Gap and Banana Republic: two of America s most iconic brands. Now arriving around the world.

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Dennis Cunningham
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1 Gap and Banana Republic: two of America s most iconic brands. Now arriving around the world. e started with a very simple concept: to make it easy to find a pair of jeans. And that idea has grown into a portfolio of brands showcasing the best of modern classic style.

2 London, England, UK Iconic American style. ince 1969, Gap has become a cultural icon by offering clothing and accessories rooted in cool, confident and casual style to customers around the world. Gap s mix of locations reflects the vast customer base it serves and with more than 1,100 stores in North America (from flagships to malls) plus more than 400 franchise and wholly-owned stores internationally, you ll find Gap where our customers are: just about everywhere. Harajuku, Tokyo, Japan Gap s variety of locations worldwide reflects the rich diversity of its customers.

3 Gap stores make fashion accessible from a wall of choice in denim to a place kids and parents love to shop. The space reflects our sense of inspired style for men and women.

Cool, current, connected odern, sexy denim and an

expressing yourself with smart casual style for work,

Our marketing ith a bold, provocative voice, cool

debuting our dramatically different 1969 tream app

4 Cool, current, connected odern, sexy denim and an easy, confident American aesthetic Gap is about expressing yourself with smart casual style for work, weekend and evening. Our marketing ith a bold, provocative voice, cool events and innovative digital strategies like debuting our dramatically different 1969 tream app among the first 1,000 apps on the ipad Gap marketing speaks directly to what the customer is excited about.

5 Gap 10,000 q. Ft. Floor Plan Gap tore Front, based on 10,000 square foot plan Gap Logo Optimal store sizes 7,500 q. Ft. 10,000 q. Ft. Preferred/inimum Frontage: 70'- 0" Preferred/inimum Depth: 107'- 5" 82'- 6" 122'- 0"

6 London, England, UK Accessible luxury, elevated design. Banana Republic stores feature high-quality apparel and accessories for men and women. hether for work, evening or weekend, the brand s elevated essentials and sophisticated seasonal collections of fashion, accessories, shoes, personal care products and eyewear showcase modern, effortless style. Las Vegas, Nevada, UA Banana Republic s 600-plus stores worldwide are found in the places customers seek style and quality.

7 Banana Republic stores are modern and accessible making it easy to find the look you like. The look and feel it s all about classic luxury that never goes out of style.

8 Luxury within reach American sportswear with a modern, effortless style Banana Republic s accessible luxury makes it easy to confidently navigate all the big and small moments of life. Our marketing HOP BananaRepublic.com BRTYLE Banana Republic s marketing tells a story of style with soul, illustrating the versatility and wit of its collections and the quality and detail that make us a must-shop destination. Promote optimism.

9 L L L L 3' moked Glass Only 3' moked Glass Only TC O IN. 66'-6" TYP. I 0' 5' 10' 20' Banana Republic 8,000 q. Ft. Floor Plan Banana Republic tore Front, based on 8,000 square foot plan B1L T B1L Ebony Ebony F F mall Plat. 10'-0" B1L mall F Plat. p.c. EYE HB F F B1L Jewelry B1L 8' x 10' Jewelry 3' HB Insert 4' HB Insert 3' HB Insert B1L OEN EN IN. 66'-6" TYP. HB p.c. EYE BF BF mall Plat. mall Plat. 10'-0" F B1L F 3' 3' 0' 5' 10' 20' Ebony Glass Glass B1L B1L I IN. 84'-5" 35'-7" AX. 120'-0" 8000F TORE Banana Republic Logo TOTAL Q.FT.: 8000sf 100% ALE: 5615sf 70% FR/RR: 860sf 11% B.O.H.: 1525sf 19% UNIPROVED: 0sf 0% OTHER: 0sf 0% LEVEL EN: 1 LEVEL OEN: 2 Optimal store sizes Preferred/inimum Frontage: Preferred/inimum Depth: 8,000 q. Ft. 66'6" 120'0" TORE DEIGN 22 OCTOBER 2

