Silicium Anti-Aging Foundation Radiance corrector

Transcription

1 Silicium Anti-Aging Foundation Radiance corrector Training Manual February 2017

2 PHYSIOLOGICAL ISSUES At any age Unequalled absorption and reflection of light, melanocytic disorders, color imbalances From 30 years of age Decrease in Collagen, hyaluronic acid and Elastin LACK OF RADIANCE IRREGULAR MICRORELIEF SHADOWY AREAS, BLOTCHES AND DARK SPOTS DEHYDRATION FINE LINES PRNOUNCED WRINKLES LOSS OF FIRMNESS

3 Skin care makeup Meets the specific NEEDS of the SKIN FOR LACK OF RADIANCE IN MATURE SKIN: Lack of Radiance Loss of Firmness Wrinkles

4 2015 THALGO MAKEUP INNOVATION Born of the encounter between COLOR and THALGO ANTI-AGING expertise

5 2015 INNOVATION MAKEUP Born out of the blend of COLOR and THALGO's ANTI-AGING expertise SILICIUM ANTI-AGING FOUNDATION Radiance Corrector 3 shades Opal: Illuminates very fair skin Natural: Beautifully enhances fair skin Amber: Gives a warm glow to darker skin skintones

6 SILICIUM FOUNDATION A dual beauty promise ANTI-AGING RADIANCE CORRECTOR GIVES NEW SUBSTANCE TO THE DERMAL MATRIX PROVIDES THE RIGHT AMOUNT OF SKIN TONE CORRECTION 2 Star THALGO Anti-Aging Molecules: Marine Silicium + Hyaluronic Acid Technology of Radiance-Enhancing Biomimetic Pigments Light-reflecting powders + Mineral pigments

7 A Marine Silicium Vector Acts like a "bridging" factor among different components of the dermis >> Reorganizes the three-dimensional architecture of the dermis Activates neo-synthesis of support fibers and prevents their degradation: - Collagen, guarantee of firmness - Elastin, responsible for elasticity >> Re-creates a high-quality dermal matrix Natural affinity of silicium with middle layers of the skin >> Optimizes the penetration of Hyaluronic Acid into the dermis to make it more effective without an inflammatory risk Makes the lipids of the skin cells less susceptible to attack by free radicals from oxidation >> Protects the skin against oxidation and aging

8 An Intelligent Hyaluronic Acid Stimulates epidermal renewal by boosting keratinocyte differentiation >> Fights against thinning of the epidermis Attracts and retains up to 1,000 times its weight in water Activates endogenous neo-synthesis of Hyaluronic Acid by the fibroblasts and other GAGs * by binding to the CD44 receptor of the cells. Increases fibroblast proliferation >> Fills wrinkles and fine lines by "pushing" them out from within

9 Gives new substance to the dermal matrix 2 Star THALGO Anti-Aging Molecules: Remarkable Anti-Aging Efficacy 20 women 21 test days Skin is FIRMER >> 85% Skin is more TONED >> 80% Skin is SMOOTHER >> 95%

10 Provides the exact amount of skin tone correction Technology of Radiance-Enhancing Biomimetic Pigments LIGHT-REFLECTING POWDERS + 4 super-fine MINERAL PIGMENTS grafted on an AMINO ACID of plant origin

11 Provides the right amount of skin tone correction Technology of Radiance-Enhancing Biomimetic Pigments LIGHT-REFLECTING POWDERS A unique combination of 2 microparticles Fill fine lines and wrinkles Provide 360 degree distribution of 'the light that passes through for a soft-focus effect 4 SUPER-FINE MINERAL PIGMENTS + Even distribution on the skin Shade as close as possible to the skin GRAFTED ON AN AMINO ACID OF PLANT ORIGIN Capturing of water Invulnerable coverage Optical correction of wrinkles and other skin relief flaws Neutralising of skin tone color disorders

12 Provides the right amount of skin tone correction Proven efficacy Instant SMOOTHING effect >> 90% MASKS color irregularities >> 100% EVEN complexion>> 100%

13 So sensory that 10 OUT OF 10 WOMEN adore it*! A super-fine emulsion A fine to-the-touch texture for a "second skin" effect Powdery finish, velvety-soft feel Melt-on -the-skin texture: 100%* Impeccable staying power until the evening: more than 8 out of 10 women 3 Shades Opal: Brightens very fair skin Natural: Enhances fair skin Amber: Gives a warm glow to more olive complexions *Self-evaluation carried out on 20 volunteers for 21 days.

14 A FUTURE SUCCESS STORY! "This product is really effective." Estelle - 49 years "It's a great product, rapidly absorbed, which does not stain, and smooths my wrinkles." Audrey - 48 years "This product is fantastic, it has a velvety finish, impeccable staying power and gives me natural coverage." Anna - 45 years *Self-evaluation carried out on 20 volunteers for 21 days.

15 WORDS THAT SELL Real skin care makeup, this product leaves skin SOFT and SMOOTH all day long. Skin is GLOWING, dyschromia (dark spots, shadowy areas) is corrected, wrinkles are smoothed.. Product is FANTASTIC, it has a velvety finish, impeccable staying power and smells divine. FAST reflex in the morning, apply with your fingers. ADAPTS to ALL SKIN TYPES, even the driest. Provides natural coverage, WITHOUT TELL-TALE LINES.

