CORY, MELISSA, SAMANTHA & JAXON SCHRAG

Transcription

1 CORY, MELISSA, SAMANTHA & JAXON SCHRAG

2 IT It is once again a pleasure to welcome you to our Family Event Sale. Sitting down to write the annual sale letter seems to be a necessary evil to wrapping up a sale catalog that represents an offering that we have worked years and generations to assemble. It s funny how time changes ones perspective and priorities. This year, as we sent Sammi off to college and Jaxon starts high school it s pretty easy to look back at all the blessings we have received and our wonderful Shorthorn friends that we call family. As our business ventures grow and our industry involvent increases, it s pretty easy to say that our true love and passion will always be with Shorthorn cattle and the great people involved. We are extremely proud of the cattle represented on the following pages but are equally as thankful for our loyal customers and friends that have worked so hard to make this breed what it is today. We would also like to take this opportunity to thank the American Shorthorn Association and the ASA Board of Directors for selecting dad as the honoree for the 2017 Doug Schrag National Shorthorn Show this year in Louisville. Dad spent his entire life raising and loving Shorthorn cattle and has no doubt left the same desire and commitment in his son and grandson and grandaughter. Thanks once again for your interest in our program. If there is anything we can do to assist you, please let us know. Looking forward to seeing you on Friday night to kick off a great Shorthorn weekend!

3 friday, october 13th 1:00 PM Cattle Available For Viewing 5:00 PM Supper is Served 5:30 PM - THE FAMILY EVENT SALE saturday, october 14th 12:30 PM - Studer Family Legacy Sale 6:00 PM - Leading the Legacy Sale at Sullivan Farms sunday, october 15th 12 NOON - Sullivan Farms Maternal Legends Sale online sale broadcast & bidding The Family Event Sale will be broadcast live online at You will have the opportunity to watch and bid live through DV Auctions. sale day telephones Sale Location Cory Schrag Melissa Schrag sale representatives Darryl Rahn, Shorthorn Country, Montie Soules, American Shorthorn Association, Brian Kohlstadt, Special Sale Representative, Tom Rooney, Special Sale Representative, Jeff Bedwell, Special Sale Representative, Josh Greenhorn, Special Sale Representative, Kent Jaecke, Special Sale Representative, auctioneer Kevin Wendt sale manager Aegeter Marketing Services - Jeff K. & Darla Aegeter 520 S. Evergreen Drive - Seward, Nebraska jaegerter@nebraska.rr.com sale lodging The Freeman County Inn, Freeman, SD The Fensels Motel, Feeman, SD online bidding Watch & bid online - CORY, MELISSA, SAMANTHA & JAXON SCHRAG th Ave - Marion, SD schrag@goldenwest.net - schragshorthorns.com

4 the REVIVAL family SS CHARMED REVIVAL she sells as lot 1 SS REVIVAL - dam of lot 1 and offering SS CHARMED REVIVAL 745 shorthorn polled tattoo 745 open heifer GFS CREOLE 9590 ET MAV CHARISMA 906W MAV FELECIA 721T ET DUNBEACON VENTURE SS REVIVAL R1 ET MARIEHAMN MS REVIVAL 1A 4 EMBRYOS 1 package of 4 embryos SULL RIGHT DIRECTION ET SULL KNIGHTED MAN 6231D K-KIM MONA LISA 10T ET DUNBEACON VENTURE SS REVIVAL R1 ET MARIEHAMN MS REVIVAL 1A BW: 5.6 WW: 59 YW: 75 M: 24 MAV CHARISMA 906W - sire of lot 1 We said goodbye to the old Revival legend in the fall of 2015, but her clone insures that the Revival reign continues! The Revival Cow Family can be found from coast to coast and border to border, while dominating the donor pens for the Cates, Sullivan and Greenhorn program, as well as for us for years. We were lucky to get our hands on some Charisma semen, as it is not on the public market, so SS Charmed Revival could very well be the only one ever born. Her pedigree is intriguing. Her phenotype is impressive and together she quite possibly could be the most unique donor ever born here. We are high on this one and her ability to be a breed changer. Plus, she can make any bull you flush her to famous. SULL KNIGHTED MAN 6231D - sire of lot 2 embryos SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 4

5 the REVIVAL family SS RF GRAVITY 321 ET - sire of lot 3 SS REVIVAL RENASSIANCE she sells as lot 3 3 5/2/2017 SS ROYAL REVIVAL265 - dam of lot 3 - flush or ivf collection sells as lot 4 SS REVIVAL RENAISSANCE 791 shorthorn Polled x tattoo 791 open heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SS ROYAL REVIVAL 265 SS REVIVAL 804 ET flush or ivf collection 4 offering SS ROYAL REVIVAL 265 the rights to 1 flush or 1 IVF collection WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 SS DEADWOOD 5103 ET SS REVIVAL 804 ET SS REVIVAL 503 BW: 5.1 WW: 60 YW: 73 M: 14 Royal Revival is one of the most impressive females on the place. She is the dam of our up and coming herd bull, The Judge, who was used heavily this spring. I love these Revivals. They always produce highly marketable cattle that are so modern in kind. There is never any what ifs with a Revival. They are deep sided, soft made, smooth shouldered and impeccable in their structure. There is no question the Revival resurgence is on and you are going to want to be on board! Lot 2 is a cooler made and softer haired Revival and certainly will do damage in the May division. SS THE JUDGE - maternal sib to lot 3 - son of lot 4 THE FAMILY EVENT SALE - PAGE 5 OCTOBER 13, MARION, SD

