Swiss made looks good.

Swiss made looks good. The Swiss Exhibitors SWISS Pavilion, Hall 1, Booth No. 1E-N3A 1E-N4G Cosmoprof Asia 2011, Hong Kong, 9 11 November 2011

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Foreword Welcome to the Presentation of Switzerland At the meeting point between body and mind, cosmetic products play a part in the fundamental need for beauty, enabling all individuals to express their personalities to the full, gain self-confidence, open up to others and achieve selffulfilment. The Swiss cosmetics industry, which enjoys an excellent reputation for its quality products, is offering innovative and effective solutions for this need. During this year s Cosmoprof Asia from 9 11 November 2011, 14 Swiss companies will be presenting an attractive range of products and innovations at the SWISS Pavilion. The cosmetic products presented in the SWISS Pavilion cover all areas of sectors of beauty care. Modern skincare lines will be on show, products containing biological ingredients as well as toiletries. Among our exhibitors are also contract manufacturers. Antiaging products for face and body will be represented in the product range of various suppliers, along with care treatments for particularly sensitive skin. Detailed information about each Swiss company represented can be found on the following pages. The SWISS Pavilion is located in Hall 1, Perfumery, Cosmetics & Toiletries, Stand No. 1E-N3A 1E- N4G and is organised by Osec in close co-operation with the Consulate General of Switzerland in Hong Kong and kindly supported by The Swiss Cosmetic and Detergent Association (SKW). Osec is the umbrella organisation for the promotion of exports, imports and investment, as well as for the promotion of Switzerland as a business location, making it «The home of foreign trade promotion». We look forward to welcoming you in the SWISS Pavilion at Cosmoprof Asia 2011! 3

Plan of the Exhibition Centre SwiSS Pavilion Hall 1, Stand No. 1E-N3A 1E-N4G 4

The exhibitors in the Swiss Pavilion Hall 1 Perfumery, Cosmetics and Toiletries Company Booth No. Page Advanced Biotech Laboratories Switzerland SA CH-1709 Fribourg 1E-N4F 6 CHOLLEY SA CH-6915 Lugano 1E-N3E 7 COSMOTEC SA CH-1896 Vouvry 1E-N4B 8 Cosmovogue GmbH CH-5506 Maegenwil 1E-N3C 9 Diffulice Sàrl CH-1211 Geneva 1E-N4G 10 FRIKE GROUP CH-8617 Moenchaltorf 1E-N3G 11 HORMETA SA CH-1183 Bursins 1E-N4C 12 Laboratoires Genolier CH-1207 Genève 1E-N4D 13 Mibelle Biochemistry CH-5033 Buchs 1E-N3B 14 MUSK Collection Switzerland CH-8832 Wollerau 1E-NA4 15 Rentsch Handels AG CH-8832 Wollerau 1E-N4A 16 Swiss High Tech Cosmetics Sàrl CH-1260 Nyon 1E-N3A 17 United Cosmeceuticals GmbH CH-8002 Zurich 1E-N4E 18 VIVESCENCE CH-1295 Mies 1E-N3D 19 Industry organisation The Swiss Cosmetic and Detergent Association (SKW) CH-8027 Zurich 20 5

Advanced Biotech Laboratories Switzerland SA Advanced Biotech Laboratories Switzerland SA Avenue du Midi 37 CH-1709 Fribourg Phone +41 26 670 62 36 Fax +41 26 670 62 35 dagostinorichard@aol.com www.swmcts.com Mr Richard D Agostino, Director SWMCTS Aimer La Vie Platinum Cellular Silky Essence & Cream. The use of the precious element Platinum could balance the energy of skin, recover the natural color of skin. It can also stimulate the selfrepairing of skin, give obvious effect of anti-wrinkles. The unique ingredient could improve the color and elasticity of the skin, make it smoother, firmer and look younger. Distribution channels: Beauty salons 6

Cholley SA CHOLLEY SA Centro Serrafiorita CH-6915 Lugano Phone +41 91 994 34 10 Fax +41 91 994 18 20 cholley@cholley.com www.cholley.com Mr Rick Paydar, General Director METHODE CHOLLEY is a total approach to your skin s preservation, health and beauty. It incorporates a series of scientifically designed and clinically tested programs for the face and body. Using a balanced system of professional and home use treatments, METHODE CHOLLEY is the synthesis of modern Swiss technology skin care science and time tested traditions drawing on restoring and rejuvenating of selected plants and natural extracts. METHODE CHOL- LEY delivers superior and unsurpassed results. ME- THODE CHOLLEY products are manufactured exclusively in our own Laboratory in Switzerland using the finest, best and safest ingredients with an uncompromising commitment to quality and excellence. Product News: CHOLLEY PHYTO CELL BOOSTER CHOLLEY PHYTO CELL CREAM CHOLLEY OCEAN BREEZE PROGRAM Distribution channels in which your company is interested in: Distributors, Dermatologists, Medi-Spa, Spas, Pharmacists 7

