GET TRENDING: A GUIDE TO THE TOP TRENDS & TIPS TO BE A TREND DESTINATION. Presented by: Amanda Gizzi Director of PR & Events.

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1 GET TRENDING: A GUIDE TO THE TOP TRENDS & TIPS TO BE A TREND DESTINATION Presented by: Amanda Gizzi Director of PR & Events May 18, 2016

TRENDS & STYLES TRENDVISION Trendbook Forecast 2017+ Trendbook Forecast 2017+ is the most important resource on the megatrends that will influence jewelry design from 2017 and beyond.

2 TRENDS & STYLES TRENDVISION Trendbook Forecast Trendbook Forecast is the most important resource on the megatrends that will influence jewelry design from 2017 and beyond. Produced by Fiera di Vicenza s independent trend observatory and research department, TRENDVISION Jewellery + Forecasting, the Trendbook Forecast reveals the international jewelry, diamond and watchmaking trends with beautiful jewelry images, consumer profiles and more.

3 EDGY MINIMALISM Linear Minimal Modern Wiry Thin Carelle, Amy Glaswand, Gabriel & Co. Mugler

4 PEARL BREEZE Modern pearls Twist on classics Mix with gemstones Fern Freeman, LJD Designs, Martha Seely Givenchy

5 AMAZING LACE Intricate Lace Metalwork Feminine Delicate Gurhan, Jewelry Television, Just Jules Preen

6 SEA WORLD Fantasy Sea Creatures Fish Scales Magical Whimsical LJD Designs, Roberto Coin, Jewelry Television Emilio Pucci

7 EXOTICA-GEMS Rare One-of-a-kind Colorful Iridescent Takat, Omi Privé, Dawes Design Fyodor Golan

8 VOLUME EVOLUTION 3D Cubes Cylinders Cages Alexandra Mor, Vitae Ascendere, Stuller Zuhair Murad

9 JEWEL-CHATTING Symbols Messages Romantic icons Initials Dilamani, Alex Woo, Stuller Dolce & Gabbana

10 WHAT ELSE WE ARE SEEING

11 MODIFIED HALO ENGAGEMENT RINGS David Mor, Stuller, Vivaan, Leo Ingwer

12 ENGAGEMENT RINGS WITH OVAL STONES Omi Prive, Claudia Endler, Leo Ingwer, Gabriel & Co.

13 WEDDING BANDS Laurence Bruyninckx, Vivaan, Lashbrook, Byard F. Brogan, Phyllis Bergman for Mercury Ring

14 TRENDS: ON THE RED CARPET

15 COLLAR NECKLACES & LARIATS Vivaan, Meredith Marks, Le Vian

16 TRENDS: ON THE RED CARPET

17 DOUBLE DROPS, MISMATCHED, AND FLOWING Drukker Designs, Margery Hirschey, Laurence Bruyninckx

18 TRENDS: ON THE RED CARPET

19 STATEMENT BRACELETS AND WRAP BRACELETS Christopher Designs, Fern Freeman, Forevermark

20 TOP COLORS FOR SPRING 2016

21 THE COLORS OF THE YEAR ROSE QUARTZ SERENITY Syna, Sandy Leong, Pamela Huizenga, Syna

22 SPRING 2016 TOP COLORS FIESTA GREEN FLASH SNORKEL BLUE Omi Privé, Suzy Landa, Meghna Jewels

23 FALL 2016 COLOR PALETTE

24 FALL 2016 Zaiken, Meredith Marks, Gumuchian Oscar de la Renta

25 FALL 2016 Ian Saude for Kaiser Gems, Vivaan, K. Brunini Michael Kors

26 FALL 2016 Meredith Marks, Vivaan, Just Jules Marissa Webb

27 FALL 2016 Le Vian, Eli Frei, Stuller Cushnie et Ochs

28 FALL 2016 Meredith Marks, Just Jules, Le Vian Ralph Lauren

29 FALL 2016 Omi Privé, Gumuchian, LX Antwerp Ulla Johnson

30 FALL 2016 Takat, Alexandra Mor, Dilamani Escada

31 FALL 2016 Sandy Leong, Eli Frei, Pancis Gems Jenny Packham

32 FALL 2016 Le Vian, Sandy Leong, LX Antwerp Tibi

33 FALL 2016 Dilamani, Alexandra Mor, Scott West Diamonds Oscar de la Renta

34 BE A TREND DESTINATION

35 READ & WATCH

36 READ & WATCH

37 PROMOTE

38 PROMOTE PANTONE COLORS

39 CONNECT AND DISCUSS ON SOCIAL MEDIA #jewelrytrends #trends #jewelry #diamonds #instajewels #stacksarethenewblack #fashion #showmeyourrings #style #trendy #buyjewelry

40 FACEBOOK 72% of online adults use Facebook. 65% of Facebook users visit daily and 40% visit multiple times per day. 47% of Americans say Facebook is their #1 influencer of purchases.

41 HOW TO BOOST POSTS ON FACEBOOK It's now a pay-to-play social world Engagement on organic Facebook posts is now just percent

42 HOW TO BOOST POSTS ON FACEBOOK

43 RESULTS: BOOSTED VS. NOT BOOSTED

44 TWITTER Twitter has over 320 million users, and 100 million daily active users. Tweets with images receive 18% more clicks, 89% more favorites and 150% more retweets.

45 WATCH AND JOIN THE CONVERSATION

46 INSTAGRAM 400 million monthly active users 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter

47 PINTEREST 47% of online consumers have made a purchase based on Pinterest recommendations. 80% of total Pinterest pins are repins.

48 LIKEABLE JEWELERS Social media content creation & scheduling platform Every Facebook post is boosted View analytics Jewelers of America Members receive a 10% discount

49 INVEST TRENDVISION Trendbook Forecast Trendbook Forecast is the most important resource on the megatrends that will influence jewelry design from 2017 and beyond. Produced by Fiera di Vicenza s independent trend observatory and research department, TRENDVISION Jewellery + Forecasting, the Trendbook Forecast reveals the international jewelry, diamond and watchmaking trends with beautiful jewelry images, consumer profiles and more. Discounted member price: Your price:

50 REFRESH

51 THANK YOU Amanda Gizzi

128 I-History. 8 Contributors SUMMARY. 36 Panorama Index. 158 Geo-Luxury. 38 Jewellery Directions. 188 Digital Hypnosis. 218 Forecast Timeline

128 I-History. 8 Contributors SUMMARY. 36 Panorama Index. 158 Geo-Luxury. 38 Jewellery Directions. 188 Digital Hypnosis. 218 Forecast Timeline f o r e c a s t 2 3 TRENDVISION Jewellery + Forecasting Trendbook 2017+ SUMMARY www.trendvisionforecasting.com 8 Contributors 36 Panorama Index 38 Jewellery Directions 62 Watches Directions 80 Diamonds