Pina Fiorenza, owner and head designer

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1 To me, creating doesn t begin with a business transaction in mind, but rather a feeling that is poured into each design without all the rules and regulations of gown making. This is what makes a true creator stand apart from the rest. In the following pages, I share my personal designer s notes about the gowns and the inspiration behind them. Each bride has her own personality, and so does each gown. Although the designs are mine, I believe that when a bride finds and wears the perfect wedding gown, it becomes hers and hers alone. Pina Fiorenza Pina Fiorenza, owner and head designer

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3 ANTI ANTI UE UE FIORENZA

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5 ANTI UE ALESSANDRA I STYLE : 2815/2816 I I Sizes : FLATTERING IN ALL SIZES, 6 22 Colours : White; Ivory; Soft Gold WITH Pale Pink, Green & Gold embroidery I Fabric : Semi-delustered satin, purposely chosen for its rich reflective quality in photographs This strapless two-piece gown was inspired by an antique handmade crystal necklace with its own mirror reflection a rose, the symbol of romance. The A-line skirt gives a slimmer look, with rosettes to complement the bodice. The skirt s drape creates an illusion of length. The gown may be ordered without the overskirt to leave the A-line pure if desired. Thin shoulder straps may also be added upon request. The chapel-length train can be bustled over the built-in petticoat. Satin covered buttons finish the look.

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7 ANTI UE ANGELIQUE I STYLE : 3590 I I COLOURS : WHITE; IVORY I Sizes : MOST FLATTERING IN 6 14 Fabric : Crystal organza The timeless sea is powerful and also calm. So is the Angelique. Like surf rolling onto the shore, this twopiece gown s skirt features layers of weightless organza that move in waves. The sweetheart neckline and contemporary design of the bodice s corseting accentuates and enhances a smaller bust. I ve lined the under bust with diamante and given the bodice an embroidered, hand-beaded organza overlay. A small sweep over the built-in petticoat allows the bride to walk freely with no need to bustle.

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9 ANTI UE MARIELLA I STYLE : 3053 I I COLOURS : SILK WHITE ONLY I Sizes : MOST FLATTERING IN 6 18 Fabric : Embroidered silk chiffon An old English rose inspired me when creating this classic ballroom-length gown. Quietly stunning but definitely no wallflower, its embroidered buds complement the strong design lines. I think the plunging V both in front and back create a bit of playfulness. The diamante buckle is in the spirit of Chanel, but can be replaced with a Chanel-style bow if the bride prefers. The invisible zipper is hidden inside the seam for a clean finish.

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11 ANTI UE ANNABELLE I STYLE : 3057 I I COLOURS : SILK WHITE ONLY I Sizes : MOST FLATTERING IN 6 16 Fabric : Double-sided silk satin A beautiful piece of antique Spanish lace led me to create the Annabelle s beading and embroidery. Made of the softest, most touchable silk satin, this strapless gown s silhouette accentuates the figure. In addition to enhancing the bodice with a waist whittling V line, the Spanish-inspired embroidery on the elegant chapel-length train and hem create an alluring image. Made of sheer silk organza, the matching hand-beaded and embroidered bolero jacket gives the bride optional day and evening looks.

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13 ANTI UE SOPHIA I STYLE : 3605 I I COLOURS : WHITE; IVORY I Sizes : MOST FLATTERING IN 6 20 Fabric : Semi-delustered satin This strapless gown is my tribute to an enduring bridal favourite the tulip. The wrap skirt forms a tulip shape that finishes with a handmade flower at the hip. The skirt overlaps and creates the illusion of having an opening. The embroidered bodice features miniature handbeaded three dimensional flowers. Design details include hand beaded crystal teardrops along the waistline, satin-covered buttons, a built-in tulle petticoat and sheer lace edging at the neckline.

