20 Media Kit The largest reach of any homes magazine in Metro Vancouver» Every issue explores local architecture, innovation in new home developments and the latest trends in decorating and interior design. The Vancouver Sun and Prov The Vancouver Sun and Province brands are highly visible asse following guidelines to ensure it always appears consistent and versions, please email creative@png.canwest.com. Bar Height
or 604-605-2250 or 604-605-2250 www.homesanddesign.ca www.homesanddesign.ca 2010 Pacific Newspaper Group. No part of this publication may 2010 Pacific Newspaper Group. No part of this publication may be reproduced without the express permission of the publishers. If you If If you If be reproduced without the express permission of the publishers. Follow Us on Twitter Follow Us on Twitter twitter.com/homesanddesign twitter.com/homesanddesign General Information 2010 Pacific Newspaper Group. No part of this may 2010 Pacific Newspaper Group. No publication part of this publication may be reproduced without the without express the permission the publishers. be reproduced express of permission of the publishers. Total circulation: 275,000 copies (5) Times Per Year Our business thr Our busin We go We out go of ou ou environment wit environme your passion to your passi following departm following 150,000 inserted in The Vancouver Sun on Fridays 90,000 inserted in the Province on Sundays in selected areas 35,000 racked at key distribution points for free pick up Printed in Canada at Mitchell Press Kitchen & Bath & Kitchen Printed in Canada at Mitchell Press Apply at homede Apply at h metro vancouver Reach* * Exceptional Coverage Ht We are committed We are com HDCAN SAR6 71% Printed in Canada Press Printed at in Mitchell CanadaStrength at Mitchell Press across every geographic SAR65324. Adults 18+ 67% University Graduates+ Male 70% Homeowners Female 65% Senior Managers/Professional 74% Age 25-34 Yrs 60% Household Income $75,000+ 72% Age 35-49 Yrs 69% Household Income $100,000+ 74% Age 50-64 Yrs 72% TOTAL AUDIENCE 18+ 1,262,800 Some Post Secondary 68% 71% area within Metro Vancouver WCHD Fall 2010 2-39.indd 66% Vancouver WCHD Fall 2010 2-39.indd HDCAN_56169_4p562x6p812_082720 HDCAN_56169_4p562x6p812 SAR65324.ad 1 1 North Shore 70% SAR65324.ad WCHD Fall 2010Fall 2-39.indd WCHD 2010 2-39.indd Base: 1,874,600 Metro Vancouver Adults age 18+ Burnaby / New West 67% South East Sector 64% North East Sector 70% Richmond / South Delta 72% *Average weekly audience of The Vancouver Sun & The Province in print and online Source: *NADBank 2009» 20 Design & real estate Features Take a private tour of the newest show homes featuring local designers. Great reader interest pieces with tips to create similar looks in their own homes. Industry updates: Market information and valuable perspective from some of the industry s in-theknow sources. Design Trends: What are the it colours for 20? WCHD has the expert advice on must-have pieces in home furnishing, lighting looks, flooring options, fireplaces, landscaping, and everything the DIY designer longs to know. Curb Appeal: Home staging articles for sellers to demonstrate how staging can add resale value to the home. Community profiles: Lifestyle snapshots of Lower Mainland communities, providing homebuyers with a glimpse of life in area neighbourhoods. 01038784.ad Show Stopping Show Suites:
7 8 4 6 9 10 DISPLAY AD SIZES & rates Double Spread:... $8,950 Added Value: Includes 50,000 impressions online* Full PAge:...$4,975 Added Value: Includes 25,000 impressions online* 1/3 page square:...$2,000 1/3 page vertical:...$2,000 Trim Size: Live Area: 16.00 w x 10.5 h 15.75 w x 10.25 h Non-Bleed Size: 15.00 w x 9.25 h Bleed Size: 16.25 w x 10.75 h Trim Size: Live Area: 8.00 w x 10.5 h 7.75 w x 10.25 h Non-Bleed Size: 7.00 w x 9.25 h Bleed Size: 8.25 w x 10.75 h Size: 4.562 w x 4.468 h Size: 2.125 w x 9.25 h 2/3 page vertical:...$3,900 1/2 page horizontal:...$3,000 1/2 page digest:...$3,300 1/6 page vertical:...$1,050 1/6 page horizontal:...$1,050 Size: 4.562 w x 9.25 h Size: 7.00 w x 4.468 h Size: 4.562 w x 6.812 h Size: 2.125 w x 4.468 h Size: 4.562 w x 2.125 h Premium Positions Inside Front Cover: $5,750 Includes 25,000 Page 3: $5,750 Includes 25,000 4 Page Centre Spread: $14,900 Includes table of Inside Back Cover: $5,500 Includes 25,000 Back Cover: $6,750 Includes 50,000 contents reference and 50,000 Impressions Online.* Advertorial available upon request. A 10% surcharge applies *Leaderboard or skyscraper ad units on vancouversun.com or theprovince.com
