2016 MEDIA KIT. Contact Your Robb Report Representative. Contact Your Robb Report Representative. Matthew Carroll

Transcription

1 Contact Your Robb Report Representative Matthew Carroll Lindsey Levine East Coast Colette Alderson West Coast Contact Your Robb Report Representative Daniel Curtis : East Coast danc@robbreport.com ROBB REPORT.COM

2 Table of Contents 3 ABOUT US 12 DIGITAL 7 PRINT EXPERIENCES & EVENTS CONTACT US 2 Contact Your Robb Report Representative

3 Mission Statement The Leading Voice in Luxury For 40 years, Robb Report has been an arbiter of living well. Covering the newest and finest in luxury worldwide, Robb Report fuels the contemporary desires of today s elite consumers. Our affluent, discerning audience is passionate about discovering the unparalleled, acquiring the meaningful, and experiencing the best of the best as a celebration of their success. Robb Report is their source for luxury knowledge and inspiration. Through all we do print, digital, tablet, events, and international editions our mission is to provide inside access and fresh insight to living well. about us 3 Contact Your Robb Report Representative

4 Robb Report Editorial Encompassing All Aspects of Fine Living Unmatched Editorial Environment Each month, Robb Report s evocative writing and rich photography capture the elegance and sophistication of a life well lived. Robb Report features all facets of luxurious living, including jewelry, watches, autos, yachting, aircraft, real estate, style, culture, art, collectables, travel, and the best of gastronomy. about us 4 Contact Your Robb Report Representative

5 The Ultimate Luxury Consumers The Most Coveted Audience Robb Report engages the finest connoisseurs with content and first-class advertising that speak to their passions. Synonymous around the world with affluence, luxury, and the best of the best, Robb Report attracts a discerning audience who share the same appreciation and desire for quality, artisanship, heritage, design, and exclusivity core elements that define luxury. A unique combination of high standards, coupled with influence and spending power, makes the Robb Report audience the ideal target for the world s top luxury brands. Median Age Male/Female Ratio Percentage Married or Partnered Average Household Income Average Household Net Worth ROBB REPORT BRAND PROFILE 42 77/23 86% $363,247 $2.4MM #1 for Highest Net Worth for Highest Personal Income AGAINST ALL MEDIA BRANDS, ROBB REPORT RANKS AT THE TOP Source: Ipsos Affluent Survey, Spring Audience reflects total brand footprint. #1 among 296 brands measured in Ipsos for median net worth and personal income. about us 5 Contact Your Robb Report Representative

6 AIRCRAFT, FRACTIONAL SHARES, AND FLIGHT SERVICES PLUS RESTORING SUPERSONIC SPEEDS TO BUSINESS TRAVEL ROBB REPORT.COM PRINT The Leading Voice in Luxury. World-Class Media Solutions. Robb Report: The expert in luxury for 40 years Brand extensions Private Aviation SOURCEBOOK ULTRALONG RANGE THE NEW JETS FROM DASSAULT, GULFSTREAM & BOMBARDIER A GUIDE TO BUYING Print Magazines Supplements & Gulfstream Media Partner INTERNATIONAL 16 international editions and growing International Editions Robb Report Digital DIGITAL RobbReport.com: Inspires today s luxury consumer RobbGear.com: The place to discover and acquire the best and most compelling stuff RobbVices.com: Millennial multi-faceted program The Robb Report Luxury Group: The ultimate media solution engaging luxury consumers MARKETING SOCIAL MEDIA EXPERIENCES Signature and custom events An influential social media audience Follow Exceptional engagement & lead generation Newsletters: Robb Report Insider (Daily), Lifestyle, Travel, Dedicated s 2016 CEO SUMMIT about us 6 Contact Your Robb Report Representative

