The Opera collection includes necklaces with matching rings and earrings.

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Andrew Francis
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Opera Collection The Opera collection is inspired by pendant watches and long sautoir chains and is reminiscent of the style of the lively 1920s.

1 Opera Collection The Opera collection is inspired by pendant watches and long sautoir chains and is reminiscent of the style of the lively 1920s. Diamonds and top quality gemstones present an elegant contrast to the fire enamel. The engravings beneath the enamel reflect the light and create the impression of fantastic depth. To achieve this, a wave pattern is created on the golden background in the form of a guilloche engraving to which several layers of hand-polished fired enamel are applied. The finest rose-cut diamonds decorate the links in the chain, adding a refined emphasis. The Opera collection includes necklaces with matching rings and earrings. Pendant, 18kt white gold, 925/- silver, lilac fire enamel, solitaire brown diamond 1ct, total 3,41ct [V1363-LI-BD-00-15D] Chain, 18kt white gold with rose cut diamonds, total 0,96ct, 74cm [V ]

2 Serenade Collection Victor Mayer has created the Serenade collection as the sensual antithesis of hectic urban life. The shimmering colour effects and romantic appearance of the flowers add a touch of poetic luxury to everyday urban living. Inspiration was drawn from nature in the form of primroses, poppies and tulips which have been carefully and expertly fashioned using gold. Colour gradients and contrasts are applied to reflect the beauty and diversity of flowers. The flower pistils feature gold, diamonds and gemstones. Some of the models are decorated with thread-set brilliant-cut diamonds on the edges of the flowers. The sculpted jewellery items in the Serenade collection are the perfect demonstration of the exceptional expertise and collaboration between the designers, goldsmiths, modellers, engravers, enamel workers and gemstone experts. It is all thanks to Victor Mayer bringing together these rare expert skills that such beautiful jewellery items have been achieved. The Serenade collection includes rings, necklaces and earrings. Ring, 18kt rose-/white gold, opal white fire enamel, diamonds 0,43ct [V1040-OP C]

Soirée Collection The Soirée collection focuses on white, yellow and rose gold rings set with carefully selected gemstones and diamonds.

Narrow ring shanks are created using an elaborate production process with flat middle sections and filigree decoration.

3 Soirée Collection The Soirée collection focuses on white, yellow and rose gold rings set with carefully selected gemstones and diamonds. The collection is inspired by feminine iconography and the spirit of the Art Deco. Narrow ring shanks are created using an elaborate production process with flat middle sections and filigree decoration. The artistic challenge is to combine enamel and gemstones: since the 800 degree heat needed to attach the fired enamel to the gold would damage the gemstones, the jewellery items are composed of different segments. Specially trained craftsmen attach the individual elements to the elegant rings which incorporate two seemingly contradictory typically female characteristics: they are both strong and delicate at the same time. Earring, 18kt white/yellow gold, aubergine red fire enamel, solitaire diamond 0,5ct, total 1,74ct [V1337-AR ] Ring, 18kt white/yellow gold, aubergine red fire enamel, solitaire diamond 0.50ct, total 1.01ct [V1397-AR ] Necklace, 18kt white/yellow gold, aubergine red fire enamel, solitaire diamond 0.50ct, chain with diamonds, total 1.27ct, length 45cm [v1410-ar ]

Cufflink Collection The right cufflinks for every occasion: bright enamel colours, diverse combinations of gemstones and a wide range of guilloche patterns create a very broad style palette.

4 Cufflink Collection The right cufflinks for every occasion: bright enamel colours, diverse combinations of gemstones and a wide range of guilloche patterns create a very broad style palette. This means that the cufflinks can be used to accentuate either a casual look or smart outfit. Over 90 years worth of original sketches from the Victor Mayer archives form the basis for these traditional and contemporary jewellery designs which have enjoyed great popularity even since the days of King Louis XIV. The cufflinks are made from enamel and white, yellow and rose gold, artistically decorated with diamond pave and finest gemstones. Thanks to their special sophistication, these cufflinks look just as good on a blouse as a jewellery accessory as they do on a masculine shirt sleeve. Cuff Links, 18kt rose-/ white gold, wind mill guilloché, diamonds 0,20ct [V C]

5 Information

Design A stylish balancing act The Pforzheim-based manufacturer VICTOR MAYER has been producing luxury and artistic items of jewellery for over 120 years and has mastered a very special skill: under

Between paying an authentic tribute to the old and generating enthusiasm for the new. The particular style of VICTOR MAYER is valued across the world.

