18 20 February 2018 NEC Birmingham

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David Kelley
6 years ago
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1 18 20 February 2018

We nominated several buyers who had a distance to travel to Birmingham, and they told us that they extended their visit from one day to two days as a result.

2 Investment into visitor relations Moda gets the key buyers to where they need to be. Our VIP programme is more in demand than ever, with more and more suppliers taking the opportunity to ensure that their essential buyers are offered priority treatment to attend the event. We nominated several buyers who had a distance to travel to Birmingham, and they told us that they extended their visit from one day to two days as a result. Two of our foreign visitors meanwhile told us that it made the difference between coming and not coming. I think the VIP scheme is a great initiative, and goes a long to making the buyers feel special and appreciated. Roger Meeke, Retail Sales Director, Brook Taverner From assistance with travel and accommodation to exclusive VIP lounges at the exhibition, the VIP programme makes it hard for visitors to resist the fashion event of the season. In fact this time around, there was a 78 per cent uptake on VIP invitations sent out by Moda on behalf of suppliers that s a 12 per cent increase on the previous year. Overall, we welcomed 25 per cent more VIP guests this season as a result of your nominations. Allowing exhibitors to have some input into who attends the show is just one way in which Moda is working to remain the key date on exhibitors calendar, season after season.

Offering menswear, womenswear, footwear and accessories under one roof, Moda is the most complete destination for trade fashion buying in the UK.

I made orders with several new suppliers, and I m looking forward to working with these brands because they re offering fantastic margins and something different too.

Discover key collections from staple basics to high fashion pieces within one inspirational showcase.

3 Offering menswear, womenswear, footwear and accessories under one roof, Moda is the most complete destination for trade fashion buying in the UK. Moda Woman Moda is fast becoming a favourite for me because it s welcoming and easy to write orders. I made orders with several new suppliers, and I m looking forward to working with these brands because they re offering fantastic margins and something different too. Pamela Shiffer, owner, Pamela Shiffer, Primrose Hill, London The only platform for core womenswear, Moda Woman is the launchpad for the new season. Discover key collections from staple basics to high fashion pieces within one inspirational showcase. Moda White Directional and contemporary, Moda White is the platform of choice for quality brands. Global leaders from all over Europe and the US meet with the best in home-grown design for an effortless offer of design-led fashion. We always enjoy Moda, but this show was our most successful to date. We had a great mix of new and existing customers, and we wrote some substantial business, particularly on the last day. Paul Tate, owner, Tate Fashions

Moda Noir Red carpet glamour makes its home at Moda Noir, the UK s premier show for evening and occasionwear.

The buyers who came were serious buyers, wanting to plan their next SS18 occasionwear buy.

Avril Forbes, sales manager, Veromia Moda Accessories We always enjoy our Moda experience; I took inspiration from the catwalk shows and bought from a couple that were featured.

4 Moda Noir Red carpet glamour makes its home at Moda Noir, the UK s premier show for evening and occasionwear. Discover global leaders in elegant gowns, fairytale prom dresses and occasionwear tailored to the season within one decadent setting. We had our best-ever Moda this season. The buyers who came were serious buyers, wanting to plan their next SS18 occasionwear buy. We were very pleased with the results, and the overall feedback was that the occasionwear catwalk show was amazing. Avril Forbes, sales manager, Veromia Moda Accessories We always enjoy our Moda experience; I took inspiration from the catwalk shows and bought from a couple that were featured. We also managed to find a couple of new companies for scarves and jewellery something which we always enjoy doing face to face as opposed to online. Jacqui Foley, owner, J Accessorize, Grangemouth, Stirlingshire From handbags to jewellery, brands from all over the world launch to the trade at Moda Accessories. The show s proximity to sister shows Moda Woman, Moda Gent and Moda Footwear allows visitors to buy cohesively across the sectors, leaving them merchandise-inspired for the new season.

Moda Gent Moda Gent is the UK s most complete destination for menswear.

My first visit to Moda was a very pleasant experience; the organisation and layout worked really well for me.

5 Moda Gent Moda Gent is the UK s most complete destination for menswear. Discover contemporary streetwear alongside classic tailoring within one accessible hub of inspirational men s fashion. My first visit to Moda was a very pleasant experience; the organisation and layout worked really well for me. I bought into the collections I intended too and, as a newly-opened store, I was able to build relationships with the brands I want to stock. Lee Wardle, owner, Verb Fashion, Beverley, East Yorkshire Moda Edit From its pared-back surroundings, Moda Edit provides a cool, uncluttered platform for niche and up-andcoming labels. Moda Edit is available within both Moda Woman and Moda Gent, and is rapidly establishing a reputation as the destination for buyers seeking new ideas and inspiration.

Moda Footwear As the UK s national trade show for footwear, Moda Footwear is the only destination for men s, women s and children s shoes.

Our overall experience of Moda Footwear is that it is a very positive, busy and professionally set-up show.