6 the MIRAGE family CYT MISSING MIRAGE donor dam to lot 5-9B SS HOPES MIRAGE DIVISION CHAMPION, 2016 NAIME DIVISION CHAMPION, 2016 AMERICAN ROYAL DIVISION CHAMPION, 2017 NWSS - sib lot 5-7 SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 6

7 Ocean and Desert Mirage are full sisters to the very popular strawberry roan May heifer, Hope s Mirage that sold last year to Don and Kathy St. Ledger. These two full sibs represent our most anticipated mating of the year. With the success of Hope s Mirage, we were hopeful that lightning would strike again, and it did twice! Lengthy discussions have been made on which one is better and honestly, we change our minds daily. I will leave that debate up to you. Come check them out and see if you can decide which super complete, awesome built heifer is the best. I look forward to putting the debate to rest! SS DESSERT MIRAGE she sells as lot 5 5 1/5/ /5/2017 SS DESERT MIRAGE 713 ET shorthorn Horned tattoo 713 open heifer SS OCEAN MIRAGE 714 ET shorthorn Horned tattoo 714 open heifer WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 BW: 5 SS OCEAN MIRAGE she sells as lot 6 7 offering CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET 2 SEXED HEIFER EMBRYOS 1 package of 2 sexed heifer embryos WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 WW: 67 YW: 90 M: 23 8 offering 3 SEXED HEIFER EMBRYOS 1 package of 3 sexed heifer embryos WHR SONNY 8114 LITTLE CEDAR AVIATOR 503X NPS ROSES RIDER 031 ET 9a selling CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET pregnancy choice 9a or 9b MISSING MIRAGE PREGNANCY choice of pregnancy lot 9a or 9b - due 1/27/2018 WHR SONNY 8114 LITTLE CEDAR AVIATOR 503X NPS ROSES RIDER 031 ET CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET 9b selling CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET pregnancy choice 9a or 9b MISSING MIRAGE PREGNANCY choice of pregnancy lot 9a or 9b - due 1/27/2018 TEGM RED ADVANTAGE 100T SULL RED REWARD 9321 MCF MARGIE MILLION 503Q CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET THE FAMILY EVENT SALE - PAGE 7 OCTOBER 13, MARION, SD

8 the MYRTLE BO family SULL MYRTLE BO donor dam to lot SS MYRTLE BO MARIE - Grand Champion Heifer, 2015 Illinois State Fair - dam of lot 15 embryos SS MYRTLE BO MONDAY - Grand Champion Shorthorn Heifer, 2015 American Royal SS MYRTLE BO BENTLEY she sells as lot 10 SS MYRTLE BO MUSTANG - she sells as lot /8/ /24/2017 SS MYRTLE BO BENTLEY 718 ET shorthorn Polled x tattoo 718 open heifer SS MYRTLE BO MUSTANG ET shorthorn Polled x tattoo 798 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 3.6 WW: 52 HI VIEW S ACE OF DIAMONDS SULL MYRTLE BO 9154 YW: 67 CF MYRTLE BO 46 TP X M: 16 Without question, Myrtle Bo 9154 is one of the best producing Myrtle Bo s in the country. A female that out produces her previous calf crop year after year and never misses no matter what bull you use is a force and one you are going to want a piece of. These two strawberry roan Strut daughters are as good as they come. Bentley is so square made, deep sided and flexible. I love the angle thru her shoulder and the way her neck comes out high. Mustang is a May heifer that has unlimited potential. That long, thin neck and natural belly swoop is a judge s dream. She will make going to the barn fun. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 8

9 the MYRTLE BO family SS MYRTLE BO MERCEDES she sells as lot /26/2017 Come back to the auction folks! SS Myrtle Bo Mercedes is a maternal sib to champions SS Myrtle Bo Marie, Monday and Memphis. And just like her famous sisters -- she is destined for the show ring. If you like those tiny necked and big bellied ones with that made you look attitude, then Mercedes is your girl! 14 offering SS MYRTLE BO MERCEDES 749 ET shorthorn Polled x tattoo 749 open heifer GFS CREOLE 9590 ET MAV CHARISMA 906W MAV FELECIA 721T ET HI VIEW S ACE OF DIAMONDS SULL MYRTLE BO 9154 CF MYRTLE BO 46 TP X ivf collection sull MYRTLE BO 9154 the rights to 1 IVF collection WHRRT AUGUSTA SUNRISE 2107 HD REFLECTION 021 HI VIEW S ACE OF DIAMONDS SULL MYRTLE BO 9154 CF MYRTLE BO 46 TP X BW: 4.2 WW: 54 YW: 70 M: offering 15 offering 4 SEXED HEIFER EMBRYOS 1 package of 4 sexed heifer embryos CF SOLUTION X ET CYT MAXIM 9202 MINDEMANN MAX ROSA 310 ET HI VIEW S ACE OF DIAMONDS SULL MYRTLE BO 9154 CF MYRTLE BO 46 TP X 4 EMBRYOS 1 package of 4 embryos SULL RIGHT DIRECTION ET SULL KNIGHTED MAN K-KIM MONA LISA 10T ET SS MYRTLE BO MARIE ET SULL MYRTLE BO 9154 CYT MAXIM sire of lot 13 embryos THE FAMILY EVENT SALE - PAGE 9 OCTOBER 13, MARION, SD

