2017 MEDIA KIT. mediamaxnetwork.com
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1 2017 MEDIA KIT
2 GO LOCAL Hundreds of local markets. Best-in-class media. One partner. Businesses rely on MediaMax to target their audience and leverage world-class media to deliver their message locally. WE HELP: > National companies with local marketing initiatives > Regional marketers who need sophisticated solutions > Emerging brands with big goals but limited budgets SOME OF THE BUSINESS CATEGORIES WE LOVE TO WORK WITH: 100+ LOCAL U.S. MARKETS PLUS CANADA FINANCIAL SERVICES TRAVEL & TOURISM REAL ESTATE PACKAGED GOODS 26 # OF BRANDS WE OFFER FROM CONDÉ NAST AND MEREDITH PARENTS NETWORK RETAIL SHELTER HEALTHCARE EDUCATION ACCESS. IMPACT. INFLUENCE. PRINT SOLUTIONS DIGITAL PROGRAMS EXPERIENTIAL
3 MAX DIGITAL Reach Your Audience When, Where & How You Want MediaMax knows that reaching your audience at every touch point is critical. We deliver a multi-channel, multi-market approach that drives results for our customers across categories, across brands, and across markets. BEST-IN-CLASS DIGITAL EXCLUSIVE CONDÉ NAST PARTNER HIGH PERFORMING CAMPAIGNS DISPLAY Leverage the full potential of digital by integrating standard and high-impact custom ad units. SOCIAL Social ad programs with Native Facebook News Feed ads, Twitter sponsored tweets, and LinkedIn advertising. MOBILE Access inventory on every major mobile exchange & marketplace. NATIVE Your ad will appear alongside relevant content in ways that encourage consumer engagement. VIDEO Leverage pre, mid and post-roll placements for truly cutting-edge takeovers and overlays. Serving millions of impressions daily allows us to capture deep insights into your ideal target audience, layering in behavior metrics that help identify characteristics to expand your targeted pool. BEHAVIORAL TARGETING Combine third party data with network analytics and enormous scale to define custom audience channels that are optimized for sites with high brand engagement. GEO TARGETING Determine your audience s geolocations based on residential cluster, proximity to retail locations, campaign level DMAs, geo-fencing and more. DEMOGRAPHIC TARGETING Reach the right audience based on demographic characteristics such as age, gender and income.
4 OUR BRANDS THE BEAUTY EXPERT Allure is the beauty expert an insider s guide to a woman s total image. Since its launch in 1991, Allure s mission has remained unchanged: to investigate and celebrate beauty and fashion with objectivity and candor and place appearance in a larger cultural context. Print Digital Rate Base/Monthly Visitors 1.15M 10M+ Median Age Median Household Income $67,172 $72,659 THE INTERNATIONAL DESIGN AUTHORITY Architectural Digest is the international authority on design and architecture. It provides exclusive access to the world s most beautiful homes and the fascinating people who live in them, bringing its audience a wealth of information on architecture and interior design, art and antiques, travel destinations, and extraordinary products. Every day Architectural Digest inspires millions of affluent readers to redesign and refresh their lives. Print Digital Rate Base/Monthly Visitors 800, M+ Median Age Median Household Income $106,186 $88,120 EAT WELL. SAVOR LIFE. PASS IT ON. Bon Appétit focuses on the latest culinary trends, while still giving readers valuable cooking tools and tips. The only food lifestyle publication on the market, Bon Appétit offers life through the lens of food cooking in, dining out, culture, travel, entertainment, shopping and design. Print Digital Rate Base/Monthly Visitors 1.5M 5M+ Median Age Median Household Income $90,681 $78,901
