education 2016
education 2016
education 2016 Philosophy of Global Fashion Academy The Mission of Global Fashion Academy is to provide the technical and styling knowledge indispensable to the progressive hairdresser and to elevate the level of image as a true professional. Customers who daily visit the salons are more informed and prepared, therefore it is necessary that hairdressers are able to give valid answers and solutions, interact with their clients and perform services which are innovative, emotional, content-rich and based on cutting-edge technology. The ability to be totally up to date and propose stimulating new and interesting services for the client in salon, skills acquired through constant training, are the key to success to the contemporary professional. Our courses and our areas of intervention are focused to provide all hairstylists a comprehensive training program. Our courses are designed to meet the needs of all the various levels of professionals working in the salon. We offer a series of events dedicated to the apprentice, who needs to build on basic information, which is well-structured and simplified. We offer training workshops focused on the needs of the more qualified hairdresser who aspires to perfect their technical / artistic and stylistic skills. Top Class courses are dedicated specifically to the salon owner where advanced technical training, management, leadership programs, have the single mission to evolve the salon owner. With the program Education 2016 Global Fashion Academy, we provide all professionals with the opportunity to build a set of comprehensive bespoke skills following courses which respond in a practical and concrete way to the specific needs of the Salon team. It is so important in this competitive, selective and increasingly complex sector to keep one step ahead,investing in your future. 4
global fashion academy Offers different locations for your professional training to keep ahead in this competitive market. The range of courses offered by Global Fashion Academy can be calibrated and enjoyed according to the particular needs of the participant. Venues may be at the headquarters Global Fashion Academy (GFA) Sansepolcro (Arezzo), or in your own area, or if more convenient on the web. Hence a selection of courses of a modular and progressive nature designed to meet every need and accessible in different venues. Academy HEAD OFFICE Global Fashion Academy - "Oriano Baraccani" in Sansepolcro is a new, modern structure which opened in 2015. A modern ambience, tastefully furnished, richly equipped and its staff highly qualified to offer technical / stylistic courses. Training is organized and structured to complete the preparation of an apprentice, improve skills of the salon staff and inspire the owner of the salon. on tour We bring the world to your door with customized course packages to choose from in order to upgrade stylists skills with the added advantage that the stylist remains in, or close to, their own territory, saving time and money. Webinar Appointments online are focused on updates on fashion, style and training for those who want to access the latest information, trends and techniques from the comfort of their own home or workplace. A vast menu of topical content, also training and information about the product range of Sens.ùs 5
educational guide With Global Fashion Academy, you may grow and develop your salon team. Follow our guide to plan each of the levels of development of your management team. BEGINNER Professional 1 level courses Essential Cut: basic cutting course Essential Brush: basic blow drying techniques Essential Updo: basic hair styling Essential Color: basic hair coloring Essential Streaking: basic lightening & streaking techniques Product focus: getting to know the products ADVANCED Professional courses, intermediate level Evolution Cut: classic techniques and methods Grooming & Barbering: classic techniques of men s cutting Expert Updo: advanced Techniques of hairstyling Color Solution: practical solutions to coloring Glamour Style: creating star looks Care Trends & Secrets: full immersion in the services relative to the and care of your clients hair FASHION EXPERT Professional courses, advanced level Sens.ùs Fashion Collections: fashion collection Men s Conteporary Style: male fashion trends Today s Lightening: lightening fashion trends Color RE-coloring: fashion color techniques for platinum coloring and bleaching and toning 6
TOP CLASS Courses for professionals hairstylists Trends & Moods: seminar & Workshop focused on fashion research Master Workshop Sens.ùs Collection: fashion collection Cut & Color Creative Photoshooting: through the latest trends create your personal collection Master Class Color: specialization in hair coloring V.I.P. EDUCATION Courses with exclusive formats and customized programs. Check out the descriptions of the course of interest, which can be attended in the following convenient ways: ONE to ONE: training exclusive and private, carried out with a personal trainer. Choose the course you prefer from our program and this will be customized to your specific needs. ONE to FOUR: special training dedicated to a small group of 4 people. A particular format designed to meet the needs of a single hairdressing salon or for hairdressers who want to share in an exclusive and customized specific course. WEBINAR: online appointments for updates on fashion, style and training aimed at all those who, individually or in groups, are interested in access to the latest information, trends and techniques from the comfort of their own internet point. Choose the topics you are interested in and send your request or preference. It can also be programmed specifically by appointment for you and your team. 7
WEBINAR Formazione/Informazione a distanza Location: Web - Online Participants: apprentices - employees - salon owners - Staff Salons - Groups What we learn: Product information - Information on Sensus activities - Technical product training - Training on creative styling - Management training - Motivational courses What happens: specific interactive platform Participants can interact and ask questions as in a real live classroom Participants: Up to 100 Duration: 90 minutes per session (usually from 18.00 to 19.30) 9