10 the MAX ROSA family CYT MAX ROSA 1110 ET - donor dam to lot CYT MAX ROSA 3123 ET SS MAX ROSA RAIN - RES. GRAND CHAMPION B&O, 2017 NWSS - full sib to lot 17 & 18 SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 10

11 the MAX ROSA family The Max Rosa Cow Family is known for their awesome look, extension and pure quality. We liked all those attributes about 1110, but she had that added power, shape and dimension that isn t as easy to find. We are over the moon excited the way 1110 has been able to pass on her power and grace to her progeny. Her first calf, SS Max Rosa Rain, has been a many time champion and we want to thank all the breeders who have expressed how much they appreciate her kind. We think Max Rosa Rebel is has modern in her design as any in the offering. Bold rib shape, full, square hip, and perfect muscle shape for a female combined with smooth, flat bone work. Judges love a cowy one and she has cow power written all her! Max Rosa Rogue is a full sister to Max Rosa Rain and will no doubt be just as dominate in her show career. SS MAX ROSA REBEL she sells as lot 16 - maternal sib to lot 18 embryos 16 3/3/ /4/ offering SS RF GRAVITY 321 ET - sire of lot 17 &18 SS MAX ROSA REBEL 760 shorthorn Horned tattoo 760 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 4.0 WW: 58 SULL CYCLONE 8242 ET CYT MAX CY ROSA 1110 ET YW: 76 MINDEMANN MAX ROSA 310 ET M: 21 SS MAX ROSA ROGUE ET shorthorn Polled x tattoo 793 open heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SULL CYCLONE 8242 ET CYT MAX CY ROSA 1110 ET MINDEMANN MAX ROSA 310 ET 4 SEXED HEIFER EMBRYOS 1 package of 3 sexed heifer embryos WHR SONNY 8114 LITTLE CEDAR AVIATOR 503X NPS ROSES RIDER 031 ET SULL CYCLONE 8242 ET CYT MAX CY ROSA 1110 ET MINDEMANN MAX ROSA 310 ET BW: 4.7 WW: 61 YW: 78 M: offering 4 SEXED HEIFER EMBRYOS 1 package of 3 sexed heifer embryos STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SULL CYCLONE 8242 ET CYT MAX CY ROSA 1110 ET MINDEMANN MAX ROSA 310 ET SS MAX ROSA ROGUE - she sells as lot 17 - full sib to lot 18 embryos LITTLE CEDAR AVIATOR - sire of lot 19 embryos THE FAMILY EVENT SALE - PAGE 11 OCTOBER 13, MARION, SD

12 the OPEN SHOW heifers SS AUGUSTA PRIDE she sells as lot /6/2017 SS AUGUSTA PRIDE 763 shorthorn Polled x tattoo 763 open heifer K-KIM ALLURE 124M ET FREE K-KIM HOT COMMODITY K-KIM MEG 270N ET SS AUGUSTA PRIDE 140 ET SS AUGUSTA PRIDE 3118 ET BW: 2.8 WW: 56 YW: 57 M: 15 We always say we are Proud of our Prides as this line originated here almost 30 years ago. 763 does not let the Augusta Pride legacy down. You simply can t make one any better in their lines. She is the perfect wedge shape. So smooth shouldered and transitions into a bold rib design, square hipped and is ideal in her structure. I think she will be very competitive as a calf, but she is the perfect build to be a killer bred in Louisville next year. Tours of 605 Sires and ET Center will be available all day on Friday. Please contact Cory to arrange a tour. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 12

13 the OPEN SHOW heifers SS DREAM LADY LOTUS - she sells as lot /2/2017 SS DREAM LADY LOTUS SS DREAM LADY 554 ET - grandam to lot 21 shorthorn Horned tattoo 709 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 3.3 WW: 57 SULL STOCKMAN 0233 ET SS DREAM LADY 335 ET YW: 73 SS DREAM LADY 554 ET M: 17 SS Dream Lady females are found in some of the most successful pedigrees in the breed. The grand dam of Lotus, 554, was a beast of a female and topped one of our sales at $30,000. SS Dream Lady Lotus is as beautiful a roan color as you can make. But that is only icing on the cake! She has all the ingredients to make an impact in and out of the show ring. Striking presence and elegant in design, she combines that with a stout structure and big foot. A sweet disposition adds to the huge upside potential on this Dream Lady. THE FAMILY EVENT SALE - PAGE 13 OCTOBER 13, MARION, SD