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15 ANTI UE alessandra STYLE: 2815/2816 angelique STYLE: 3590 mariella STYLE: 3053 ANNABELLE STYLE: 3057 MYAH STYLE: 3601 SOPHIA STYLE: 3605

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19 MOLLY I STYLE : 3604 I I COLOURS : WHITE; PALE PINK I Sizes : MOST FLATTERING IN 6 14 Fabric : Rouched tulle Inspired by the hottest fashions in Manhattan, this head-turning fishtail has been reinvented for the bride a perfect fit for the modern princess with her own story to tell. A superb interpretation of its Forties predecessor, the traditional long fitted bodice is cut higher to elongate the legs. Three-dimensional flowers and pearls dot the bodice upon row after row of finely rouched tulle. I ve cut the tiers of tulle on the skirt on a 360-degree circle for fabulous full-blown flair.

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21 LUCY I STYLE : 3597 I Sizes : MOST FLATTERING IN 6 20 I COLOURS : WHITE; IVORY I Fabric : Semi-delustered satin The Lucy gown is all about celebrating femininity. Pearls, crystals, glass beads, hand-beaded flowers and a hand-beaded looped waistline lend to an overall effect of refined elegance. The spaghetti straps and scoop neckline create a lovely cleavage. The skirt looks simple but is just as complex a full circle with only one seam at the back. It folds into half-knife pleating, creating a bustle look. Details include draping pearl arm bands, a built-in tulle petticoat and satin-covered buttons.

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23 BIANCA I STYLE : 3880 I I COLOURS : WHITE; SILK WHITE I Sizes : MOST FLATTERING IN 6 16 Fabric : Silk organza The Bianca gown was inspired by the sparkling bubbles in a flute of French champagne. The elegant combination of silk organza and pearl, crystal and glass hand-beaded embroidery creates a flowing, glittering gown that s made for dancing. Hand-beaded straps plunge down to form a V toward the centre of the bust line, framing and elongating the neck. The sophisticated, figure hugging cut adorned with endless rows of stunning Swarovski crystals and beads is for the bride who can t wait for the fun that begins after 5:00.

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25 CHARLOTTE I STYLE : 3595 I I Sizes : FLATTERING IN ALL SIZES, 6 22 COLOURS : Ivory with Gold and Silver embroidery; White with Gold and Silver embroidery I Fabric : Chiffon backed with delustered satin Inspired by Hollywood starlets of the Art Deco age, the Charlotte gown makes glamour look effortless. Behind the dazzle and shimmer are complex layers of structure and style. The bodice features baroque gold and silver embroidery, ribbons, sequins and hand-beaded crystals. Corseting and boning underneath support the bust and shape the waist. In chiffon, the skirt s rear drape is held in place by an embroidered broach. The A-line skirt has its own tulle petticoat and a chapel-length train.

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27 GRETA I STYLE : 3607 I I COLOURS : SILK WHITE ONLY I Sizes : MOST FLATTERING IN 6 14 Fabric : Double-sided silk satin This is a modern tribute to the silver screen era when women like Greta Garbo were first able to show off their femininity in figure-hugging gowns. It is chic, head-turning, and sexy in a soft, glamourous way. Cut in an Empire style with gentle pleating, it enhances a small bust while giving a sleek look to the rest of the body. Handbeading in Sworovski crystal flowers follows a curvaceous pattern around the body to create movement over silk satin. A small chapel-length train gathers up into an elegant bustle.

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29 ERIKA I STYLE : 3061 I I Sizes : FLATTERING IN ALL SIZES, 6 22 COLOURS : Ivory with Platinum and Ivory beading and embroidery; White with Platinum and Ivory beading and embroidery I Fabric : Delustered satin This beading was designed for the wedding of my own daughter, Erika, who requested floral beading that wasn t too flowery. Because she loves glamourous yet understated fashion, the style is simple yet elegant. Luxuriously beaded to look like embroidery, the motif features the Fiorenza fleur de lis with flowering vines and blossoms circling the entire bodice. The elongated bodice gives the illusion of a longer waist, and the sweeping full skirt has a petticoat and chapel-length train.

