[For Immediate Release] November 5, 2014 Taipei IN Style 2014 Designers from Home and Abroad Feature Asia Fashion In celebration of the 10 th "Taipei IN Style (TIS)", which starts from November 6 th to 9 th, Taiwan Textile Federation organizes the pre-event press conference showing 22 labels pieces on Nov. 5 th at Songshan Cultural and Creative Park, with the attendance and speech delivered by Ms. Lih-Fen, Her, the representative of the Bureau of Foreign Trade, and Justin Huang, the Secretary General of Taiwan Textile Federation, as well as Mr. Kameyama, the Japanese representative of PR01. TRADE SHOW TAIPEI which allies with the TIS this time. A glimpse of 13 splendid house shows TIS 2014 gathers up to 196 brands and designers from worldwide, as well as fashion experts from 14 countries and regions and generates 13 themed house shows such as "Inheritance of Asian Designers", "Style Hong Kong", "Delicate Womenswear of Asia", " Walking Fashion with Footwear", "Taiwan Indi Style", "Fashion in Taipei" and etc., whereas 3 seminars by world fashion experts to share their visions and 1 trunk show to exhibit Taiwan's exceptional achievement in functional fashion garments development. Focus of Asia Fashion with Established Brands and New Talents 22 new designs by young professional designers are showcased in this press conference to give a preview to the upcoming event, including the pieces of Taiwanese designer Gioia Pan - the Knitting Queen, Goji Lin - the synonym of extravagancy, YEN LINE - the interpreter of French elegance, NAIF by Hsu chiui - the indigo-dyer. Moreover, there are works by designers from Hong Kong, such as CHOW Tan Tan - the reputable unisex style, DoDo LEUNG - the maker of premium lingerie, Garry WONG - renowned Hong Kong boutique owner, and Alfie LEONG - winner of Singapore President's Designer Award. Meanwhile, new talents such as Alexander King Chen and Athena Chuang from Taiwan, Angela Lim from Singapore, and Cho Jung Mee from Korea also fascinate the audience. 1
The Showcase of New Released High Street Styles To respect women's fashion high street styles, there are local brands: KERAIA - combination of exquisite craftsmanship with luxury materials, MADAMMAY - the metropolitan style by HSU, chaber - embroidered elegance, SUENNE - casual wear with oriental elements, DA.AI - the technology and ECO-friendly designs, as well as EIFINI from Shanghai and ANARSUSE from Hangzhou. Last but not least, more designer brands such as NOVI - the denim haute couture, One Fifteen - the looks for new elites, and design+ - proprietary brand by Taiwan Textile Federation also contribute to the variety of the 2014 TIS. In the press conference Daniel Wong introduces his first collection to the worldwide media. Graduated from Central Saint Martins College of Art and Design (CSM) and Istituto Marangoni, Daniel Wong has worked as the high-heels designer for Alexander McQueen and been a leading pattern designer for Versace. Experts' visions on fashion marketing and upcoming trends This year's "Taipei IN Style" features 3 seminars and 1 trunk show in which Catriona MacNab from WGSN will be sharing the 2015-16 autumn/winter fashion, while Deborah Pang from FabLead Consulting will be giving speech on merchandising strategies, and Koji Shimada from Institute of Business Development will be discussing "Futures of Taiwan s Brands." Local and foreign sponsorships Taipei IN Style 2014 has rallied the support of renowned businesses from local and abroad, including Taiwan's top hairstyle studio - "Visasis", cosmetic brand - "MAKE UP FOR EVER", perfume brand - "P.Se7en", Taiwan's leading beverage brand - "HeySong", Japan's No. 1 plum wine brand - "CHOYA", local hospitality provider - "W Taipei", Taiwanese umbrella brand - "prolla", Made-in-Taiwan leathergood brand- "PEPPER S", and emerging coffee brand - "illy caffe". All of these partners contribution helps from the versatility of to the Taipei IN Style this year. 2
Press Contact: Taiwan Textile Federation TEL: 886-2-2341-7251 FAX: 886-2-2391-1648 Cecilia Liu EXT.2561 cecilia_liu@textiles.org.tw Andrew Wang EXT.2544 andrew@textiles.org.tw Disco Chen EXT.2965 disco@textiles.org.tw Prestige Public Relation TEL: 886-2-2775-2612 FAX: 886-2-8773-1215 Rex Chang EXT 627/0937-066-171 rex.chang@prestigepr.com.tw Michelle Dong EXT.623/0972-303-161 michelle.dong@prestigepr.com.tw Aaron Yu EXT.621/0931-234-168 aaron.yu@prestigepr.com.tw 3