Color university Our University of color offers training programs designed to develop the knowledge, skills and expertise in the technical service of coloration and lightening, which today represent the largest source of business and service within the salon, creating higher customer loyalty. Gianfranco Cortesi, Giacomo Zanelli and their Technical Team will reveal all the secrets of color, from the chemical compositions, to advanced technical concepts in our University Master, Top Class Colorist courses. A training program that allows you to participate in the evolving world of highlighting, lowlighting streaks. From basic timeless classic techniques to innovative techniques that allow you to enhance the personality of each client according to the latest trends. Essential Color: basic coloring Essential Mèches: basic streaks and lightening Color Solution: transformation of color Color RE-coloring: techniques of platinum fashion colors and bleaching & toning methods Master Class Color: specialization course on advanced Coloring 11
ESSENTIAL color coloring techniques, methods and trends Location: academy one to one one to four Participants: Participants: 15 apprentices, employees and anyone who wants to improve thier skills the basic rules of color What we learn: focus on color and coloring methods to deepen knowledge and acquire the basic rules in the diagnosis, choice and in the application, to offer safe coloring in color salons. Focus fashion color: freestyle coloring techniques to develop and create colors in multi-color schemes, simple but highly personalized. What happens: demonstration of models. Practice on the part of the participants on poupette Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Duration: 2 days (Sunday and Monday) 13
COLOR SOLUTION Transformation of color Location: academy one to one one to four Participants: salon owners - employees with experience What we learn: we explore the features, limitations and opportunities offered by different types of colors in order to get the best from their performance. We focus on Colorimetry and its application to modern successful coloring. Exploring alternative techniques to overcome any unforeseen difficulties for gray coverage in salon. New practices and enhancement of the classical methods for problem solving of color: e.g. color fading and corrective techniques. Tips on how to achieve maximum results in bleaching with de-coloring products and high lift shades. Bleaching and color removal are two highly technical services, which when addressed methodically and following clear rules, will increase the creativity of the operator and the safety of the client. Discover too how to use appropriate color and style association, understand the advantages and limitations behind the objectives of the technical service. Use the combination of color/style most suitable to the client service, know the scope and limits, depending on the objectives of the technical service. What happens: demonstration of models, laboratory workshop in groups of models by the participants Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Participants: 15 Duration: 3 giorni (Domenica, Lunedì E Martedì) 14
master class color Color specialization Location: academy one to four Participants: experts of Color What we learn: how to get the maximum knowledge of color. Gianfranco Cortesi and the Technical Team, assisted by an expert research cosmetologist will show you the secrets of color and address important issues related to ingredients and their effects in the products used in the salon. What happens: demonstration of models, laboratory Workshop in groups of models by the participants Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Participants: maximum 15 Duration: 6 days (2 weekends Sunday, Monday and Tuesday) 15
ESSENTIAL Mèches Fundamental lightening and streaking techniques Location: academy one to one one to four Participants: apprentices What we learn: the changing world of highlighting, lowlighting and streaks with a reinterpretation of the main techniques used in bleaching services in salon. Simple methods to address the most popular service request with security and simplicity. What happens: theory via using audiovisual tools and practice on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Participants: 15 Duration: 2 days (Sunday and Monday) 16
Color RE-coloring Technical colors using fashionable platinum colors and bleaching & toning methods Location: academy one to four Participants: salon owners - employees with experience What we learn: FASHION: full immersion in re-coloring using visibly bright colors. New proposals in color technology and toning, following the latest trends and styles created by the technical style team, from the most avant-garde to the more commercial. METHOD: focus on knowledge. Examine the rules of de-coloration and the potential of the re-toning color service to deepen the operators confidence, in this very creative service to qualify and bring value to the salon experience. What happens: demonstration and workshops on color models Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Participants: maximum 15 Duration: 2 days (Sunday and Monday) 17
Style University MASTER CUT Know and learn how to perform the method "Essential Cut". A cutting technique quick and easy to refine, to perfect the artistry cutting skills of the salon owner and all his staff. Essential Cut: basic hair cutting techniques Evolution Cut: evolution of the cutting methods Grooming & Barbering: man s cutting techniques MASTER STYLE Through the Master Style guide we take you on an artistic path of knowledge. Workshops which start from the brushing and blow drying service, spa type hair treatments, exploring the entire world of hairdressing. Essential Brush: fundamentals of brushing and blow drying Glamour Style: creating star looks Care Trends & Secrets: full immersion in the services and treatments for the total care of your clients hair Take a journey with an historic master of hairdressing a course which takes you from the basics, working to the most avant-garde methods. Essential Updo: basic hairdressing techniques Expert Updo: evolved hairstyling techniques 19