These adverts have received the red dot award and are a professional support for jewellers in promoting sales and events.

6 Design A stylish balancing act The Pforzheim-based manufacturer VICTOR MAYER has been producing luxury and artistic items of jewellery for over 120 years and has mastered a very special skill: under the direction of Dr. Marcus Oliver Mohr, the company has achieved a balancing act between traditional and contemporary goldsmithing. Between paying an authentic tribute to the old and generating enthusiasm for the new. The particular style of VICTOR MAYER is valued across the world. Not only has the unmistakeable jewellery impressed customers from all five continents of the world, the company has also received awards from renowned judges for its stylish advertising materials. These adverts have received the red dot award and are a professional support for jewellers in promoting sales and events. The company is now in its fourth generation of family management and the designers at VICTOR MAYER today can draw on the comprehensive creations of their forefathers: the manufacturer s archive incorporates a wide range of draft designs from the last 100 years. This is a real treasure trove of valuable and long-lasting experience which is still used today. Managing Director Dr. Marcus Oliver Mohr has certainly taken on the challenge of converting tradition into innovation something which is synonymous with the VICTOR MAYER name. And he has achieved great success. He is responsible for an exclusive and independent range of jewellery defined by top quality craftsmanship and modern interpretations of traditional forms. He and his team have access to rare expertise and precious historic machinery and tools. They form the basis for this unique combination of traditional and modern: the artistic processing of exquisite materials combined with modern design forms is what makes the timelessly elegant VICTOR MAYER collections so unmistakeable. The virtuous synthesis of tradition and innovation is clearly evident in the Brillant Star collection: the star motif, which was particularly popular in the 18th and 19th centuries due to an increasing interest in astronomy, has been re-interpreted and incorporated into the latest jewellery items. Diamond-set stars add a historic touch to these contemporary forms. The use of the distinctive and magnificent enamel colours makes this blend of sophisticated classic and modern sophistication truly perfect. Every item of jewellery from VICTOR MAYER is produced in a limited and numbered edition series which is documented in the company archives.

Manufacture Building on forward-thinking traditions The German manufacture VICTOR MAYER still works with traditional craftsmanship techniques, from fire enamel working to guilloché engraving and

The jewellery manufacturer VICTOR MAYER is the last one of its kind: the company is still under family ownership and has been applying the same manufacturing techniques for over 120 years sometimes

This makes it all the more important for this traditional company to hand the expertise down from generation to generation and to train its upand-coming new talent in these skills.

7 Manufacture Building on forward-thinking traditions The German manufacture VICTOR MAYER still works with traditional craftsmanship techniques, from fire enamel working to guilloché engraving and chasing. This represents an unmistakeable unique selling point for the company. Valuable expertise and rare machinery are handed down from generation to generation. The jewellery manufacturer VICTOR MAYER is the last one of its kind: the company is still under family ownership and has been applying the same manufacturing techniques for over 120 years sometimes using machinery that is just as old as the company. The number of companies which have mastered these techniques and which use the traditional old machines is very small today. This makes it all the more important for this traditional company to hand the expertise down from generation to generation and to train its upand-coming new talent in these skills. Here, goldsmiths, guilloché engravers, chasers, engravers and gemstone setters come together to form an expert team with its own unique repertoire of skills. VICTOR MAYER is one of the few companies in Germany to have retained these abilities which are similar to the skills applied at the end of the 19th century. The former coal-fired enamelling ovens have been replaced with electronically controlled precision ovens as a nod to the modern times. It is this artistic enamelling work which has distinguished the Pforzheim-based manufacturer from other producers since it was first founded in This glass melting process gives the jewellery items an unmistakeable sophisticated shine and is carried out today using the same elaborate work processes as in the past: up to five layers of pigment are applied with a great deal of skill and patience before being fired and polished by hand. The end result is based on a sensitive balance of firing time and temperature. The minute inclusions in the enamel are an unequivocal indication of the hand craftsmanship applied and make each individual jewellery item unique. VICTOR MAYER produces fire enamel in various colours: from fiery red to intense green and dark black, these colours form the perfect setting for the specially selected gemstones and exquisite engravings. Traditional techniques such as guilloché engraving and hand engraving are also among the specialist skills of this Pforzheim-based manufacturer. Curved lines are hand-engraved upon the metal base of the jewellery item at 10th of a millimetre apart. The guilloché engravers use rare 100 year old machines with mechanical gears to complete some of this complex work. Other luxury brands also highly value this precise hand craftsmanship and the exceptional condition of the machines and commission VICTOR MAYER to produce elaborate hand-made items for them. VICTOR MAYER creates modern and timeless items of jewellery exclusively by hand using these very rare hand craftsmanship techniques. The company s own collections are characterised by classic design with traditional elements framed within a modern context. The company s comprehensive archives which date back to its founding in 1890 are a source of creative ideas. Like an exquisite treasure trove, they provide inspiration for modern adaptations and new editions of the various successful designs of the past.

