A WORLD IN MINIATURE. 12 UNIQUE PERSPECTIVES IN ONE INTRIGUING SPACE. Conceived in the 19th century. Opened in the 20th. Perfect for the 21st. Princes Arcade is a collection of 12 extraordinary boutiques under one roof in the heart of St James s, connecting Piccadilly with Jermyn Street. This carefully curated collection of delights is the antidote to a world of endless choice. Here, you can let yourself be guided, surprised and delighted by fashion and lifestyle collections, for men and women, from the UK and around the world.
MAJOR LOCAL RETAILERS: ARC TERYX ASSOS OF SWITZERLAND ASPINAL OF LONDON BARBOUR INTERNATIONAL BERRY BROS. & RUDD JOSEPH CHEANEY & SONS CUBITTS FLORIS FORTNUM & MASON JIGSAW, ST JAMES S EMPORIUM JOHN LOBB LOCK & CO HATTERS OSPREY LONDON PAUL & SHARK SUNSPEL THE BIKE ROOMS TURNBULL & ASSER NO REPLICAS. NO GENERICS. ST JAMES S HAS BEEN ONE OF A KIND FOR OVER 300 YEARS. To have a shop in St James s is an incredible endorsement of who you are and what you do. WILLIAM CHURCH, MANAGING DIRECTOR, JOSEPH CHEANEY & SONS
ALEXANDER HELLE, CO-FOUNDER, NORWEGIAN RAIN A RETAIL TRANSFORMATION St James s is our flagship store and we believe it s the platform that will launch us globally. REBECCA HOOPER, FLAGSHIP BOUTIQUE MANAGER, ASPINAL OF LONDON There s nowhere else like St James s. It has been one of London s most surprising, and satisfying, places to shop for over 300 years. The Crown Estate will ensure it remains a world-class destination for rare, independent and artisanal retail experiences, with contemporary retailers keen to sit alongside the traditional crafts that have made this place world-renowned. With a substantial investment so far, the transformation has seen a wealth of new restaurants and shops, a programme of public events, and revitalisation of the public realm. On Jermyn Street, this has included widening the pavements, reducing the dominance of parked cars and modernising the street lighting to improve the experience for retailers and visitors on the street.
The most pleasant surprise was the sense of community. It s more than just other retailers in St James s. It s the office workers, and the restaurants, the people who live here. TOM BROUGHTON, F O U N D E R, CUBITTS
CROSS THE THRESHOLD OF PRINCES ARCADE AND EXPERIENCE SOMETHING NEW The Crown Estate is re-imagining Princes Arcade to deliver the best in 21st-century independent retail. The refurbishment includes a new double-height fully glazed entrance on Piccadilly and new flooring and lighting throughout. The canopies on Piccadilly and Jermyn Street, along with the interior lighting, have been designed by artist Andrew Bick.
IN GOOD COMPANY The illustrious history of St James s chimes perfectly with Sunspel s heritage, our craftsmanship and our brand. NICHOLAS BROOKE, CEO, SUNSPEL P I C C A D I L L Y PICCADILLY O L D B O N D S T R E E T M AY F A I R GREEN PARK BURLINGTON ARCADE ROYAL ACADEMY OF ARTS FORTNUM & MASON S A C K V I L L E S T R E E T S W A L L O W S T R E E T MAISON ASSOULINE R E G E N T S T R E E T TIGER OF SWEDEN S O H O ARC TERYX BARBOUR INTERNATIONAL PICCADILLY CIRCUS D E N M A R K S T R E E T S H A F T E S B U R Y AV E N U E C O V E N T G A R D E N C O V E N T R Y S T R E E T W A R D O U R S T R E E T UNIT 2 4 UNIT 8 10 UNIT 12 UNIT 192 UNIT 9 11 UNIT 13 UNIT 193 DUNHILL CUBITTS JOHN SMEDLEY TURNBULL & ASSER D U K E S T R E E T S T J A M E S S LOAKE J E R M Y N S T R E E T HACKETT FLORIS JOSEPH CHEANEY & SONS AQUASCUTUM SUNSPEL OSPREY LONDON JIGSAW, ST JAMES S EMPORIUM PAUL & SHARK ASSOS OF SWITZERLAND O X E N D O N S T R E E T UNIT 14 16 PRESTAT UNIT 15 SÉGUN ADELAJA UNIT 17 SAGE BROWN UNIT 19 A M E S S S T R E E B U R Y S T R E E T WHITE CUBE GALLERY D U K E O F Y O R K S T R E E T S T J A M E S S S Q U A R E ASPINAL OF LONDON SMEG S T J A M E S S M A R K E T THE BIKE ROOMS H AY M A R K E T DOVER STREET MARKET W H I T C O M B S T R E E T UNIT 18 20 BARKER UNIT 21 23 JERMYN STREET TO LET LET J E R M Y N S T R E E T