14 the OPEN SHOW heifers SS DREAM LADY LEXUS she sells as lot 22 CYT DREAM LADY SOLUTION - grandam to lot 22 LEVELDALE NORTHFACE sire to lot 23 SS DREAM LADY NORTH she sells as lot /12/2017 SS DREAM LADY LEXUS 768 shorthorn Polled x tattoo 768 open heifer WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 WHR SONNY 8114 CYT DREAM LADY 4129 ET CYT DREAM LADY SOLUTION ET BW: 5.6 WW: 61 YW: 80 M: /1/2017 SS DREAM LADY NORTH 759 shorthorn Polled *x tattoo 759 open heifer STUDER S TAYLOR MADE 7Y LEVELDALE NORTH FACE 562 LEVELDALE NAN AGAIN 110Y SS FIZZ 745 ET SS FIZZY DREAM 039 ET SS DREAM LADY 419 ET BW: 4.2 WW: 64 YW: 81 M: 16 This maternal made Dream Lady show prospect is a sappy bellied, good moving heifer with the most hair of any calf in the sale. She has been on our short list all summer. Her silhouette is hard to fault and the great cows that line her pedigree are impressive, including CYT Dream Lady Solution. This is the type and kind that can jackpot hard and transition into a great summer heifer. Her dam is in our donor pen after just her second calf. We bred our calving ease bull North Face to a few cows and boy are we glad we did. He added a soft look and maternally designed front end to this Dream Lady. This heifer impresses you the more you study her. So square in her build, she moves with ease and carries herself with style. Her view from behind is impressive and her dam is a truck of a cow. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 14

15 the OPEN SHOW heifers SS SALTY ENCHANTTRESS she sells as lot 24 SS QUEEN STRUT she sells as lot /4/2017 SS SALTY ENCHANTRESS 710 shorthorn Horned * tattoo 710 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 4.2 WW: 55 HD BLOODSTONE 603 ET WHR RHS ENCHANTRESS 9140 ET YW: 74 TEGM ENCHANTRESS 5A08 M: 18 Salty is destined for the spotlight! She is as tiny and chocked necked with a smooth shoulder as any I have seen. I love her depth of fore rib combined with a big top and smooth joints. She is a unique white one and will really stand out in a crowd. Sammi showed her dam with much success and she is an awesome looking cow. 25 4/28/2017 SS QUEEN STRUT 779 shorthorn Polled x tattoo 779 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 3.5 WW: 52 HI VIEW S ACE OF DIAMONDS GNCC ACE S QUEEN 222W ET YW: 64 JS RODEO QUEEN M: 17 This one literally takes your breath away when she moves! I hope you can come to Marion to see for yourself. She just glides with ease and when you add her awesome front end and square hip you have a winner. Nothing more needs to be said--she is just flat good. THE FAMILY EVENT SALE - PAGE 15 OCTOBER 13, MARION, SD

16 the OPEN SHOW heifers 26 6/6/2017 SS STRAWBERRY ROSE 7108 shorthorn Polled x tattoo 7108 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 4.1 WW: 60 CF TRUMP X SULL ROAN ROSE ET YW: 80 NPS DESERT ROSE 004 M: 21 The youngest heifer in sale will put you in a different class than most. This sweet, strawberry roan heifer might be the best skeletally designed female in the sale. I would say give her time, but she looks good now and is ready to hit the show ring. These Strut heifers are sure to make their mark. 27 2/10/2017 SS STRUT sire to lot 26 & 27 SS FR CF SCARLET ROSE 736 shorthorn Polled x tattoo 736 open heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 4.6 WW: 59 SS ROSES SWAGGER 122 ET YW: 75 NPS ROSES RIDER 151 ET M: 23 The only solid red female hails from the powerful Rose line. Scarlet Rose has the most beautiful head and neck on her and we talk about how elegantly she carries herself. I love the cow power behind Scarlet and this big footed, square built one will sure catch everyone s attention. featuring cow families that WORK! 28 3/10/2017 SS OLIVIA 766 shorthorn Polled *sx tattoo 766 open heifer JAKE S PROUD JAZZ 266L FAIR RED, WHITE & ROAN KG CINDERELLA 939 ET KOLT KANE NITRO 133Y SS NITROS OLIVIA 447 SS VENTURE S OLIVIA 6301 BW: 1.4 WW: 36 YW: 36 M: 16 We used a little bit of Red, White and Roan to add a genetic twist. This super hairy roan female can jackpot with the best of them. She has all the body and mass you could want coupled with a sharp front end and will be competitive the entire season. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 16

17 the PLUS SHOW heifers SS MIDNIGHT BUNNY she sells as lot 29 SULL BLACK BUNNY dam to lot /20/2017 SS BLU PRIDE she sells as lot 30 SS MIDNIGHT BUNNY 773 shorthornplus Polled *xar tattoo 773E open heifer ASHW WHO DA MAN MAN ON A MISSION LITTLE CEDAR AUGUSTA PRIDE ET FSF HARD LINE 7143 ET SULL BLACK BUNNY 2194 ET SULL PURE HOTTIE 7033 ET BW: 3.6 WW: 42 YW: 49 M: /26/2017 SS BLU PRIDE 750 shorthornplus Horned *AR tattoo 750E open heifer COWAN S ALI 4M GOET I80 BPF MILEY 80T BW: 3.1 WW: 49 SULL ROAN GOOSE 9020 ET SS AUGUSTA PRIDE 390 ET YW: 62 WL AUGUSTA PRIDE 113 ET M: 18 Dual registered Shorthorn Plus/Low Chi was the Reserve National Champion Plus Female in 2012 and produced SAMS Echo, the Reserve Jr. National Champion Plus Female in Midnight Bunny is no doubt going to add to the list of banner hangers from this cow family. She is better through her front third than Echo and Midnight has just as just as much rib and power as her famous sister. We think so highly of Midnight that we flushed 2194 back to Man on a Mission and are going to get four full sibs next year. That is the only reason we are letting Midnight go, so take advantage the opportunity while you can! Dual registered Shorthorn Plus/MaineTainer - Blue Pride, who is an Augusta Pride, is a stop you in your tracks and stare kind of female! She is a beast that is dressed like a lady. Love, love, love the power, stoutness of structure, easy doing look, and a shoulder that just disappears into her neck. Very rarely do cattle built like this come from a famous cow family and have gorgeous blue roan hair! THE FAMILY EVENT SALE - PAGE 17 OCTOBER 13, MARION, SD

