Annexure I List of largest 100 cosmetics companies and their home-region Sales

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I List of largest 100 cosmetics companies and their home-region Sales xiii Annexure Sr. No. Company Home country Home region Sales in million US $ (2006) 1 L Oreal Group France Europe 15,500 2 P&G USA America 13,000 3 Unilever PLC GB Europe 8,070 4 Shiseido CO.LTD Japan Asia 5,270 5 Estee Lauder Cosmetics USA America 5,100 Inc. 6 Avon Products Inc. USA America 4,490 7 Beiersdorf AG Germany Europe 3,790 8 Johnson & Johnson USA America 3,750 9 Alberto Culver Co. USA USA America 2,750 America 10 Kao Corp. Japan Asia 2,750 11 Limited Brands USA America 2,600 12 LVMH Louis Vuitton France Europe 2,470 13 Chanel France Europe 2,240 14 Colgate Palmolive USA America 2,200 15 Henkel KGAA Germany Europe 2,140 16 The Boots Company PLC GB Europe 2,030 17 Mary Kay Inc. USA America 1,800 18 Alticor Inc. USA America 1,800 19 Yves Rocher France Europe 1,720 20 Coty Inc. USA America 1,700 21 Kanebo Japan Asia 1,680 22 Kose Corp. Japan Asia 1,440 23 Revlon Inc. USA America 1,300 24 Amorepacific Corp. Korea Asia 1,090 25 Sara Lee Corp. USA America 1,080 26 Group Clarins France Europe 1,000 27 Puig Beauty and Fashion Spain Europe 990 28 Pola Cosmetics Inc. Japan Asia 881 29 Gillette Co. USA America 864 30 Elizabeth Arden Inc. USA America 814 31 Oriflame Cosmetics Sweden Europe 738 32 Gucci Group (PPR) Netherlands Europe 696 33 Group Pierre Fabre France Europe 687 34 The Body Shop GB GB Europe 623 35 Nippon Menard Cosmetics Japan Asia 570 36 Euroitalia Group Italy Europe 504 37 LG Household and Health Korea Asia 495 38 Nu Skin Enterprises Inc. US America 476 39 Colomer Beauty and Prof. Spain Europe 450 Spain 40 Clayton Dubilier and Rice US America 400 41 Sisley France Europe 373 42 Noevir Co. LTD Japan Asia 355 43 Markwins International US America 325 44 DEL Laboratories US America 310 45 Tigi US America 250 46 IWP Ireland Europe 206

47 Liz Claiborne US America 200 48 Inter Parfums GB Europe 186 49 Kelemata Group France Europe 181 50 L occitane France Europe 175 51 Mirato SPA Italy Europe 175 52 Guaber Group Italy Europe 170 53 Ales Group France Europe 170 54 Johnson Publishing US America 170 55 Eugene Perma France Europe 168 56 Coreana Korea Asia 159 57 Diana De Shilva Italy Europe 158 58 Bulgari Parfums Swiss Europe 155 59 Combie INC. US America 154 60 Micys (pupa) Italy Europe 149 61 Maxim Marken Germany Europe 147 62 O Boticario Brazil America 147 63 Schering-Plough US America 146 64 Von Berg Cosmetics US America 137 65 Laboratoires Sarbec France Europe 130 66 Kalina Russia Europe 126 67 Deborah Group Italy Europe 125 68 Maurer + Wirtz Germany Europe 122 69 Playtex Products US America 119 70 Parfums de Coeur US America 118 71 Diamond Products US America 113 72 Lush LTD. UK Europe 112 73 Versace Profumi Italy Europe 110 74 Sony Culture Ent. Japan Asia 105 75 Paglieri Profumi Italy Europe 102 76 Weleda AG Swiss Europe 102 77 Doctor Babor Germany Europe 101 78 MD Beauty US America 100 79 Financiere Richemont SA Swiss Europe 95 80 Collistar Italy Europe 93 81 Tupperware US America 91 82 Marbert Germany Europe 84 83 Parlux Fragrance US America 81 84 Jacques Bogart France Europe 80 85 Tanning Research US America 79 86 Artdeco Germany Europe 78 87 Weruska & Joel SRL Italy Europe 76 88 Fribad Germany Germany Europe 74 89 Hankook Korea Asia 72 90 Guinot Group France Europe 71 91 Murad US America 67 92 Mana Products US America 65 93 Alcina Kosmetik Germany Europe 63 94 Hermes France Europe 61 95 Riviera Concepts Canada America 59 96 Parfume Parlour France Europe 56 97 Russkaya Kosmetika Russia Europe 55 98 Charmzone Korea Asia 54 99 Crabtree and Evelyn US America 52 100 Perricone MD US America 52 xiv

Annexure II Responses from the Consumers, Dermatologists, and Cosmetic companies were collected through questionnaire. An outline of all the three questionnaires is mentioned below. Questionnaire for Consumers Consumer perception toward cosmeceutical products in India. Gender: Age: Occupation: 1. Do you use Cosmeceutical/Derma-cosmetic products? Yes No 2. For which of the following purposes you use skin care products Cleansing Moisturizing Whitening Oil controlling Smoothing Reducing fine lines and wrinkles Reducing blemishes Other functions (Please Specify) 3. Do you use cosmeceutical product prescribed by dermatologists? Yes No If Yes Please Specify brand 4. How much do you spend on skincare products per month? 25-50 Rs 50-100 Rs 100-300 Rs 300-500 Rs More than 500 (Please specify the amount) 5. Do you look out for natural cosmeceuticals? Yes No 6. Do you read the ingredients in your cosmeceuticals? Yes No Sometimes 7. Are you aware of animal tested cosmeceuticals? Yes No xv

