NOL CHA. 8 th * Year. Fashion Media Lounge FEBRUARY 11 SEPTEMBER 8 NEW Y ORK F ASHION WEEK. NOLCHA FASHION WEEK NEW YORK 2015 Pia NYC Collection

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1 NOL CHA SHO W S NEW Y ORK F ASHION WEEK 8 th * Year Fashion Media Lounge FEBRUARY 11 SEPTEMBER 8 image from Syd and NOLCHA FASHION WEEK NEW YORK 2015 Pia NYC Collection

ABOUT ESTABLISHED 2007 PRESTIGE OF PROPERTY For the past 8 years the Nolcha Shows have been held simultaneously with New York Fashion Week and have established itself as the leading award winning

2 ABOUT ESTABLISHED 2007 PRESTIGE OF PROPERTY For the past 8 years the Nolcha Shows have been held simultaneously with New York Fashion Week and have established itself as the leading award winning fashion week platform of discovery and promotion of innovative independent fashion designers through runway shows and exhibition. CONSISTENT CELEBRITY ATTENDANCE AND MEDIA COVERAGE Christina Milian, Bella Thorne, Christy Turlington, Coco Rocha, Mel B, Kat Graham, Zendaya Coleman, Kelly Rutherford, Carrie Keagan and prominent media attend to view the latest trends within the fashion industry. NEW YORK CITY RECOGNITION Nolcha Shows are an official sanctioned fashion week event by The Nolcha Shows have become a hot incubator of new fashion design talent. Similar to how the Sundance Film Festival showcases independent films the Nolcha Shows capitalizes on indie designers and their contribution to the fashion community. FEATURED PRESS - forbes

NOLCHA SHOWS: MEDIA LOUNGE The Fashion Media Lounge is a unique event

relaxed enviroment during New York Fashion Week.

shared on event website and social media Inclusion in PR campaign and media

3 NOLCHA SHOWS: MEDIA LOUNGE The Fashion Media Lounge is a unique event opportunity to showcase your product to media, bloggers and industry in a relaxed enviroment during New York Fashion Week. $1,500 Exhibition Package Dedicated area with table Brand announcement shared on event website and social media Inclusion in PR campaign and media outreach Inclusion Social media campaign (30,000+followers/fans Twitter and Facebook) Photography images post event

4 FASHION DESIGNER DESIGNER TESTIMONIALS TESTIMONIALS The Nolcha team has been very helpful in getting my business the recognition that a growing independent fashion brand lacks. Nolcha has been a prominent influence in my recent growth with pre and post event promotion during New York Fashion Week as well as the continual follow up with media and retail opportunities in NYC and Europe. I highly recommend emerging, as well as established designers, participate in the Nolcha Shows: Media Lounge since they nurture you through every step, especially if you are overwhelmed designing and more for your brand. - Fernanda Medina, Syd and Pia Once again the Nolcha Shows: Media Lounge provided our brand with extreme press exposure. We thank the Nolcha team for connecting us to their well-known industry affiliates. Nolcha is a great platform for emerging designers and they continue to provide nothing but high excellence with tasteful and chic venues. Thank you Nolcha for the great vision you continue to stand by; as always it is a pleasure to have our brand chosen for the Nolcha Shows: Media Lounge. - Randy Luna, Raje Styles Participating in the Nolcha Shows: Media Lounge has been a smart investment for my jewelry business. The team is great at supporting independent fashion designers and helping us connect with industry professionals to increase media exposure and sales. I look forward to collaborating with the Nolcha team for future season s events. - Michelle Pajak- Reynolds

PRESS FROM TOP PUBLISHERS The Nolcha Shows give independent designers a share of the spotlight during a week dominated by Oscar de la Renta, Ralph Lauren, Marc Jacobs and other powerhouse brands.

5 PRESS FROM TOP PUBLISHERS The Nolcha Shows give independent designers a share of the spotlight during a week dominated by Oscar de la Renta, Ralph Lauren, Marc Jacobs and other powerhouse brands. The Nolcha Shows: The Trendy Younger Sister Of Mercedes-Benz Fashion Week. The Nolcha Shows; the platform for independent designers. 6 Fashion Week Trends You Can Actually Wear at the Office The Nolcha Shows have become a hot incubator of new fashion design talent. While the fanfare is centered around Mercedes Benz Fashion Week, it s far from the only glamour game in town.

REAL TIME SOCIA MEDIA Build upon your community and engage with your current fans by keeping them up

INCREASE AND EXTEND ENGAGEMENT WITH YOUR /FANS AND NEW 2.

8M 947K 45K 793K 271K ZENDAYA @NolchaFashionWk @ruskhaircare @gabriellearruda Thank you for having me!

