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Industry Research by Koncept Analytics China Beauty Market (Skincare, Haircare, Color Cosmetics & Fragrances): Industry Analysis & Outlook ----------------------------------------- (2018-2022) July 2018 1

Executive Summary Beauty is referred to as a characteristic/distinct feature of an entity that give pleasure to the aesthetic senses of an individual. In other words, it is an arrangement of certain qualities such as color, design or shape that provides a person with a perceptual experience of desire or fulfilment. Beauty market is classified into four key categories including skincare, haircare, color cosmetics and fragrances. Skincare is a series of treatment which includes the usage of cosmetics to support skin integrity, enhance its appearance and relieve skin conditions. While haircare is the overall practice performed by an individual to keep his hair attractive, clean and healthy looking. Color cosmetics or base makeup such as eye-makeup, foundations, powders and lip products (LG, LS, Lip Liner) used by the female population to enhance and highlight facial features including eye, nails, face and cheeks. Whereas, fragrances are the oldest form of beauty product which includes the items which enhance the smell of a body in a desirable manner. Some of the popular distribution channels used by the consumers to access beauty products are departmental stores, e- commerce, mass stores, specialty and other direct selling stores. Chinese beauty market is expected to grow with increasing urban population, growing cosmeceutical market, accelerating disposable income and rising attention to beauty and physical appearance. Key trends and developments of this market includes increasing beauty per capita expenditure, mounting e-commerce retail beauty products sales, increasing premiumisation and developing preference for organic beauty products. However, there are some factors which can hinder growth of the market including volatility in the prices of raw materials, illegal practices and uncertain political conditions. The report China beauty Market (Skincare, Haircare, Color Cosmetics & Fragrances): Industry Analysis & Outlook (2018-2022) by Koncept Analytics provides an extensive research and detailed analysis of the present market along with future outlook. The report discusses the major growth drivers, key tends & developments and challenges of the market, covering China along with the global market. The report profiles the key players of the market including L'Oréal S.A., Shiseido Company, Limited, The Estée Lauder Companies Inc. and AmorePacific Group, Inc. 2

Growth in China beauty market would be supported by increasing urban population, growing cosmeceutical market, rising attention to beauty and physical appearance Global Beauty Market Value Forecast (2018-2022) The global beauty market value is expected to reach US$ billion in 2022, increasing from US$ billion in In 2022, the beauty market of China is predicted to reach US$.. billion, growing from US$.. billion in 2018, at a CAGR of..%, for the period spanning 2018- By segments, skincare held the market share of..% followed by haircare and color cosmetics with..% shares. China Beauty Market Value Forecast (2018-2022) China Beauty Market Value by Segments (2017) Skincare Haircare Color Cosmetics Fragrances 3

Growth in the major markets i.e. skincare, haircare, color cosmetics would be supported by mounting e-commerce retail beauty products sales, increasing premiumisation China Skincare Market Value Forecast (2018-2022) China skincare market is anticipated to reach US$.. billion in 2022, increasing from US$.. billion in the year In 2022, the haircare market of China is predicted to reach US$.. billion, growing from US$.. billion in 2018, at a CAGR of..%, for the period spanning 2018- The color cosmetics market of China is expected to reach US$.. billion in 2022, rising from US$.. billion in China Haircare Market Value Forecast (2018-2022) China Color Cosmetics Market Value Forecast (2018-2022) 4

Contact Us: Disclaimer This is a licensed product of Koncept Analytics. You cannot reproduce, publish, distribute, publicly display, sell or create other works from this report or use them in any way for commercial purpose without our prior permission. Further, you cannot copy this material, by any means (including electronic copies), for distribution to others unless you have purchased the corporate license of this report. We believe the sources are reliable, but Koncept Analytics does not warranty the accuracy or completeness of the data. The data presented in the report is updated at the publication date but is subject to change at subsequent releases. All possible efforts have been made to ensure accuracy of data. However, investors should not completely rely on the information given in this report and must make decisions based on their own investment strategy, risk management and capital adequacy. Koncept Analytics CS-36, First Floor, Ansal Plaza Vaishali, Ghaziabad, U.P. 201010 T: +91-120-4130959 M: +91-9811715635 vikas@konceptanalytics.com www.konceptanalytics.com 5