TRAINING MANUAL. Copyrighted

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1 MICROPIGMENTATION ARTIST TRAINING MANUAL

2 COURSE OUTLINE CORE American Trade Associations American Academy of Micropigmentation Society of Permanent Cosmetic Professionals Micropigmentation Defined Health & Safety U.S. & Canada Universal Health Care Precautions OSHA & CDC Federal Guidelines Hazards & Risks Blood Borne Pathogens Communicable Diseases Other Hazards Provincial Legislation Workplace Safety Health Inspection of Premises Setting up your Business Business Plan Performance Indicators The Office Privacy Regulations Equipment, Tools & Supplies Business Forms & Insurance Business Structure & Taxation Marketing Strategy Guarantees & Warranties Office Procedures Practitioner Process Pre-treatment Instructions Legal Responsibilities of the Technician Work Site Set-up Client Consultation Informed Consent Medical History Form Contraindications After the Procedure Post Care Work Site Clean-up Disposal of Hazardous Materials

3 Colour Theory Colour Wheel Colour Terminology Colour Mixing Creating Shades & Tints Harmonious Colour Schemes Colour Perception Choosing Colours for the Client Determining Skin Colour Seasonal Colour Analysis Determining Undertone Pigments, Anesthetics, Protective & Healing Agents Common Brands Skin Anatomy Techniques for Implanting Pigment The Use of Light & Shadow Avoiding Complications Allergic Reactions Symptoms of Healing Camouflage, Correction & Removal Beauty Marks & Moles Dry Needling & Paramedical Defined Analysis & Enhancement of Facial Features 2D & 3D BROWS BLENDED & FEATHERED Brow Anatomy Assessing the Existing Eyebrow Length Texture Colour Brow Colour Suggestions Excess Brow Hair Determining Brow Placement Head, Arch, Tail Arched vs Rounded Length Open vs Closed Tail Practice Sheets Enhancing the Facial Features Eye Set Eye Size & Orientation Nose, Lips, Chin, Forehead, Hairstyle Personality Style Countering the Effects of Aging

4 Brow Design Methodologies Brow Shapes & Face Shapes Client Profile Implanting Pigment Guideline Shading & Feathering Techniques Designing & Implanting Using Practice Skin Eyebrow Practicum Working with the Models Work Site Set-up Check List Infection Prevention & Control Client Consultation & Consent Forms including Pre- & Post-Care Choosing a Shape & Colours Mixing Colours Anesthetics Implanting Pigment Needle Size, Depth & Speed Needle Angle & Body Positioning Correct Hold of the Skin Stroke Length & Repetitions Vacations Final Check by Technician & Client Approval After Care Instructions & Supplies to Client Work Site Clean-up Equipment, Tools, & Work Surfaces Disposal of Hazardous Materials EYE LINER - SOLID & SMUDGED Anatomy of the Eye Tear Drain System Analysis & Design Eye Shapes Eye Set Width Eye Size Correcting for Aging Brightening the Eyes Implanting Pigment Liner, ends and corners Designing & Implanting Using Practice Skin Eye Liner Practicum Working with the Models 1 1 Same protocol as brow practicum

5 LIP LINER, 2D & 3D LIPS Anatomy of the Lips Analysis & Design Cupid s bow Irregularities Uneven Lips Maximizing or Minimizing Size Droopy Corners Colours Anesthetics Needle Size & Depth Correct Hold of Machine & Skin Implanting Guideline & Shading Implanting on Corners Working with Practice Skin Lip Practicum Working with the Models 2 NEXT STEPS & RECOMMENDED READING GRADING Grading is on a pass/fail basis and is divided into two components: theory and practicum. CERTIFICATION Certification is only available to students who successfully complete our courses. Theory 50% Homework assignments Practicum 50% For 5 day one-on-one instruction, four six procedures (eyebrows, eye liner & lips) and for 6 day class training, six eight procedures CLASS SCHEDULE In the interest of health & safety, instructor demonstrations may not be live. 2 same as brow practicum

