GOING LIGHT ISN T EASY. AND STAYING LIGHT IS EVEN HARDER. INTRODUCING THE LATEST ADDITION TO THE TOTAL RESULTS

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1 GOING LIGHT ISN T EASY. AND STAYING LIGHT IS EVEN HARDER. WE VE GOT THE PERFECT SOLUTION... INTRODUCING THE LATEST ADDITION TO THE TOTAL RESULTS RANGE BRASS OFF

2 HOW CAN WE MEET THE NEEDS OF ALL BLONDE CLIENTS? 4 MEDIUM BROWN 5 LIGHT BROWN DARK BLONDE MEDIUM BLONDE LIGHT BLONDE VERY LIGHT BLONDE EXTRA LIGHT BLONDE BLUE PIGMENT INTENSELY NEUTRALISES ORANGE WARM TONES VIOLET PIGMENT SUBTLY NEUTRALISES YELLOW WARM TONES

tones Retains cool tones Moisturises dry strands Seals cuticle Protects hair from heat up to 232 degrees

3 MEET THE RANGE: WHAT THE PRODUCTS DO step 1 step 3 proefessional use only step 2 SHAMPOO NEUTRALISE TONES CONDITIONER NOURISH STRANDS LEAVE IN PROTECTS LENGTHS NEUTRALISATION MASK Reduces brassy tones Boosts cool tones Retains cool tones Moisturises dry strands Seals cuticle Protects hair from heat up to 232 degrees celcius Highly pigmented blue tones neutralise and eliminate brassy orange tones to maintain lightened or highlighted hair

4 MEET THE RANGE: HOW TO USE THE PRODUCTS HEAVILY PIgMENTED LIGHTLY PIGMENTED LIGHTLY PIGMENTED proefessional use only HEAVILY PIGMENTED SHAMPOO NEUTRALISE TONES CONDITIONER NOURISH STRANDS LEAVE IN PROTETS LENGTHS NEUTRALISATION MASK Use Brass Off shampoo a few times a week. Wash, lather and rinse. Can leave on hair for 3-5 minutes for added toning. Alternate with Color Obsessed shampoo & conditioner. Use after shampooing to nourish strands and gently tone. Can leave on for 5-10 minutes for extra moisturization. When hair is damp, sparingly apply from ends to roots. Style hair with hot tools, this will protect hair from heat. Once hair is dry, use a little on the ends to eliminate frizz and split ends. Use in between colour services to refresh tones, alternatively use as a colour correcting product. Processing time 5-10 minutes depending on desired neutralization: 5 minutes for subtle brassy tones, 10 minutes for stubborn brassy tones.

5 Product Range What does it do? What type of hair do I use it on? How frequently do I use it? Eliminates and intensely neutralises unwanted brassy, orange warm tones in the hair Levels 4 7 Once or twice a week Subtly neutralises unwanted yellow tones in the hair Levels 8 10 Once or twice a week Keeps blonde hair looking bright and brilliant All blonde hair Can be used daily Helps protect against fading and extend the life of colour vibrancy for up to 32 weeks All coloured hair Can be used daily

6 FREQUENTLY ASKED QUESTIONS: BRASS OFF how lo n g a f t e r a col ou r s e rv ic e s hou l d i use br a s s of f? You can use Brass Off the next time you shampoo after a colour service, depending on how cool you want to maintain your coloured result. d o a l l t h e produc t s h av e pigm e n t s i n t h e m? All the products do have pigments in them, but to varying extents. The shampoo and professional mask are intensely pigmented whereas the conditioner and the finishing product are lightly pigmented. w h y do you n e e d t h e co n di t ion e r a n d l e av e i n f i n i s h i n g produc t? After undergoing a lightening service, hair can often feel dry. Conditioner is a really important step to nourish the hair. The finishing product also adds additional moisturisation and heat protection. Plus, they both are lightly pigmented, so help keep those brassy tones away. i s t h i s t h e sa m e a s fa n ol a The Fanola range is 'No Yellow' and is formulated with violet pigment. This is different to Brass Off which is formulated with blue pigment and designed to eliminate unwanted orange tones in the hair. In addition, Brass Off is a more complete range, with a conditioner, finishing product and mask. how m uc h of t h e n e u t r a l i s at ion m a s k s hou l d i use? The neutralisation mask is intensely pigmented so should be used with caution. The amount that you should use, and the length of time that you leave it on, varies depending on the desired coolness of the colour result. For more intense neutralisation leave the mask on for longer, and use more of it. d o i n e e d to a l l e rg y t e s t t h e produc t s? Yes. Because all the products contain colour pigmented, it is always recommended to allergy test before use. c a n you m i x a n d m at c h t h e produc t s w i t h o t h e r r a n ge s (l i k e biol age or r aw)? It is not recommended that you mix the products with ranges like Biolage or RAW. The range works best when used together. You can mix the Brass Off shampoo with another Total Results conditioner, depending on your hair need. We would recommend using something like So Long Damage conditioner or Color Obsessed conditioner to make sure you re getting the best results. c a n you use br a s s of f a n d so si lv e r toge t h e r? Yes, you can use Brass Off and So Silver together as a maintenance system for lighter levels.

HEAR IT FROM THE EXPERTS: THEIR TOP TIPS FOR BRASS OFF AND LIGHT MASTER Brass off top tip Offer a blue toning mask conditioning treatment

Brass off top tip If you just need a slight colour balance and the shampoo & mask is a too powerful, you can dilute them by adding colour

JONATHAN ANDREW MATRIX ARTIST ASHLEIGH HODGES MATRIX ARTIST LIGHT MASTER top tip Balayage is a great way to introduce colour to those shyer

7 HEAR IT FROM THE EXPERTS: THEIR TOP TIPS FOR BRASS OFF AND LIGHT MASTER Brass off top tip Offer a blue toning mask conditioning treatment in between hair cuts to tone and extend their color. This is a great way to make a little extra. Brass off top tip If you just need a slight colour balance and the shampoo & mask is a too powerful, you can dilute them by adding colour obsessed shampoo & conditioner. JONATHAN ANDREW MATRIX ARTIST ASHLEIGH HODGES MATRIX ARTIST LIGHT MASTER top tip Balayage is a great way to introduce colour to those shyer clients. Apply a few highlights with a low developer to subtly frame the face. LIGHT MASTER top tip As well as being great for clients with a sensitive scalp, the Oil Additive is perfect for foil techniques. It keeps the hair moist, spreadable and fully soaks into the hair for even results.

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