7 Subject to Change PRINT EDITORIAL 2016 CALENDAR January The Travel Issue In this eighth annual issue dedicated entirely to travel, Robb Report reveals the world s 20 hottest and coolest luxury destinations for Our editors take readers on an epic insider tour of the places to be before everyone else gets there! Plus Robb Report Culinary Masters Competition: Savor the flavors of the United States as the country s most exciting chefs clash in the ultimate finedining face-off. Special Health & Wellness editorial SPACE CLOSE/ OCTOBER 30, 2015 MATERIALS CLOSE/ NOVEMBER 6, 2015 ON SALE/ DECEMBER 29, 2015 February NEW The Bucket List Issue Robb Report invites a select group of our most influential readers to share their most memorable, matchless, and life-enriching luxury experiences. Readers will want to add these amazing journeys, extraordinary explorations, and very surprising discoveries to their own personal bucket lists. SPACE CLOSE/ NOVEMBER 23, 2015 MATERIALS CLOSE/ NOVEMBER 30, 2015 ON SALE/ JANUARY 26 March NEW La Dolce Vita: Italy s Artists and Artisans, and the Capital of Style + Spring Fashion In no country is the human touch more beautifully expressed than in Italy. In this issue, Robb Report celebrates all things Italian, introducing our readers to the artists, artisans, engineers, designers, winemakers, chefs, and hoteliers who make Italy the capital of art, style, design, gracious living, and irresistible automobiles. In addition, Robb Report spotlights the definitive men s and women s clothing and accessories from the most sought-after Italian fashion houses. Plus Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design. SPACE CLOSE/ JANUARY 4 MATERIALS CLOSE/ JANUARY 8 ON SALE/ FEBRUARY 23 April Car of the Year At our annual invitation-only, multi-vehicle test-drive, 200 VIPs take to the roads of California during eight sessions of rigorous driving to determine which of the automotive industry s most spectacular new sports and luxury models most deserves the title of Robb Report Car of the Year. Plus Special Health & Wellness editorial SPACE CLOSE/ JANUARY 29 MATERIALS CLOSE/ FEBRUARY 5 ON SALE/ MARCH 22 May NEW The New Luxury: Entrepreneurs & Innovators Each generation defines luxury in a slightly different way. For today s sophisticated consumers, being is at least as important as having. Travel experiences are leading the way to defining today s new luxury. Robb Report examines the individuals and companies whose bold values, groundbreaking technologies, designs, and innovative ideas are reshaping our concepts of what it means to live well today and in the future. Plus Global Insights: The editors of Robb Report s international editions highlight the evolution of luxury around the globe. Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design. SPACE CLOSE/ FEBRUARY 26 MATERIALS CLOSE/ MARCH 4 ON SALE/ APRIL 19 June Best of the Best Each year, Robb Report chooses the most outstanding new products and services available worldwide. This issue draws international attention and acclaim by profiling in detail the best in every category: the top automobiles in their class, the most extraordinary jewels, the finest watches, the most distinguished hotels, and much more. Our 28th annual Best of the Best issue represents the culmination of an entire year s search for excellence in every aspect of the luxury lifestyle. SPACE CLOSE/ APRIL 1 MATERIALS CLOSE/ APRIL 8 ON SALE/ MAY 24 July Summer Gear Luxury meets the great outdoors as Robb Report explores the planet s most spectacular destinations and the greatest gear (eye-catching recreational equipment, digital gadgets, highperformance sportswear, and personal technologies) for getting the most from these epic journeys. SPACE CLOSE/ MAY 6 MATERIALS CLOSE/ MAY 13 ON SALE/ JUNE 28 August Dream Machines A celebration of cutting-edge designs and technologies, this issue examines the luxury world s preeminent innovations in automobiles, watches, home electronics, and more. Plus Special Health & Wellness editorial SPACE CLOSE/ JUNE 3 MATERIALS CLOSE/ JUNE 10 ON SALE/ JULY 26 September Fall Fashion: Icons of Elegance In our fall fashion issue, Robb Report not only showcases the finest fall looks both uptown and downtown for the sophisticated man and woman but also presents seven industry leaders in the fields of business, technology, sports, and entertainment, who offer their perspectives on putting their own personal styles to work. Plus Signature Accessories: Contemporary takes on perennial classics, such as aviator sunglasses, the biker jacket, wing-tip shoes, the trench coat, and more. Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design. SPACE CLOSE/ JULY 8 MATERIALS CLOSE/ JULY 15 ON SALE/ AUGUST 30 October NEW 40th-Anniversary Special In this special collectible issue, Robb Report takes readers on a fact- and insight-filled journey trough the past and future of luxury. Feature editorial will include: Luxury Landmarks, a compilation of the breakthroughs and bold ideas as well as the successes, people, and places that have shaped the world of luxury. New Masters of Luxury: The Rule Breakers will chronicle unique individuals whose creativity changed everything. Private Aviation Sourcebook: A guide to buying aircraft, fractional shares, and flight services. SPACE CLOSE/ AUGUST 5 MATERIALS CLOSE/ AUGUST 12 ON SALE/ SEPTEMBER 27 November The Robb 50 Fifty of the world s leading connoisseurs offer insider perspectives on finding, acquiring, protecting, and selling the rarest and more highlighting our readers passions for investing in these categories. Plus Watches & Jewelry: Our annual selection of the finest jewels and most sophisticated timepieces on the market. Holiday Host s Guide: Robb Report s recommendations for the finest wines, spirits, and cocktails to taste, serve, and share during the holiday season. Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design. Special Health & Wellness editorial SPACE CLOSE/ SEPTEMBER 2 MATERIALS CLOSE/ SEPTEMBER 9 ON SALE/ OCTOBER 25 December Ultimate Gift Guide A holiday tradition, the annual Robb Report Ultimate Gift Guide presents the most lavish gifts in the world an imaginative, exclusive collection that not even Santa can compete with. Past gifts have included a 35-acre private island, a 43,000-square-foot flying residence, a $255 million eco-friendly megayacht, a 30-carat D-flawless diamond, and a magical private-island adventure with the illusionist David Copperfield. SPACE CLOSE/ SEPTEMBER 30 MATERIALS CLOSE/ OCTOBER 7 ON SALE/ NOVEMBER 22 print 7 Contact Your Robb Report Representative