18 the PLUS SHOW heifers 31 1/2/2017 SS NITRO LADY 702 shorthornplus Polled *xar tattoo 702 open heifer LAKESIDE NITRO 804U KOLT KANE NITRO 133Y KOLT AA LADY FORCE 133W ET SS 562 BW: 0.6 WW: 44 YW: 59 M: 18 If big bodied, sound made, cool looking females take you to the backdrop, well then start practicing your smile. She is just so complete in her design and being a little older also puts you in a different class. There is not much guesswork to this female. 32 2/12/2017 SS BLACK CYBILL 738 shorthornplus Polled *xar tattoo 738E open heifer MADE TO ORDER 2 BW: 2.9 WW: 58 CYT SYBIL 3222 SULL CYCLONE 8242 ET YW: 80 SULL SYBIL S VENTURE 651 M: 18 As many of you know, Jaxon loves the steer game, so that is how we ended up with Made to Order 2 semen in our tank! She is perfect in her lines, sharp fronted and super complete. I think she will make a very competitive ShorthornPlus heifer. 34 3/19/2017 SS CHROME GIRL 771 shorthornplus Polled *xar tattoo 771 open heifer BPF MERCEDES BENZ 131U SS DAKOTA CHROME 402 CYT MIRAGE 2147 ET SS SWAGGER GIRL 4101 SIM 2W BW: 2.3 WW: 52 YW: 68 M: 20 This colored up doll is what we have come to expect from the Dakota Chromes. This is a super complete female that has the correct angles to her front shoulder and rear hock. She has the easy feeding look and awesome soft hair that are a winning combination. SS BLU CELINE 740 shorthornplus Polled *sxar tattoo 740E open heifer 332/15/2017 COWAN S ALI 4M GOET I80 BPF MILEY 80T BW: 3.7 WW: 38 DF VEGAS 310M ET CYT CELINE 3206 ET YW: 42 CELINE 2K M: 18 Dual registered Shorthorn Plus/ MaineTainer The I-80 x Shorthorn cross has been one of the most successful, proven mattings to date and this one is extra good. Stout and rugged like Lot 30, she is sure to be a force. Can t say enough about the added power and body mass and presence she has. I think she would be just as competitive as a MaineTainer. And don t forget the Maine/Chi Jr. Nationals are in Grand Island, NE next year! SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 18

19 the POWERFUL bulls 35 1/4/2017 SS THOR 712 ET shorthorn Polled pending tattoo 712 bull TEGM RED ADVANTAGE 100T SULL RED REWARD 9321 MCV MARGIE MILLION 503Q CF TRUMP X SULL TEMPRESS MIRAGE 503 ET NPS MIRAGE 544 ET BW: 0.8 WW: 51 YW: 65 M: 22 The Red Reward cattle continue to impress with semen selling in excess of $1,000/unit. This Red Reward son has all the making for a tremendous herd sire. Great pedigree and good built, he will sure be a herd changer. BW 84 lbs. 36 1/4/2017 SS YUKON 716 shorthorn polled tattoo 716 bull SS STRUT 475 SS STRUT 475 SS DREAM GIRL 7102 BW: 4.0 WW: 55 SULL BEEF ET CYT MIRAGE 2224 ET AF SL MIRAGE 435 ET YW: 71 M: /4/2017 SS MARSHALL 711 shorthorn Polled x tattoo 711 bull SS STRUT 475 SS DREAM GIRL 7102 BW: 3.7 WW: 53 SS WHAT S UP 003 ET SS AUGUSTA PRIDE 288 SS AUGUSTA PRIDE 2100 ET YW: 66 M: 18 Extra length and power is what makes Marshall a top herd sire prospect in our eyes. Another Strut son and out of a tremendous Augusta Pride cow make him the total package. BW 88 lbs. We sure love what Strut has done for our program. As you can see by the heifer calves in this sale, Strut is doing a great job for us, as well as other breeders all across the country. We feel this Strut son will be a game changer as well. Flawless structure with plenty of mass and a killer look make Yukon one to reckon with. BW 82 lbs SS NINJA 707 shorthorn horned ar tattoo 707 bull COWAN S ALI 4M GOET I80 BPF MILEY 80T BW: 2.8 WW: 46 AF SL SIN CITY ET MH REVIVAL 9021 SIN YW: 55 SS REVIVALS REFLECTION ET M: 20 Good ShorthornPlus bulls are hard to find and this one comes with the bonus as a Maintainer as well! This heavy muscled, dark blue roan sire prospect will add to any breeding program making both ShorthornPlus and Maintainer prospects. BW 90 lbs. THE FAMILY EVENT SALE - PAGE 19 OCTOBER 13, MARION, SD

