Educational Resource Guide

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Arlene James
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1 Educational Resource Guide LUXURY HAIR COLOR CLASSES INTRODUCTION TO LUXURY HAIR COLOR An in-depth focus on this new generation of permanent hair color perfect results, 100% coverage and infinite possibilities of personal expression. Discover Luxury Hair Color a series of glamorous, versatile and fashionable colors that allow how it works and the essential role it play. Bring: Pen & Notebook Complimentary LUXURY FORMULATION Influenced by the Catwalks of Milan comes the latest technology in hair color Italian Style! This advanced seminar will teach you the advantages and importance of LUXURY permanent hair color. Learn how to work with pigment bases, how to remove unwanted color, and develop your skills in color correction. Bring: Pen & Notebook Complimentary FRAMESI HAIR COLOR CLASSES MASTERING THE PALETTE If you have ever wanted to know everything about framesi hair color and more, this is the course for you! Geared to all colorists, this 3-part (each is an 8 hour course) is ideal for colorists of all backgrounds. Also ideal for the novice looking to find and all-in-one course. This fun and interactive seminar includes hands on techniques. Upon completion of the full course, attendees are awarded a Certificate of Completion. Course includes: Class I True Colors: Formulation, gray coverage, tone-on-tone coloring, framesi tools and techniques. Class II Seeing Red: Cross-mixing, making the best reds last, choosing the right shade for your client s skin tone. Class III Mission Impossible: Blonding and color correction. Bring: All color, styling & finishing tools HILIGHTING TOOLS & TECHNIQUES Learn how to create quick and versatile color techniques with framesi color tools. Also find out how you can lift and deposit on tinted hair in just one quick step with framcolor 221 Special Effect. What a great value add to your color services and your ticket. This is a demo and hands-on course. Bring: All color, styling & finishing tools

2 RESHAPE AND REFORM Let s talk about the fastest growing in-salon service: chemical reshaping. Silis is a thiobased reshaping cream and the most compatible product of its kind with color treated hair. In this class, we will reveal the truths and eliminate the myths surrounding this quick, easy and very profitable service. You will also learn creative you sellable techniques that you can take right back to the salon. This is a theory and hands on course. Bring: Pen, notebook & All styling & finishing tools HAIR PIGMENT ART SERIES In this 4 hour Theory only class, you will learn: How to conduct a thorough color consultation How to take the guess work out of formulation How to get guaranteed gray coverage How to solve all color problems Unlock the secrets to color Correction Lean highlighting techniques with framcolor 221 Special Effect How to create a full spectrum of reds from the most natural to the most vibrant. Bring: Pen & Notebook (workbook provided) ITALIAN STYLE EVENING HAIR Are you looking to learn about evening hair finishing or just to learn some new tricks and techniques? Learn about fundamental evening hair planning, how to use flat irons or crimping irons and see what s new in up-do s! This is a demo and hands-on course. Bring: Pen, notebook & All styling & finishing tools DISCOVER ITALIAN STYLE Twice annually, framesi introduces a collection of cutting and coloring techniques that coordinate with the current clothing and makeup fashions. This class begins with an introduction to the season and to the benefits of framesi Italian Style, which enhances the stylist;s artistry behind the chair. Stylists will have the opportunity to put their new knowledge into practive in a hands-on workshop with mannequins. Bring: Pen, notebook & All styling & finishing tools HAIR CARE CLASSES Brazilian Keratin Treatment Do note let these other Keratin Treatments mislead you! This is the Original!!! Brazilian Keratin Treatment is a revolutionary treatment for all kinds of hair. Best results & safe formula! This is an intense treatment that leaves the hair soft, shiny and frizz free for up to 4 months. Be a pioneer, not a copy cat!

3 Bring: Level: Pen & Notebook Beginner To Advanced ALTERNA TREND COLLECTION Alterna introduces the Reflection Series, a sleek sophisticated collection of brand new, cutting edge cuts & styles that are inspired by light, water & shadows. Blending the most up-2-date techniques in the industries with Alterna s finest product lines, four innovative Style Collections have been created: TEN, Hemp, Caviar & Live Solutions $ ALTERNA AMBASSADOR This one day intensive program is designed is designed to increase salon sales through in-depth Alterna product knowledge information and concepts. This program includes an interactive workshop on treatments and services for increased revenue to the stylist, salon & owner. $35.00 I.C.O.N STATE OF COLLECTIONS I.C.O.N States of, Seasonal Collections of art, fashion, Hair 7 Style published every Spring and Fall. Use what you Learn, not what you Earn. Enjoy cutting and styling the I.C.O.N. way it s a cultural thing!! Bring: Pen & Notebook I.C.O.N. INFLUENTIAL STYLING As a culture we are often faced with conflicting ideas and ideals, we look to what s happening in various parts of the world for inspiration and yet, so often, we find that what we re looking for actually exists deep in ourselves. Influential styles are dependant on what happens today, tomorrow and in the future let I.C.O.N. take you there with this fantastic styling and up-do course. I.C.O.N TOUCH THERAPY Touch Therapy is all about the healing power of touch to stimulate stronger, healthier hair from the root. Its about the extraordinary expanse of touch to change hair, change style and reinvigorate each client s sense of self. Touch Therapy happens at the back bar, utilizing ICON shampoos, conditioners and treatments. It has long been a hallmark of I.C.O.N. It is paramount to the company s ability to change hair into the wonder that it can be. Reach out and touch somebody, and experience a healing thrill!