8 Editorial Content In Every Issue DESIGN PORTFOLIO A pair of full-color spreads presenting products that represent the best of industrial and artistic design. FRONTRUNNERS A fast-paced survey of the latest developments in the worlds of autos, aviation, home entertainment, boating, fashion, watches, jewelry, art, dining, travel, and more. GALLERY Profiles of products, events, and people making news in categories such as: Antiques Art Autos Aviation Boating Cigars Collectibles Dining Golf Health Home Electronics Jewelry Motorcycles Pens Spas Spirits Sport Travel Vacation Homes Wardrobe Watches Wine Core Departments WHEELS Events and experiences related to new or vintage luxury automobiles. WINGS & WATER Products, services, and events associated with yachting or private aviation. JOURNEYS An in-depth look at exclusive and exceptional destinations from around the globe. LEISURE Products, events, and experiences related to fine dining, wine, spirits, and cigars. STYLE The best in fashion and jewelry. TIME The finest watches and latest developments in horology. HOME ENTERTAINMENT Home theater and other leadingedge entertainment technologies. SPORTS & OUTDOORS Exclusive adventures in the realms of skiing, surfing, golfing, mountain biking, and beyond. print 8 Contact Your Robb Report Representative

9 Print Supplements A compelling mix of architecture, decor, renovation, and real estate that appears within Robb Report, the Home & Style supplement presents the luxury lifestyle from a design perspective. Comes magna-stripped within the March, May, September, and November issues. A resource for the most discerning hosts and passionate connoisseurs who care about the contents of their glass, this guide will provide recommendations for the finest wines, spirits, and cocktails to be tasted, shared, and served during the holiday season. The Host s Guide accompanies Robb Report s November issue. Private Aviation SOURCEBOOK A comprehensive guide to the many options available in private flight whether for business or personal pleasure. The Private Aviation Sourcebook accompanies Robb Report s October issue. ULTRALONG RANGE THE NEW JETS FROM DASSAULT, GULFSTREAM & BOMBARDIER A GUIDE TO BUYING AIRCRAFT, FRACTIONAL SHARES, AND FLIGHT SERVICES PLUS RESTORING SUPERSONIC SPEEDS TO BUSINESS TRAVEL print 9 Contact Your Robb Report Representative

