BAGS SERIES LUDUS TRUCKS RICO

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Adrian Cooper
5 years ago
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1 Brand Profile

2 CONCEPT From Tokyo to the world A familiar brand for everyone. As the beginning of evolution, MAKAVELIC will continue to develop as humans grow. Like a perfect day in town, a journeyʼ s lesson, a friend on the road: the movement forward is the wavelength of life. MAKAVELIC, a crossover brand that fuses luxury street fashion, and sports,was born to produce items with a devotion to material, function, durability, and fashion and always stay by your side.

3 ABOUT US Makavelic was born in Tokyo in With the key words Crossover of Fashion and Sports, we pursue design that incorporates urban essence with plans made in Japan and high quality, functional products that come from precise manufacturing. We incorporate the essential modern fashion elements of sports, music, and art into manufacturing to offer a good selection of sophisticated products for those with a particular style. Our design always considers the overall coordination with clothes. The main materials are Cordura, which has the properties of durability and resistance to tears, friction, ripping, and wear as required of highly functional fabric, and N/ROBIC, which is high-density nylon with a sedate, shiny appearance and a drape-like feel that is different from a satin weave, created by a thinning warp rather than regular nylon. For attachments, we use selected materials and parts, such as Italian tanned leather as the main material. TARGET Target age group: years old (Core target: years old) Males in their mid-20s to their 30s. Men in this generation have already experienced a variety of fashion cultures and use different bags according to their style as is the case with apparel. Makavelic targets a wide variety of men without being bound by age or one style. The brand has been highly supported by artists and athletes, and its view of the world has a background like no other existing bag brands.

BAGS SERIES LUDUS The futuristic series combines the essence of sports and chic, modern fashion sense with a minimalistic aesthetic form and

The designs are expressed in curved line that are not only beautiful, but also offer the functionality of transforming into different shapes,

With a product lineup designed under the concept of everyday use, travel, and sports, these items offer the style and functionality of an active

4 BAGS SERIES LUDUS The futuristic series combines the essence of sports and chic, modern fashion sense with a minimalistic aesthetic form and avant-garde materials. The designs are expressed in curved line that are not only beautiful, but also offer the functionality of transforming into different shapes, giving the items an overwhelming presence even when worn i the city. TRUCKS This series was inspired by street culture and sports fashion. With a product lineup designed under the concept of everyday use, travel, and sports, these items offer the style and functionality of an active lifestyle. RICO <STAY CLOSE AT EVERY DAY> a bag designed to match with various scenes you will be impressed, it is not a tool to carry something. We offer "partner" to spend a good time with in a town, when you are going outdoors such as camping or beach, and when you are driving.

SIERRA This series uses styling that crosses mode and street fashion.

work and play. CHASE With this series, we pursued minimalism in the tight, liner designs.

With design that are not too bold, this series is perfect for a variety of scenes regardless of age of gender MONARCA With this series, we pursued simple designs

5 SIERRA This series uses styling that crosses mode and street fashion. The use of high-density nylon brings out the essence of high fashion while also equipping the items with functionality, making this series an ideal choice for both work and play. CHASE With this series, we pursued minimalism in the tight, liner designs. By keeping the silhouette simple in monotone colors, we created a contemporary style that synchronizes the rough trad and mode aspects. With design that are not too bold, this series is perfect for a variety of scenes regardless of age of gender MONARCA With this series, we pursued simple designs that will not be affected by trend. Going beyond the boundaries of mode, street, sports, or business, we used the high quality material for this series even though these items may look simple. The functionality of the items at strategic points were inherited from Makavelic products. This high-end series aims for a stage that is a level higher than the other series.

6 WEAR

7 BAGS PRICE

8 WEAR PRICE

9 STORE MAKAVELIC TOKYO MAKAVELIC OSAKA MAKAVELIC NAGOYA PARCO LOCATION We mainly open urbanized Makavelic stores in central urban areas or areas with men who are highly sensitive to fashion. As described in the brand concept, we develop the brand not only in Japan, but also in overseas countries from Tokyo. Regarding retail stores, we mainly develop the brand in multi-brand stores.

10 OVERSEAS DEALER brands: brands: brands: brands:

SHOWROOM Founder Rafael Jimenez has 20 years of experience

extensive network of stockists and partners, enabling any

distribution, retail and online spheres.

français de la Mode, he worked for John Galliano and Comme

tailor custom solutions using alternative methods to boost

11 SHOWROOM Founder Rafael Jimenez has 20 years of experience in distribution and brand development, Rafael has an extensive network of stockists and partners, enabling any brand to build a solid presence in the wholesale distribution, retail and online spheres. He complete an MBA in Fashion Marketing at the Institut français de la Mode, he worked for John Galliano and Comme des Garçons before founding Plan 8 in 2005 with the aim to tailor custom solutions using alternative methods to boost growth. Plan 8 shows high-level brands every season and top buyers coming from all over the world. EXHIBITION TOKYO

12 COLLABORATION

13 PUBLIC RELATIONS

14 CORPORATE INFORMATION

Company Profile. Tanaka Universal Co., Ltd.

Company Profile. Tanaka Universal Co., Ltd. Company Profile Tanaka Universal Co., Ltd. Company Profile Company Name:Tanaka Universal Co., Ltd. Head Office:7F, Kawasaki Building, 6-9, 7-Chome, Tenjinbashi, Kita-ku, Osaka-shi, Osaka Branch:2F, ARA