Cosmotec SA COSMOTEC SA Chemin des Cibleries 1 CH-1896 Vouvry Phone +41 24 482 06 20 Fax +41 24 482 06 49 info@cosmotec.ch www.cosmotec.ch Mrs Marie-Christine Comte, CEO COSMOTEC is a Swiss laboratory, specialized in tailormade cosmetics, offering a partial or complet range of services from product concept to direct shipping to final customer. Laboratory certified by Ecocert and bio.inspecta, our approach is ethical, «ecocosmetic» and respectful for our customers. Product News: Our products are formulated with the latest raw materials at the forefront of technology. Distribution channels: All cosmetic companies, we are a subcontractor. 8

Cosmovogue GmbH Cosmovogue GmbH Hintermaettlistrasse 9 CH-5506 Maegenwil Phone +41 62 896 42 42 Fax +41 62 896 42 45 info@cosmovogue.ch www.xcellentc.ch Mrs Evelyn Guezelsahin, General Manager Swiss cosmeceutical with pharmaceutical grade ingredients only. Acts against the aging trough light. High bioavailability, no parabens, no mineral oil, no irradiated ingredients, no generic modified raw material, no byproduct of animals (excepting beeswax and honey). X CELLENT range are developed and manufactured in Switzerland. Product News: The range is completed with a Soft Cleansing Milk, a Cool Toner as well as a Foaming Gel. Distribution channels: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), distributors, wholesalers of cosmetic products. 9

Diffulice Sàrl Diffulice Sàrl 2, rue Thalberg P.O. Box 1507 CH-1211 Geneva Phone +41 78 643 01 63 jcdavid@diffulice.ch adesarts@diffulice.ch www.bodyminute.com Mr Jean-Christophe David, CEO Mr Alexandre des Arts, Director Business Development Body minute group is the #1 chain of membership beauty salons in France, and with no appointments needed. Our lines of skincare products Skin minute and wax strips have been tested and developed for retail sales by our experienced professionals. Our network is growing very fast with more than 50 new beauty salons opening per year in France and abroad, totalizing 300 beauty salons today. Product News: The new Skin care line Skin minute is paraben free and for all skin types. We are also developing Nail minute, Hand minute and Saop minute 100 % Swiss made which are available at the beginning of 2012. Our Body minute wax strips have been successfully launched this year in France on the mass market. Distribution channels in which your company is interested in: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), pharmacy retail chains, distributors, wholesalers of cosmetic products, Master Franchise 10

Frike Group FRIKE GROUP Auenstrasse 761 P.O. Box 124 CH-8617 Moenchaltorf Phone +41 44 949 21 11 Fax +41 44 949 21 21 roger.koller@frike-group.com www.frike-group.com Mr Roger Koller, Sales Manager The FRIKE GROUP is a Swiss contract manufacturer for cosmetics, nature cosmetic and aerosols. Products can be filled into a wide range of containers (jars, cans, bottles, phials, tubes and pots). Product News: The FRIKE GROUP offers contract manufacturing and services for the cosmetic and perfume industry for many different new products as face and body care, hair care products, aerosols and spray systems, and new also sun protection products. Manufacturing and filling is made in new production facilities with clean room conditions and under GMP (Good Manufacturing Practise). Distribution channels: Retail chains, distributors, whole-salers of cosmetic products. 11

Hormeta SA HORMETA SA Route de Gilly CH-1183 Bursins Phone +41 21 824 09 10 Fax +41 21 824 19 35 jfc@hormeta.ch www.hormeta.com Mr Jean-François Chaponnier, President Providing a full line of products developed from the purest of active bases, thanks to the persistence of a tireless researcher the Swiss Laboratories, HOR- META, remain a family-run business and are quite unlike any other brand. The strength of the group lies in its ability to agree on varying viewpoints, to run consistent research, to develop sound and attainable objectives, and to make the right decisions by adopting the most innovative formulations. Supported by the guarantee of SWISSCOS, its products are positioned in a segment that allows the company to provide high quality cosmetics to the broadest range of consumers. Product News: Re-generation Cream 60+ Nouvel Âge with gold Re-generation Serum 60+ Nouvel Âge with gold Muesli exfoliating shower cream Instant Gourmand Active eye gel PRO-CON- TOUR MEN Proactive anti-aging care Absolu MEN Distribution channels: Spas beauty salons, retail chains (drugstores, beauty and perfume shops, cosmetic stores, etc.), pharmacy retail chains, distributors, wholesalers of cosmetic products. 12