10 Subject to Change Print Rate Card 2016 Advertising Rates/Gross SIZE Full Page $37,716 $33,944 $31,309 $29,422 $26,391 ⅔ page $31,309 $28,492 $25,987 $24,431 $21,910 ½ Page $24,520 $22,314 $20,361 $19,136 $17,156 ⅓ Page $18,653 $16,971 $15,490 $14,549 $13, Advertising Rates/Net SIZE Full Page $32,059 $28,851 $26,613 $23,948 $22,432 ⅔ Page $26,613 $24,218 $22,087 $20,766 $18,622 ½ Page $20,842 $18,966 $17,309 $16,267 $14,582 ⅓ Page $15,856 $14,426 $13,168 $12,368 $11,093 Premium Positioning POSITION GROSS NET Cover 2 Spread $88,752 $75,438 Cover 3 Spread $81,764 $69,499 Cover 3 $46,854 $39,825 Cover 4 $57,166 $48,591 Clients must confirm their cover positions 60 days prior to space close deadline. EDITORIAL CALENDAR January The Travel Issue + Culinary Masters Competition SPACE CLOSE/ OCTOBER 30, 2015 MATERIALS CLOSE/ NOVEMBER 06, 2015 ON SALE/ DECEMBER 29, 2015 February The Bucket List Issue SPACE CLOSE/ NOVEMBER 23, 2015 MATERIALS CLOSE/ NOVEMBER 30, 2015 ON SALE/ JANUARY 26 March La Dolce Vita: Italy s Artists and Artisans, and the Capital of Style + Spring Fashion SPACE CLOSE/ JANUARY 04 MATERIALS CLOSE/ JANUARY 08 ON SALE/ FEBRUARY 23 April Robb Report s Car of the Year SPACE CLOSE/ JANUARY 29 MATERIALS CLOSE/ FEBRUARY 05 ON SALE/ MARCH 22 May The New Luxury: Entrepreneurs & Innovators + Global Insights SPACE CLOSE/ FEBRUARY 26 MATERIALS CLOSE/ MARCH 04 ON SALE/ APRIL 19 June Best of the Best SPACE CLOSE/ APRIL 01 MATERIALS CLOSE/ APRIL 08 ON SALE/ MAY 24 July Summer Gear SPACE CLOSE/ MAY 06 MATERIALS CLOSE/ MAY 13 ON SALE/ JUNE 28 August Dream Machines SPACE CLOSE/ JUNE 03 MATERIALS CLOSE/ JUNE 10 ON SALE/ JULY 26 September Fall Fashion: Icons of Elegance + Signature Accessories SPACE CLOSE/ JULY 08 MATERIALS CLOSE/ JULY 15 ON SALE/ AUGUST 30 October Robb Report s 40th-Anniversary Special, Private Aviation Sourcebook SPACE CLOSE/ AUGUST 05 MATERIALS CLOSE/ AUGUST 12 ON SALE/ SEPTEMBER 27 November The Robb 50 + Watches & Jewelry, Host s Guide SPACE CLOSE/ SEPTEMBER 02 MATERIALS CLOSE/ SEPTEMBER 09 ON SALE/ OCTOBER 25 December Ultimate Gift Guide SPACE CLOSE/ SEPTEMBER 30 MATERIALS CLOSE/ OCTOBER 07 ON SALE/ NOVEMBER 22 print 10 Contact Your Robb Report Representative

11 International Editions Growing Global Influence Robb Report s global influence continues to grow beyond the United States, with many editions in development. All of the rates below are net. NOTE: Page rates and circulation are subject to change ARABIA Circulation: 20,000 Page Rate: $9,000 Frequency: 12 BRAZIL Circulation: 25,000 Page Rate: $20,000 Frequency: 12 CHINA Circulation: 184,000 Page Rate: $41,755 Frequency: 12 GERMANY Circulation: 100,000 Page Rate: $14,335 Frequency: 4 (2 in 2016) INDIA Circulation: 30,000 Page Rate: $8,800 Frequency: 12 KAZAKHSTAN Circulation: 20,000 Page Rate: $8,200 Frequency: 10 KOREA Circulation: 15,000 Page Rate: $7,500 Frequency: 12x MALAYSIA Circulation: 10,000 Page Rate: $1,660 Frequency: 12 MEXICO Circulation: 40,000 Page Rate: $15,225 Frequency: 12 RUSSIA Circulation: 22,000 Page Rate: $17,400 Frequency: 11 SINGAPORE Circulation: 15,000 Page Rate: $4,075 Frequency: 12 SPAIN Circulation: 30,000 Page Rate: $13,855 Frequency: 10 THAILAND Circulation: 15,000 Page Rate: $2,615 Frequency: 12 TURKEY Circulation: 9,000 Page Rate: $9,000 Frequency: 12 UNITED KINGDOM Circulation: 52,000 Page Rate: $14,365 Frequency: 4 VIETNAM Circulation: 10,000 Page Rate: $4,585 Frequency: 12 print 11 Contact Your Robb Report Representative