10 Did you know? e re already locals in almost 30 countries. Gap Inc. is a leading global specialty retailer offering clothing, accessories and personal care products for men, women, children and babies under the Gap, Banana Republic, Old Navy, Piperlime and Athleta brands. Fiscal 2009 sales were $14.2 billion. Headquarters: orld headquarters are based in the an Francisco Bay Area; product design offices are located primarily in New York City, an Francisco and London, with offices around the globe to support store management, distribution and product manufacturing. tore Operations: Gap Inc. operates about 3,100 stores in the United tates, Canada, the United Kingdom, France, Ireland, and Japan. In addition, Gap Inc. is expanding its international presence with franchise agreements in Asia, Australia, Europe, Latin America, and the iddle East. Employees: About 135,000 employees around the world support Gap Inc. and its brands. Real Estate: Gap Inc. and its franchisees occupy about 40 million square feet of retail real estate in 25 countries. Doing what s right, everywhere we are At Gap Inc., social responsibility is fundamental to how we do business. Factories: e re working with industry groups, factories, civil society organizations and governments around the world to ensure workers are treated with dignity, fairness and respect. The environment: e re serious about protecting natural resources, from clean water practices at 100% of the denim laundries we use, to improving product packaging and using alternative fibers for our products. Communities: orldwide, we re investing in the communities where we live and work by applying business innovation to social challenges. Ethical conduct: Code of Business Conduct ensures a responsible and ethical work environment for all employees. Our stores keep the environment in mind Our stores express who we are as a company. e think of sustainable design as a powerful way to improve the environmental qualities inherent in the items we create. ome recent highlights of our approach: Energy use: As a company, we reduced our greenhouse gas emissions by 20 percent from 2003 to 2008, exceeding our U.. climate leaders goal of 11 percent over that period. Our buildings saved 26 million watts by switching to energy-efficient fluorescent light bulbs. e ve installed a one-megawatt solar array at our distribution center in Fresno, California. aste reduction: A new focus on recyclable, non-corrugated containers will reduce cardboard waste by 57,000 tons and save approximately $20 million each year. By changing our shipping practices, we expect to eliminate the use of 63 million yards of plastic strapping. e re rethinking even the small things such as using 100% post-consumer recycled paper for many of our garment price tags (saving 10 tons of paper per year) and recycled plastic for gift cards in all our brands.

locations in Asia, Australia, Europe, Latin America and the iddle East. Our international expansion continues In the beginning, there was just a single store in an Francisco.

Along the way, our offerings have evolved far beyond their jeans-only origins, from selling only other companies products to designing, merchandising and marketing our own brands.

The Beginning 1990s 1969 1990 Founders Doris and Don Fisher open the first Gap store in an Francisco. babygap is born, opening its first store in an Francisco. 1971 1992 ales reach $2 million.

goes public 1977 Gap Foundation the company s philanthropic arm is established. 1980s 1983 Gap Inc. owned stores Open franchise stores 2010 Gap Inc.

1986 Gap enters France with a store within the Galeries Lafayette department store in Paris. 1994 Old Navy debuts in Colma, California. Gap Outlet stores launch.

11 Our brands travel worldwide Gap Inc. is a truly global company with about 3,100 stores worldwide, including wholly-owned locations in the United tates, the United Kingdom, Canada, France, Japan and Ireland, and more than 140 franchise locations in Asia, Australia, Europe, Latin America and the iddle East. Our international expansion continues In the beginning, there was just a single store in an Francisco. In the generation that has passed since then, Gap Inc. has grown to include a portfolio of the world s most recognized brands. Along the way, our offerings have evolved far beyond their jeans-only origins, from selling only other companies products to designing, merchandising and marketing our own brands. And now we re bringing our brands to new customers around the world, where our reputation for fashion, quality and innovation precedes us. The Beginning 1990s Founders Doris and Don Fisher open the first Gap store in an Francisco. babygap is born, opening its first store in an Francisco ales reach $2 million. Gap becomes the second largest selling apparel brand in the world. Gap enters Ireland, opening a store in Arnott s department store in Dublin Gap Inc. goes public 1977 Gap Foundation the company s philanthropic arm is established. 1980s 1983 Gap Inc. owned stores Open franchise stores 2010 Gap Inc. entering with wholly owned or franchise stores Banana Republic then a two-store, mail-order company joins the Gap Inc. family Gap enters France with a store within the Galeries Lafayette department store in Paris Old Navy debuts in Colma, California. Gap Outlet stores launch The first Gap store in Japan opens. The first Banana Republic store outside the U.. opens in Canada. The first GapKids store opens in an ateo, California The first Gap store outside the United tates opens in London. Banana Republic Factory tore launches. The company s annual sales top $1 billion for the first time. Gap launches online at gap.com. 2000s The first Gap store in Canada opens in Vancouver, British Columbia. Gap aternity launches online, going into stores in Gap opens first franchise stores, in the iddle East and outheast Asia. Piperlime launches, offering a fresh online shoe shopping experience. Gap franchise stores open in 10 new countries: United Arab Emirates, Bahrain, Indonesia, Kuwait, Qatar, Korea, Oman, Turkey, the Philippines and audi Arabia. The first Banana Republic franchise store opens in anama, Bahrain followed by openings in seven new countries; Indonesia, Kuwait, United Arab Emirates, alaysia, ingapore, Korea and Oman Gap Inc. acquires Athleta, a women s activewear company. Banana Republic opens in London. Outlet business expands with first Gap Outlet and Banana Republic Factory stores in Canada Gap celebrates its 40th anniversary. Co-founder Don Fisher passes away at age s Old Navy goes international, opening 12 stores in Canada. Already in nearly two dozen countries, international expansion continues to Australia, China, Italy and beyond The first Banana Republic stores in Japan open in Tokyo and Yokohama. Online reach grows from 1 to 65 countries.

ANNUAL GENERAL MEETING 2013 KARL-JOHAN PERSSON MANAGING DIRECTOR

ANNUAL GENERAL MEETING 2013 KARL-JOHAN PERSSON MANAGING DIRECTOR 2012 IN BRIEF Continued challenging conditions for fashion retail in many H&M s markets Sales +11% in local currencies comparable units