5 OUR BRANDS THE GO-TO SOURCE FOR ALL THINGS WEDDING A chic, sophisticated publication for the prospective bride, showing her how to plan and buy for her wedding, her honeymoon and her new home. Brides delivers fresh ideas, expert advice and visually inspiring fashion, beauty and lifestyle features to help her tackle the next stage of her life. Print Digital Rate Base/Monthly Visitors N/A 2.5M+ Median Age Median Household Income $59,292 $70,592 AT HOME IN THE WORLD What does it mean to be a Condé Nast traveler? It means you re in the know but never a know-it-all. It means you love a five-star diner in Bangkok and a taco stand in Mexico City. It means you go someplace because you want to not because you think you should. It means you love the classic but seek out the new. Condé Nast Traveler inspires trips both big and small, helping you decide where to go and what to do so that wherever you are you feel perfectly at home in the world. Print Digital Rate Base/Monthly Visitors 800, M Median Age Median Household Income $100,079 $90,491 GREAT MEMORIES START HERE FamilyFun gives parents the ideas and inspiration they need to create unforgettable family moments. We are the trusted experts on family vacations, cooking, play, creative projects, and learning. Rate Base 2,100,000 Median Age 43 Median Household Income $65,060
6 OUR BRANDS HEALTHY PREGNANCY, HAPPY BABY Fit Pregnancy & Baby has the inside line on how celebrities tackle pregnancy, the latest style trends, plus smart advice for keeping a newborn happy and healthy while staying happy and healthy yourself. Rate Base 2,000,000 Median Age 31 Median Household Income $39,898 LIVE THE LIFE, FILL IT WITH GLAMOUR Glamour is for the woman who sets the direction of her own life and lives it to its fullest and chicest. Her point-of-view is unmistakably American, unwavering in its optimism and wide open to the possibilities ahead. Its inspiration, ideas and guidance help her conquer her world with confidence and style. With Glamour, she looks her best and does her best every day, every night and everywhere. Print Digital Rate Base/Monthly Visitors 2.25M 8.5M+ Median Age Median Household Income $63,319 $75,599 THE #1 GOLF PUBLICATION Golf Digest is the #1 most widely read golf publication in the world and the authority on how to play, what to play and where to play. Golf Digest s mantra is THINK YOUNG/PLAY HARD, a philosophy that defines both its reader and editorial alike, and is what differentiates Golf Digest from the competition. It s not just about swing speed it s a way of life. Print Digital Rate Base/Monthly Visitors 1.65M 1M+ Median Age Median Household Income $99,051 $90,803
7 OUR BRANDS LOOK SHARP, LIVE SMART GQ is the authority on men. For more than 50 years, GQ has been the premier men s magazine, providing definitive coverage of style and culture. With its unique and powerful design, work from the finest photographers and a stable of award-winning writers, GQ reaches millions of leading men each month. The only publication that speaks to all sides of the male equation, GQ is simply sharper and smarter. Print Digital Rate Base/Monthly Visitors 925,000 11M+ Median Age Median Household Income $76,590 $85,411 SMART ADVICE WITH A SENSE OF HUMOR Parents magazine helps moms and dads understand the issues that are important to them. We answer their questions, address their concerns, advocate their causes, and celebrate the joys of parenthood. Rate Base 2,200,000 Median Age 37 Median Household Income $59,134 INFLUENCE STARTS HERE. Young trendsetters everywhere know there s only one authentic source for emerging fashion, beauty and pop culture delivered with the sophistication of the Vogue brand. Print Digital Rate Base/Monthly Visitors 1M 6M Median Age Median Household Income $51,360 $85,000
8 OUR BRANDS COMMITTED TO EXCELLENCE The New Yorker is a national weekly magazine that offers a signature mix of reporting and commentary on politics, foreign affairs, business, technology, popular culture and the arts, along with humor, fiction, poetry and cartoons. Founded in 1925, The New Yorker is at once a classic and at the leading edge. Print Digital Rate Base/Monthly Visitors 1.1M 14.6M+ Median Age Median Household Income $92,969 $87,491 THE BIOGRAPHY OF OUR AGE Vanity Fair is a cultural filter, sparking the global conversation about the people and ideas that matter most. With a dedication to journalistic excellence, luminous photography and powerful storytelling, Vanity Fair is the first choice for the world s most influential and important audience. From print to social media, the big screen to the smartphone, Vanity Fair is the arbiter of our era. Print Digital Rate Base/Monthly Visitors 1.2M 18.7M Median Age Median Household Income $78,436 $80,638 THE WORLD S FASHION AUTHORITY The foundation of Vogue s leadership and authority is the brand s unique role as a cultural barometer for a global audience. Vogue places fashion in the context of culture how we dress, live and socialize; what we eat, listen to and watch; who leads and inspires us. Vogue immerses itself in fashion, always leading readers to what will happen next. Thought-provoking, relevant and always influential, Vogue defines the culture of fashion. Rate Base 1.2M Median Age 39 Median Household Income $66,835
