SPRING/SUMMER MER 2017
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1 SPRING/SUMMER MER 2017 TOP SELLING PRODUCTS FOR SPRING/SUMMER NEW PRODUCTS SCULPT EXPERT EAU MIRIFIC BRUME HYDRA BEAUTÉ MIST HYDRAZONE FLUID CREAM AND MUCH MORE!
2 MOST RECENT PRESS COVERAGE
3 GOLDEN BRICKS! Internet and e-commerce continue to disseminate fear, however it s estimated that online sales presently amount to 20% of total retail sales, thus 80% of retail purchases still take place in brick-and-mortar stores. It s also forecasted that, while e-commerce will continue to grow over the next several years, it will peak at around 30%. This information tells us that traditional stores aren t going away. While some product categories are more vulnerable to being replaced by digital outlets (books, electronics, office products, etc.), others are more insulated. The Spa Industry is definitely among the best protected from a digital takeover because skincare services require human contact and interaction that cannot be delivered by an Apple product (yet). But what about retail cleansers, toners, moisturizing cremes in retail size? Well, we know that the vast majority of product purchases are still, and will continue to be, made in person and that applies more to skincare than any other category. Besides the obvious difference made by the esthetician s product recommendation, shoppers still prefer to shop in person because they: As you read above, I am sure you understand that you have excellent chances to compete and win against the Internet. The recipe is simple: always keep products in stock, readily available; offer outstanding service and advice; have testers and samples within reach for your clients to feel the product; reassure your clients that you are an authorized and official Guinot spa by proudly displaying the Guinot logo, images, certificates. You have the best right there in your spa, why go anywhere else? Giovanni Casolaro General Manager Guinot/Lachman Imports Inc. may need the product immediately may appreciate the service may prefer seeing and touching the product may not risk getting the wrong product, damaged goods or risk a shipping delay may want to be sure that what they purchase is not a counterfeited, expired or stolen item
4 SPRING/SUMMER SKINCARE SOLUTIONS These are some key Guinot products that will keep your skin healthy, happy, and glowing all summer long! Bioxygene Cleansing Foam, a soap-free cleanser that has been specially formulated to remove pollution residue, makeup, smoke, and sweat to prepare the skin to receive the benefits of everyday skin care products oz. Item # Retail Price $39.00 Salon Cost $19.50 Longue Vie Soleil, a comprehensive treatment with 56 active ingredients. This cream regenerates the skin and protects the youthful appearance of the face while it prolongs the radiance of the suntan. 1.6 oz. Item # Retail Price $83.00 Salon Cost $41.50 Gommage Peau D Orange, this body scrub helps reduce cellulite by eliminating dead skin and stimulating circulation. The skin will appear smoother and firmer with continued use oz. Item # Retail Price $42.00 Salon Cost $21.00 Longue Vie Foot Cream s rejuvenating formula of 56 biological active ingredients deeply penetrate the skin to help stimulate skin renewal and to repair cracked, dry and blistered feet. It does not leave any greasy residue, making it easy to get in bed or put on shoes immediately after use. 4.2 oz. Item # Retail Price $31.00 Salon Cost $15.50 Large Defense UV SPF 20 provides sheer protection against UVA/ UVB rays while soothing and hydrating the skin. This lightweight SPF has great texture and is easily absorbed, leaving no visible white residue or feeling of stickiness. 5.2 oz. Item # Retail Price $40.00 Salon Cost $20.00 Crème Hydra Beauté, rebuilds the skins protective film to help retain moisture. This velvety, lightweight cream reduces the feeling of tight skin and provides a protective layer against environmental aggressors. Visibly reduces fine lines and wrinkles caused by dehydration. 1.7 oz. Item # Retail Price $54.00 Salon Cost $27.00
5 NEW SCULPT EXPERT AVAILABLE JUNE 2017 Guinot s NEW Sculpt Expert instantly smooths and softens the skin for a firmer appearance. Sculpt Expert helps improve the skin s natural elasticity for a sleeker and more toned silhouette. This is a must-have product for the summer season! DOUBLE ACTION INGREDIENTS HYDROXYPROLINE reinforces and improves the skin s elasticity and firmness. BROWN SEAWEED helps reduce visible signs of aging on the skin. Item # Retail Price $73.00 Salon Cost $36.50 Tester $27.38