ESSENTIAL CUT Method of basic cutting Location: academy - one to one one to four Participants: apprentices - Employees What we learn: a method of cutting that allows you to create different styles in combination with the basic skills of blow drying. A session of practical work on poupette to learn the correct gestures in the realization of the schemes of the cutting lines and the fundamental techniques for drying various types of hair (e.g. robust, thin, medium), of different lengths,optimizing the result by the use of styling products. What happens: demonstration and Workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 10 Duration: 4 days (Two Sundays and Mondays) 21
Evolution CUT Methods of the essential cuts Location: academy - one to one - one to four Participants: aalon owners - employees with experience What we learn: a method for fast cut and finish, simple and easily replicable in the salon. Advanced techniques via theoretical and practical sessions with step-by-step illustration for methodology and practical work on poupette. What happens: demonstration and Workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 15 Duration: 2 days (Sunday and Monday) 22
Grooming & Barbering Classic barber cut Location: academy one to one one to four Participants: salon owners - employees with experience What we learn: basics of masculine cut and the classic barber cut. Learn to cut man's hair using the scissor over comb technique or the Tondouse to obtain iconic and classic male looks. Theoretical and practical sessions with step-by-step illustrations for reference and practical work on poupette. Techniques supported by appropriate styling products. What happens: demonstration and workshop on poupette Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, tondouse, brushes, hair dryer Participants: 15 Duration: 1 day (Monday) 23
Essential Brush Basic blow drying techniques Location: academy - one to one one to four Participants: apprentices - Employees What we learn: a simple method to create different styles in combination with the basic skills to perform the blow-drying service. A session of practical work on poupette to learn the correct gestures in the realization of the schemes and the fundamental techniques for drying of various lenghts and types of hair (robust, thin, medium) and optimizing the use of styling products. What happens: demonstration and Workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 10 Duration: 2 days (Sunday and Monday) 24
Glamour Style Creating star looks Location: academy - On Tour - one to four Participants: salon owners - Employees What we learn: a global view of the trends of brushing hair. A service aimed to provide all hairstylists with practical and effective techniques always in step with the trends and looks of the stars, to take directly back to the salon concrete proposals for your clients. What happens: demonstration of models workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 15 Duration: 1 day (Monday) 25
Essential Updo Basic hairdressing Location: academy on tour - one to one one to four Participants: apprentices, employees and anyone who wants to perfect themselves in the world of hairdressing What we learn: focus on the basic methods of academic hairstyling to expand their knowledge and acquire the essential rules and the basic techniques. What happens: demonstration of models. Practice on the part of the participants on poupette. Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer, electrical equipment Participants: 15 Duration: 4 days (2 weekend Sunday and Monday) Expert Updo Evolution of hairdressing Location: academy on tour - one to one one to four Participants: apprentices, employees and anyone who wants to perfect the world of hairdressing What we learn: this course is the second step on the academic part of the world of hairdressing. It is absolutely necessary to participate first in the Essential Updo course. Expert Updo continues the method for advanced techniques of hair through practical sessions. What happens: demonstration of models by the trainer Workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer, electrical equipment Participants: 15 Duration: 2 days (Sunday and Monday) 26
Care Trends & Secrets Full immersion in the services of treatments and hair care Location: academy On Tour - one to one - one to four Participants: all salon members What we learn: how to expand the service and beauty care treatments in salon, from the consultation, right through the salon experience, thus affirming our value and professional role in the market. HAIR and SCALP CARE: the course focuses on the hair and the skin, the methodology for a correct diagnosis, appropriate product choice and the relevant arguments to be used in the consultation, via the knowledge of the specific action of each product proposed. A hands-on training will provide the skills and gestures necessary to enhance every steps of the application, improving the quality of the service perceived by the customer. What happens: focus, demonstration and workshops on Models Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 15 Duration: 2 days (Sunday and Monday) 27
CREATIVE UNIVERSITY When techniques of style and color meet ideas and fashion trends. Luigi Martini and the Master Team Sens.ùs will guide you into the world of fashion to learn the new trends inspired directly by the most important worldwide fashion catwalk weeks. Develop new ideas of beautiful cuts and coloring techniques to bring directly back into the salon. Trends & Moods: research Seminar on evolving fashion trends Sens.ùs fashion Collection: the creation of the fashion collection Master Workshop Sens.ùs Collection: the fashion cut & color collection Men s Conteporary Style: male trends Evolution shades: technical Fashion layer to layer coloring Creative Photoshooting: live the experience of a photo shoot and create your own collection 29
