Lip Tattoo Toolkit
WELCOME TO YOUR LIP TATTOO ACTIVATION TOOLKIT. WITHIN THIS PACK YOU WILL FIND A SUITE OF CAMPAIGN ASSETS AND SUGGESTED COPY FOR YOU TO USE ON YOUR SOCIAL MEDIA CHANNELS. WHY NOT DOWNLOAD AND SHARE A VIDEO TO HELP YOUR CUSTOMERS GET EXCITED ABOUT THE LAUNCH. FEELING CREATIVE? WHY NOT CREATE SOMETHING YOURSELF FROM HOME! INSIDE YOU LL FIND TIPS AND TRICKS TO HELP YOU WITH THIS
#FINISHSTRONG The lip stain that goes the distance with you. It looks stunning when you apply it. Head out for the evening and it stays on point no matter what you get up to, or how late you stay out. So go on, have the night of your life with no regrets and nothing holding you back. Because with Avon s 2 in 1 lip tattoo stain, you ll always #finishstrong.
CAMPAIGN FILMS: FOOD FIGHT & TROLLEY Below are two campaign films to support the Lip Tattoo launch, and underneath you will find some suggested copy for you to use. Please click the download button HERE to download the films. Social Post Copy: Lip colour that lasts! Introducing the new 2 in 1 Lip Tattoo exclusively at Avon. This gorgeous dual-ended lip stain comes in 8 high-impact shades, for a look that means you ll always #FinishStrong. Get in touch to find out more. Social Post Copy: Want a lip colour that lasts all night long? Introducing the new 2 in 1 Lip Tattoo exclusively at Avon. This must-have lip-stain comes with both liner and fill and is available in 8 high-impact shades. #FinishStrong wherever the night might take you! Get in touch to find out more.
HOW-TO-VIDEOS Choose from four Make-up artist tutorials that showcase a range of killer looks that you and your customers can achieve with Lip Tattoo. Social Post Copy It s time to own 2-tone. Get the look with Avon s new 2-in-1 lip tattoo. This amazing dual-ended lip stain comes in eight highimpact shades - for a look that means you ll always #FinishStrong! Please click the download button HERE to download the films.
CAMPAIGN STILLS Below are the campaign images to support the Lip Tattoo launch. Please click the download button HERE to download the images. Social Post Copy: Want a lip colour that lasts all night long? Introducing the new 2 in 1 Lip Tattoo exclusively at Avon. This must-have lip-stain comes with both liner and fill and is available in 8 high-impact shades. #FinishStrong wherever the night might take you! Get in touch to find out more.
CREATE YOUR OWN CONTENT IDEAS
SHADE SWATCHES Showcase the full range of shades, with fun handwritten swatches. Our Lip Tattoo comes in 8 shades - something for every mood and skin tone! Posts could show: A photo of your favourite shade(s) written on your hand or your favourite shade on your lips. #FinishStrong written in the 8 different shades Swatches of every shade on your arm lined up with the associated product Post copy: Discover your next killer look. Avon s 2-in-1 lip tattoo comes in 8 gorgeous, high impact shades. Which one will you choose? #FinishStrong #AvonByMe
PRODUCT FLAT LAYS Inspired by the campaign films, create your own #FinishStrong product shot. Whether its the end of a fun night out, or a simply a a day at the office - add your own unique style to your #FinishStrong product flat lay. Posts could show: The Lip Tattoo product beautifully spilling out of your favourite night out bag Display the Lip Tattoo range on top your favourite wallpaper swatches to create an interesting background A Lip Tattoo product paired with your favourite outfit or look Post copy: All the essentials to #FinishStrong. Tonight I m choosing Poppin Poppy Lip Tattoo, exclusively from Avon. #AvonByMe
PRODUCT TORTURE TESTS Show just how long lasting Avon s Lip Tattoo really is by performing your very own torture tests with the products. Posts ideas: Long lasting - Take an image of your lips at morning and then at night Food-proof - Eating a marshmallow, burger, hot dog etc. Drink-proof - Drinking water, hot chocolate, mulled wine etc. Kiss-proof - Kissing someone s cheek Post copy: Looking for a lip colour that lasts all night long? Avon s new 2-in-1 lip tattoo lasts, wherever your day (or night) takes you. #AvonByMe #FinishStrong
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