Taipei IN Style 2014 A/W House Show Timetable Date Time Show Presented by 11/6 (Thur) 13:30-15:00 STYLE HONG KONG 16:00-17:00 Taiwan Fashion Footwear Runway 112 mountainyam/ HOUSE OF V/ COUCOU/ What L's by Eliza Yeung/ mini point/ methodology/ ANVEGLOSA/ MODEMENT/ kenaxleung/ Chow Tan Tan/ MODÈ LE de PRUDENCE/ BLIND by JW/ FAVEbyKennyLi/ Mondovi Day Seven/ GIDER/ MOMENTANÈ E/ Margaret / PUHU/ TRAVEL FOX 19:00-20:00 Try to Remember Gioia Pan & EPSON Taiwan 11/7 (Fri) Illumni 11:00-12:00 Spring/Summer 2015 Series YENLINE/ALEXANDER KING CHEN 14:00-15:00 Spring/Summer 2015 Fashion Show-Silk Road 16:00-17:00 Taiwan Fashion Design Award 2014 Finale MU Gold Label by Alfie Leong Ange Révolte by Angela Lim Yen Line & Alexander King Chen Industrial Development Bureau & Taiwan Textile Federation 19:00-20:00 A day I miss, our mundane fragments NAIF By Hsu Chiu I 11/8 (Sat) 14:00-15:00 Fashion Designers in Shanghai Shanghai Mart & Shanghai International Fashion and Design Center 16:00-17:00 The Ultimate of Luxury Goji Lin Co., Ltd. 19:00-20:00 EIFINI AW14/15 Collection EIFINI 11:00-12:00 Taiwan Indi Style Taiwan Indi Style 11/9 (Sun) 14:00-15:00 ANARSUSE Hangzhou Shizhe Fashion Co., Ltd. 16:00-17:00 Fashion in Taipei Taipei City Office of Commerce Seminar & Trunk Show Timetable Date Time Seminar & Trunk Show 11/6 (Thur) 11:00-12:00 Autumn/Winter 15/16 Fashion & Textiles Forecast Speaker: Catriona MacNab, Creative Director, WGSN 4
11/7 (Fri) 10:00-11:00 13:00-15:00 Merchandising Plan Speaker: Deborah Peng, General Manager, Fablead Consulting Futures of Taiwan s Brands: New Business Model? New Opportunity? Speaker: Koji Shimada, President, Institute of Business Development Co., Ltd. 11/8 (Sat) 14:30-16:00 MIT Underwear & Taiwan Functional Textile Joint Promotion Pre-event Runway Show brand profile 1 Goji Lin Goji Lin as one of the top designers in Taiwan rewinds in making haute couture, and interprets the extreme elegance to tribute to the classic 1970's party style. 2 MODÈ LE de Delicate and digital-painting jumpsuit with Glamorous Hippies style by Garry PRUDENCE Wong from Hong Kong. 3 EIFINI Eifini emphasizes detail for confident and elegant women. 4 Alexander King Chen A Romanesque S-curve subtle touch. 5 by Alexander King Chen from Taiwan, bringing out a 5 Mondovi Hong Kong lingerie designer Do Do Leung s latest theme. In memory of a lingerie couture by Dodo Leung romantic encounter of her own. 6 YEN LINE Retrospect through her 20-years career in design, YEN LINE s new theme Silk Road brings out a colorful future. 7 NAIF by Hsu chiu i NAIF is prone to the concept of innocence with Indigo- dye textile. 8 design+ Fund by the Industrial Development Bureau, the Fashion Institute of Taipei and its own brand "design+" gives female a new choice with function and fashion. 9 SUENNE Inspired by main theme Caring to the rain forest, SUENNE merges the western fashion with the eastern in haute couture making. 10 MADAMMAY MADAMMAY illustrates a brand-new look with exquisite layers and the pattern of flora. 11 DA.AI Adhering to the mission of "Co-exist with the Earth", DA.AI uses recycled PET bottles to manufacture 100% Eco-friendly and non-dyed fabrics. 12 Mu by Alfie Leong Alfie Leong's design is unconventional. Without restrictions to the main stream trends, he blurs and balances the boundaries between creativity and practicality. 13 Angela Lim Embodying a spirit of rebellion against the main trend with colors and pleats, Angela Lim speaks of a radical urban consciousness of the meaning of modern. 14 chaber Being feminine, romantic, and elegant, chaber uses fine materials with natural 15 NMIYA Designed by Cho Jung mee texture and brings out pure Parisian style. Designed by Cho Jung-mee from Korea, NMIYA creates a beautiful proportion of dramatic layers and pleats making an elegant silhouette with black and brown color woolen fabric draping over female body. 16 CHOW Tan Tan Chow Tan Tan interprets an androgynous harmony with luxurious simplicity. Who doesn't love it! 17 NOVI For people who love jeans, NOVI re-defines Denim fashion with haute couture
spirit. 18 Onefifiteen The collective work by designer pieces from OneFifteen presents the English aristocratic manner. 19 ANARSUSE ANARSUSE as an iconic fashion brand from Hangzhou China portrays the elegancy for modern women. 20 ATHENA CHUANG Inspired by the "Elements" and geometry, Athena Chuang's latest collection juggles with the palette in the season of winter 21 DANIEL WONG With delicate visual prints, Daniel Wong represents a modern and confident style of esthetic that reflects Daniel Wong s background: A mix of cultures. 22 Gioia Pan In collaboration with Epson Taiwan, Gioia Pan makes her first digital printing selection and creates a combination with her renowned knitting designs. 24 KERAIA KERAIA is considered the best choice for daily and leisure chic. 6