9 OUR BRANDS THE WORLD OF STYLE W represents the very best in fashion, film, and art, with a consistent eye toward the game changers of tomorrow. The oversize pages of W offer some of the most lush, innovative, and often surprising images in the industry, creating an unparalleled reader experience. From headline-making celebrity journalism to the inside of the most exclusive galleries and ateliers, W inspires the cultural dialogue. Rate Base 450,000 Median Age 46 Median Household Income $80,641 GET CONNECTED Wired makes sense of a world in constant transformation, telling an ongoing adventure story the invention of the future. The Wired conversation illuminates how technology is changing every aspect of our lives from culture to business, science to design. The breakthroughs and innovations that we cover lead to new ways of thinking, new connections, and new industries. It introduces you to the people, companies, and ideas that matter. Print Digital Rate Base/Monthly Visitors 850,000 28M Median Age Median Household Income $97,052 $82,676
10 2017 EDITORIAL HIGHLIGHTS JANUARY The Makeover Your Life The New AD100 Dec 16/Jan 17: Holiday Dec 16/Jan 17: The Engagement Gold List The Party FEBRUARY Love & Style The Architecture Healthy-ish Romance Powered By Women Feb/Mar: The Kickoff MARCH Influencers + Spring Colors Celebrity The Culture Style Self Expression APRIL The Beautiful Skin Designers Own Homes Spring Destination of the Year The New American Beauty Apr/May: The Dress MAY Wellness + Get a Better Body The Travel The Travel - America s 10 Best Food Cities Hot List Generation All JUNE Readers Choice Awards The Great Design Grilling Bare Jun/Jul: The Shape Jun./Jul.: Summer JULY Summer Fashion & Beauty Great Escapes Cook Like A Pro Sex AUGUST The Hair Living With Color BA Basic Cruises Transformations Aug/Sept: The Style SEPTEMBER Fall Fashion & Beauty Fashion Designers At Home Best New Restaurants 30th Anniversary Edited By You OCTOBER Best of Beauty AD Innovators Home Entertaining Food Your Shows, Your Stories Oct/Nov: The Real Weddings NOVEMBER The How-To Before + After Thanksgiving Now Readers Choice Awards #DoAnything DECEMBER Holiday + Shopping Art At Home Dec 17/Jan 18: Holiday Dec 17/Jan 18: The Engagement Experience Makers Women of the Year * All edit subject to change.
11 2017 EDITORIAL HIGHLIGHTS JANUARY Dec 16/Jan 17: Golfers Who Giive Back New Year, New GQ You Dec 19, 2016: World Changers Double Holiday Unity: Setting an Optimistic Agenda for a Healthy New Year FEBRUARY The Money + America s 100 Greatest Courses Grammys Feb 13 & 20: Anniversary Double February Vogue by the Decade: 13-Part Video Series MARCH The 2017 Hot List The Big Spring Fashion Volume I: Young Love Mar 20: Spring Style & Design Hollywood March Style American Women: The Portfolio (Digital) APRIL Masters Preview The Style Bible April 3: Health, Medicine & The Body April Music Icon: Keepsake Content Devoted to One of American s Biggest Stars MAY The Spring Break + Editors Choice The Eats April 24: Travel & Food May The Met Gala; Fashion & Film JUNE The All- American + U.S. Open Preview Comedy Volume II: Beats May 15: Innovators The Vogue Rose JULY The DIY + British Open Preview The Summer Jun 5 & 12: Summer Reading Double Summer Art, Fashion & Philanthropy AUGUST The PGA Fall Fashion Preview August Voguemojis Launch SEPTEMBER The Travel + Presidents Cup Preview The Best of Fall Fashion Volume III: Icons Sept 4: TV September Style Vogue Cover Girls OCTOBER The Fun GQ 60th Anniversary Sept 25: Style & Design International Best-Dressed List Designer Conversations: A Creative Discussion on the State of Fashion Now NOVEMBER America s 50 Best Teachers The NBA Oct 23: Money New Establishment Food & Fashion DECEMBER Dec 17/Jan 18: Golfers Who Give Back +Holiday Gift Guide Men of the Year Volume IV: #Goals Nov 21: Technology December Holiday Gift Guide; Vogue Vogues * All edit subject to change.