Richard Morris, UK & Ireland country sales manager Mini Moda As a dedicated platform for children s footwear brands, Mini Moda takes the hassle out of finding quality shoes for

6 Moda Footwear As the UK s national trade show for footwear, Moda Footwear is the only destination for men s, women s and children s shoes. From global leaders to emerging designers, buyers can find their niche within one inspirational showcase. Our overall experience of Moda Footwear is that it is a very positive, busy and professionally set-up show. We met retailers from all over the UK and Ireland and saw an excellent reaction to both our men s and women s collections. Suffice to say, the show was a success for us. Richard Morris, UK & Ireland country sales manager Mini Moda As a dedicated platform for children s footwear brands, Mini Moda takes the hassle out of finding quality shoes for little feet. Europe s leading designers are showcased alongside homegrown British labels for an unrivalled offer of children s footwear. I had a lovely time at the show and managed to do my ordering for next season. I enjoyed viewing the new collections and looking for new and exciting lines that I hadn t stocked before. Tina Bulmer, owner, Over the Moon Kids Boutique, Southport, Merseyside

Beyond the buying, is the live event which brings the industry together.

Moda is a major part of my buying and an event I look forward to.

It is good to compare what we have seen and give each other ideas of what we have maybe picked up new. Pauline Spiers, owner, Catwalk, Falkirk I always enjoy speaking at Moda.

7 Beyond the buying, is the live event which brings the industry together. Catwalk shows and an engaging seminar programme bring fashion to life, while drinks parties and socials keep buyers connected ahead of the season to come. Moda is a major part of my buying and an event I look forward to. We enjoy the hour after the show on Sunday to meet up with our fellow buyers who we feel are more friends now after 13 years. It is good to compare what we have seen and give each other ideas of what we have maybe picked up new. Pauline Spiers, owner, Catwalk, Falkirk I always enjoy speaking at Moda. I love the interaction with the audience, and giving my listeners practical tips and hints is so important because I want everyone to feel they ve learned something that can help them in the time they ve spent with me. It was really satisfying to see some familiar faces in the audience and, once again, the show was buzzing with new ideas, innovative material and gorgeous products. Warren Knight, professional speaker and founder, Think Digital First.

Moda visitor fact file Statistics from the August 2017 event Moda visitor types 2017 76% independent retailers 10% Multiple retailer & Department store 10% Online retailer 3% Planning to open store

8 Moda visitor fact file Statistics from the August 2017 event Moda visitor types % independent retailers 10% Multiple retailer & Department store 10% Online retailer 3% Planning to open store in the next 6 month 1% agents/distributorstrade association / Press / PR / marketing / Advertising 95% of visitors have purchasing responsibility......of whom 52% have sole responsibility Buyer geography August % Midlands and Wales 26% North of England 25% South of England 10% East of England 5% Scotland 3% Europe 3% Northern Ireland 1% Rest of the world Bakers & Larners of Holt Barkers of Northallerton Bells Shoes Bentalls Catherines of Partick Charles Ager Ltd Coes Cordings Creaseys Ltd Douglas Read Fenwick Friary Shoes Harveys of Halifax Hoggs of Fife Hoopers Department Store House of Fraser Key buyers include: UK: Jarrold & Sons Ltd JD Williams John Lewis Lakeland Leather Millars of Broughty Ferry Morleys Stores Pamela Shiffer Pysche R Barbours & Sons Ltd Rogersons Footwear The Clinkard Group The House of Bruar Verb W J French Woodies Designer Clothing Woven International Anthony Ryan Ltd (IRE) Bishops Footwear (IRE) Blarney Woollen Mills (IRE) Boles of Boyle (IRE) Cilento (IRE) Donaghy s Footwear (IRE) E Kenny (IRE) Fredrikslunds Gard AB (SWE) J Ballantynes & Co (NZ) McElhinneys (IRE) Menarys (IRE) Panache Shoe Company Ltd (IRE) Paul Byron Shoes (IRE) S D Kells (IRE) Schonberg Design (SWE) Shaws Department Stores (IRE) Shoelink (IRE) Silhouette Schoenen (NL) Stockyards (NL) Ulster Stores (IRE) Wallaces of Ballymena (IRE)

9 CONTACT Woman: Sarah Moody T: +44 (0) M: +44 (0) E: Moda Accessories: Penny Robinson T: +44 (0) M: +44 (0) E: Footwear Sean O connor 44 (0) (0) E: Sean@Modafootwear.co.uk Gent Silvia Collins T: +44 (0) M: +44(0) E: Silvia@Moda-Uk.co.uk Alex Ellwood T: +44 (0) M: +44 (0) E: Alex@Moda-Uk.co.uk

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sponsorship opportunies opportunies One live event for the whole fashion industry Moda is the UK s largest fashion trade show and brings together sought-after brands in accessories, footwear, lingerie, menswear, swimwear and