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31 GABRIELLA I STYLE : 2116 I Sizes : Flattering in all sizes, 6 22 I COLOURS : WHITE; IVORY I Fabric : Double-layered organza Inspired by the first winters of my childhood and their breathtaking, crystalline snowflakes, the Gabriella is actually a gown for all seasons. Despite its frosty inspiration, the double-layered organza is light enough to wear in summer. Finished in French seaming, the A-line gown has a bodice embellished by beaded crystal snowflakes. The neckline is a thin organza band dotted with hand beading to echo the gown s. An invisible zipper creates a seamless silhouette; a built-in tulle petticoat and chapel length train add a touch of flair.

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33 NICOLE I STYLE : 5868 I I COLOURS : IVORY I Sizes : Most flattering in 6 14 Fabric : French satin The legendary Australian film star inspired this design with a gown she wore. Simple to look at but a truly unique design achievement. Using only 15 bias-cut tiers of French satin that is as soft and slippery as water, I created a gown that needed no beading or embellishment. When this strapless beauty is worn, its sole special effect movement steals the show. Slimming and comfortable, the Nicole is one-of-a-kind creation that feels sensual to the skin and the eye.

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35 MOLLY STYLE: 3604 CHARLOTTE STYLE: 3595 GABRIELLA STYLE: 2116 LUCY STYLE: 3597 GRETA STYLE: 3607 NICOLE STYLE: 5868 BIANCA STYLE: 3880 ERIKA STYLE: 3061

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39 CLAUDIA I STYLE : W3A0065 I I I Sizes : Flattering in all sizes, 6 22 Colours : Pale Pink with Pink embroidery; Ivory with Pink embroidery Fabric : Organza, satin, embroidered French tulle Here s a gown as beautiful and fresh as the delicate springtime cherry blossoms that inspired it. Classically beautiful with an elegant softness, the organza skirt has four tiers to accentuate shape and add height. The separate strapless bodice has a slight sweetheart neckline and an embroidered French tulle overlay of cherry blossoms and branches. Design details include a chapel-length train, built-in tulle petticoat and satin-covered buttons. Thin shoulder straps may be added upon request.

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41 TALIA I STYLE : 2117 I I Sizes : Flattering in all sizes, 6 22 COLOURS : White with Gold embroidery; Ivory with Gold embroidery I Fabric : Delustered satin I created this two-piece beauty for the youthful bride, dreaming of an enchanted wedding with her own Prince Charming. Despite its excellent structure, the Talia gown was designed with extra panels for naturally flowing movement. Its bodice laces up in back in addition to a comfortable side zipper. The shape and the placement of hand-beaded embroidery gives the waist a slimmer look, as does the long corseted bodice. Design details include a cathedral-length train, a built-in tulle petticoat and satin-covered buttons.

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43 DOMINQUE I STYLE : 3615 I I COLOURS : WHITE; IVORY I Sizes : Flattering in all sizes, 6 22 Fabric : Semi-delustered satin I made this gown for the perfect white wedding. This two-piece is the ultimate in simplicity and softness, giving the bride luxurious richness and a hint of romance. The corseted bodice elongates the waist and is adorned with Swarovski crystals, pearls and hand-beaded embroidery. The scoop neckline creates an almost off-the shoulder effect, edged with a ribbon of hand-beaded organza. The skirt features a pleated organza underskirt over a built-in tulle petticoat. Satin covered buttons finish the look.

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45 ANASTASIA I STYLE : 3056 I I Sizes : Flattering in all sizes, 6 22 COLOURS : White with Platinum embroidery; Ivory with Platinum embroidery I Fabric : Delustered satin Saint Anastasia is the protector of my home town in Sicily. The princess of the collection, the Anastasia gown is inspired by romantic Baroque architecture. Topped by a halter-look neckline, the long, slimming bodice is adorned with hand-embroidery, seed pearls and Swarovski crystals. The full skirt has extensive embroidery and pleats that create dramatic movement. A flouncy built-in tulle petticoat and cathedral-length train complete the breathtaking fairytale image.