12 2017 EDITORIAL HIGHLIGHTS JANUARY Dec 16/Jan 17: Art + Fashion The Fiction Dec 16/Jan 17: Ultimate Holiday Guide Dec 16/Jan 17: Best Baby Toys; Sweet Holiday Gifts Your 2017 Family Vacation Planning Guide; Best Workout Tech for Moms FEBRUARY MARCH The Movie Fashion Flagship Collaborators Series No. 2 CEO Profile: Travis Kalanick, Uber Feb/Mar: Sweet Love Reader s Best Photos; Active Family Vacations Stay Healthy While Pregnant; Pick the Best Name Ultimate Diapering Guide; Vaccines, Explained Last-Minute Spring Break Getaways; Valentine s Day Treats & Cards Family Living with Life-Threatening Allergies; Small-Space Decorating APRIL Generation Next + Men s Flip Happy Spring! 2017 Travel Awards; Allergy Tips How I Lost the Baby Weight; Best Strollers 25 Best Allergy-Friendly Packaged Foods; Potty Training S.O.S. MAY The Creatives The Annual Business + The Next List Birthday Bash! Entertaining/Party Must-Haves Happiness Planning Baby s First Meals Understanding Mental Health; 10 Best Affordable Vacations JUNE JULY Jun/Jul: Jet Set How-To Summer Gadget Lab Jun/Jul: Everybody Outside! Family Fitness Challenge; Ultimate Camping Guide Baby Basics; Have a Healthier Next Pregnancy How Moms Exercise with Baby; Fact vs. Fiction About Starting Solids 25 Dream Vacation Spots for Big Kids; 50 Best Toys of All Time 10 Best Family Cars of the Year; Most Caring Family Contest AUGUST The Pop SEPTEMBER Fashion Flagship Collaborators Series No. 3 The Culture Aug/Sept: Back to School Toys That Teach; Dream Vacays Close to Home; Best Travel Shows for Kids Gear at Every Price; Best Car Seats Style Help for Fussy Newborns; Best Diaper Bags 10 Best Beach Towns for Families; Creating a Healthy Family Kitchen Mom Knows Best Beauty Awards; Educators Best Advice for Families OCTOBER The Royals + Men s Flip The Annual Design NOVEMBER Art & Design Special Guest Editor Oct/Nov: Halloween & The Most Popular Costumes; Fall Holiday Special; Dig In! Kitchen Skills & Harvest Picnic Annual Fit Pregnancy & Baby Best Awards! How-To: Bathing Guilt-Free Guide to Motherhood; All About Teething The Future of Kids Health; 25 Best Companies for Working Families Best Toys of the Year; An Investment Guide Made for Moms DECEMBER Dec 17/Jan 18: Holiday Luxury Annual Holiday Wish List Dec 17/Jan 18: Ultimate Holiday Guide Dec 17/Jan 18: Best Toys of the Year; 10 Safety Commandments Holiday Guide; Best Kids Books of the Year; Most * All edit subject to change.
13 2017 DEADLINES ISSUE DATE CLOSING DATE MATERIALS DUE JANUARY October 14, 2016 October 20, 2016 FEBRUARY November 15, 2016 November 18, 2016 MARCH December, 15, 2016 December 20, 2016 APRIL January 16, 2017 January 20, 2017 MAY February 15, 2017 February 21, 2017 JUNE March 15, 2017 March 20, 2017 JULY April 14, 2017 April 20, 2017 AUGUST May 15, 2017 May 19, 2017 SEPTEMBER June 15, 2017 June 20, 2017 OCTOBER July 14, 2017 July 20, 2017 NOVEMBER August 15, 2017 August 18, 2017 DECEMBER September 15, 2017 September 20, 2017
14 HUNDREDS OF LOCAL MARKETS. BEST-IN-CLASS MEDIA. ONE PARTNER. GO LOCAL
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