4 Level: Beginner To Advanced DAVINES TRAIN THE TRAINER Please join us in finding our most experienced Davines Colorspace Professioals.This four day seminar shows you how to confidently use the 5 systems in Colorspace and understanding how to choose the right product for the job. COLOR CODE: This is an in-depth study of Colorspace; essential for those who are new to Davines. This presentation begins with important elements of color theory and progresses to explore the unique characteristics and benefits of Mask Color, Mask Light and L Art Decolor. Partnered with color demonstrations and practical workshop, this seminar provides an opportunity to experience the simplicity, performance and beauty of Davines. COLOR CODE EVOLUTION: Continue the journey through Colorspace. This next level of knowledge provides the user with insight an understanding of the advanced formulation of Davines products. Thus, building the assurance that provides the freedom to express your own brand of artistry. We will demonstrate color techniques from Davines International Collection. Utilizing assessments to review and validate your understanding, this program will prepare you to master the techniques shared and apply these skills during the workshops. The program sequence for these four days is the following: Davines-History/Philosophy Mask Product Philosophy Science of color theory and workshop Diagnosis & Color Formulation Mask Color Demo Mask Light, L Art Decolor, Alchemic Product Philosophy Product Usage Workshop/ Multi Dimensional Color Pre- Pigment Re-Pigment & Workshop De-Coloring Presentation/Evaluation BRING: All Styling Tools and Clips TUITION: $ or Complimentary to J Beverly Hills Salons LEVEL: Beginner to Advanced J BEVERLY HILLS UP STYLE Learn from the Up Styling Master. Expertise is what you will bring to your clientele. Let World Renowned Celebrity Stylist, Eric Bachelet take you from the Cannes Film Festival, Runway Stages of Chanel, Christian Dior, & Yves St. Laurent, to the Red Carpet Glamour of The Oscars & Golden Globes. This Exclusive J Beverly Hills Up Style Class is designed to inspire your imagination and keep you on the cusp of innovations that drive our industry's standards. With this class you will learn a Purely Platinum Hair Regime, 2-3 Up Styling techniques and how to finish all of your styles with a descriptive usage of J Beverly Hills products.

5 BRING: TUITION: LEVEL: All Styling Tools and Clips $ or Complimentary to J Beverly Hills Salons Beginner to Advanced SKIN CARE & MAKE UP CLASSES YOUNGBLOOD FOUNDATION WITH APPLICATION WORKSHOP Explore Youngblood s full line of mineral cosmetics for people of all ages and skin types with this full day seminar and workshop. Learn how to correctly match a foundation, camouflage skin imperfections, achieve a natural or dramatic look and enhance a mature dry skin to a more youthful radiant appearance. Upon completion of the full course, attendees are awarded a Certificate of Completion. BRING: Youngblood Brushes TUITION: Complimentary to Youngblood Salons LEVEL: Beginners to Advanced YOUNGBLOOD PRO Program This exclusive make-up course redefines the meaning of 'Make-Up Artist'! It offers advanced training using Youngblood Minerals and is specifically designed around the make-up artist's unique talent and focuses on creativity development, technique and business insight. Upon completion of the full course, attendees are awarded a Certificate of Completion. TUITION: $75.00 LEVEL: *Pre-Requisite- Must be Certified Foundation w/app Workshop YOUNGBLOOD COSMETIC BUSINESS BUILDING SEMINAR Learn how to successfully run a cosmetic business within your Salon/Spa with one of the Hottest new make up concepts that are out on the market today. Youngblood Mineral Cosmetics! This program offers an introduction to the Youngblood philosophy, products and all the basics of transforming a make up line into a cosmetic department. From merchandising, promotions, and selling to basic and special occasion make up applications. Whether it is a simple touch up after a facial service to creating bridal elegance let Youngblood offer you and your clients a complete service in such a natural way. Upon completion of the full course, attendees are awarded a Certificate of Completion. TUITION: $50.00 Reservation Fee/ Redeemable in Product LEVEL: Beginners to Advanced YOUNGBLOOD TRAIN THE TRAINER This full day course is for a very experienced Youngblood Make Up Artist who is extremely passionate and wants to share their knowledge and expertise with other aspiring artists and new Youngblood salons/spa and medical spas. This intense handson training is only for those who want to join our Education Team! Eligible attendees

6 must become certified in our Foundation with Application Workshop and our Pro Program before taking this course. BRING: Pen, Notebook & ALL YOUNGBLOOD Brushes LEVEL: Youngblood Foundations Certified & Pro Certified Makeup Artists PHARMAGEL CERTIFICATION CLASS Pharmagel Nature s prescription for radiant skin at any age! This full day seminar will illustrate to you how pharmaceutical grade products and services can repair, prevent and reverse the signs of aging! Continuing education is a must with skincare. Let Pharmagel s pharmaceutical grade products bring your expertise to new heights. Learn the philosophy, facial and body services using the specialized treatments that Pharmagel has to offer to increase your skincare revenue. Receive a Certificate. TUITION: $50.00 LEVEL: ALL INTRODUCTION TO ESCENTIAL SPEED WAX Increase your revenue and cut your appointments in ½ with Escential wax. Whether it s a facial, bikini, or a full leg wax. Escential will teach you tips and techniques for a quicker more efficient way of removing unwanted hair through speed waxing services. Receive a Certificate. TUITION: $50.00 LEVEL: Intermediate to Advanced Escential Salons

QUESTIONS AND ANSWERS GUIDE

QUESTIONS AND ANSWERS GUIDE Version 021518 1. DO STYLISTS AND COLORISTS WANT PERFORMANCE AND SPEED? TIME IS MONEY. NOW DEPOSIT HIGH PERFORMING COLOR FASTER. TRADITIONAL PROCESSING METHODS FOR DIMENSIONAL COLOR OR LIFT-AND-DEPOSIT