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47 SABRINA I STYLE : 2357 I Sizes : Flattering in all sizes, 6 22 I Colours : White with White and Silver embroidery; Ivory with Ivory and Silver embroidery I FabriC : Semi-delustered satin The two-piece Sabrina gown was created to give a bride of any shape or size a beautiful figure on her wedding day. The long corseted bodice has hand-beaded pearls, bugle beads and embroidery purposely designed to slim the torso. Underneath, strong fusing and boning every two inches hug and shape the body. The neckline s gentle wave is echoed on the bottom of the corset. The A line skirt is left simple and elegant, cut inward to minimize the hips and draw the eye upward. Available with or without shoulder straps.

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49 CLAUDIA STYLE: W3A0065 TALIA STYLE: 2117 DOMINQUE STYLE: 3615 ANASTASIA STYLE: 3056 SABRINA STYLE: 2357

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53 FRANCESCA I STYLE : B2A1377 I I Sizes : Most flattering in 6 12 Colours : Silk white with black hand-beaded French lace and feathers; Silk white with ivory hand-beaded French lace (no feathers) I Fabric : Double-sided silk satin The Francesca evokes the feminine, fabulous feline. Superbly sleek, this sheath moves in very serene, self assured manner. It could be worn in a cathedral with a mantilla veil or as a slinky after-five sensation. I ve double-lined this gown in silk so the skin can enjoy its sensual softness. Overlaid from hip to floor with exquisite, heavily hand-beaded French lace, it is in the pattern of the original Chantilly rose. Design features include braided silk straps, a low back and long, fine accent feathers in the black beaded version.

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55 COCO I STYLE : WDA0856 I I Sizes : Most flattering in 6 18 Colours : Ivory satin with Antique Gold lace; Ivory satin with Ivory lace I Fabric : Double-lined satin with lace Dedicated to glamourous gowns from the Art Deco era, the Coco gives lace a fresh and stunning look all over again. A demure way to show off a pair of beautiful legs and shoes, the front split lends a bit of sexiness while allowing comfort and movement. The gently curved neckline lengthens the neck and the signature Fiorenza hip band minimizes width. Spaghetti straps and a low back complete the picture. It s double-lined for softness and privacy. The chapel-length train is heavily hand-beaded with tiny bugle beads, sequins and pearls.

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57 valentina I STYLE : 2484 I I Colour : Silk White only I Sizes : Most flattering in 6 20 Fabric : Double-sided silk satin There is nothing quite as beautiful to me as the sight of bold yet gentle flowers spilling over a trellis. This gown has the same strength and softness. The Valentina s sharp lines are balanced by the softest fabric. The lovely floral and lattice design at the waistline is formed by handmade ribbon lace and beading upon French silk tulle. Made of Italian silk, the key hole opening at the neck line gives the impression of a halter but straps are secured at the back. A chapel-length train finishes the look.

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59 MYLIE I STYLE : WDA1001 I Sizes : Most flattering in 6 18 I COLOURS : SILK WHITE I Fabric : Double-sided silk satin This gown was created for the bride who is a sophisticated yet simple fashionista the clean lines and plunging, exaggerated V in both front and back in combination with the signature Fiorenza hip band give the effect of elongating the neck and the waist. This luxurious silk satin feels so good to wear and looks radiant in photos. Swarovski crystals, bugle beads and pearls tastefully adorn the neckline and hip band. Design details include satin-covered buttons and a chapel-length train.

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61 AUDRY I STYLE : 3878 I Sizes : Most flattering in 6 16 I Colours : Ivory satin with Ivory hand-beaded tulle; Soft Gold satin with Ivory hand-beaded tulle; Soft Gold satin with Black hand-beaded tulle I Fabric : Semi-delustered satin with French tulle overlay This gown was inspired by the bride who wants to look like a princess a sleek, non-traditional one. This extravagantly hand-beaded gown would be beautiful on anyone who loves luxury. The lace work is what makes it so special. It s not actually lace at all, but the look of lace created by elaborate beading, accentuated by sparkling black onyx crystals or ivory aurora borealis crystals. I ve detached the lace from the satin to let the two move freely as they please. The gown has been cut in fishtail type panels for optimal fluidity.

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63 FRANCESCA STYLE: B2A1377 COCO STYLE: WDA0856 MYLIE STYLE: WDA1001 VALENTINA STYLE: 2484 AUDRY STYLE: 3878

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