Publication schedule 2010 / 20 Issue Inserted Inserted reservation Material vancouver Sun The Province Deadline deadline October 2010...Friday, Oct 15...Sunday, Oct 17...Sept 24... Sept 29 February / March 20...Friday, Feb 18...Sunday, Feb 20...Jan 28... Feb 2 April/ May...Friday, Apr 8...Sunday, Apr 10...Mar 18... Mar 23 Summer...Friday, May 27...Sunday, May 29...May 6... May Fall...Friday, Aug 26...Sunday, Aug 28...Aug 5... Aug 10 Winter...Friday, Oct 7...Sunday, Oct 9...Sept 16... Sept 21 Ad Specifications & Technical Info AD FILE SUBMISSION: Ad File Format: Westcoast Homes and Design magazine requires advertising material submitted in PDF format. Acrobat distiller Settings can be downloaded from The Pacific Newspaper website at www.sunprovince.com/pdfinfo.html For technical support contact the Electronic Advertising Department @ 604.605.2012 Image Specifications: Colourspace: CMYK: US web coated (swop) v2 Separation Type: GCR Black Generation: Light Black Ink Limit: 100% Total Ink Limit: 300% UCA Amount: 0% Dot Gain: 20% Image Resolution: 300 DPI Complete ad material, artwork or copy may be submitted via The Pacific Newspaper Group Advertising website at www.sunprovince.com/upform.html Fill out the necessary information on the ad file submission form. Once submitted please provide your sales representative the submission confirmation number that you will receive automatically once the material has been uploaded successfully. NOTE: If the material is revised after you have uploaded it you must notify your sales representative. For more information or to reserve space» Contact your sales representative or call 604-605-2250 email: homes&design@png.sunprovince.com www.homesanddesign.ca 01038784.ad
Product Name veraessit adio conum ad tis dolestrud dunt inibh et wisl et wis dolut augiat.iquat, commolore molor accumsan henim zzrit lut lorpero nosto enis alit alis. www.websiteurl.com hot PROdUCTS ETERniTY modern Waterfall Glass Table: this minimalist coffee table will look good in any decor with its simple curved glass design. Measures 24" x 40" x 15". $499. www.eternitymodern.com YOUnEEd massage ChAiR Sogno, Italian for dream. Completely designed, engineered, and manufactured in Japan, the Inada Sogno Dreamwave Plus is the most advanced robotic massage chair in the world. Come experience the dream. www.youneedmassager.ca inspiration FURniTURE Pilates balls are made from a mix of silk and polyester necktie fabric (85% polyester 15% silk) and are 100% upcycled. The cover comes with a zipper closure for easy cleaning. www.inspirationfurniture.ca 38 S U M M E R 2 0 1 0 W E S T C O A S T h O m E S & d E S i g n STRAighT LinE designs The Jack In The Box is a fully functioning bouncing cabinet with a custom fabricated PARAmOUnT FURniTURE This sophisticated cocktail table combines recycled Austrian barnwood with Tivoli stone and Swarovski silver crystals. Available in 24 natural stone insets. www.paramountfurniture.net EXOTiC FURniShingS 1/2" thick steel coil. Made of stained Maple veneer and solid Western Maple, it can be custom stained or coloured. www.straightlinedesigns.com Locally crafted solid maple kona sideboard. Shown in charcoal also available in hickory, vintage espresso and chocolate cherry. www.exoticfurnishings.ca FURNITURE DIRECT SALES Chase the sun with this multi-position, adjustable all-weather wicker Double Chaise Lounge by Lloyd Flanders. www.furnituredirectsales.com ED'S LINENS Live a little more naturally with silky sofr 100% bamboo rayon bedding, woven to 300 threads per square inch. All four bed sizes are available in four great shades at Ed's Linens. www.edslinens.com EAST INDIA CARPETS Fall trend: Bright and cheerful pop flowers on a warm brown backdrop, perfect for a white canvas living room showing light and dark contrast and complements a dusky palette earth tones. www.eastindiacarpets.com ANTIQUE MARKET New product line of Industrial furniture with the best prices in town. First container arriving August 14th. Visit the website for all items arriving and for our full range of products from Egypt, India, China, Vietnam and Europe. www.antiquesdirect.ca LEAFGUARD GUTTERS The LeafGuard gutter system is actually 3 systems in 1: eaves trough, debris shedding device & perimeter drainage protection. Guaranteed never to clog or cleaning is free. www.leafguard.com S U M M E R 2 0 1 0 W E S T C O A S T H O M E S & D E S I G N 39 Space is extremely limited. Book Now! HOt products only $ 550 PER Product Listing Approximate Ad Size: 1/6 Page (2.125 x 4.468 or 4.562 x 2.125 ) Submission Requirements: To Advertise: Contact your Advertising Sales Representative or call 604-605-2250. 300 dpi close cropped photo (no background) 25 word description Website address All submissions subject to approval
» Competitive Analysis Magazine publications sold or distributed free within the Greater Vancouver & B.C. markets. Date of Media Kit Publication Distribution Frequency Ad Rates* Cost per Thousand 2010/ BC Business 26,000 Monthly $3,985 $153.26 2010 BC Home 35,000 Bi-Monthly $4,075 $3.19 2008 Canadian House and Home National 243,416 14x per year $17,854 $73.35 Edition (National) Western 82,967 14x per year $7,881 $94.99 Edition (National) 2010 Homes & Land 25,000 13x per year $995 $39.80 (Metro Vanc. & Fraser Valley) 2010 Homes & Land (Island) 20,000 13x per year $1,295 $64.75 2010 Homes & Land 45,000 13x per year $1,495 $33.22 (Vancouver to Whistler) 2010 Vancouver Magazine 55,000 5x per year $7,705 $140.00 2010 Style at Home National 230,028 Monthly $16,430 $71.43 Edition 2010 New Home Buyers/ Condo Guide 22,000 Bi-Weekly $1,430 $65.00 20 Westcoast Homes & Design 275,000 5x per year $4,975 $18.09 2009 Western Living BC 72,775 10x per year $8,430 $7.08 (Vancouver & Victoria) 2009 Western Living all edition 192,350 10x per year $20,410 $106.30 (from Victoria to Sask.) 2009 Western Living Condo 25,000 2x per year $3,525 $141.00 *Rates quoted are based on lowest full colour, full page rate indicated on publisher s rate card / media kit» For more information or to reserve space, contact your sales representative or call 604.605.2250