROGRAMME The Online Business Matching Programme enables registered visitors to find and interact with exhibitors that match their business profile. It allows visitors to post their businessrelated enquiries, view the latest collections, send enquiries and schedule appointments. Managed by experienced representatives, the kiosks are located throughout the halls. COFFEE SHOPS & CAFETERIAS Grab a cup of coffee or a sandwich at any of the 10 coffee shops spread across Halls 1, 5 and 6 operated by Barista Lavazza, Di Bella and Moshe s. Additionally, the cafeterias located near Hall 2, 3 and 6 provide a delicious spread of vegetarian food, including meals for members of the Jain community. BUSINESS CENTRE A full-fledged Business and Communication Centre is set up in Hall 1 for your convenience. Facilities like internet access, meeting & conference rooms, photocopying and fax are available on a chargeable basis. SMOKING LOUNGE Smoking is strictly prohibited in the entire exhibition area. A smoking lounge facility has been provided for exhibitors and visitors. Editorial, Design and Production Disclaimer: This publication may not be reproduced, whether in part or in whole, without the written consent of Spenta Multimedia.

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