Clean Up. Daily Shampoo WHO: guys with hair. Attribute/Function: Feature/Ingredient: Saw Palmetto Extract Polyquaternium-44

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Clean Up Daily Shampoo WHO: guys with hair WHAT: cleans hair, invigorates scalp WHEN: daily WHY: sunflower seed, saw palmetto & lemongrass extracts along with menthol contribute to healthy hair growth HOW: lather up, massage into hair & scalp to promote healthy hair growth and rinse Saw Palmetto Extract Polyquaternium-44 Polyquaternium-7 Sunflower Seed Extract Lemongrass Extract Menthol Helps make hair smooth and manageable Moisturizes, adds shine, detangles, conditions and smoothes hair without making it limp or building up Smoothes and helps make hair more manageable Moisturizes and helps protect against harmful UV rays while protecting against breakage Conditions, adds softness and smoothes cuticule Refreshes and Soothes Cleanse factor Moderate Stimulates scalp for healthy hair growth Moisturizes and detangles Helps protect against UV damage Adds shine Retail - 8.45 fl.oz.

Clean Up Peppermint Conditioner WHO: guys who want healthy hair and scalp WHAT: conditions, strengthens and stimulates WHEN: daily WHY: ginseng root extract, proteins and natural peppermint promote healthy scalp and hair growth with environmental protectants HOW: massage thoroughly into hair & scalp and rinse Panax Ginseng Root Extract Hydrolyzed Adansonia Digitata Extract Wheat & Soy Proteins Vitamins E, C & B7 Natural Menthol & Peppermint Oil Panthenol Silk Amino Acids Promotes healthy hair growth Helps improve hair volume, body and fullness Condition hair while repairing damage Help to protect hair from environmental damage Stimulate and refresh the scalp Fortifies and strengthens hair Help condition and add softness Conditioning factor - Light Stimulates scalp for healthy hair growth Helps protect against environmental damage Adds volume & shine Fragrance Fresh Basil Mint Retail 6.76 fl. oz. -

Charge up Thickening Shampoo WHO: WHAT: WHEN: HOW: WHY: Guys who want thicker-looking hair Maximizes volume and adds body Daily Lather up and massage into hair to enhance fullness and rinse This shampoo, with body-building mega-mix, gives the ultimate in thickness with daily moisture Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone Bisamino PEG/PPG-41/3 Guar Hydroxypropyltrimonium Chloride SLES/Betaine KNOWN ATTRIBUTE/FUNCTION: Adds shine and gives lightweight conditioning - without build-up - to maintain body Lightweight conditioning without build-up to maintain body Enhances shine and body conditions and detangles. Cleans hair and maximizes volume Benefit for the Client Cleanse factor moderate Creates fullness Enhances body Adds shine Fragrance Crisp & Aromatic retail SIze 8.45 fl. oz. -

Charge Up Thickening Conditioner WHO: guys who want thicker-looking hair WHAT: hydrates and thickens WHEN: after using Charge Up Shampoo WHY: a body-building blend increases volume while adding strength and moisture HOW: massage thoroughly into hair and scalp, and rinse Cetearyl Alcohol Stearyl Alcohol Phytantriol Cetrimonium Chloride Panthenol Conditions and moisturizes Thickens hair Adds body and strengthens Enhances shine and fights static Repairs and moisturizes Conditioning factor light Thickens hair Conditions and strengthens Adds moisture and shine Retail 6.76 fl.oz. -

Leave-In Conditioner With Brazilian Rainforest Extracts WHO: guys who want healthy hair and scalp WHAT: a conditioning spray to add moisture and reduce scalp dryness WHEN: daily WHY: jojoba and camphor leaf extract blend to soothe sensitive skin while sunflower seed extract strengthens and protects hair. Brazilian rainforest extracts stimulate and hydrate for healthy hair and scalp. HOW: spray into clean, damp hair, targeting scalp and specific problem areas, or as a second-day restyler Jojoba Oil Shea Butter and Moisturizers Camphor Leaf Extract Hydrolyzed Cashmere Keratin Sunflower Seed Extract Soy Protein Panthenol (Pro-Vitamin B5) Enhances hair and scalp balance, adds natural shine and conditions Soothe dry, sensitive scalp Cools and relieves irritation Conditions and protects from UV damage while resisting humidity and soothing dry scalp Revitalizes hair Improves manageability and moisture retention Detangles and controls fly-aways while improving moisture balance Conditioning factor Light Conditions and moisturizes Soothes irritated scalp Provides manageability Fragrance Aquatic Citrus Retail - 8.45 fl.oz. -

Matte Separation Workable Wax WHO: guys who want hold, style and a natural finish WHAT: a pliable wax with matte definition WHY: beeswax, cera caranauba and a blend of polymers provide separation, hold and humidity resistance HOW: apply to damp or dry hair for texture and hold Glycerin Vinylcaprolactam/ VF/Dimethylaminoethyl Methacrylate Copolymer Cera Carnauba Beeswax Balances moisture for humidity resistance Provides great hold without flaking, while giving flexible, pliable texture Medium-weight wax for workable hold and style time Adds texture and definition Hold factor: 5 Texture factor: 5 Enhances definition Provides hold Resists humidity Retail 2.54 oz. -

Power Play Firm Finish Gel WHO: guys who like a classic gel with a firm finish WHAT: alcohol-free, non-flaking strong hold formula WHY: conditioning agents and antioxidants protect hair while providing control and shine HOW: distribute evenly throughout towel-dried hair and style as desired VP/VA Copolymer Panthenol Benzophenone-4 PEG-20 Acetate/Hydrolyzed Wheat Copolymer Vitamin E Acetate Provides hold without flaking Conditions while adding shine to hair UV-B absorber to protect hair against sun damage Moisturizes and helps repair split ends Antioxidant and free-radical defender that protects hair against damage Support factor - 5 Non-flaking gel Moisturizes and protects Adds shine Alcohol free Retail 6.76 fl. oz. -

Pure Texture Molding Paste WHO: guys who want controlled separation WHAT: a versatile cream-to-paste fusion WHY: caranauba wax, wheat amino acids & powerful styling agents prevent flaking and moisture loss while creating ultimate texture HOW: work through wet hair for a firm hold or dry hair for a medium hold with a matte finish Natural Refined Beeswax Mirustyle (Polyquaternium-72) Refined Shea Butter Caranauba Wax Raspberry Oil Wheat Amino Acids Provides hold and control Non-flaking styling polymer creates texture and definition Smoothes hair and controls frizz Helps hydrate and provides pliability Natural emollient and antioxidant to keep hair healthy Condition, moisturize and fight humidity Texture Factor: 5 Support Factor: 5 Adds texture and definition Resists flaking Fights humidity and frizz Helps protect against environmental damage Matte finish Retail 3.38 fl. oz. -