12 Subject to Change DIGITAL EDITORIAL 2016 CALENDAR January Travel Robb Report reveals the world s 20 hottest and coolest luxury destinations for Our editors take our audience on an epic insider tour of the places to be before everyone else gets there! Bonus Feature: Robb Report Culinary Masters Competition: The country s most exciting chefs clash in the ultimate fine-dining face-off. With updates, supplemental video, photos, and winner s dinner celebration highlights Travel Previews: Top Destinations, Hotel Openings, Restaurants to Watch Comprehensive Guide to the 35th America s Cup Exclusive Access to the 2016 Detroit Auto Show Top Watches from SIHH 1016 February The Bucket List Robb Report invites its most influential readers to share their most memorable, matchless, and life-enriching luxury experiences the amazing journeys, extraordinary explorations, and very surprising discoveries that our audience will want to add to their bucket lists. 10 Over-the-Top Travel Experiences Valentine s Day Gift Guide: The Best Luxury Gifts to Express Your Affection March La Dolce Vita In our mass-market, mass-production world, the rarest treasures are increasingly those objects still produced by the human hand. In no country is the human touch more beautifully expressed than in Italy. Robb Report celebrates all things Italian, introducing our audience to the artists, artisans, engineers, designers, winemakers, chefs, and hoteliers who make Italy the capital of art, style, design, gracious living, and irresistible automobiles. Plus, Robb Report spotlights the definitive men s and women s clothing and accessories from the most sought-after Italian fashion houses. Incredible Italian Superyachts Italian Wineries Places to Buy Italian in U.S. Top Watches from Basel World 2016 Top Luxury Cars from the Geneva Auto Show Spots for Spring Travel Irish Whiskies for St. Patrick s Day Favorite St. Patrick s Day Cocktails April Car of the Year At our annual invitation-only, multi-vehicle test-drive, VIPs take to the roads of California during sessions of rigorous driving to determine which of the automotive industry s most spectacular new sports and luxury models most deserves the title of the Robb Report Car of the Year. Exclusive Car of the Year Competition Photos and Video Tracks for Driving Your Supercar Driving Fashion Roundup April Fools Extravaganza: Fun and Inventive Luxury Items and Stories Top Luxury Cars from the New York Auto Show The Best of Spring Fashion Golf Courses for Channeling Your Inner Masters Golfer May The New Luxury Each generation defines luxury in a slightly different way. For today s sophisticated consumers, being is at least as important as having: Experiences and the personal narratives that arise from them are as valuable as even the most significant acquisition. Robb Report examines the individuals and companies whose bold values, groundbreaking technologies, and innovative ideas are reshaping our concepts of what it means to live well. The Leaders of Luxury Technology Stars Wars Memorabilia Tequilas for Cinco de Mayo Gifts for Mother s Day 2016 Kentucky Derby Guide Guide to the 2016 Monaco Grand Prix June Best of the Best Each year, Robb Report chooses the most outstanding new products and services available worldwide. Drawing international attention and acclaim, we profile in detail the best in every category: the top automobiles in their class, the most extraordinary jewels, the finest watches, the most distinguished hotels, and much more. Best of the Best represents the culmination of an entire year s search for excellence in every aspect of the luxury lifestyle. Best of the Best: Exclusive Photos, Video, and More Spots for Summer Travel The Best of Summer Fashion July Summer Gear Luxury meets the great outdoors as Robb Report explores the planet s most spectacular destinations and the greatest gear (eye-catching recreational equipment, digital gadgets, high-performance sportswear, and personal technologies) for getting the most from these epic journeys Toys of Summer: The Latest and Greatest Luxury Toys Cocktails for Summer and July Fourth Travel Guide for the Rio Olympics August Dream Machines In celebration of cutting-edge designs and technologies, Robb Report examines the luxury world s preeminent innovations in automobiles, watches, home electronics, and more. The 10 Most Innovative Watches 10 Crazy Concept Cars Dream Machine Retrospective: Luxury Inventions that Never Were September Fall Fashion: Icons of Elegance Robb Report not only showcases the finest fall looks both uptown and downtown for the sophisticated man and woman but also presents seven industry leaders in the fields of business, technology, sports, and entertainment, who offer their perspectives on putting their own personal styles to work. Bonus Features: Signature Accessories: Contemporary takes on perennial classics, such as aviator sunglasses, the biker jacket, wing-tip shoes, the trench coat, and more. Private Aviation Sourcebook: A guide to buying aircraft, fractional shares, and flight services. 10 Fashionable Destinations for Fall Top Luxury Cars from the Geneva Auto Show Top Yachts from the Cannes Yacht Show Top Yachts from the Monaco Yacht Show October Robb Report s 40th Anniversary Special Salute 40 years of Robb Report with this comprehensive look back at the tastemakers, trends, and milestones that have inspired luxury through the 1970s, 80s, 90s, and 2000s. Timelines, profiles of leading figures, and remembrances of fads past take our audience on a poignant and pointed journey that culminates in a humorous and revealing look at the future of luxury. Robb Report Cover Picks from the Last 40 Years Favorite Robb Report Features of the Last 40 years Top Luxury Cars from the Paris Auto Show November The Robb Report 50 Fifty of the world s leading connoisseurs offer insider perspectives on finding, acquiring, protecting, and selling the rarest and most rewarding examples of fine art, vintage automobiles, watches, high jewelry, and more. Bonus Features: Watches & Jewelry: Our annual selection of the finest jewels and most sophisticated timepieces on the market. Holiday Host s Guide: Robb Report s recommendations for the finest wines, spirits, and cocktails to taste, serve, and share during the holiday season. Top Auction Items of 2016 Thanksgiving Wine and Dining Guide December Ultimate Gift Guide A holiday tradition, the annual Robb Report Ultimate Gift Guide presents the most lavish gifts in the world an imaginative, exclusive collection that not even Santa can compete with. Past gifts have included a 35-acre private island, a 43,000-square-foot flying residence, a $255 million eco-friendly megayacht, a 30-carat D-flawless diamond, and a magical private-island adventure with the illusionist David Copperfield. One of our most widely read and sought-after features of the year, the Ultimate Gift Guide answers the question what to give when cost is no object. Online Holiday Gift Guide: Presents that Fit Under the Tree Spots for Winter Travel The Best Gear for Winter digital 12 Contact Your Robb Report Representative