20 the BRED females SS AUGUSTA PRIDE she sells as lot /10/2016 SS AUGUSTA PRIDE she sells as lot 40 SS AUGUSTA PRIDE 665 shorthorn Horned tattoo 665 bred heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SS AUGUSTA PRIDE 119 SS AUGUSTA PRIDE 3119 ET BW: 4.3 WW: 58 YW: 69 M: 12 Bred to SS The Judge 607- due mid February Easily one of the top bred heifer/donor prospects to sell all fall. The Augusta Pride females have no doubt made their mark in every major herd in the country and this could be the most promising donor prospect yet! Incredible bone and mass with an unmatched pedigree make this one worth the drive to Marion. BONUS- She is carrying one of the first calves to be born from our up and coming herd sire, SS The Judge 607. You will be hearing much more from The Judge 607 for sure! 40 5/6/2016 SS AUGUSTA PRIDE 691 shorthorn Polled *x tattoo 691 bred heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SS WHAT S UP 003 ET SS AUGUSTA PRIDE 369 SS AUGUSTA PRIDE 866 BW: 4 WW: 58 YW: 70 M: 12 Bred to Leveldale Northface due late-february Another Augusta Pride donor prospect that will not disappoint. Watching these Gravity daughters grow into model Shorthorn females has truly been a pleasure and this one is at the top of the list. Beautiful and elegant in her design--she is the epitome of Augusta Pride. Just plant the seed and watch the money tree grow. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 20

21 the BRED females SS MISSING MIRAGE she sells as lot 41 SS HOPES MIRAGE - full sib to lot 41 SULL MYRTLE BO dam to lot /15/2016 SS MYRTLE BO she sells as lot 42 SS MISSING MIRAGE 6103 ET shorthorn Polled x tattoo 6103 bred heifer WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 CYT MAXIM 9202 ET CYT MISSING MIRAGE 2120 ET SULL MIRAGE FOREVER EVER ET BW: 5 WW: 67 YW: 90 M: 23 Bred to Leveldale Northface due late-february This has quickly become one of our most consistent matings. A full sister to the division winning, SS Hopes Mirage, this Swagger daughter is certainly cut from the same mold. Her dam, CYT Missing Mirage, was a past champion herself and is really proving her value in our ET program. The Swagger daughters continue to be our top producers. Take advantage of a proven mating with unlimited potential. 42 4/12/2016 SS MYRTLE BO 6101 ET shorthorn Polled x tattoo 6101 bred heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET HI VIEW S ACE OF DIAMONDS SULL MYRTLE BO 9154 CF MYRTLE BO 46 TP X BW: 4.3 WW: 56 YW: 68 M: 7 Bred to Leveldale Northface due mid-march We selected SULL Myrtle Bo 9154 from Sullivan Farms in the fall of 99, not just to chase banners but to develop into a foundation female for our program for years to come. WOW I guess our plan came together! Just take a look at the three show prospects offered in this sale, then take a look at this tremendous donor in the making and I think you will agree, Mission Accomplished. Don t let this opportunity to build YOUR program pass you by. THE FAMILY EVENT SALE - PAGE 21 OCTOBER 13, MARION, SD

22 the BRED females SS SL DREAM LADY she sells as lot 43 SS DREAM LADY full sib to dam of lot /10/2016 SS DREAM LADY she sells as lot 44 SS SL DREAM LADY 638 shorthorn Polled x tattoo 638 bred heifer K-KIM ALLURE 124M ET FREE K-KIM HOT COMMODITY K-KIM MEG 270N ET SS DREAM LADY 390 ET SS DREAM LADY 424 ET BW: 1.6 WW: 59 YW: 62 M: 19 Bred to Leveldale Northface due early February Little more needs to be said when looking for breed leading genetics. Her dam, SS Dream Lady 390 is a full sister to the Sullivan donor, SS Dream Lady 161, the dam of the reigning Show Heifer of the Year. This female s mass and volume are just as impressive in person, as it is in the picture! Take a look at the Northface X Dream lady heifer calf selling in this sale and I think you will see that payday is just around the corner. 44 4/20/2016 SS DREAM LADY 6117 ET shorthorn Horned tattoo 6117 bred heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET WHR SONNY 8114 SS DREAM LADY 909 ET SS DREAM LADY 424 ET BW: 4 WW: 57 YW: 69 M: 11 Bred to SS The Judge 607 due late-february Yet another Dream Lady daughter that could be the stoutest made, biggest boned heifer in the offering. This granddaughter of the legendary SS Dream Lady 424 will never disappoint. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 22