Laboratoires Genolier Laboratoires Genolier c/o Centre Suisse de Prévention du Vieillissement SA 25, bd Helvétique CH-1207 Genève Phone +41 22 737 08 90 Fax +41 22 737 08 99 cs@genolier-laboratoires.com www.genolier-laboratoires.com Mr Cédric Schem, Director Laboratoires Genolier, led by Prof. Jacques Proust a medical doctor specialized in the biology of aging, have created NESCENS: an exceptional anti-aging cosmeceutical skincare system. Based on the understanding of molecular mechanisms involved in skin aging, NES- CENS products have been specifically designed to bring a rational and efficient answer to all the biological factors responsible for age-related cutaneous alterations. With NESCENS, Laboratoires Genolier marks the return of Swiss private clinics in cutting-edge cosmetology. Distribution channels: Selective distribution (cosmetic stores, department stores) and specialized distribution (anti-aging clinics, medical-aesthetic centers) 13

Mibelle Biochemistry Mibelle Biochemistry Bolimattstrasse 1 CH-5033 Buchs Phone +41 62 836 17 31 Fax +41 62 836 14 05 info@mibellebiochemistry.com www.mibellebiochemistry.com Mrs Beata Hurst, Marketing & Sales Manager Next generation of stem cell cosmetics: PhytoCellTec Malus Domestica was the first active ingredient based on plant stem cell from a rare Swiss apple, known for its longevity. This award winning ingredient rapidly gained global reputation for its outstanding proven efficacy on epidermal stem cells and its anti-aging benefits. 2011, Mibelle Biochemistry launches PhytoCellTec Argan, the very first cosmetic active demonstrating proven efficacy on DERMAL stem cells. The discovery of dermal stem cells now opens the door to the next generation of stem cell cosmetics: The protection and vitalization of dermal stem cells for a fundamental rejuvenation of skin, which in turn will result in the restoration of the skin s firmness and wrinkle reduction. Distribution channels: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), pharmacy retail chains, cosmetic producers. 14

Musk Collection Switzerland MUSK Collection Switzerland Sihleggstrasse 23 CH-8832 Wollerau Phone +41 44 787 40 55 Fax +41 44 787 40 59 janine.fuchs@musk.ch www.musk.ch Mrs Janine Fuchs, Sales Manager Musk the magic scent, known as the most erotic perfume, stimulating all the senses. We offer a selection of WHITE MUSK COLLEC- TION for the sensual and MUSK COLLECTION for the seductive woman. The product line contains natural perfume spray, body lotion, bath and shower gel, deodorant and shower peeling and also different gift sets (travel set, Christmas set, display perfume spray). Distribution channels: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), distributors, wholesalers of cosmetic products. 15

Rentsch Handels AG Swiss Alpine Cosmetics Rentsch Handels AG Swiss Alpine Cosmetics Sihleggstrasse 23 CH-8832 Wollerau Phone +41 44 787 40 50 Fax +41 44 787 40 59 fredy.goetti@rentsch.ch www.swissalpinecosmetics.ch Mr Fredy Götti, Director We offer Swiss Alpine cosmetic products such as Athanor Edelweiss Anti- Aging Care, Swiss Alpine Hair Care products, bath salts, mineral deodorant, body care oils, detergents and specific products such as Eau d Arquebusade. Athanor Edelweiss Anti- Aging Care products are organic products since our customers want to take advantage of the benefits of Switzerland s nature. Product News: Athanor Natural Hair Care is a complete new natural hair care line with Alpine spring water from the Swiss Alps. All shampoos do not contain any synthetic preservatives, colorants or fragrances. We use pure, crystal clear water which is rich in minerals. The products contain natural ingredients such as chamomile, coffee, henna and many more. Distribution channels: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), distributors, wholesalers of cosmetic products. 16

Swiss High Tech Cosmetics Sàrl Swiss High Tech Cosmetics Sàrl Route de Champ-Colin 2c CH-1260 Nyon Phone +41 22 716 09 09 Fax +41 22 716 09 08 contact@shtc.com www.shtc.com Mrs Severine Röösli, Project Manager Creating your cosmetics, your way is our job. SHTC sustain you on strategic or operational aspects. Based on your targets and guidelines, we create, formulate, dress and produce your products. Composed of very talented Experts with strong cosmetics experiences, SHTC select the right suppliers, laboratories, partners to shorten delays and reduce your costs. For the success of your products, SHTC also guarantee tomorrow s clean technologies and ingredients and a complete Swiss private labelling services. Product News: Clean technologies. Brand: PureLab and 32Lamarque Distribution channels: Retail chains (drugstores, beauty and perfume shops, department stores, cosmetic stores, etc.), pharmacy retail chains, distributors, wholesalers of cosmetic products, doctors. 17

