MEDIAKIT 2018
L OFFICIEL BRAND: AN INTERNATIONAL NETWORK LOFFICIEL.COM COUNTRIES: FRANCE / ITALY / BRAZIL / GERMANY / MALAYSIA / MEXICO / NL / RUSSIA / ST-BARTH / SINGAPORE / SWITZERLAND / TURKEY / USA / BALTIC / GREECE / LATVIA / MIDDLE- EAST / MOROCCO / PHILIPPINES / SPAIN / THAILAND DIGITAL EXCLUSIVE ART CONTENTS ALLTHE GLOBAL CONTENTS WILL BE COVERED INTHE MAGAZINE: 4 ISSUES / YEAR published in English, released during key art moments and distributed worldwide. lofficiel.com countries editors with sales representations 1
L OFFICIEL ART GOES INTERNATIONAL 1 UNIQUE MAGAZINE 1 UNIFIED LANGUAGE 4 COUNTRIES : FRANCE USA ITALY SWITZERLAND will launch a new formula in 4 main countries dedicated to international artists projects, art dealers and events. A quaterly and English-language magazine distributed worldwide with one common global network of art writers and correspondants. will be an innovative & essential medium for contemporary artists, galleries and collectors all around the world. 2
A GLOBAL NETWORK Led by a comity of curators, including Victoire de Pourtalès & Bruna Roccasalva, will create a new network of international correspondants and contemporary art experts, covering the main art events worldwide and discovering the future art talents. Victoire de Pourtalès Founder & Director Bruna Roccasalva Editor in Chief 3
4 ISSUES PER YEAR will be published during major contemporary art fairs all around the world : n 1 June Art Basel / Documenta 14 / Venice Biennale / Yokohama Triennale / Skulptur Projekte Münster n 2 October Frieze London / Fiac / Biennale de Lyon / Performa New York / Paris Photo / Artissima Turin / Biennale d Istanbul / Artbo Bogota n 3 December Art Basel Miami Beach / Zona Maco, Mexico / Los Angeles Art Fair / Artgenève n 4 March Art Dubai / Art Basel Hong Kong / Independent Brussels / Miart Milan / PAD Paris / Whitney Biennale New York / Frieze New York / Armory Show New York 4
DIGITAL will also live digitally with lofficiel.com, which consolidates all L Officiel brand titles. A unique website centered in FRANCE, USA, ITALY & SWITZERLAND, presenting local articles in addition to exclusive original contents & videos. Our website will cover international art news, becoming an always-on news channel with city reports, key events diaries and artistic projects specially created for. Highly connected, will share all content with our community in all our social networks: Instagram & Facebook. 5
LOCAL REPRESENTATIONS _ Editor for French market _ Editor for US market _ Editor for Italian market _ Editor for Swiss market + Sales Representations for international luxury brands. 6
DISTRIBUTION 80 000 printed copies of will be distributed worldwide : Targeted distribution in highly specialized librairies and conceptstores, museums and cultural institutions. Palais de Tokyo, Paris / Jeu de Paume, Paris / Centre Pompidou, Paris / Colette, Paris / Librairie Yvon Lambert, Paris / The Broken Arm, Paris / Fondazione Prada, Milan / Pirelli Hangar Bicocca, Milan / MAXXI, Rome / Palazzo Grassi, Rome / Printed Matter, New York / Whitney Museum Bookshop, New York / Artbook @ MoMA PS1, Long Island City, NY / McNally Jackson, New York / New Museum Bookshop, New York / Walker Art Center Bookshop, Minneapolis / MCA Chicago Store, Chicago / The MOCA Store, Los Angeles / Artbook @ Hauser Wirth & Schimmel, Los Angeles / Hammer Museum Store, Los Angeles / Hennessey + Ingalls, Los Angeles / Ooga Booga Store, Los Angeles / ICA bookshop, London / Tate Modern Bookshop, London / Serpentine Galleries Bookshop, London / Whitechapel Gallery Bookshop, London / Artwords, London / Donlon Books, London / Koenig Books, London / Foyles, London / Beautiful Pages, Sydney / IMA Brisbane Bookshop, Brisbane / Eslite, Taipei / PON DING, Taipei / La Central, Barcelona / Free Time, Barcelona / La Central @ Reina Sofia, Madrid / Garcia Lopez Juan Carlos, Madri / Livraria Betrand, Lisboa / Under the Cover, Lisboa / Athenaeum Nieuwscentrum, Amsterdam / Stedelijk Museum Bookstore, Amsterdam / Van AbbeMuseum, Endhovein / Daikanyama Tsutaya, Shibuya, Tokyo / Tower Books, Tower Records, Shibuya, Tokyo / Book 1st, Shibuya, Tokyo / Aoyama Book Center, Shibuya, Tokyo / Motto, Berlin / Pro QM, Berlin / Do You Read Me?!, Berlin / Buchhandlung Walther König, Cologne / Staedelschule bookshop, Frankfurt / Portikus, Frankfurt / Stadel Museum, Frankfurt / Folkwang Museum, Essen / Sodabooks, Rumfordstraße 3, Munich / Motto at Kunsthal Charlottenborg, Copenhagen / KIHOSKH, Copenhagen / Designer Books, Xicheng District, Beijing / BOOCUP, Shanghai / Closing Ceremony, Samepaper studio, Shanghai / Elite Bookstore, Hysan Place, Hong Kong / HMV, Pearl City Mansion, Hong Kong / Copyright Bookshop, Nationalestraat 28a, 2000 Antwerp / WIELS, Brussels / Peinture Fraîche, Brussels / Copyright Bookshop, Ghent / Buchhandlung Walther König, im MQ, Vienna / Morawa, Vienna / MUMOK, Vienna Grazer Kuntverein Bookshop, Graz / Kunsthalle Basel Bookshop, Basel / Kunstgriff, Zurich / Motto, Zurich / Beck Books, Geneva Distribution in airports and loungery transportation hubs worldwide. Distribution at art fairs and contemporary art biennales. Contact : Affinity-PrimeMEDIA, 021 781 08 50, info@affinityprimemedia.ch 7