8. Which of the following factors encourage you to use Cosmetics/Cosmeceuticals? Appearance/Packing Newsgroup on internet Word of mouth (friends) Advertising Quality Advice of beautician Safety Loyalty to the brand Products used by celebrities Price New technology of the product 9. I primarily buy cosmetics from Department Stores Online Stores Drug Stores Specialty Stores 10. What are reasons for selecting places of purchase for cosmeceuticals? Convenience in access Good atmosphere & service Variety of products available Store reputation (product reliability) Advice from one's close associates Low price and effective display of product 11. To what extent do you agree with the claims made by the manufacturers of Cosmetics/Cosmeceuticals? Strongly agree Agree Disagree Strongly Disagree Neutral 12. What is/are the major impact(s) of cosmeceutical advertising to you? Rising consciousness about your look Influence your idea of a perfect beauty Want to have cosmetic surgery Make more purchase on cosmetics 13. The product quality is better if the price of the product is high. Strongly agree Agree Disagree Strongly Disagree Neutral 14. Have you ever had a reaction to cosmeceutical products? Yes No If yes please specify adverse reaction 15. I am satisfied with the cosmetic/cosmeceutical products available in the market. Strongly agree Agree Disagree Strongly Disagree Neutral xvi

Questionnaire for Dermatologists Perception mapping of Dermatologists toward Cosmeceuticals in India Gender: Age: Qualification: Experience: 1. Doctor are you aware of Cosmeceutical products? Yes No 2. If yes, what is the source of information for Cosmeceuticals? Newspaper TV commercial Magazine Conference Medical Representative Any other (Please Specify) 3. Is the concept of Cosmeceuticals in India popularized? Yes No Can t say 4. Should dermatologists dispense Cosmeceutical products in India? Strongly agree Agree Neutral Disagree Strongly Disagree 5. Doctor do you recommend/prescribe Cosmeceutical products to your patients? Frequently Hardly ever Never 6. Which are most prescribed categories for Cosmeceutical products? Antiacne Aging/photo damage Hair loss Fungal infections Cleansing Moisturising Sunscreen A/D shampoos Baby care Any other 7. The Cosmeceutical products available in the market are backed by science. Strongly agree Agree Neutral Disagree Strongly Disagree 8. Doctor according to you, Cosmeceutical products should be available as, Prescription only products OTC product FMCG products 9. Cosmeceutical products are equally regulated as the drugs by respective regulatory authorities. Strongly agree Agree Neutral Disagree Strongly Disagree xvii

10. Whether there should be new category for these products other than drug and cosmetic in India? Strongly agree Agree Neutral Disagree Strongly Disagree 11. Cosmeceutical products may replace cosmetics in near future. Strongly agree Agree Neutral Disagree Strongly Disagree 12. Which types of Cosmeceuticals would become popular over the next five years? Sunscreens Anti-aging Antidandruff Shampoos Whitening creams Skin repair creams Fillers Anti acne 13. What makes you to prescribe a particular Cosmeceutical brand? Company image Brand price Brand experience Brand safety xviii

Questionnaire for Cosmetic and Pharmaceutical companies The Industry view on Cosmeceuticals Company Name: Address: 1. Do you manufacture or do marketing of cosmeceutical products in India? Yes No 2. Please specify the average annual sales turnover of the company. Rs /Year 3. Which of the following cosmeceutical products are manufactured by your company? Sunscreens Moisturizers Bleaching agents Anti-aging products Conditioning agents Hair growth stimulants Antidandruff shampoos 4. Please specify the regulatory guidelines company follow for ensuring safety of Cosmeceuticals? As followed for OTC products As followed for Drugs As followed for Cosmetics 5. Which evaluation parameters company carries out for identifying efficacy of Cosmeceuticals? As specified for OTC products As specified for Drugs As specified for Cosmetics xix

6. Which guidelines company follows for labeling the cosmeceutical products? As specified for OTC products As specified for Drugs As specified for Cosmetics 7. Please specify the factors that would encourage consumers to use Cosmeceutical products Appearance/Packing Newsgroup on internet Word of mouth (friends) Advertising Quality Safety Price 8. Which types of Cosmeceuticals would become popular over the next five years? Sunscreens Anti aging Shampoos Wrinkle reducers Skin firming agents Skin repair creams Bleaching agents 9. There is a bright future for the cosmeceutical products in India and we would like to manufacture more and more cosmeceutical products. Strongly agree Agree Neutral Disagree Strongly Disagree xx

10. It is difficult to manufacture cosmeceutical products when compared to cosmetic products and it would be even more difficult once the guidelines are established by the regulatory authorities. Strongly agree Agree Neutral Disagree Strongly Disagree 11. What may be the reasons for not establishing regulatory guidelines for cosmeceuticals among Indian regulatory authorities? May not feel the need Financial Incapability Procedural difficulties Lack of infrastructure and manpower 12. What factors will impede the growth of Indian cosmeceutical Industry? ---------------------------------------------------------------------------------------------- ---------------------------------------------------------------------------------------------- xxi