16 Professional tips for a dazzling complexion: Gently warm the foundation in your hands. Then apply it to the forehead, cheeks and neck. Blend from the inside of the face outwards in upward movements. For more marked areas, apply additional foundation using gentle dabbing motions. It is essential to moisturize beforehand to prepare the skin to receive a foundation product and enable you to apply it evenly. The dosage of the foundation should be light in mature areas. Powder is recommended to enhance staying power but only lightly on the T-zone.

17 The Silicium range includes 4 skin care products Designed to structure and rebuild the dermal matrix to restore springiness and firmness to the skin and smooth even the deepest wrinkles. SILICIUM CREAM Rich, melt-on-the-skin cream that fills wrinkles and redensifies the skin while redefining and lifting facial contours. SILICIUM EYE CREAM The secret to truly younger-looking eyes, it nourishes, revitalizes and fills wrinkles and redefines the eye contour. SILICIUM CINCENTRATE This rich, "high concentration" serum fills wrinkles from within, restructures and firms the skin while providing an incomparable velvety finish. SILICIUM EXTRACTS - Facial contours & Neck These extracts are the lifting and refining secret, enriched with caffeine, specifically for redefining facial contours and firming the neck.

18 SILICIUM LIFT TREATMENT A unique professional treatment combining the effectiveness of the Silicium/Hyaluronic Acid duo and the Dermastim Massage for immediate efficacy Dermastim Massage Succession of medium depth strokes, pinches and other drumming motions on the face: - Activation of blood circulation for better oxygenation of tissues and renewed radiance - Stimulation of the dermis to boost the synthesis of the skin's support fibers - Relaxing of wrinkles for immediate smoothing - Refining and strengthening of facial contours for redefined contours. From the first treatment, the complexion is beautifully glowing, wrinkles are visibly less marked and facial contours appear tightened.

19 An Event in the Point of Sale

20 ANTI-AGING FOUNDATION RADIANCE CORRECTOR A 3-step discovery plan IN THE TREATMENT ROOM: ON THE COUNTER: IN THE SHOP: I invite clients to discover the new product for themselves via the tester in the display unit highlighting an attractive launch offer I encourage future purchases via a Foundation sample for any product purchased I recommend and apply the appropriate shade of Foundation for each facial treatment given "1 FREE Make Up Bag with the purchase of a Foundation"

21 ANTI-AGING FOUNDATION ANTI-AGING RADIANCE CORRECTOR FOUNDATION For immediate identification and strong impact in the shelf display A new denser colored box, inspired by the makeup codes of the selective channel To signify resolutely high-end positioning 30 ml sleek frosted glass bottle Metallic pump that delivers the exact dose

22 HARMONIOUS SILICIUM SHELF DISPLAY

23 Foundation Storage Display Unit + Promotional Shelf Tag Foundation leaflet Batch of 20

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25 Face Anti-Ageing Foundation - Radiance corrector Radiance Wrinkles Tone All ages Even complexion, glowing skin, masks colour irregularities. Firmer, smoother and more toned skin. Anti-Aging Foundation morning True skin care make-up, this product leaves your skin SOFT and SMOOTH all day long. Your skin is GLOWING, discolorations (dark spots, shadowy areas) are corrected and wrinkles are smoothed. This product is FANTASTIC; it has a velvety finish, impeccable staying power and it smells divine. FAST morning reflex; apply with fingers. It ADAPTS to ALL SKIN TYPES, even the very driest. This product provides natural coverage WITHOUT TELL-TALE LINES. 3 shades: 30 ml pump bottle Marine Silicium Complex And Hyaluronic Acid Opal: brightens very fair skin Natural: enhances fair skin Amber: Gives a warm glow to more olive complexions Melt-on-the-skin texture: 100%* Impeccable staying power until the evening: more than 8 out of 10 women *Clinical study under dermatological control, conducted on 20 women who used the product daily for 21 days Results of the self-evaluation (percentages of volunteers who agreed with the claim This complex: activates tissue regeneration stimulates endogenous synthesis of hyaluronic acid and dermal proteins to firm and restructure. Light-reflecting powders Optical correction of wrinkles and other skin relief flaws 4 Super-fine Mineral Pigments Neutralizes skin tone color disorders. Scent: Infusion of slightly aromatic rose and jasmine tea

26 Face Silicium Lift Treatment Professional tips for a dazzling complexion: Gently warm the foundation in your hands. Apply to forehead, cheeks and neck. It is essential to moisturize beforehand to prepare the skin to receive a foundation product and enable it to be applied evenly. Blend from the inside of the face outward in upward movements. For more marked areas, apply an extra touch of foundation in gentle dabs; conversely the dosage of the foundation should be light on mature areas (wrinkles and fine lines). Powder is recommended to enhance staying power but only lightly on the T-zone. FT15031

27 Anti-Aging Foundation Radiance Corrector SIZES RETAIL TESTER SAMPLE Anti-Aging Foundation Opal 30 ml pump-dispenser 30ml pump-dispenser 2 ml mini-tube Anti-Aging Foundation Natural 30 ml pump-dispenser 30ml pump-dispenser 2 ml mini-tube Anti-Aging Foundation Amber 30 ml pump-dispenser 30ml pump-dispenser 2 ml mini-tube PRODUCTS

28 The science of seaweed THALGO AMERICA 118 NW 5 TH STREET FORT LAUDERDALE, FL TEL : Fax :