United Cosmeceuticals GmbH United Cosmeceuticals GmbH Bürglistrasse 8 CH-8002 Zurich Phone +41 44 732 46 20 Fax +41 44 730 24 03 info@unicos.ch www.unicos.ch Mrs Giana Gkolfinopoulou, Head of Sales Department United Cosmeceuticals GmbH offers a unique range of skin care products with a focus on anti-aging, anti-cellulite and anti-hair loss preparations. DermatoPoietin cosmetic line comprises innovative cosmeceutical products, which are created using profound scientific knowledge and state-of-the-art production techniques. Their unique art patented formulations belong to the cutting edge concepts of the peptide biochemistry, dermatological science and skincare intelligence. The primary use of DermatoPoietin products is directed at: skin rejuvenation for face, eye contour, body, feet and hands combating dark circles and under-eye bags smoothing cellulite skin inhibiting hair shedding and promoting hair growth Distribution channels: Distributors, wholesalers of cosmetic products. 18

Vivescence VIVESCENCE (Silhouet-Tone S.A.) 9, route de Suisse CH-1295 Mies Phone +41 24 482 06 26 Fax +41 24 482 06 49 info@vivescence.com www.vivescence.com Mrs Laure Billion-Rey, Export Manager Formulated in Swiss laboratory, VIVESCENCE, the anti-aging expert in neurocellular science, was able to perfect an exclusive cosmetics program, the Synchronised Liftometry. Real personalized program, its vocation is to target and fight skin aging at its source thanks to a synergy of professional and resale products. Product News: Laboratories VIVESCENCE have launched the CHRO- MACTIVE and SOS lines. CHROMACTIVE is a line of products specially formulated to lighten and even sun damaged skin and unsightly pigmentation spots, while delivering anti-aging action. The line of SOS dermosoothing treatments softens and soothes the clinical signs of sensitive and reactive skin which include irritation, burning, redness and tightness. Distribution channels: Distributors, beauty salons, exclusive spas and deluxe hotels. 19

The Swiss Cosmetic and Detergent Association The Swiss Cosmetic and Detergent Association (SKW) Breitingerstrasse 35 P.O. Box CH-8027 Zurich Phone +41 43 344 45 80 Fax +41 43 344 45 89 info@skw-cds.ch www.skw-cds.ch Dr. Bernard Cloëtta, Director The Swiss Cosmetic and Detergent Association (SKW) is the leading Swiss national association of the cosmetics, detergents and soap producers and importers. The SKW is affiliated with the European umbrella organizations the «European Cosmetics Association» (COLIPA) and the «International Association of the Soap, Detergent and Maintenance Products Industry» (A.I.S.E.). The purpose of the SKW is to protect and promote the common interests of the cosmetics and detergent industries and their individual sectors, in particular by: representing them in dealings with the authorities, official bodies, business associations, consumer organizations and other NGO s, and the media acting on their behalf as a collective member of international industry associations providing information and contacts to their members Its 80 members pull in domestic sales of about CHF 4 billion (reseller prices) and employ some 5000 people. Fifty of these members are domestic Swiss Manufacturers. «Swiss Made» cosmetic products enjoy an excellent reputation around the world for their state of the art technology, their outstanding quality and their excellent safety. Important goals of the Swiss companies are to meet the rising needs of constantly more fastidious customers, to recognize lifestyle trends promptly and to create new substances and products for their demanding clientele. 20

Other Swiss exhibitors at Cosmoprof Asia 2011 Company Cheyladerm AG, CH-8317 Tagelswangen Ligo-Electric SA, CH-6853 Ligornetto Booth No. 1E-P2B 3G-E2A 21

Addresses Organisation Osec Stampfenbachstrasse 85 CH-8006 Zurich Phone +41 44 365 51 51 Fax +41 44 365 52 21 www.osec.ch info@osec.ch Organisational Partners The Swiss Cosmetic and Detergent Association (SKW) Breitingerstrasse 35 CH-8027 Zurich Phone +41 43 344 45 80 Fax +41 43 344 45 89 www.skw-cds.ch info@skw-cds.ch Consulate General of Switzerland 62/F Central Plaza 18 Harbour Road Wanchai Hong Kong Phone +852 2522 71 47 Fax +852 2845 26 19 www.eda.admin.ch/hongkong hon.vertretung@eda.admin.ch Swiss Business Hub China Sanlitun Dongwujie 3 100600 Beijing China Phone +86 10 8532 88 88 Fax +86 10 6532 43 53 www.osec.ch/sbhchina bei.sbhchina@eda.admin.ch 22

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SWISS Pavilion organised by: Business Network Switzerland Partners: Embassy of Switzerland Swiss Business Hub China