History Over 120 years of timeless elegance and refined craftsmanship The company founder Victor Mayer was born into a very exciting era.

brought about radical changes in living conditions and triggered new work processes in virtually all industries.

He established his first jewellery manufacture in a 4-room apartment in 1890, fuelled by his entrepreneurial spirit.

8 History Over 120 years of timeless elegance and refined craftsmanship The company founder Victor Mayer was born into a very exciting era. He came into the world on 1 December 1857 in Pforzheim at a time when everyday life was being turned upside down: groundbreaking technical inventions such as the steam engine, car and telephone brought about radical changes in living conditions and triggered new work processes in virtually all industries. In addition to training in steel engraving in the Gold City of Pforzheim, Germany, Victor Mayer also completed studies at the Pforzheim Arts and Crafts School in his home town. He established his first jewellery manufacture in a 4-room apartment in 1890, fuelled by his entrepreneurial spirit. With his combination of skilled craftsmanship and artistic vision, he laid the foundations for what defines VICTOR MAYER products to this day: timeless elegance, a perfect mastery of traditional techniques such as elaborate fire enamel work and guilloché engraving plus the highest quality craftsmanship have defined the jewellery items and accessories from this company for over 120 years. During the period prior to the First World War, the collections were primarily influenced by ideas from the Art Nouveau movement for which Victor Mayer called on the expertise of other renowned designers such as Georg Kleemann. Renowned jewellers from Eastern Europe and abroad were among the customers of this Pforzheim-based company at the turn of the century. In 1925, Victor Mayer handed over the company management to his son Oskar and son-in-law Edmond Mohr who continued its successful management. Soon, it was employing over 100 workers. In addition to the jewellery collections, the company s sophisticated everyday items such as powder and cigarette tins, combs, mirrors, smoking accessories and electrical bell buttons also contributed to its success. The Second World War marked the start of an economic downturn although at the end of 1946, there were still 20 employees. The economic miracle years which followed secured VICTOR MAYER orders from jewellery stores across Europe and the USA. In 1965, Dr. Herbert Mohr-Mayer and his cousin Hubert Mayer became the third generation managers of the company. Refined gift items such as silver tins and cases had become less fashionable and so the two new managing directors began to concentrate on hand-made gold jewellery which impressed men and women alike with its specially selected gemstones, fire enamel work and guilloché engraving. In 1989, VICTOR MAYER was awarded the licence to produce jewellery for the traditional Russian brand Fabergé. In 1990, the first Fabergé collection was presented, just in time for the 100 year anniversary of VICTOR MAYER. The cooperation ended after a total of 10 years. In 2003, Dr. Marcus Oliver Mohr took over the management of the company from his father Dr. Herbert Mohr-Mayer. The same year, the great-grandson of the company founder established Mohr Time GmbH and designed a new range of watches for Fabergé which are characterised by their elaborate watch faces. The jewellery collections are also being given a new direction under his management: striking designs are featured in rings, necklaces, earrings and cufflinks, drawing on the traditional techniques which have represented the VICTOR MAYER brand for over 120 years and continue to make the jewellery so unique.

COLLECTIONS AND INLAY GUIDE

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