13 Robb Report Digital Planting a Flag in the World of Digital Luxury RobbReport.com inspires today s luxury consumers with engaging content. Our dedicated team of digital editors, writers and designers provide daily reviews and opinions on the latest happenings in all things luxury. This is communicated through RobbReport.com, RobbGear.com, RobbVices.com and our new daily newsletter Robb Report Insider. The Newest Updates Include: INCREASE IN DAILY CONTENT AND IMPROVED DESIGN TO OPTIMIZE USER EXPERIENCE Investment in a dedicated staff of writers and photographers to ensure an engaging online experience Site content has increased dramatically, from 2 stories a day to 14 a day, and in the coming months to 20 stories a day Dynamic aesthetics more content above the fold DEEPER ENGAGEMENT & GROWING Unique Users: 518K Page Views: 1.7 Million Traffic is growing with organic Unique Users up +124% and Page Views up +175% Deeper engagement with returning visits up +129% A YOUNG HIGHLY AFFLUENT AUDIENCE RobbReport.com Demographic Profile Median Age 35 Male/Female Ratio 70%/30% Married/Partnered 88% Average Household Income $373,466 Average Household Net Worth $2.0 Million ROBB REPORT SOCIAL IS ON THE RISE Robb Report continues to gain more fans and followers, on Facebook, Twitter, Instagram and Vine, totaling over 675K across all platforms +89% in the past year Engaging and influencing with past month s posts generating 9.5 Million impressions on Facebook and 1.7 Million on Twitter Source: Ipsos Affluent Survey, Spring, Omniture/Adobe Analytics, April digital 13 Contact Your Robb Report Representative