6 Day 1 The first and only school in North America to offer students: Membership in the Society of Permanent Cosmetic Professionals Reference material that includes the theory required to pursue certification from the prestigious American Academy of Micropigmentation Experience with 3 5 different machines Study of the analysis and enhancement of facial features Creation in 2 & 3D Lip size adjustment and correction of irregularities Theory Core Material, Eyebrows & Eyeliner Instructor Demonstration- Eyebrows & Eye Liner Homework to be assigned Day 2 Theory - Lip Liner & Full Lip Shading Instructor Demonstration Lips Homework to be assigned Day 3 Student Practicum Brows for models Review student technique Day 4 Student Practicum Eye Liner for models Review student technique Day 5 Student Practicum Lips for models Review student technique Day 6 Student Practicum Lips for models Review student technique Course Review & Questions Presentation of Certificates WHAT MAKES US UNIQUE Our guarantee: We offer the most comprehensive theory available in Canada, free refresher training and no requirement to purchase expensive machines. What else makes us unique? Our students: obtain a certificate from the Centre for Permanent Makeup graduate with membership in the Society of Permanent Cosmetic Professionals will learn the theory required to obtain certification on the 'basics of micropigmentation' from the prestigious American Academy of Micropigmentation

7 graduate with the ability to create in 2D and 3D have the legal protection of a personal services contract work with hand tools, reciprocating rotary and the latest digital machines have the option of bringing their own machine to the course can take advantage of free refresher training learn how to analyse and enhance facial features learn and practise the skills necessary to create symmetrical eyebrows, eye and lip liner and full lip shading, adjusting lip size and correcting imbalances take home reference material that includes detailed information on core subjects and step-by-step instructions with pictures for all procedures Try Before You Buy An expensive machine is an option and we ll be more than happy to sell you one; however, that choice can lock you into much higher operating costs (needles and pigments) reducing your net income. Since machine prices vary from $250 to $4300, it s important that micropigmentation artists try different models prior to choosing equipment. With us you have the option to test hand tools and 3 4 machines. NO CONFLICT OF INTEREST The Centre for Permanent Makeup has no conflict of interest related to equipment or pigments. We offer information on a variety of pigments and the opportunity for students to experience a number of different machines. Expensive equipment cannot compensate for skill and skill comes with practice. No surprises Students do not find when they arrive for instruction that they are obligated to pay an additional $ $4000 for + HST for digital equipment. ABOUT THE OWNER At the Centre for Permanent Makeup, the owner, Maureen Williams, is certified for Beginner & Advanced (Scar & Areola) Micropigmentation, Feathering, Tattoo Removal and Dry Needling (brown spot, wrinkle removal). In 2009, she trained in Ontario on the use of the nouveau contour digital machine. Maureen has also received eye shadow & para-medical micropigmentation training in Florida. After obtaining certification in Blood Borne Pathogens at the American Emergency University two years in a row, Maureen successfully completed the Florida Department of Health Blood Borne Pathogens & Contagious Diseases training in 2012 and again in 2013.

8 Maureen is 1 of only 5 Canadian Members of the American Academy of Micropigmentation, the sole North American trade association that tests permanent makeup artists knowledge prior to accepting them as members. She has also recently joined the Society of Permanent Cosmetic Professionals. In 2006, she established her enterprise in British Columbia and relocated to Ontario in Rather than restricting practical work to supervising students, the owner continues to hone her skills by offering micropigmentation services, thus ensuring that she is up to date on best practices, safety issues, risks and hazards, the performance of different pigment brands and equipment, legislation and evolving trends. Prior to engaging in the micropigmentation field, Maureen worked as a Writer and Researcher, Fund Raiser, Insurance Broker (residential and commercial), Personal Financial Planner, Manager of Information & Technology, Manager of Administration and Corporate Finance Officer. Her work experience supports her natural ability to communicate both orally and in writing. Maureen's past teaching experience includes offering cosmetic acupuncture and acupuncture We may not be the first school in Canada to offer permanent makeup training, but if being first guaranteed quality we would all be driving Ford automobiles. detoxification in major Canadian cities as well as training and information sessions to various levels of government and industry. She has carried out research on a variety of subjects, developed operational and strategic planning documents, conducted feasibility studies and wrote business plans. AMERICAN TRADE ASSOCIATIONS Originally (in the U.S.A.) only board certified ophthalmologists were allowed to perform permanent makeup. 3 Eventually, other medical professionals were carrying out micropigmentation and, by the end of the 1980s; many other professions with variable education and training were involved in the practice. Hence, the need for organizations to protect the public safety became evident. Two notable micropigmentation associations in the U.S.A. are the: American Academy of Micropigmentation and the Society of Permanent Cosmetic Professionals. When asked for comments on the American trade associations, the City of Ottawa, Health Inspector Christian Lapensee stated: the AAM is the most professional micropigmentation organization that I have seen to date. 4 3 American Academy of Micropigmentation 4 October 6, 2011