23 the BRED females SS REVIVAL she sells as lot 45 SS REVIVAL - grandam to lot /20/2016 SS REVIVAL she sells as lot 46 SS REVIVAL 684 shorthorn Polled *x tattoo 684 bred heifer STUDERS PRETENDER 96TH SS RF GRAVITY 321 ET SS AUGUSTA PRIDE 908 ET SS SS REVIVAL 322 SS REVIVAL 888 ET BW: 4.6 WW: 60 YW: 74 M: 15 Bred to SS The Judge 607 due mid-february We always knew the Gravity X Swagger combo would be a hit--add the Revival Cow Family and you have a grand slam! Moderate, deep and soggy will have this one making the hits. 46 3/18/2016 SS REVIVAL 677 shorthorn Horned * tattoo 677 bred heifer WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 SS JOE RIDER 358 SS REVIVAL 6107 ET SS REVIVAL BW: 3.7 WW: 63 YW: 80 M: 25 Bred to Leveldale Northface due late-february Revival females simply never go out of style and this Swagger daughter will stand the test of time as well. The future of our Northface bull looks quite bright. Take advantage here. videos online at THE FAMILY EVENT SALE - PAGE 23 OCTOBER 13, MARION, SD

24 the BRED females SS ROAN ROSE she sells as lot 47 SS SILKY CUMBERLAND she sells as lot /2/2016 SS ROAN ROSE 620 shorthorn Polled x tattoo 620 bred heifer SS STRUT 475 SS DREAM GIRL 7102 BW: 2.8 WW: 60 CF TRUMP X SULL ROAN ROSE ET YW: 80 NPS DESERT ROSE 004 M: 21 Bred to Leveldale Northface due mid-march This has always been one of our favorite Strut daughters. Her dam, is a direct daughter of the legendary Rose 004. Performance plus pedigree always yields profit. 48 4/25/2016 SS SILKY CUMBERLAND 699 shorthorn Horned tattoo 699 bred heifer WHRRT AUGUSTASUNRISE 2107 HD REFLECTION 021 JM VORTEC ET SS SILKY CUMBERLAND 061 ET WHR CUMBERLAND 9112 ET BW: 4.8 WW: 60 YW: 78 M: 23 Bred to Leveldale Northface due late February Ask anyone who has Swagger daughters in production and they will tell you that they are the most maternal, best uddered females on the place. Swagger has now left us, so daughters will be in short supply and high demand. CAN T MAKE THE SALE NO PROBLEM WATCH & BID ONLINE DV AUCTION - Bradcasting REAL-TIME Auctions & register today For general questions please contact out office: or support@dvauction.com SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 24

25 the SHOW steers 49 shorthornplus 50 shorthornplus 51 shorthorn 52 shorthorn ONE IN THE CHAMBER X SHORTHORN steer I-80 X SHORTHORN & mainetainer Steer RED, WHITE & ROAN X SHORTHORN steer RED, WHITE & ROAN X SHORTHORN steer LOT 49 LOT 50 LOT 51 the SEMEN offering LOT ss rf GRAVITY 321 packages of 3 unit sexed female semen lot 54 1 hd SWAGGER 802 packages of 3 unit sexed female semen lot SS RF GRAVITY 321 ET - semen sells as lot 53 HD SWAGGER - semen sells as lot ss STRUT 475 packages of 3 unit sexed female semen lot 56 1 ss WHATS UP 003 packages of 4 unit sexed female semen lot SS STRUT semen sells as lot 55 SS WHATS UP semen sells as lot sull GREY GOOSE packages of 5 unit semen lot SULL GREY GOOSE - semen sells as lot 57 THE FAMILY EVENT SALE - PAGE 25 OCTOBER 13, MARION, SD