14 RobbReport.com Interactive Media and Rich Content for a Discerning Audience RobbReport.com provides detailed insight into the highest standards of quality, connoisseurship, and craft from the world s most prestigious brands. New and original content is presented through: Unique and exclusive editorial Top 10/Best-of lists Native and editorially driven content spotlights Luxury Newswire releases RobbReport.com offers advertising partners a credible editorial environment to reach their target affluent audience. digital 14 Contact Your Robb Report Representative

15 Brand Spotlight Native Advertising Convey Your Brand s Incredible Story with Custom Content Native content integrations offer the perfect way to convey your brand s messaging within Robb Report s trusted environment. Combine targeted brand content with focused calls to action that drive traffic and lead generation. Robb Report s brand spotlight is a unique combination of lifestyle editorial, advertorial and advertising with a strong call to action Our programs include guaranteed pageview performance Not simply a landing page, the custom content spotlight will be a multi-page hub that can include coverage of your brand with image galleries, videos and much more Special advertorial (optional) produced by Robb Report and/or submitted by your company Video, image carousel, and slideshows bring our partners brands to life and drive lead generation Content syndication will be used to drive traffic from other luxury sites across the Internet digital 15 Contact Your Robb Report Representative

16 High-Impact Units Digital Display/ A digital campaign expands your reach among our audience Interactive Products That Increase Engagement Robb Report continues to innovate and refine the types of digital advertising products available to partners. In addition to standard units, advertisers now have the ability to use a variety of IAB Rising Star units, as well as site-served and interactive units, to increase engagement with their brand. Increase interactivity through videos, slideshows, maps, and other creative units via the use of rich media. High-Impact Units: (expands to ) x250 (expands to 500) Prestitials Site wrap (1920 x 1080) Filmstrip ( displayed in window) Media Bar Placement (Homepage or Real Estate) ( ) Prestitial Example Across RobbReport.com, our partners digital ad messaging has exceptionally high click-through rates three times the national average with a highly engaged and receptive audience. Display Ads Site Wrap Example digital 16 Contact Your Robb Report Representative

17 Robb Report Luxury Group Robb Report s clear leadership in the world of luxury media spans beyond print to digital media. The dedicated team of digital editors, writers, and designers provide daily reviews on the latest happenings across all things luxury via RobbReport.com and the new daily newsletter, Robb Report Insider. In addition, Robb Report has carefully chosen a portfolio of up to 40 partner sites to create The Robb Report Luxury Group, an assembly of luxury digital properties whose purpose is to align readers with a passion for the world of luxury with stories and insights on important topics. Robb Report Luxury Group, which provides the ultimate media solution for luxury brands to connect in a meaningful way with America s most affluent and active consumers the majority of whom are constantly purchasing and acquiring in significant ways. digital 17 Contact Your Robb Report Representative

18 Video Experience Several advertising programs are available, which range from pre-roll to single partner, 12-week editorial video programs themed to meet the strategic objectives of the client. Captivate with Exclusive Videos RobbReport.com houses web-exclusive content, including editorial-created videos that give our digital audience a special behind-the-scenes look into the Robb Report world. digital 18 Contact Your Robb Report Representative

19 Programs Robb Report Insider 40,000 daily subscribers (Monday Friday) Delivers a timely and curated synopsis of the most relevant and interesting news in the world of luxury, including autos, yachts, fashion, watches, jets, travel, wines, and more. Lifestyle 50,000 weekly subscribers A weekly roundup of our editors' selections and the week's most popular content from RobbReport.com. Travel 30,000 biweekly subscribers A biweekly newsletter curated for our readers who are passionate about travel. Robb Report Partner Single-sponsor s sent to 30,000 opt-in subscribers offer 100% share of voice and direct access to Robb Report s highly desirable audience. digital 19 Contact Your Robb Report Representative