32.5m people SOCIAL MEDIA ENGAGEMENT St James s annual catchment scale 120,000 passengers 72,600 social media engagements The Crown Estate gives the most practical support of any landlord I have worked with. TOM BROUGHTON, F O U N D E R, CUBITTS using Piccadilly Circus and Green Park underground stations on a daily basis 1.2m sq ft MEDIA OUTREACH 690k MORE THAN A LANDLORD of office space in St James s from The Crown Estate 49% people were reached in the lead-up to the event with both paid and organic posts, gathering 63k engagements The Crown Estate s custodianship is one of a kind. We believe in supporting our retailers at every step, through marketing, PR, events and cross-marketing partnerships and we hold regular updates on our strategic plans. Our retailers are part of the fabric of St James s and integral to our vision for the future, so we will always work closely with them to deliver unique experiences for our customers. of London s most affluent demographic are attracted to St James s 145 minutes dwell time is the average in St James s, much higher than the London benchmark of 97 minutes SOCIAL MEDIA OUTREACH 1.5m influencer reach* *Stats as of spring 2017 LONDON FASHION WEEK MEN S London Fashion Week Men s turned Jermyn Street into a catwalk, bringing together retailers and restaurateurs for a day of fashion and food. The top-tier press in attendance included: Esquire, GQ, Men s Health, The Rake, WWD, The Gentleman s Journal, Shortlist, Evening Standard and Daily Telegraph, with an overall print and online press reach of 295,629,306 people. EVENTS Concerts, restaurant tasting tours, Christmas celebrations, fashion shows and retail launches. PRESS AND PR PR and communications managed by ANM Communications. QUARTERLY MAGAZINE The Correspondent, strategically distributed in St James s and Mayfair. PARTNERSHIPS Recent partners include Wallpaper*, Classic FM and the Evening Standard, to deliver events that reach new audiences.
AND WE HAVE BOLD PLANS FOR THE FUTURE The Crown Estate has been in St James s since the beginning, and we ll be here forever. The people here are one of a kind: leaders, adventurers and original thinkers united by their freedom to do things differently. We believe that extraordinary individuals need exceptional places to work, to think, to create and to explore, and we have a clear vision to build that place here. Join us in St James s at Princes Arcade.
stjameslondon.co.uk @stjameslondon VIEWING By appointment via joint agents: PAUL SOUBER Paul.Souber@colliers.com Tel. +44 (0)20 7344 6870 DAVID CARLSSON David.Carlsson@colliers.com Tel. +44 (0)20 7344 6824 DAVID BANNISTER dbannister@nashbond.co.uk Tel. +44 (0)20 7290 4569 JOHN LYONS jlyons@nashbond.co.uk Tel. +44 (0)20 7290 4583 Property Misdescriptions Act 1991 / Misrepresentation Act 1967. Colliers and Nash Bond act for themselves and for the vendors of this property whose agents they are, given notice that: these particulars do not form any part of any offer or contract; the statements contained therein are issued without responsibility on the part of the firm or their clients and therefore are not to be relied upon as statements or representations of fact, and any intending purchaser must satisfy himself as to the correctness of each of the statements made herein; and the vendor does not make or give, and neither the firm nor any of their employees have the authority to make or give, any representations or warranty whatever in relation to this property. February 2018. Designed by wordsearch.co.uk