6 NEW EAU MIRIFIC AVAILABLE JUNE 2017 Guinot s NEW Eau Mirific is a light body mist that provides the skin with long lasting freshness all day long. Its subtle yet sensual, fresh fragrance adds a feminine touch that s pleasant and relaxing. Eau Mirific has been specially formulated for safe sun exposure. KEY INGREDIENTS Scent tones: Orange Blossom, Ylang Ylang, Musk, Amber, Vanilla, Citrus Fruits and Jasmine. PASSION FLOWER Rich in essential fatty acids, passion flower oil regenerates builds and nourishes while improving the skin s suppleness. MIMOSA EXTRACT Provides the skin with protective, regenerating and soothing properties. Item # Retail Price $52.00 Salon Cost $26.00 Tester $19.50
7 NEW MOISTURIZING POUCH BAG AVAILABLE JUNE 2017 This luxuriously packaged skincare gift set holds all the products your clients will need to keep their skin hydrated. Perfect for travel or as a gift. Each bag has a: Hydrazone All Skin (retail size) Ensures perfect long-lasting hydration. Leaves skin soft and supple and brightens the complexion. FREE Travel size, Masque Hydra Beauté, instant boost of moisture that makes the skin soft and supple. Refreshes and revives providing a radiant complexion. FREE Travel size, Hydra Cellulaire Serum, quickly re-hydrates skin lacking moisture. A genuine source of energy to quickly restore the skins radiance, youthfulness and vitality. Item # Regular Salon Cost $59.50 Promotional Salon Cost $43.00 SAVINGS $16.50
8 NEW BRUME HYDRA BEAUTÉ AVAILABLE JULY 2017 Guinot introduces Brume Hydra Beauté Mist, a continuous source of moisture that refreshes and revitalizes the skin. Hydrate the skin anywhere and anytime with Brume Hydra Beauté Mist. Spray directly on the skin or over makeup to hydrate all day long. Skin will be soft, supple and glowing after each use. Hydrocyte Complex (Hyaluronic Acid), contains active ingredients that binds water to the skin and helps to prevent it from evaporating. Traces Elements (Copper, Magnesium, Zinc) & Green Tea, help to revitalize the skin. Item Retail Price $36.00 Salon Cost $18.00 Tester Cost $13.50
9 NEW HYDRAZONE FLUID CREAM AVAILABLE JULY 2017 The NEW Hydrazone Fluid Cream provides deep hydration for the skin day and night. The light texture allows the cream to absorb rapidly into the skin without leaving a greasy residue. The formula includes mattifying tifying powders which allow the skin to stay matte all day long. Hydrocyte Liposomes and Hydra Structure create a protective barrier on the skin to prevent water from evaporating and allowing the skin to stay hydrated. Item # Retail Price $75.00 Salon Cost $37.50 Item # Tester $28.13
10 EYE CARE TOILETRY BAG AVAILABLE AUGUST 2017 Guinot s Eye Care Toiletry Bag has all the essentials to keep the delicate eye area looking youthful and rested. Each bag has: Longue Vie Eye (retail size) This eye-lifting cream minimizes fine lines, wrinkles and softens the appearance of crow s feet. Age Logic Eye Mask (retail size) An 8-minute mask treatment that instantly smooths away wrinkles and fine lines around the eye contour. This sheet mask diffuses active ingredients into the skin to fight against signs of aging, puffiness and dark circles. A FREE travel size Express Eye-Makeup Remover Removes make-up (even waterproof) instantly and thoroughly, without leaving an oily residue. Item # Regular Salon Cost $39.50 Promotion Salon Cost $33.00 SAVINGS $6.50
11 HYDRACLEAN TREATMENT PROMOTION PROMOTION PERIOD: JULY 3 JULY 31, 2017 Beautiful, Radiant Skin in Just Thirty Minutes! The Guinot Hydraclean Facial uses the patented Thermoclean Electrode to offer your clients glowing skin in just 30 minutes. The Thermoclean Electrode was specifically developed to deliver immediately noticeable results, sure to impress clients old and new. This is a great treatment to add to your spa s menu and a good way to generate more revenue with minimal investment. Promotion #90154 When you purchase the Hydraclean machine with 2 of the treatment gels and 1 massage serum, you will receive 1 cleanser and 1 toner of your choice in professional size for FREE! Regular Salon Cost $922 - $934 Promotional Salon Cost $885 SAVINGS $37 - $49
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