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Trends & Moods Seminar on fashion research Location: academy - On Tour Participants: salon owners and Employees with experience What we learn: directly from the catwalk fashion trends for those who want to be always aware of new trends. Luigi Martini will present the mood suggested by designers in the fashion week that inspires research into new hair fashion collections. A Master technical/ stylistic course that will allow you to understand how a new collection evolves. (Theoretical part during the morning and workshop in the afternoon). What happens: seminar and Workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 20 Duration: 1 day 31
Sens.ùs Fashion collections The fashion collection An overview of the hair fashion trends, clothes and accessories proposed by Luigi Martini and the Master team Sens.ùs. A service aimed to give all hairstylists technical, practical and highly effective inspiration to be taken back directly to the salon Location: academy - On Tour Participants: salon owners Employees What we learn: the fashion trends of the season: Spring / Summer and Fall / Winter through cut and coloring techniques created by Luigi Martini and the Master Team Sens.ùs. What happens: demonstration of models and workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 15 Duration: 1 day (Monday) 32
Master Workshop Collection The fashion cut & color collection Location: academy - On Tour Participants: salon owners e Employees with experience What we learn: The Master Team Sensus present a special format to guide you into the secrets of the Collection. You will see the fashion trend and inspirations taken from the most important fashion week catwalks in the world and you can follow step by step on models the various executions of the new cutting and coloring techniques of the Collection. What happens: the team will present the fashion trend on models, followed by the realization and repetition of the mood on poupette to interpret and take back new services in the salon. Materials consigned: diploma, book style Equipment needed: set combs, scissors, brushes, hair dryer Participants: 20 Duration: 2 days (Sunday and Monday) 33
Men s Contemporary Male trend Location: academy - On Tour Participants: salon owners and employees with experience What we learn: a reinterpretation of the latest trends through a simple male cutting method, fast and easy to replicate that will deliver a contemporary menswear look. Theoretical sessions with step-by-step illustration of the phases and the practical work methode on poupette. Techniques using styling products complementary to the cutting lines. What happens: demonstration of models workshop on poupette by participants Materials consigned: diploma, dispenser Equipment needed: set combs, scissors, brushes, hair dryer Participants: 15 Duration: 1 day (Monday) 34
Evolution Shades Coloring technique layer-to-layer Location: academy Participants: salon owners - employees with experience What we learn: FASHION: full immersion in color. New proposals that will bring color knowledge of the, much in demand, layer to layer technique. Techniques created by our Technical/Stylistic Team, using multi chromatic colors with extraordinary results. METHODE: focus on problems and solutions expressed in 10 cases to increase confidence and knowledge to face any difficulty in the salonand extend the quality of the color service. What happens: demonstration and workshops on color models and poupette. Materials consigned: diploma, dispenser Equipment needed: set combs, brushes, hair dryer Participants: 15 Duration: 2 days (Sunday and Monday) 35
Creative Photoshooting Create your own collection and live the experience of a photo shoot Location: academy Participants: salon owners and Employees with experience What we learn: Luigi Martini has developed a special format to guide you into the secrets of how to build a collection. You will see the fashion trend and inspirations taken from the most important fashion week catwalks in the world and you will live the experience of a photo shoot. What happens: a Master Technical/Stylistic Update that will allow you to understand how a new collection evolves. (Theoretical part during the morning and workshop in the afternoon). The second day you will work on models in groups and live the experience of how to performon a photo shoot. You will have the assistence of all the professionals to build the perfect total look. Materials consigned: diploma, dispenser, book style Equipment needed: set combs, brushes, hair dryer Participants: 15 Duration: 2 days (Sunday and Monday) 36
PRODUCT FOCUS A day of formation on products dedicated to updating knowledge of the evolving range of Sens.ùs professional products. The goal is to create NEW OPPORTUNITIES in services offered by the salon. Education with our experts designed with the clear objective to specialize in the application and manipulation of the products. Focus Color World Focus Illumyna World Focus TAB>U World Focus Smart System Focus Sos & Deco Family 39
Special events Special events for those who, besides the Education, want to work in groups and have fun. Sens.ùs talent Online contest with the photografic work submitted from Sens.ùs and non Sensus salons worldwide. An opportunity to live a challenge of technique and style and to share experiences and emotions with international acclaim. ALTERNATIVE hair show World styling hair fashion, in the prestigious location of the Royal Albert Hall in London. Sens.ùs is always with clients in the front row being inspired and living the dream of excellence. show master collection The guidelines, the color trends, the style of the fashion world, all inspire the fashion collection that twice a year takes shape, thanks to Luigi Martini and the Master Team Sens.ùs. A great asset to any salon is to participate in the Master Collection; a source of inspiration and a technical guide for the realization of services in the salon. 41
credits Artistic Director: Luigi Martini Head Technical: Giacomo Zanelli Contacts Facebook: Global Fashion Academy - Sens.ùs Web: www.globalfashionacademy.it - www.ilovesensus.it Instagram: @sensusitaly Telefono: +39 0575-720682 Email: info@ilovesensus.it Via: A. de Gasperi, 8 - Sansepolcro (AR) - 52037
education 2016