9 American Academy of Micropigmentation (AAM) The American Academy of Micropigmentation s (AAM) mission is to ensure a high quality of client care and to satisfy the public and the medical profession that its members have completed an accredited course of education in micropigmentation and undergone evaluation including an examination. This non-profit organization was founded in 1992 by Charles Zwerling, MD. AAM is a member of the National Association for Competency Assurance. The AAM Executive Board of Directors 5 is: Chairman of the Board, Charles Zwerling, MD, FACS President, Linda Dixon, MD Paula Pilmanis The AAM Medical & Esthetic Advisory Board 6 is made up of: Mitchell Goldman, MD Maurice Mommaerts, MD, DMD, PhD Norman Goldstein, MD Melody Corkhill, RN Society of Permanent Cosmetic Professionals (SPCP) The SPCP is a non-profit organization founded in Their mandate is to promote safety, excellence and professional standards. A potential member does not have to be trained by micropigmentation trainers certified by SPCP or to be in the industry a certain length of time. Anyone may join who agrees to the SPCP Code of Ethics. The SPCP offers a voluntary designation of Certified Permanent Cosmetic Professional (CPCP) to members who pass the competency examination. The SPCP Board of Directors 7 is made up of: Marilyn S. Jones, CPCP Shannon Zickefoose, CPCP Jeanine McTasney, CPCP Cheryl Briggs, CPCP Val Glover-Hovan, CPCP April Meese, CPCP 5 accessed Aug accessed Aug accessed Aug 2013

10 The SPCP Medical Advisory Board members 8 are: Rox Anderson, MD Roy G. Geronemus, MD Marjorie Grimm, CPCP Judy Culp, CPCP Honesty is the best policy. RECOMMENDED FEE STRUCTURE To ensure that micropigmentation practitioners receive adequate compensation for their services, taking into consideration the risks involved and after a review of charges across Canada, we recommend the following fee structure: Brows $600 - $800 Eye Liner $600 - $750 -Upper Eye Liner $350 - $450 -Lower Eye Liner $300 Lip Liner $600 Lips $800 The quoted fees include 1 touch-up. A refresh, recommended every year or two, can be charged at half the price of the original procedure or $100 per hour depending on the market. In B.C. fees are $ for brows, $800 for eyeliner, $1000 for lips. In Ontario the average is $425 - $500 for eyebrows, $425 for eye & lip liner and $600 for full lip shading. Fredericton, New Brunswick charges are $450+ for eyebrows, $700 for eye liner, $600+ for lip liner and $800+ for full lip shading. ETHICAL BEHAVIOUR Micropigmentation artists need to present themselves in a positive light. By practicing integrity in their relationships, clients will learn to trust their opinion. Find a business name that is uniquely your own. Avoid making negative remarks about your competition. Avoid misrepresenting yourself. 8 accessed Aug 2013

11 EARNINGS` POTENTIAL The following calculations are based on working 40 weeks a year. Procedure fee Procedures weekly - 2 Procedures weekly - 5 Procedures weekly - 6 $400 $32,000 $80,000 $96,000 $600 $48,000 $120,000 $144,000+ $800 $64,000 $160,000 $192,000 EARNINGS PERFORMANCE INDICATORS Expressed in 2012 dollars: Net income, no less than $60 an hour 9 Goal of net income, $100 9 Formula is gross revenue less expenses divided by the number of hours for the initial procedure & touch-up.

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