20 Social Media Experience Connect with an Active Audience Robb Report editors post three to four stories a day on social media. These stories include slideshows and videos. Posts on certain platforms are available to Robb Report clients who are looking to further enhance their overall campaign with Robb Report. Total monthly reach via Facebook is now up to 5 million Number of engaged followers has also dramatically increased: 323 percent in the past year Our composite following: 500,000+ and growing every day. Average of 700 clicks back to RobbReport.com from editorial posts on social media. Extend the conversation to a responsive audience through highly engaging visual posts on Robb Report s dedicated Facebook and Twitter pages. Follow Us Facebook.com/RobbReport Twitter.com/RobbReport Pinterest.com/RobbReport Instagram.com/RobbReport Youtube.com/RobbReport digital 20 Contact Your Robb Report Representative

21 Advertisement Specifications Static Banner Creative Requirements UNIT , , , FILE SIZE 40 KB maximum MEDIA TYPES ACCEPTED.html5,.jpg,.gif,.png CLICK URL Click-through URL required For more digital specs visit: digital 21 Contact Your Robb Report Representative

22 Experiences & Events Car of the Year Each year, Car of the Year offers the unforgettable opportunity to test-drive the newest sports and luxury models during a three-day extravaganza. The multiday event is complete with extraordinary dinners fueled by the finest wines, and an unmatched level of access to Robb Report s VIP readers. Find out how Robb Report can integrate your brand into this ultra-exclusive event in an unparalleled luxury environment. CEO Summit Set at the stunning Montage Deer Valley, Robb Report s annual CEO Summit brings together thoughtleaders and top executives from the globe s leaders in luxury with select Robb Report Club Members. Guests ski the slopes in the morning and then gather for meals, networking and discussions that dissect the latest trends affecting the luxury market today. While in Deer Valley, guests are treated to deluxe accommodations at the Montage, as well as epic skiing in a ski-in/ski-out setting. Culinary Masters This year, Robb Report s Culinary Masters will feature 12 world-renowned Master Chefs who will gather at an exceptional five-star resort in Carolina low country to cook one of six courses for what is sure to be a memorable feast. This singular experience continues the next day with the Masters Chefs also participating in a friendly golf competition. Proceeds from this event will benefit ment or, a leading nonprofit organization devoted to inspiring culinary excellence in young professionals and preserving the tradition and quality of cuisine in America. Evenings of Connoisseurship Robb Report offers custom, all-encompassing luxury experiences tailored specifically to an advertising partner s objectives. Events can range from small, intimate gatherings with VIP readers to larger one-of-a-kind luxury events. Robb Report s strong relationships and strategic alliances can also offer opportunities for event integration and alignment with other like-minded luxury brands for added exposure, reach, and potential brand partnerships. Health & Wellness Summit This one-of-a-kind weekend does the unprecedented by bringing together the finest medical institutions in the world under one roof to inspire, educate, and interact with a very lucky group of Robb Report readers, VIPs, and Club Members. As a complement to the medical insights gleaned from the stellar speakers, the weekend also includes a packed roster of wellness activities, which include standup paddleboarding, yoga, Pilates, hiking, fitness classes, and healthy cooking demonstrations. Robb Report Club The Robb Report Club brings the pages of Robb Report to life. As an immersive social platform, the Club allows our top readers to delve deeper into the topics and passion points written about in the magazine. Robb Report Club members are hand-selected for invitations to join. They are highly discerning, passionate, and active collectors. Members are successful entrepreneurs, business owners, and C-level executives, and they come from the worlds of finance, banking, technology, hospitality, and entertainment. experiences & events 22 Contact Your Robb Report Representative

23 Contact Us To Reserve Space or Make Inquiries Contact Your Robb Report Representative Matthew Carroll Lindsey Levine East Coast Colette Alderson West Coast Follow Us Facebook.com/RobbReport Twitter.com/RobbReport Pinterest.com/RobbReport Instagram.com/RobbReport Youtube.com/RobbReport contact us 23 Contact Your Robb Report Representative