Design Charisma 2018 Hong Kong Prosperity Communications Limited

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1 Design Charisma 2018 Hong Kong

2 Visions and Missions To Support and Promote local designers To Endorse the value and professional of design To Create positive brand impact and exposure on designers To Arouse the publicity and public recognition in the business field To Strengthen the design sense from the public Allurement is Science To Exert the Charm of Design is not by happening but by calculation and methodology, So it is Science.

3 Professional Adviser Supporting Organizations Organizing Partner Media Partners

4 The Professional Adviser The Hong Kong Designers Association was founded in The Association is the first of its kind in Hong Kong, and is a design body to advocate public interest in design and higher professional status for practicing designers in government, cultural, entertainment, commercial and industrial sectors, for full-time, part-time teachers and administrators on the academic side of designing.

5 The Forum The Forum aims to create a business Meetup atmosphere, gathering Talented Designers and other society elites in town, allowing the Talented designers to expand their crosssector networks as well as sharing Biz. Intel. and insights. Date: 29 th March 2018 (Thursday) Time: 14:30-16:30 (Cocktail at 14:00) Venue: Kowloon Shangri-La Hotel More than 150 Designers and Guests will be invited to join the forum.

6 The Supplement The Spirit of Design Charisma 2018 HK is to celebrate and pay tribute to the Talented Designers in Hong Kong, for what they have achieved, and offering the recognitions they deserve by the public. The Supplement aims at creating a Positive Brand Impact and Exposure on HK Designers and their companies. By promoting this well-put together supplement via different media platforms; designers can convey their visions, beliefs and success factors allowing the vast sophisticated public, the commercial sector in particular to learn more about their talents and businesses.

7 The Supplement In the form of bound in Supplement in the leading Financial Title Economic Digest. The perfect vehicle to catch the eyeball of the Business Guru & Commercial Elites

8 The Video Interview ( CG reference) Video Interview available on : HKDA & Economic Digest s facebook page, ED Channel and YouTube The Superb channel to convey your Vision, Insights and Big Plans ahead

9 The Publicity The Pre & Post online publicity coverage of the Design Charisma 2018 HK will be done by Newimedia, one of the digital media Big Boys in town. - Covering more than 1,000,000 impressions in Yahoo and Google. Online publicity coverage also targeted to cover multi sectors Hot facebook pages, such as: - Girltalk (200k+ ), Mentalk (190k+ ), Smart ED (160k+ ), Designerhk.com (52k+ ), StartupBeat (51k+ ), - BizHK (14k+ ), HKDA (11k+ ) etc. - All driving viewers to see the Supplement / Videos at Design Charisma & HKDA s online platforms. Prime Publicity In addition to the 6 digit weekly readership of Economic Digest, the post event coverage is targeted to be on Headline Daily with their 1.2 million readers.

10 Thank You Contact me at : /

11 * DESIGN CHARISMA 2018 HK Forum and Supplement The Magazine (Media Partner) Launched in 1981, Economic Digest is a leading business & financial weekly magazine in Hong Kong. Specially edited for the key business decision makers in Hong Kong and China. With superb history and remarkable status, Economic Digest is well recognized as the market leader in the field of professional analysts. It is also the most widely read and the most influential business & financial weekly title in Hong Kong. Readers of the Economic Digest are in their golden thirties and forties with high income, actively seeking investment opportunities with lifestyles of Mid-class+.

12 * DESIGN CHARISMA 2018 HK Forum and Supplement Double Page Spread Coverage Visual Mock-up

13 * DESIGN CHARISMA 2018 HK Forum and Supplement The Coverage Option 1 Full Page 2 Full Pages 1 Full Page & 1 Ad. 2 Full Pages & 1 Ad.

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