@ruskhaircare for live coverage of the shows KRISTEN TAEKMAN Fun today @NolchaFashionWk

6 REAL TIME SOCIA MEDIA Build upon your community and engage with your current fans by keeping them up to date with photos, videos, celebrities, news and cool updates your brand is doing during New York Fashion Week LEVERAGE OFFLINE EVENT INVESTMENT FOR ONLINE CONTENT AMPLIFY YOUR BRAND MESSAGE REACH INCREASE AND EXTEND ENGAGEMENT WITH YOUR /FANS AND NEW 2.1M FASHIONCLIMAXX2 accessories you guys must check him out BEYOND!! 4.8M 947K 45K 793K @gabriellearruda Thank you for having me! NANCYODELL Some of my favorite designers are showing presented by for live coverage of the shows KRISTEN TAEKMAN @Bethenny these are so yummy! #RHONY COCO ROCHA So touching to see #DaniloGabrielli and a young designer walk the JENNIE GARTH very excited to be walking the catwalk today and the gorgeous Epiphany collection

7 NOLCHA SHOWS: NEW YORK FASHION WEEK SNAPSHOT CLICK HERE TO VIEW PAST IMAGES

DISTINCTIVE PARTNERS RUSK RUSK has always represented unparalleled creative artistry and individuality in the professional haircare world.

8 DISTINCTIVE PARTNERS RUSK RUSK has always represented unparalleled creative artistry and individuality in the professional haircare world. We thought it would be a perfect fit to be Presenting Sponsor of the Nolcha Shows, because they provide that platform for independent artists/designers from around the world to showcase their talent. BRITISH DEPUTY CONSUL GENERAL / LONDON DEVELOPMENT AGENCY The Nolcha Shows was a fantastic showcase for talented British designers. I m sure those involved will leave their mark and do a lot of business in the future with New York. COCA COLA, FUZE Thank you for making Fuze and Coca-Cola part of the Nolcha Shows. The opportunity was great. We were able to get the product in the hands of the right consumers. DON Q RUMS For the past 6 years this partnership has been a great success introducing Don Q Rums to New York in front of our ideal demographic. We look forward to continuing our support in 2016.

SEASONED MANAGEMENT Our management team provide you the support, guidance and event expertise needed to execute

At Nolcha we understand the goals of independent fashion brands showcasing during New York Fashion Week.

Foundation Creator Independent Retailer Month ARTHUR MANDEL CO-FOUNDER 12+ years business Development/

Thomas University School Law, licensed to practice Supreme Court Florida Patent/Trademark Office. Board St.

9 SEASONED MANAGEMENT Our management team provide you the support, guidance and event expertise needed to execute a successful experience for your brand. As a participating brand of the Nolcha Shows: Media Lounge you will work with a dedicated account representative to handle queries, marketing, pre event preparation and onsite setup. At Nolcha we understand the goals of independent fashion brands showcasing during New York Fashion Week. KERRY BANNIGAN CO-FOUNDER 12+ years Events/Marketing/Media Board G8 Young Summit Fashion Chair of PVBLIC Foundation Creator Independent Retailer Month ARTHUR MANDEL CO-FOUNDER 12+ years business Development/ Entertainment /Events Holds JD St. Thomas University School Law, licensed to practice Supreme Court Florida Patent/Trademark Office. Board St. Judes Cancer Research ALYSON ROY PUBLIC RELATIONS DIRECTOR 12+ years in lifestyle PR focused in the Fashion, Arts & Entertainment industries Advisory Board for Fashion Advance and Blazetrak.com Founding Junior Board member for Rosie s Theater Kids GREG BLOOM OPERATIONS 20+ years in Advertising, Marketing, Events, Publishing

10 APPLICATION FAX OR USA: UK: or scan and to Please Include: Designer bio, editorial features and list of retail distribution. We will contact you within 5 business days of receiving the application. REFERRED BY (CIRCLE) Kerry Bannigan / Megan McAstocker / Arthur Mandel / Other: COMPANY NAME: DESIGNER NAME: WEBSITE: PHONE Nolcha 350 Fifth Ave. 59th FL New York NY Contact: Megan@nolcha.com

NOLCHA S H O W S. Partner kit 2015/16. September February NOLCHA FASHION WEEK NEW YORK 2015

NOLCHA S H O W S. Partner kit 2015/16. September February NOLCHA FASHION WEEK NEW YORK 2015 NOLCHA S H O W S N E W YO R K FA S H I O N W E E K Partner kit 2015/16 September 10-14 February 11-15 * 7 ar Ye th About Established 2007 Prestige of property For the past 6 years the Nolcha Shows have