26 the CHAMPIONS SS SCARLET 6102 Champion Shorthorn Heifer, 2017 SD State Fair Benninga/Altena Family SS MARA 387 Grand Champion Cow/Calf Pair, 2016 NAILE Lay Family SS PLAYFUL CAIT Many time champion & class winner 2017 Jr National Grathwol Family SS HOPES MIRAGE Division Champion, 2017 NWSS Division Champion, 2016 NAILE & KC Don and Kathy St Ledger SS MAX ROSAS RAIN Res. Champion B&O Shorthorn Female, 2017 NWSS SD High Point Shorthorn Heifer Leanard Family SS BLACK DIXIE Res. Div. Champion ShorthornPlus, 2017 NWSS and 2016 NAILE Barkema Family SS GANA SWEET REVIVAL 643 Res. Champion Shorthorn Heifer, 2016 NECC Donahue Family IMPORTANT SALE INFORMATION air travel There are commercial flights every day to Sioux Falls, South Dakota. terms and conditions Terms of the sale are cash or check made payable to Schrag Shorthorns to the clerk immediately following the sales and before the cattle are removed from Schrag Shorthorn Farms. Purchasers or their representatives must sign the bill of sale prior to leaving the sale. billed accounts All billed accounts are due and expected within 10 days of the sale date. At 10 days, a two percent service charge will be added to the unpaid balance and an additional two percent will be added every 30 days. liability each animal will be at the buyers risk as soon as sold, but will be cared for by the seller s for a reasonable amount of time. Neither the owners, employees, auctioneer, sale managers or the affiliated personnel can be responsible for any accidents, but they will make every effort to provide for the safety and comfort of those attending. breeding guarantee All animals sell guaranteed to be fertile, Exceptions: 1) Disease, or injury occurring after purchase; 2) bulls being run with herd prior to 14 months of age. Schrag Shorthorns will guarantee open SS BLU JAZZMAN 655 res. Champion Plus Heifer, 2017 SD Spotlight, State Fair Special & 4-H Show Hazel Family SS MYRTLE BO SUMBA Champion Shorthorn, 2016 Fall Classic Moore Family heifers to breed; however, please keep in mind that animal conditions influence fertility greatly. If there is a problem, we would want the females to be returned to us to be bred, Open heifers that have been transplanted are not guaranteed. In the event that an animal will not settle with the efforts of the buyer and seller, a sale credit in the amount of the purchase price will be issued to the buyer that can be used at any time on any animal, flush, semen or embryos sold by Schrag Shorthorns, registration and transfer All animals sell with complete pedigrees or applications for registration. insurance Insurance will be available for your purchases at the sale through Harding & Harding. Contact either their representative or the clerk at the settlement desk. health Each animal will be represented by a state approved health certificate for interstate shipment. Buyers should make themselves aware of the health requirements for their respective states. announcements Announcements made sale day will take precedence over printed material in this sale catalog. asa genetic defect disclaimer Unless an animal is listed on the American Shorthorn Association genetic defect status list, the American Shorthorn Association makes no representation of any kind as to whether or not the animal has a genetic defect. SS MIRROR MIRAGE 6135 Div Champion, 2017 Ft Worth Cash Family SS BLUE PAM Res. Overall Market Animal Baalman Family genetic defect status Only the cattle out of known carriers parents have been tested for TH, PHA, and DS, results available sale day. herd health management All cows are routinely vaccinated for Lepto, Vibrio, IBR, P13 and BVD. All calf hood vaccination include 7-way and Pinkeye, IBR, P1, BVD, and BRSV. Heifer calves are bangs vaccinated. Pastrurella hemolytuca and Hemophilius sommus. flushes Schrag Shorthorns reserves one flush or eight ot more grade 1 or 2 embryos at our expense on all females selling. embryos Guarantee one pregnancy on each package of embryos sold if implanted by a certified technician. In the event that a pregnancy is not confirmed, an additional embryo will be received. mailed bids Mailed or telephoned bids will be handled in a most confidential manner. If you are unable to attend the sale personally, simply contact a representative of the Aegeter Marketing Services; Cory Schrag; or any other sale representative listed in this catalog far enough in advance prior to sale day; they will be able to assist you at ringside on sale day. breeding update/calving information There will be added information available at the sale site that will list any additions to the catalog information as to new calves born and new breeding information that will occur after the printing of this catalog. SCHRAG SHORTHORN FARMS THE FAMILY EVENT SALE - PAGE 26

27 HERD SIRES TO MOVE YOUR PROGRAM FORWARD bring your tank SALE DAY SULL HANDSOME REWARD new calving ease sire at Schrag ShorthornFarms hd SWAGGER 802 et sire. WHR RT AUGUSTA SUNRISE 2107 ET dam. HD REFLECTION 021 PB SHORTHORN semen. $40/CERT INCLUDED epds. B: 5.9 W: 64 Y: 83 MILK: 29 kolt kane NITRO 133y sire. LAKESIDE NITRO 804U dam. KOLT AA LADY FORCE 133W ET PB SHORTHORN semen. $25/CERT INCLUDED epds. B: -0.8 W: 42 Y: 47 MILK: 21 ss DAKOTA CHROME sire. BPF MERCEDES BENZ 131U dam. CYT MIRAGE 2146 SHORTHORNPLUS/MAINETAINER semen. $25/CERT INCLUDED epds. B: 1.7 W: 41 Y: 46 MILK: 22 ss STRUT 475 sire. ET dam. SS DREAM GIRL 7102 PB SHORTHORN semen. $50/CERT INCLUDED epds. B: 3.4 W: 55 Y: 69 MILK: 22 ss rf GRAVITY 321 et sire. STUDER S PRETENDER 96TH dam. SS AUGUSTA PRIDE 908 ET PB SHORTHORN semen. SYNDICATED epds. B: 4.3 W: 61 Y: 74 MILK: 5 ss WHAT S UP 003 et sire. SS FIZZ 745 ET dam. SS REVIVAL PB SHORTHORN semen. $30/CERT INCLUDED epds. B: 4.5 W: 62 Y: 79 MILK: 25 ss THE JUDGE 607 sire. FREE K-KIM HOT COMMODITY dam. SS ROYAL REVIVAL 265 CALVING EASE PB SHORTHORN semen. $40/CERT INCLUDED epds. B: 1.8 W: 59 Y: 62 MILK: 17 sull HANDSOME REWARD sire. SULL RED REWARD 9321 dam. SULL SRYSTALS TOOTIE CALVING EASE PB SHORTHORN semen. $50/CERT INCLUDED epds. B: -1.6 W: 55 Y: 70 MILK: 29 NEWLY ACQUIRED leveldale NORTH FACE 562 sire. STUDERS TAYLOR MADE 7Y dam. LEVELDALE NAN AGAIN 110Y PB SHORTHORN semen. $30/CERT INCLUDED epds. B: 2.2 W: 71 Y: 94 MILK: 9 THE FAMILY EVENT SALE - PAGE 27 OCTOBER 13, MARION, SD

28